Podcast

#020 – Getting Real on Social Media, Why Self-trust is a Non-negotiable & The Importance of Course Correcting with Elizabeth DiAlto

You want your audience to trust you. But do you even trust yourself?

This is the conundrum that Elizabeth DiAlto, former fitness coach turned spiritual counselor wants you to ask yourself.

“I think what’s really important are these foundational pieces of knowing yourself and who you are, and constantly honing in your own creative voice.”

Elizabeth’s raw and unapologetic approach to self-help and spirituality has made her a fountain of ever flowing creativity and a grounded voice to listen to. From her Wild Soul Movement workshops to her unfiltered podcast aptly named “Truth Telling”, Elizabeth is the mover and shaker you need to help create some forward momentum in your own life.

“I don’t empower people. I facilitate people empowering themselves.”

In this Podcast, you’ll learn:

  • The benefits of having structure in your day
  • Why feedback is essential to course correction
  • The core foundations of trust
  • Creating a morning ritual in 3 easy steps
  • Knowing when to follow your intuition

Loved this and want more? Check out our other episodes here.

Spark a conversation! Leave a comment below or say hello @alexbeadon on Instagram.

Stay Truthful with Elizabeth:
IG: @elizabethdialto
Website: www.wildsoulmovement.com

Transcript Available Below

Alex Beadon 0:00
In this episode I speak to Elizabeth DiAlto, a former fitness coach turned spiritual counselor, and comedian on how she structures her week as a business owner. On her nine minute morning routine, on how she is herself on social media, how she creates boundaries, and her relationship with consistency. We talked about how she uses intuition in her business, how she plans her year in advance. And most importantly, we talk about how to learn to trust yourself. This is a fantastic episode for anyone who wants to marry their intuitive side with their strategic side. And for anyone who’s learning how to really step into who they are as a business owner. This is on purpose. Do you ever feel like you’re trying to balance it all? nourishing your health while growing your business and living a life well lived? And no matter how hard you try, sometimes you slipped from purpose driven into autopilot. Take a deep breath. Relax, and let’s get you back to where you belong. On purpose.

Welcome to Episode 20 of on purpose with Alex Beadon. Guys, I’m feeling so delighted that this episode is going live today because it is with someone who is very near and dear to my heart, Elizabeth DiAlto. When I look back at my life, there are a handful of people who have been incredibly influential in shaping the person I am today. And Elizabeth DiAlto is definitely one of those people for me. She’s been a spiritual mentor to me and has played a crucial part in helping me discover how to connect inwards on a deeper level and really know who I am. I went on one of her retreats back in 2016. And it changed my life. Her podcast was one of the first podcasts I was ever obsessed with. I literally used to listen to every single episode. And so she really introduced me to the power of a podcast, and was the initial inspiration behind my own podcast that you’re currently listening to. She’s such a bright light in this world and being in her presence for the retreat was one of my favorite life experiences. It is such an honor to have her here on the podcast today. And I hope you love her vibe as much as I do. Be sure that if you do love this episode, make sure to tag us both when you listen to today’s episode, when you post it on your stories or wherever you post it. You can find her at Elizabeth DiAlto over on Instagram. That’s Elizabeth DiAlto on Instagram. Before I let you dive into today’s episode, there’s also one last thing that I just want you to note. We actually recorded this episode back in January. And since then, a lot has changed for Elizabeth, she has a much stronger focus on pursuing her comedy. And in this episode, even though she says that she wants to avoid having some type of visual theme on her Instagram account. She now actually has an Instagram theme that has more of a visual theme. So it’s beautiful to see how she gives herself permission to change and evolve and doesn’t judge herself for it. Or try to keep herself in a box. I think you’re going to love this episode, make sure to let me know what you think of it. Enjoy.

I’m so happy that you’re here with me today. On up girl. I

seriously think that like one of the main reasons I started this podcast is because I love your podcast so much. It’s just so glad to hear it. Yeah. So thank you. It is such an honor to have you on the show today. I’m super pumped. So the very first question that I’m going to ask you today is what do you find most nourishing about having your own business?

Elizabeth Dialto 3:58
Freedom? Oh, that’s

Alex Beadon 4:00
a good answer. This is the answer that I’m realizing everyone is saying to like freedom. What does freedom look like to you? Like how do you maximize the freedom? How what does that look like?

Elizabeth Dialto 4:09
Yeah, well, and I love that you asked what’s most nourishing about it because the way I’m built and my personality is like just like very inner authority driven very autonomous. So what’s nourishing to me is not to have to like compromise or sacrifice or deal with other people’s rules, requirements or standards because that I get very stubborn and very rebellious with that. So it’s nourishing to me to not have to feel like I need to like fight for my authority. So for me that looks like being able to the generalization is being able to do whatever I want with whoever I want whenever I want. But in practice what I feel like that sounds like I just do whatever I want every day and like c’est la vie 24/7 Not the case. It just is I choose like, I actually am a person with a lot of structure. Because what I found over the years is that the structure gives me room for freedom gives me room for creative expression allows me to actually do create and be how and who I want to be. So you know, for example, on a very practical way, it looks like I don’t really schedule calls on Mondays or Fridays, not with other people, like I’ll do internal do team calls, but no calls with anyone else, no coaching calls or anything like that. No group calls, no workshops, Tuesday, Wednesday, Thursday are like the call heavy days, if I’m coaching, if I’m running a live training or doing something like that, if I’m running interviews for my show, Tuesday, Wednesday, Thursday, and that just gives me space to have time for creation. Because here’s one of the things for freedom that I realized was so important for me as well. Being able to chunk things in ways that make sense to me. So if I’m doing podcasts, interviews, like all the time, kind of haphazardly, I have to move in and out of mode. So if I’m like writing, then I have to hop on a podcast interview. And then I have to go back to writing that second batch of writing isn’t going to be great writing. So to be able to choose blocks and go, Okay, I’m creating content during this time, I have coaching calls during this time, or I’m going to interview people for the show on this day, I only actually do podcast interviews, like one or two days a month now. So I can like be in the energy of the momentum of having the conversation, you know, so to me, the freedom to structure my time and create how it is that I create is like, that’s really what it looks like, I have plenty of space in the morning. I love doing like morning routine morning walks, I live by the beach, I like to go outside, I like to start my day by feeding myself. So then my energy for the rest of the day to do or create whatever needs to happen in the business. Is there. Yeah,

Alex Beadon 6:50
I love that you said that, that like you, you have the structure. And it’s almost like the structure allows the creativity like room to thrive. Yeah, I couldn’t agree with you more. And I also love that you said that you’d like to take the mornings for yourself, because that leads us nicely into a question that I’m absolutely dying to ask you. Because I feel like you’re the person you’re the perfect person to ask this question to. And the question is, as someone who has all of that free time in the morning, and you’re now at a point in your business where like, you’re not worried about the next paycheck, and like how you’re going to pay your bills, like seems like you got things kind of figured out by now. I’m wondering how that works for you in terms of you being able to, to structure? Sorry, my mind just got completely lost. That’s okay.

Elizabeth Dialto 7:44
Cuz you’re so excited to ask the question. Question. I do that sometimes.

