The giant, seductive question mark of your future.

Dear friend,


I have so much respect and admiration for what you’re doing. The fact that you’ve stood up and started your own business, when it would have been so much easier to stay seated and stay quiet. The fact that you’ve sacrificed so much of your time, energy and money, even when nothing’s guaranteed. The fact that you’re so dedicated and committed to this idea of yours. Do you know how breathtakingly magnificent that is?


As you continue down this path, please remember that your value does not come from your business. You are whole, you are powerful, and you are worthy of celebration as you are, here, today. Keep creating. Keep sharing. Keep doing all you can with what you have to brighten the world. But just know you don’t have to try so hard, or worry so much.


I know you want to fast forward to a time where the puzzle pieces of your life are more ‘together’. I know you want to know the outcome of your life now. I know you’re relentlessly searching for your purpose.


But life doesn’t work that way. You can’t always get what you want.


And trust me when I say that everything you have on your plate right here, right now? One day you’ll wake up and miss it.


You’ll miss the beautiful mess. You’ll miss the heartache. You’ll miss the wildness of the unknown. You’ll miss the giant, seductive question mark of your future.


So for now, focus on what’s right in front of you. It’s brilliant and needs your focus and attention. Trust me when I say that your purpose will fall into place. Easily and effortlessly. Take one step at a time.


Get excited for the here and now. Take that idea of yours and run with it. Hustle when you’re hustling, chill when you’re chilling, and make time for both. Stop “I don’t know”ing. Clarity comes from action. Make moves. Even if they’re the wrong ones.


Perfection is a joke.


Move, baby, move. Oh, and I love you. You’re greatness in human form.





Here’s a letter I wrote to a previous and sometimes present version of myself. I hope it resonates with some of you. If it does, leave a comment, let me know.


One last thing before I spend the rest of my night watching a movie with my parents 🙂 …


Today’s the LAST DAY to apply to be featured in The Spark Lounge Holiday Gift Guide. To apply, join The Spark Lounge, then fill out this form. Easy peasy 🙂


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17 thoughts on “The giant, seductive question mark of your future.”

  1. Love this post! It came to me as I was waiting for my son at the dentist. It totally resonated and made me smile because it’s like you know what it going on right now in my head 🙂 Thanks for your encouragement! Xoxo

  2. It’s SO easy to get bogged down by ‘what ifs’ or ‘can I?s’ – something I struggle with on the daily. I completely second that it is so important to savor your present and trust that the universe will steer you in the right direction.

    1. I completely agree Kelsey!! I think the everyday tasks can so easily blind us to the blessings we currently do have in our lives. Personally, I struggle with the fear of failing because I want it so bad it’s scary lol. Logically I know it’s not logical but neither is taking a leap of faith 🙂

  3. This post was awesome and just what I needed to hear. So many changes are happening in my life right now and I feel like … I am right where I am supposed to be. I don’t know what the future holds but I’m enjoying where I am right now. The excitement. The fulfillment. The creativity. The passion. The support from others. Life is feelin pretty good. Please share more posts like this 🙂

  4. Alex I love this post so much. It was exactly the words I needed to hear today. It’s really easy to get caught up with wanting to know the future, what’s in store, thinking something better is ahead. So reminders like these to be present are wonderful. I am finding the more I embrace the present moment and enjoy the journey the more my life works. Thanks for sharing your letter. Sending you so much love xo

  5. Alex.
    Wow Oh wow oh wow. This was such a beautiful letter to read. What a powerful way to end. Thank you, ever so much.
    No, I haven’t submitted anything to the gift guide. I don’t really have any product to offer to go into a home in the generic sense and my photography is so local.

    Thank you so so much again.

  6. Alex I felt like you were talking directly to me!
    It’s so amazing that you’ve found a way to love yourself deeply and unconditionally–and then gather a community to share that love with us. I bet every person on this amazing VIP list will read your letter and be touched by love.
    Sending you all hugs!
    xo Ximena (he-mena )

  7. Thanks for this love. It’s so easy to get into the “I’m a loser” mentality when things feel stagnant or stuck. Then you get it together, write a kick ass blog post, get a lead for a new client, and suddenly feel good again! This is an important reminder to me that my self-worth is constant, regardless of the fluctuations of my business. The truth is, entrepreneurship takes incredible strength of character! And we are always putting ourselves to the test.

    Love you

  8. So uncanny. I have a regular newsletter like this – so when I read this I was like… I don’t remember writing this ???? great minds <3 absolutely loved this post btw.

  9. Alex, thank you for this. It resonated a bit with me. I am still dealing with a lot of personal issues but I am proud of myself for trying my best each and every day. I haven’t started a business yet but plan to take action by next year. I’ve made up a cute little schedule and everything. Nothing concrete, but a few milestones I want to reach so I can actually see that I am getting something done.

  10. Hi Alex, This was the message I needed to hear just now, I have had a tough year, but your words have put some steel in my spine so that I can sit and stand a little straighter. I didn’t accomplish nearly as much as I had hoped for this year, but I sincerely believe that great things are in my 2016 future. ~Joyce

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