Alex Beadon 7:53
No, okay. So, right, I’m really talking about like hustle and like, play and like you taking the time in the morning to like, get into the right energetic space so that you can show up in your business the way that you want to show up in your business. Looking back, or like, if you had to give advice to people who are just starting out, would you say that that is just as important when you’re starting out as when you’re like, really able to take the time because I know so many people, when they’re just starting out are like, Oh, it’s easy for you to say because like you’re making money now. But like when you’re not making money, and you’re super pressed for time. It’s maybe not as important.

Elizabeth Dialto 8:29
This is a great question. And the answer truly is, it’s actually more important, when you don’t have your money figured out yet. The reason why is because I know what it feels like to wake up in the morning and to first feel gripped by stress or anxiety about how you’re going to pay your bills. How are you going to keep this business going? Or you know, maybe some people are still like working at a job like how are you going to balance everything? How are you going to get everything done? And if that’s you, you have more stress and you have more anxiety, you have more fearful and you have more worrisome thoughts running through your mind. You need the time in the morning to set the day straights, get your energy, right get your mind right before you start doing stuff more, even more than people who like, quote, have it figured out, right? Because the if you’re bringing that fear, that worry that doubt that stress, that anxiety, if you’re bringing that energy to the tasks that you’re doing, that’s going to be the momentum you built. That’s why a lot of people get stuck in those places. I certainly I got stuck there for a while. Because I didn’t realize this I wasn’t I would be like I don’t have time for you to think I’ll do it if I get to it without realizing actually how important it was to study myself in the morning. And here’s the thing, it doesn’t have to be this like intricate morning routine. I have bare minimums because there are days and sometimes it’s not even that I have so much to do. It’s just that the creative energy is flowing and the stuff is coming and I’m like Okay, I gotta get to the computer now because the flow is happening. So I just have a bare minimum. Like, I could spend three hours on my morning routine if I wanted to, but it very a bare minimum, I have like this 10 minute practice that I do.

Alex Beadon 10:03
And so for you, if you’re giving advice to someone and keep in mind, a lot of people listening probably don’t even have a morning practice aren’t even aware of like, the benefits or what they should be doing. So what would you recommend someone to do or focus on for those 10 minutes?

Elizabeth Dialto 10:20
Yeah, actually, I have, I have a nine minute morning ritual that works really amazing. So I’ll even give you an extra minute back, people can just go to wild some movement.com forward slash ritual. But I’ll explain it to you. There’s three parts to it. There’s just like breathing, just breathing, getting into your body. And this, this isn’t just like a female centric practice. This is for men and women, this is about getting present in your body and with yourself in the to start the day. And then there’s a little bit of movement, just moving your body, it doesn’t have to even be exercise. You know, for my for my female clients, it’s more sensual movement, which here’s the thing. If there’s any men listening as well, it doesn’t have to be feminine, sensual movement, but just something that like, moves your body in a way that like brings energy into your body, your you know, you just woke up, even if it’s just some stretching, if you like yoga, maybe it’s like a tiny bit of yoga, that that’s part of actually my mandatory 10 minutes in the morning, I’ll just do two sun salutations. That’s it just to that brings tremendous peace into my system. And then journaling, what’s good and what I want. Because I know how a lot of people’s minds start in the morning, everything I need to do everything I didn’t get done yesterday, I’m already behind. This isn’t good enough, all that kind of stuff. So we just shift the focus to what’s going really well. And what do I want? So we’re focusing on what’s already present that’s working, and what are you working towards. So those three things breathing and getting your body moving around a little bit, however, it is to just like, get present, get here, nourish yourself, you’re also communicating to yourself subconsciously, that you are just as worthy of your time, love, energy and attention as everything and everyone else. Because if you’re immediately going into checking your phone, going on Instagram going on Facebook, the subconscious messages, everything in the external world is much more important than the internal world. And that’s not really gonna help you build sustainable growth, business, income, lifestyle, or really anything that you want.

Alex Beadon 12:19
I love that. And I love that brings us nicely into the next thing, which is about social media and the relationship that you have with social media, because I think you’ve done such a good job number one with I think you started blogging, because to be honest, I can’t remember when I started following you. But I think when I started following you, you were just blogging, then you started the podcast, then you started getting into Instagram, because I know at one point you were and now you are definitely more posting and active. And at the same time, it seems like you do a good job of keeping your distance but still engaging with it enough to keep people interested and to allow people to have a connection with your message and your business and what it is that you do. So can you talk to me a little bit about that. And the evolution of that?

Elizabeth Dialto 13:05
Yeah, I love this question. Because it I’m still in the evolution of that. Because, you know, it’s funny, this kind of goes back to the first thing like that freedom and how I rebel against like other people’s rules. I’ve tried, especially with Instagram, I’ve tried to get into like, doing what people tell you you’re supposed to do on Instagram. And I just can’t like the curated feed where like every other picture is like perfect, and it looks like this. And it looks like a checkerboard. I actually love other people’s. I’m like, This is amazing. I just can’t do it. Yeah, I’m not built that way. Because it’s too plan. It’s too contrived. In some cases. It’s just not my game. Yeah. So. But what I realized and also too, so there’s two parts, there’s like the engaging and the choosing what to post. But then there’s the checking. Yeah, I go through phases where I might find myself in this like phase of incessant checking, and I’m like, this is a problem. Why am I doing this. And so I’ve taken some breaks. Most recently, I took like two and a half weeks off social media, it was glorious. And I realized that I wasn’t checking social media all the time, I had more time for studying, learning, the things that I love to do to hone my craft and my skills. And also, you know, my inner my inner own work, you know, reading books that I had been wanting to read watching videos, writing a lot more writing, because you’re correct. I used to blog way more I started the podcast, I basically stopped blogging. And so now I’m getting more into writing and also finding my voice in a different way. And what’s cool about social media is on Instagram, I’ve never been one to just like post the picture with like a short caption. I write on Instagram, like I’ll write meaningful posts. So in a way over the last few years, treating Instagram that way, I didn’t even realize this until recently, has also been like a creative writing practice and platform for me, that has helped me to find my voice. Because, you know, I like anyone. I’m a dynamic person. So I have an intellectual side I have a spiritual side. I Have an outrageous sense of humor, I find a lot of ridiculous thing to be so freakin funny. And like, That’s My nature, my nature is to goof around much more than it is to be serious. Yeah. And I’m also like, deep, but I’m also reflective. And I get to express all of that in whatever way I feel like on Instagram. So people get to see that this is a real dynamic person. And it’s funny, because I was also reflecting on this recently, like a year and a half ish out of a relationship. And I had been with the person who was like, just couldn’t was really triggered by my full expression. And I remember, I posted this really hilarious thing on Instagram one day, and I literally remember the day and the post when he was like, I don’t think you should post stuff like that. I don’t think people are gonna take you seriously. And for whatever reason, I believed him. And I started scaling back on expressing that part of myself. And then what’s hilarious once I got out of a relationship, and I just like kind of just was able to go back to being me because I wasn’t being criticized all the time. by another person who lived in my house.

I realized that it’s like people’s favorite thing. Yeah. A big part of who you are, it really

is. And so you know, we all have our relationship. I was I had some codependency stuff I had to work through. And so now that I don’t do that anymore, it’s really fun. And it’s really cool. And it’s really encouraging to see. And I love that Instagram now has this highlights feature, but because people ask me all the time, they’re like, can you please just like record your laugh. And so what I’ve started doing is saving and pinning the and highlighting the Insta Stories where I’m like laughing and being ridiculous. So I have, I have three highlights on my Insta Stories. Right now I have Beach, because people love what I share, like beautiful. I live in Malibu and by the beach. I love nature is a big part of my life. I have laughs and I have dolphins, because dolphins are amazing. Yeah,

Alex Beadon 16:51
three great things.

Elizabeth Dialto 16:53
And so in terms of the evolution, but like those are kind of always the things that I’m figuring out, what is the appropriate balance and integration for where I am right now. And for what feels important to me. You know, my message is always evolving and expanding anyway. So, you know, there was a while but I was like, I’m not gonna post memes anymore. And I was like, there’s so much great content that is really in line with, you know, what I believe in? And what is my message? And like, why not? Like, I like sharing? Why would I not? Why do I feel the need to create everything from scratch when there’s so much great stuff already out there. So that’s the phase that I went through when I was like, I can’t share anyone else’s stuff. I need to be original 24/7. And I was like, Nope, there’s so much great stuff. So I’m constantly saving, I love that quote, I love that meme. Like I’m constantly stockpiling stuff. So I can share it again later. And what also is a place where I’ve had to experiment and realize what are my boundaries is in responding to people’s comments. So even today is even a great example, at the time of recording this, I posted a quote from a recent podcast episode of my own. And a friend of mine asked me to elaborate on it. And I was like, I’m not going to do that. Like, I don’t want to, I don’t need to like I don’t owe people any kind of explanation, like, what actually makes them one thing that I have the time or the desire to like spend 15 minutes explaining my quote to them on Instagram, like, go listen to the podcast episode. And I don’t say that to sound like a jerk. But it’s like it’s a boundary because some people do that. Some people are they’re just like on social media all day. And to me, that’s not a way I feel a need to engage with people. That’s why I have a podcast, I have a lot of free content for people. So that I’m happy to go here do this. And maybe I feel that way. Because I also have a lot of clients, I run programs, I run teacher trainings, I speak I run live events, I’m creating a lot of stuff. So it doesn’t make any sense to me for free to take time to over explain myself to people on my social media platforms. It’s just that it’s not how I roll. I have no judgment, if that’s what you want to do. I’m not interested in spending my time like that.

Alex Beadon 19:01
I love so much of what you just said number one, I love how you were like, I know there’s so many like strategies and things I should be doing on Instagram. But like that’s not for me. I like that you’re just doing it in your way. Number two, I like that you’re like, consciously thinking about how to inject your personality, like how to actually use the the format as a way to express yourself. I think so many people are just like, so busy looking at what everyone else is doing and like how like trying to strategize how to stand out or whatever. And it’s like, actually, if you just be yourself and just have fun with it. Like that’s, that’s really all that’s required and like, inject your message into it. You’re good to go. So yeah, I loved all of that.

Elizabeth Dialto 19:46
Yeah, yeah. And then what I started to do recently because I just had such a desire to spend less time on social media is I hired someone to like do the posting for me. And I created a team account. So I’m actually I just started So I’m not all up in it yet, but I’m gonna actually phase out of responding to comments and DMS and stuff, I probably won’t ever phase it out completely because I like it. I enjoy it. It’s like fun. And I enjoy that interaction. But in terms of like, if people are asking for like resources, or where’s the link or whatever, like, I don’t need to respond to that, but nor am I interested in having someone respond as me. Yeah. To me, that feels inauthentic. So we created a team Elizabeth account. And so if you follow me on Instagram, you’ll be seeing that sometimes I’m not gonna respond. But you’ll see someone on my team being like, Oh, hey, you can find that over here. Because it’s just like, that’s not a high leverage activity for me to be an Internet Librarian for people.

Alex Beadon 20:44
And, and a librarian, that’s brilliant. Okay, great. So talk to me now about your relationship with consistency. And like constantly having to put out podcast episodes and like just trying to be consistent with the content that you’re putting out.

Elizabeth Dialto 21:01
Yeah, so this was back when I was blogging, and I had a YouTube channel consistency was really hard for me, because I felt like I was having to force myself to do stuff. Ever since I started the podcast, consistency has never been an issue for me again, because I love the podcast. And it’s like really Zona genius for me. So it’s just easy. And, and over time, we’ve just developed better systems and structures like like, even now, I’m only doing podcast interviews, like maybe two days of surely one day, but maybe an extra day, out of the month. Because then things are batched. They’re done ahead of time. I can record the intro separately. Like I write all that I write on my own copy anything you ever read on my website, or my things like I write my stuff myself. And that’s important to me. And so the consistency is easy for me because we batch things. But I was doing things a little more haphazardly. Anytime I find myself under the gun, that’s not great. That’s not going to be when I create my bad stuff. So with the podcast, we’re usually batched out minimally one month, and so we’re always at least four to six weeks ahead of ourselves. So whenever crunched for time, whenever under pressure, you know, we have plenty of time and space for everything to get done with all the moving parts. So that’s really easy to be consistent. And then what I’ve done now with Instagram is I’ve just, we, what we post on Instagram, we post on Facebook, I don’t really have a Facebook strategy, because I don’t I Instagram just feels more enjoyable to me. So we just like post everything on Facebook, every post on Instagram. But I just I for me, it was easier to organize by having some general themes. So on Tuesdays, Tuesday is the day that for my posts, I like to share some kind of like really beautiful, like awe inspiring nature. And whether it’s a picture I’ve taken myself at the beach or whether it’s something I find I follow all the like the ocean, the National Geographic, the nature accounts, I follow all of those on Instagram. So I’m constantly stockpiling pictures from them. So today’s the day that I like to share something like that. I do feel good Friday, where it’s like funny and heartwarming memes all day. Wednesdays are like wild. So Wednesday, so we’ll share maybe we’ll do an Oracle reading from my Oracle deck. Or maybe we’ll share a quote from the Sunday sermon podcast episode. You know, Mondays, we always post a quote from our most recent podcast episode that just went up Thursdays now we since I do two different types of podcasts episode a week, we’ll share a little snippet, a clip, an audio clip from the Sunday sermon, or the Monday podcast, I don’t remember which one, but it just gives us a second chance to share the podcast and in a different way to encourage people to like go check it out if like that, quote resonated for them, or whatever. So we’re basically mining quotes from our own stuff. And using that as well to populate the Instagram, as well as just like having some posts throughout the week where I’m like sharing something about myself or something that I do and then asking people like, what do you do for this? Like, where do you go to reconnect to yourself? Or, you know, what’s your favorite thing to do in the morning? Or like, what’s something ridiculous that made you laugh until you thought you’re gonna pee your pants? You know, like, thought you were gonna die laughing. So, yeah, those types of things. And again, for me, just having those little themes and those little things to weave in throughout the week is just it gives me the space to express what I’m wanting to express in the with the dynamics and the the fullness of expression. But it’s not contrived. Yeah. And here’s the other thing, if it’s even in the plan, even though I’m having someone posts for me, throughout the course of the week, there’s a couple spots where it just says spontaneous by Elizabeth, right. So it’s like, it’s still built in whatever I feel like posting that day. It’s not just like, Oh, I saw a friend of mine showed me like her her social media plan. And there was this one category that was called like, personal share. And I’m like, Well, I’m not going to do that because I’m not going to queue up a vulnerable post just because it’s Tuesday. At 3pm, you know, and again, I don’t have judgment for that. And you know, but like, that’s not how I roll. So it needs, there’s still probably, if we’re posting, I don’t know how many times, maybe 1215 times a week on Instagram. Four or five of those spots about a third of it is spontaneous, right?

Alex Beadon 25:20
I love how just listening to you talk about your business, I feel like you’re a business artists like you treat your business like art. You’re like, this works for me, this doesn’t work for me. And you really make it customized to who you are, and the way that you want your business and life to be reflected. So my question is, Have you always been that way in business? Like, what was the aha moment where you were like, Oh, I don’t have to do it the way everyone else is doing it or whatever? Like, I’m sure you must have grown into that. Yeah.

Elizabeth Dialto 25:51
So I’ve always been, I’ve always been myself. I actually remember it’s, it’s rampant now. But a couple years ago, when people first started talking more about authenticity, I remember being like, What the hell is this about? Like, why? Who needs people to teach them how to be themselves? Yeah, I didn’t get it. Because I always just was myself. I was always comfortable being myself. But then I, what I began to understand was that a lot of people were not didn’t have that kind of confidence for all kinds of reasons to do with, like, their self esteem, their upbringing, you know, was their home encouraging when they were young? Were they encouraged to be creative or not, you know, all kinds of things. And I was like, okay, cool. So I developed a lot more compassion for that. But I also realized in business there’s, we’re learning so much constantly, like, the same way we have to, like unpack our childhood core wounds, to be like healthy, emotional, and responsible, mature adults. I feel like an entrepreneurship, it’s similar. So like, my, my entrepreneur, linear, my entrepreneur lineage is Marie Forleo. I did the school, I did Marie’s mastermind back when she was still doing it. That was the that was my first place I learned about entrepreneurship. And so as I’ve grown and developed over the years, I’ve also had to on wind, some of the stuff that I learned from, like Marie, and friends, that just doesn’t resonate for me anymore with where I am. And again, it’s not making those things wrong or bad. But it’s just going, okay, cool. Some of it works for me and my personality and who I am and how I’m built and how I want to do things, what feels in alignment for me, some of it really does it. And I go through phases, like, I’m basically always experimenting, going, does this align right now? Or does it not? Right, and I’m willing to go back and forth and do things, you know, and there’s also with different customer avatars for different programs, it does make sense to communicate certain ways. And in other ways it doesn’t. Something I also really realized is that, like, I grow and evolve, spiritually, and personally, I’m like, constantly working on that, because I love it, it’s just part of who I am. I also have to really make the effort to tap into where my people are at. And make sure I’m not just trying to take them on the journey I’m on. But I’m going where are they and meeting them where they are. And I think social media is an amazing opportunity to keep our finger on the pulse of where our people are, by using it as well to kind of like, do little little mini surveys all the time, where postings until like, agree or disagree. I’m constantly paying attention to where my people are, like, their level of consciousness experience perspectives, what’s triggering for them? What do they get really excited about? Is that make sense? So yeah, a lot of it is social experimentation.

Alex Beadon 28:30
I want to dive into that before I forget about it. Because that was just so I love what you said how you’re like you, you’re focused on where they are at and like, what their level of understanding is, so that you can best serve them. And social media kind of helps you connect the dots in that way. But also, it’s interesting, because as a business owner, especially for me, like sometimes it’s like, I just want to kind of like always be talking about what excites me and like what I’m really intuit that at that time. So is it that you just made like this conscious decision that like, this is what you’re focused on? Like, and how does it evolve? Like, where do you draw the line between like, I want to bring people up with me?

Elizabeth Dialto 29:10
This totally relates to the question you asked me before this about, you know, learning and unlearning, as if through entrepreneurship, right? Because there are things that people say that you should and shouldn’t do. Yeah. You know, so one of the things that I realized is this piece of advice that until you’re something you’re nothing, meaning, it makes more sense to be like I do women’s empowerment than like, I do Self Help for everybody. Yeah. So I think what’s really important are these foundational pieces of knowing yourself and who you are, and constantly honing in your own creative voice. And part of that comes from staying connected to and constantly refining your value. I’ll use your priorities and your message. And knowing like the core elements of your message. So for me, core elements of my message are always everything you’ve ever needed. It has always been inside of you. So I really believe empowerment. I don’t empower people, I facilitate people empowering themselves. And that’s very clear through my work, I’m not trying to be a guru, people treat me like when people put me on a pedestal, right, and that’s okay, they’re gonna do that, I had to get used to that, I would try to constantly be like, I resisted it for a really long time. And that might ease my message a little bit, but I was like, human nature, they’re going to do it, I’m gonna let them because I trust myself, I know, I’m responsible, I’m never going to take advantage of people, I’m never going to abuse that power. And I’m always going to so part of my messaging is always reflecting back on to people reminding them that like, it’s, it’s everything is inside of you, it’s yours. So that’s a core part of my message. The Value Trust, the value of trusting yourself and trusting in life is a core part of my message, the value of knowing the difference between judgment and discernment, a core part of my message, the body is sacred core part of my message, right? compassion, kindness, forgiveness, generosity, core values for me and who I am freedom, justice. And then truth telling storytelling, yeah, sharing responsibly, though, right? Not like oversharing not doing the whole, like, I need to be vulnerable for a minute. Again, I’m not judging that for people who do that, it’s just not my style. Because to me, there’s a line between when we are being genuine, and we’re when we’re performing. And so that’s not my style, you won’t catch performance on my stuff. We go through phases, we go through phases to try things out. Sometimes we overshare. And then we have the vulnerability hangover. And we’re like, Ah, that was too much good to know, you know, so we could just like, it’s like constant course correction.

Alex Beadon 31:56
Okay, so I want to talk about how you use your intuition when it comes to your business, because I have a feeling you use it for probably everything, but more specifically, when it comes to like planning your year, or when it comes to planning for the future. Like, what is the difference between, okay, I’ve made these plans, and I’m going to stick to them. And like, Okay, I’ve made these plans. But now that I’m actually here, I’m going to change my mind and do something different. What is that like for you?

Elizabeth Dialto 32:22
Yeah, similar. The last thing I said, there’s constant course correction. So what I have learned to do is to plan like the big rocks, and also my business model is in a place, I think this is a cool conversation, there’s a difference between being a person who has a lot of offerings and being a person who has a business model. And for many years, I just had a lot of offerings, but I didn’t have a business model. And in the last three years, I’ve really been tweaking and honing the foundation of the model. Because once the foundational things are in place, and there’s like consistent revenue coming in, you then can know like, what we need to hire people, we need to do more things, we can’t do everything. If I don’t have the revenue for it, right? Like even this year, our revenue is higher than it’s been and the people I need to hire, I can’t nest I don’t necessarily have the budget to hire everyone I’d like to hire right now. So we have to prioritize, we have to pick and choose. And so what is helpful is to focus on service number one is the most important thing, but also be smart enough to go What’s the easiest path to cash, if we’re needing some more support, what’s the easiest way to be in service and make money. So even I had taken a break from one on one clients. And I went back to it because it’s the easiest way for me to just like inject some extra revenue. And so I just I had to rework how I work with one on one clients, so that it feels like find it exciting for me. And it actually is a service. And it’s not just like, I need money, who wants to work with me. Because if the energy are coming from as I need money, that’s not really that’s not attractive. So I had to kind of like, come back to, you know, being willing to do some things that aren’t necessarily like my highest excitement, and figuring out how to get them to be really exciting, so that I could do them so that we could fuel the things in the business because I invested so much in the business last year, like I haven’t done the tax break down yet, but I probably just broke even last year, I don’t think I had any massive kind of profits last year, because it was just like, back in the business back in the business. It was a very growth oriented Yeah, like, put the money towards what will grow the business like building the foundations. We also deconstructed a lot of stuff to reconstruct it. And so I share all that so long winded answer to the question, because it’s not just black and white. You’re constantly growing and changing. You’re constantly growing and changing often will launch a program and be like, Oh my god, I hated that program. Yeah, the content was awesome, but I hated doing it. How can I do it in a way that’s still a good service and valuable for people, but delivering it in a way that’s more aligned For me, that makes more sense for me. And so I’m tweaking and stuff like that. So we’ll put the big rocks in the calendar. The other thing is, I’ll commit myself to the year, I’ll be like, this is the plan, we’re gonna do it. Even if I have to, like finish out the year kicking and screaming, because we’ll learn. And then we can correct course next year, I what I had done earlier on in my career that was really not helpful, was constantly just like kind of flying by the seat of my pants or being too, too spontaneous, and not giving myself the chance to feel something out. Because I don’t know if anyone listening here, if you haven’t done it, it’s well worth it to do the Colby index. So you can see like how you actually, Colby is an assessment that helps you see how you are productive. I have high quick start. So my energy is really high in the beginning of a project, but towards the end of it, that’s when I start to taper off. My team knows that about me. And it’s their job to get me across the finish line. Right? You know what I mean? So it’s important, again, to know yourself and commit to things for a long enough term in your business to go to even know if it worked or not. Because sometimes, like the first time you run a program, that’s not necessarily indicative indicative of how it is. Yeah, because there’s a there’s a magical element always. So the first time you do anything, so to run something a second or a third time, and then be like, Oh, okay, I see, here’s what we need. Here’s what we could do a little better. And something I hadn’t also done that I was really lazy about the first few years was I wasn’t serving my people. Now we survey people a couple times a year in general, the audience, but then programs like as soon as they’re over, we’re like sending out that survey, we’re getting the feedback, what was good, what needs work, and we’re willing, there was like a little ego involved. For me. This was like a fun spiritual bypass. Like, right? No, I really felt like everything was divinely inspired. And I’m surrendering, and I’m just like, trusting what wants to come through. But that also meant that I wasn’t necessarily paying attention to what people were telling me was effective or not. Yeah, I was just doing what I wanted to do. Which answers part of your question as well, instead of going and what’s effective for people? And how can I also consider that people learn differently. Some people want to read the transcripts, some people want the audio, some people want the video component, some people are going to be in a Facebook group, some people are never going to be in a Facebook group. So how can I have all these different supportive elements so that depending on how people learn, they can still engage with what I’m creating, yeah, in a way that’s going to be impactful and effective and useful for them.

Alex Beadon 37:30
If you’ve created something, and you have a plan, you’re going to launch it and whatever, at some point in time, during the launch, you’re like, Oh, I really don’t want to do this, like, this just feels icky, but you’re sticking to it. And you’re like, pushing through, what is the process of bringing yourself to alignment, even though you feel all of that resistance.

Elizabeth Dialto 37:56
So I don’t, I don’t have the experience of launching an actual thing that I didn’t want to provide. But I have the experience this happened last summer of during my launch, realizing that some of the marketing wasn’t aligned for me. So I just straight up, called it out and corrected course right in the middle of it. And that’s me. And that is also me being in alignment with my message, right? Because that was during my wild soul movement launch. And that program is all about connecting to your intuition and trusting yourself. Right? It was really easy for me to send out an email to be like, Hey, y’all, I’m actually not comfortable with this thing that I said on the webinar the other day, and it would be very hypocritical of me to have this intuition and not share it with you and not correct myself. So I’m sharing this if it’s a turn off for you, cool. But you know, for everyone else who’s on board, you know, here’s, here’s the deal, like everyone, everyone can have this bonus, it’s not just for the people who can make it live.

Alex Beadon 38:50
I love how you have such like this deep trust and faith, or at least it seems to be that way. And maybe now it’s easier for you because things are going better in your business. But when you were just getting started, because I know you had a pretty different journey when you first started, you started out in fitness, and then kind of moved into this more spiritual path. But when you first started and you were struggling to make ends meet or struggling to hit the numbers that you wanted to hit, how did that faith and trust play out for you? Were you just as as faithful then as you are today?

Elizabeth Dialto 39:29
No, no, no, I wasn’t that because this is part of that this is part of the work. So there’s that saying you teach what you need to learn. And you know, you’re you’re I think, are you in what? I know you came to one of my weekends, but are you in wild some movement? Do you have the program to or now I do. Okay, cool. I thought you did. So you know, two of the first sections of wild some movement about surrender, release, trust and receiving. And so that was really medicine I needed. And so through my own work through my own program and developing that stuff, I learned how to do those things. That was not the case for me. I wasn’t I was still very much in my original conditioning that of like, there’s never enough, right? It never was really, for me so much like, I’m not enough, but it was like there’s, there’s, it’s there’s never enough money. And really just like I had some real scarcity mindset stuff going on. So I had to I had to I had to work through that stuff do a lot of like forgiveness and emotional release and stuff around that to get to a healthier place with money, and healthier relationship to money and visit. And so. And that all really helped me to just be more faithful. So even now, you know, and again, just because a business is doing is generating more revenue doesn’t necessarily mean it’s generating more profit. So last year for me, it was a big year, it was a year of lower more revenue, but lower profit, because it just like a couple of things that I had planned. And again, I’m always experimenting with stuff couple things really did not go the way I thought they would go. And also, it was a very deep year personal healing for me. So I just didn’t have the bandwidth for my business that I had had in previous years, it was very much a personally focus here from last year. So where that faith was really tested are times when money was a little tighter than I had gotten accustomed to, which was really cool and really humbling. Because we kind of live in a world where we get the impression that everyone’s businesses grow every year, whatever the case, like that’s just like, it’s not how it’s supposed to be. That’s not That’s not it’s an interesting, like expectations slash assumption that people make. But so that wasn’t the case for me last year, we didn’t grow last year. And it was it was really cool to have the experience and go and also I didn’t die. I didn’t go out of business. My confidence wasn’t shattered. We just did some stuff that didn’t work. I didn’t take it personally, I didn’t make it about me. So that that is kind of the difference between how I used to take things more personally, and be doubtful and fearful and worried maybe this isn’t going to work. But like, at no point was I like concerns that the business wasn’t going to work. I was like cool. Like, we just need to figure out a better way to do things. Yeah, we got some great, great lessons in contrast of like, what wasn’t working, what didn’t work, things we’ve been doing. And what essentially it happened is the business outgrew me, we needed more help, like I needed more support. I was personally trying to like still shoulder too much. Things had just gotten bigger than for just me and a couple of people to handle. So just we really needed some extra support a little strategic support. And we needed to like analyze the business and go, Okay, what’s working, what’s not working? That is a place where I had been irresponsible before. I wasn’t really evaluating things. After we went through it. I was just continuing to try new things instead of going, how that work, like what can we take with us? What do we need to ditch. But again, I bring this in because one of the things that I’ve really developed is the balance, right? Part of where my trust and faith comes now is just like the very practical grounded things of like, I know how my business works. Yeah. And I have data I was in the years where things weren’t going? Well, it’s because I was not paying any attention to the data.

Alex Beadon 43:03
I love that. Yeah. It doesn’t sound fun. Yeah. And this is something that I see a lot of people struggle with. They’re like, even when it comes to things like strategy, it’s like they’re so put off by it, because they just like go with the flow, which may be if that’s working for some people great. But like at the end of the day, I think it’s a mixture of both right? Like, you have to find that balance between using your intuition and trusting your guts, and then having like, fail proof, maybe nothing’s fail proof. But you know what I mean?

Elizabeth Dialto 43:36
And I think, you know, where the intuition comes in, for me is in making decisions, right? It’s in making those pivots. It’s in, you know, order of operations type things, right? It’s like, is this the project? Is this the next best thing? Or is it not? Do I actually need to put that on the burner, and be patient about that we could do that later. You know, that’s where the intuition really comes in. It’s like, I listen to the intuition. And then I take the action based on the intuition. So it’s not just like, flowing all the time. I’ll be super honest, I don’t know anyone who is in flow all the time that doesn’t have any kind of structure that actually has a successful business. Yeah, they might get paid by people to do a variety of things, but I wouldn’t call it a business.

Alex Beadon 44:17
So I remember what my question was, I wanted to ask you, when you were doing your fitness stuff before, and then you decided to completely change topic. What was that like for you? How did you know that that was the next best step for you? And what advice would you give people who are in that weird phase where they’re still trying to figure out like, what should my topic be watching my message be?

Elizabeth Dialto 44:40
Yeah, this is a fun question, because it might have looked on the exterior like it was, Oh, I just I flipped. I’m doing this now. But for me, that was actually a transition that took over a year because I had had the initial intuition, the initial inkling, the initial poll to start talking about stuff much deeper. Beyond fitness beyond working out more around working in. And I at that time this was back in 2012, I was inspired by people like Danielle Laporte. Like I remember thinking, she just writes about whatever she wants to write about, I want to be able to do that. And so I had to transition I had to start introducing like, different types of things and kind of weaving them in and connecting them. That’s actually how wild soul movement was born, because I still wanted the work to revolve around the body, right? Because it wasn’t this like hard transition. It was actually like this. It was an evolution. It just was like, it made sense to like, go here next in the exploration. And so I just started by using social media, primarily Facebook, to ask people questions. Have you guys ever thought about this? What do you think about this, and noticing how people felt about things. And people were really engaging in those conversations, which is why I had started my first Facebook group a couple years ago, that I since closed, and then I started another one, and then close that one, too. I’m not into free Facebook groups anymore. But for me, it was about letting my curiosity lead the way, right, and bringing people along with me through my curiosity, and then realizing cool, a lot of my people are curious about the same things. I’m curious. And of course, there were people who wanted me to stay in fitness. And they weren’t into the deeper conversations I wanted to have. And I lost those people. And there’s no shortage of fitness people on the internet. So I just trusted that they would find someone else. And what’s cool right now is I’m actually in another shift like that, where wild soul movement isn’t going away, like fitness went away, I stopped doing fitness, I’m not going to stop doing the wild soul movement or women’s empowerment work, but it’s not going to be the core of my work anymore. Now I’m going to core focus more in on trust and truth telling. And we’re building out a trust assessment. I don’t know when this is going live. But the trust assessment will be out by March, to kind of help people see how much they trust themselves, and how their trust differs in different areas of their life, their health, their wealth, their relationships, and their their knowing of themselves their personal growth, right?

Alex Beadon 47:01
Oh, exciting.

Elizabeth Dialto 47:04
Because this to like, trust has always been a part of my work in having bigger conversations, as they relate not just to women’s empowerment, but you know, society and culture, the change, social change, and things that are like, there’s a lot of stuff going on in our world, that really isn’t okay, that’s finally coming to the surface to be healed and transformed and transmuted. And I love that. And I have a lot of tools, a lot of skills and a lot of practice to contribute to that. So we’re shifting into this. And while some of it will still be wild, some movement, we’re just opening up the doors and opening up the gates to more people in a more digestible, relatable way. But that will still be on our end, high value high service and in the wheelhouse of what we know how to do.

Alex Beadon 47:46
I love that so much. Okay, so I’m just imagining the listeners. And I think it would be great for you to just give a little bit of an explanation as to how to know, if you don’t trust yourself.

Elizabeth Dialto 48:01
So there’s four reliable trust indicators. One of them is consistency, if you’re able to be consistent, that demonstrates trust, because you’re not second guessing you’re not doubting you’re not stopping and starting. And this will show up in different ways. So in health, for example, if you don’t trust yourself or your body to know what you need, you might start and stop different workout programs all the time, different diets all the time, right. But people who are just comfortable with food and movement, that indicates trust. So consistency is one confidence is another when you are confident, you know that that exists on a spectrum, right? So people, you might be a little confident you might be super confident. When you’re confident you are not battling the self esteem, the self worth issues that some people do or that maybe you have in the past, right? Confidence is something you really build confidence comes from evidence. So you’ve done the work to become a more confident person. And again, confidence will show itself in different ways in different areas of your life. In E is another reliable trust indicator. And ease doesn’t mean stuff is easy, but it means you’re able to approach and move through things with ease. So that means very little stress, very little resistance, very little fear, very little doubt. Because those things all inhibit to trust. And then what’s also cool is the emotion of guilt is a reliable trust indicator. Because if you feel guilty about things you don’t trust, because Brene Brown says shame is I am bad. Guilt is I did something bad. So if we’re feeling like we did something wrong, or we did something bad, we’re not trusting that everything’s always working out in our favor. So those those four things are really simple ways to look at the different areas of your life and go cool. Where am I going To start, where am I confident where where do I have ease and flow? Right? Where do I feel guilty? And those things will show you how trusting you are or not as well the assessment.

Alex Beadon 50:11
I love it. Thank you so much for explaining that.

And now I’m going to ask you my wrap up questions. Are you ready? I love this. Yeah.

Okay, so the first question is, what is the one thing you do that has been a non negotiable in the success of your business?

Elizabeth Dialto 50:31
Be myself

Alex Beadon 50:33
share a mindset that every entrepreneur needs to succeed.

Elizabeth Dialto 50:37
No. Everyone is so different. Yeah. So but I so blanket questions like that, like, what does everyone need to do? So um, what

Alex Beadon 50:52
about you? How about that? What was a mindset that shifted things for you as an entrepreneur?

Elizabeth Dialto 50:58
Really, everything’s always working out in my favor. So it’s kind of like that, Byron, Katie, everything is happening for you, not to you. Like even when there’s like a perceived failure, like I just don’t believe in mistakes. You learn from everything, you pivot, you get up, you keep going,

Alex Beadon 51:12
like, okay, fill in the blank, the world would be a better place if more people knew

Elizabeth Dialto 51:18
how to trust themselves.

Alex Beadon 51:20
The book that changed my life was

Elizabeth Dialto 51:24
how much time you got you follow me on social media? You know, I’m such a nerd. But let me let me think I’ll give awakening Shakti that was one for sure.

Alex Beadon 51:33
Like, okay, and lastly, I would like you to challenge our listeners to do something. So to take some kind of action step after they’ve listened to this over the next week. What is one thing that you would like for them to do?

Elizabeth Dialto 51:50
I want people to pay attention to how much they trust themselves and in what in which areas of their lives so pay attention to your your choices and your health, your choices in your wealth to do with like money and career, your choices in your relationships and your choices in your, towards yourself, how you treat yourself, and see how much trust you have in each of those areas. It’s fascinating.

Alex Beadon 52:12
Thank you so much for listening to today’s episode. If you enjoyed it, I would love for you to give me a shout out on your Instagram story or anywhere. Just letting me know what your biggest takeaway was. You guys have no idea how helpful and useful it is for me, when you message me telling me what your aha moments were telling me what it is that you took away from the podcast. It helps me understand what is most valuable to you. And it helps me understand how I can be of the highest service to you. So if you could take two minutes to do that. I would really appreciate it. Thank you guys so much for watching. I hope to hear from you over on Instagram. You can find me at Alex Beadon, and I will talk to you again very soon. Bye

Oh my gosh, you guys look how amazing this shrimp Serrata cocktail looks meet Beatrice an avid Instagram Stories user and visionary to her followers. I can’t wait till you guys try this out. Yes, I’m talking to all three of you.

I’m all two of you. Well,

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#019 – Q&Alex – Anxiety, Focus, Audience-building & Apps for Insta

You’ve got even more questions. She can’t wait to answer them. Alex gets in her zone with a hot list of burning questions from yours truly: YOU.

Welcome to the second installment of Q&Alex, where she answers a wide range of questions from Staying Focused on your Goals to Finding your Online Tribe, and everything in between.

Welcome to On Purpose.

In this Podcast, you’ll learn:

  • How to stay focused, clear and confident
  • How to overcome anxiety
  • Building a loyal online community
  • The apps Alex uses to plan IG content
  • & What she thinks of her boyfriend Nick

Shownotes:
Megan Minn’s Course: Asana HQ
Q&ALEX #1

Holla at your girl:
IG: @alexbeadon
Facebook: Alex Beadon
Website: www.alexbeadon.com

Transcript Available Below

Alex Beadon 0:00
In today’s episode, I talk about how to stay focused, clear and confident How To Overcome Anxiety, how to build a loyal online community. I talk about the apps I use to plan my Instagram content. And I even describe my boyfriend’s Nick. I hope you enjoyed this episode. This is on purpose. Do you ever feel like you’re trying to balance it all, nourishing your health while growing your business and living a life well lived. And no matter how hard you try, sometimes you slip from purpose driven into autopilot. Take a deep breath, relax, and let’s get you back to where you belong. On purpose.

Hey, friends,

it’s Alex Beadon. Here, you’re listening to episode number 19 of On Purpose with Alex Beadon, and I’m coming to you from London, here in England. And it’s a beautiful day. I’m sitting on the floor as I speak to you, I’m feeling really ready to go home, I go home back to Trinidad tomorrow. And it literally I don’t know how to describe it. It feels like every cell in my body is just impatient. Like I just can’t wait to step off the plane, put my feet on solid ground there in the Caribbean. And look my boyfriend in the eye and just walk into my home and surround myself by the covers of my own bed. Like all of those things sounds so good to me right now. Because for the past 30 days I’ve been traveling when I get home, I will have only been home for two days of the past 30. So I’m just so excited. Like it really brings it I don’t know man contrast. I don’t know if you guys are obsessed with contrast as I am. I love contrast in life. contrast in life is like the good and the bad. And anything that you experience in life. Whether it’s good or bad is just highlighting contrast for you. It shows you what is important to you. It shows you what matters to you. And this last month of travel has been amazing. Because I’ve gotten to watch my best friend get married. I’ve gotten to go on a friend’s moon with her. And Colombia, I went to Colombia for the very first time, I got to go to Italy for the first time I got to watch my sister trying wedding dresses, all of these things are amazing things. And they were once in a lifetime. And I appreciate them with my entire being. And simultaneously being away from home for this long and traveling so frequently in such a short period of time. It’s just shown me how much I value being at home. Right? How wonderful it is to have a routine, how wonderful it is to be, well, I live with my boyfriend. So how wonderful it is to live with him see him every day and just get to experience life together. This month, we’ve been apart for quite a long time we’ve been together and apart and together and apart. And so it’s just making me feel so grateful for all of the things that await me at home. And so I say all that with a big smile on my face. I’m so so so grateful for the last month and simultaneously so excited to get back home. So today I was feeling a little nervous. I was like what am I going to talk to you guys about because honestly, my mind my brain has been all over the place. Even in the past week, I’ve been pretty stable at my parents house in Melbourne. And it still felt tumultuous because we had one of my dad’s friends come and visit for two days. And then we had undress who was my sister’s fiance. And then as his family came to visit for about four or five days. And so it’s there’s been a lot of socializing a lot of spending time with people a lot of busyness surrounding me. And so I wanted to show up today and give you guys something that was super valuable. So I decided to answer some of your questions. And so I asked you on Instagram a few days ago, if you could hop on a phone call with me and ask me anything. Talk to me about anything, what would you want to talk about? And I got so many answers. So I’m gonna do my best to get through as many of these questions as I possibly can. I’m gonna set my timer right now, because we all know that I could probably talk on and on and on and on. And I want to make sure that I know how long this podcast is. Because i Everyone knows one thing is that I don’t like to waste your time and I like to be a value. Okay, so I have written down all of your questions in the order that they were received, except for the first question, we’re going to start on a really strong note. So let’s dive in. Let’s dive in. Also, just to let you guys know if you hear your question, but I use a different name. It’s because I couldn’t find your first name online. I think it definitely adds a personalized feel when I can include your first name But if I just, if it’s not your name, I apologize. I couldn’t find online. So I just made up a name instead. So there you go. So the first question is from Derr, who said, What is the first thing you’re going to do when you get home, I think I’m going to walk through those doors. And I’m just going to like, do a happy dance of just like twirling in my living room, I this massive living room space. Or I’ll be so tired, because let’s be real, I’m going to be exhausted. That I’ll come home and the very first thing I’ll do is take a shower, because I hate there’s nothing worse than being in an airport all day long, and then coming home, and like I just can’t I have to shower showers like number one on the list. Number Number Number One. Luckily for me, Nick is coming to pick me up from the airport. So I will already have hugged him and kissed him and given him all my love. And then I’ll get home, do a happy dance and get in the shower. That I just had to start the episode off with that because I’m, I’m literally so excited to get home. Tomorrow, guys tomorrow, what’s happening? Okay, so the actual first question is from Bernice, Bernie says, How do you? How do you get focused and clear? How do you get focused and clear? So for me being focused and clear is all about being intentional and taking the time? Oh, there was my phone, I’m getting text messages, text messages, okay, but on silence, so that shouldn’t happen again. Getting focused and clear is about being intentional and taking the time to actually ask yourself, what do I want? This is something that I do quite regularly, especially when I’m in a good habit with my journaling, I have an entire journaling system that works really, really well keeps me focused, keeps me clear keeps me on top of my goals. But I want you to really ask yourself, when was the last time you sat down and had that conversation with yourself? What is it that I want to create with this life? What is it that I want to create with my business? What is it that I want to create with my relationships? How do I want to live etc, etc. Just bringing focus, presence and intentionality, if that’s a word makes all the difference, like to me, that’s what it is, I think as well being very clear on the fact that you want to get these things accomplished. That really helps me overcome any distractions. Like I’m really good at having conversations with myself in my brain where I’m like, Hey, is this helping you get closer to what you’re trying to accomplish? Because if not, let’s skip it. Next question is from Cindy, what is the current jump you need to take in order to get to where you want? Oh, I love this question. My main focus right now the next step in my business is to create passive income that is coming in month after month, after month after month. Right now, I do have monthly income that is coming in from previous courses, people who have chosen to pay in monthly installments. So I do have a monthly income. But it’s a monthly income that has an end date, if that makes sense. And really truly what I want in my business is to know that I have a business that has enough leads coming in every single month, that is going to convert into sales at the end of the month, I want to have an evergreen sales funnel up and running. And so that is what I’m really focused on. That’s what I’m working towards. That is the next big thing in my business the next step. So the current jump that I need to take in order to get to where I want is setting that up, so that it’s actually working and successful. So I’m very excited about that. I feel like I can do an entire episode on that. Stephanie asks, How do you better understand your ideal clients to build a strong foundation in your business? I think really, and truly, the best way to get to know your clients is to physically go out there and get to know them, talk to them, be a member in their communities, ask them questions, be there for them support them. So I always say especially if you’re someone who’s a coach, and you’re looking for coaching clients, but you’re not really sure what your niche is, or what you’re really good at, the best way to figure that out is to actually get to coaching, like start doing the work, start getting into those conversations, start being of service to people. That’s why you know, I have some friends in my life, who if they ever need anything, they can call me up and they can really just pick my brain and they’re like, Oh, I’ll pay you and I’m like, Dude, we’re friends. Like, I’m someone who I’m kind of like it’s an all or nothing type of thing. I’m not really into the whole, oh, I’ll give you a 20% discount. No, it’s like I’m either going to help you for free or you’re going to pay. And so these people, the benefit for me, even though I’m not getting paid is that I’m getting to better understand the problems that my ideal client is having. Right? So if you want to understand your ideal client better get into conversations with them, get into real conversations with them where you can be of service and where you can understand what it is that they’re what they’re really struggling with. She wants to know about marketing and promotion how How to find her people how to connect and how to create a marketing plan. That’s a lot of questions all in one.

So, it’s so hard to answer this question, because it really depends on what industry you’re in. I know Rebecca, I know she’s in the photography industry. So when it comes to finding your people, when it comes to connecting with your people, I would say really, truly getting clear on who those people are, and, and being in as many places as you possibly can with them. Right? I think a big problem that photographers have is that photographers like to talk about photography, which only attracts more photographers, this is a problem I had when I was a photographer is that I would be like, Oh, look at this dude lens. And, guys, if you do this, you can get this blurry background and delta delta. And it’s totally irrelevant to my clients. So I would say, try to get in front of the eyes of your ideal clients. It really depends on what type of photographer you are. But I would say, if you’re a family photographer, how can you create images that, let’s face it, probably most mothers make the decision of like, Oh, I’m going to I’m going to hire a family photographer. How do you make sure you’re creating images that catch her attention? How do you make sure that you’re coming up in her newsfeed? How do you make sure that she’s seeing photos of her friends having worked with you? I think getting in front of the eyes of the right people a lot of times means working with people that they know, when I first started, I did a lot of free work. And to be honest with you, a lot of my first clients came because I had worked with someone that they knew, and they may not have been very close to them. So they didn’t know that I did that shoot for free, if that makes sense. Like they looked at the work and thought that it was paid work, and then hired me because of it. So I would say get in front of your ideal clients. Like you need to be in as many places as you possibly can be. I feel like this is a really hard conversation to have, though, unless I’m having a specific conversation with you on how to market your business. Because every single business should be marketed differently. So it’s really hard to give a general answer to that question. Okay, Caroline says What apps do you use to plan content and get insights. So I love using Pinterest Pinterest really helps me with inspiration coming up with ideas. I also like to see what’s worked on Pinterest and what hasn’t worked to like what topics in my industry are hot on Pinterest, because that’s a pretty good indicator that that’s a topic that will also be hot if I do a little piece on it on Instagram, right? Another app that I absolutely love to use to plan my content when it comes to Instagram. It’s called snug as an ug snug. And basically what it does is it brings up your feed as a grid. And it lets you add photos and drop and drag them so that you can see what your feed will look like when it’s actually live. Because I used to struggle with this all the time. It’s like you want to have a cohesive feed you want your feed to maybe have a color theme or maybe have some kind of pattern. And it’s hard to tell when like you don’t know what it looks like in the grid until you upload it onto Instagram. So snug is one of my go twos when it comes to planning content. I also use a website called what is it called I always forget the name Trello Trello is really cool because it lets you create different boards for different topics. And I like to go there to be like, Okay, what topics like what are my brand topics? What are the things that I like speed and my brand focuses on and what content? What pieces of content? Can I come up under those specific topics. I also use Asana. So whenever you guys send me a message, and you’re like, Hey, Alex, could you talk about this on the podcast? Or, Hey, Alex, I’d love to hear you talk about whatever, I screenshot it and I upload it into a special place in Asana. And then I have all of my ideas there. So if I’m ever stuck on ideas, I can really quickly and easily go there and see what you guys have been asking me for, which is really fun. The next question is from Katie, how do you stay focused and consistent with all the distractions online and in real life? I mean, number one, click awareness, being clear on the fact that you have a problem. I used to watch Netflix like every night with Nick before we went to bed, which is fine. Like it’s not the worst habit in the world. But the problem with Netflix is that you watch one episode and then you look at each other and you’re like, you want to watch another one. Just one more. Just one more. Okay, okay, one more. And then you watch another one. And then before you know it, you’re like five episodes deep, and you’ve just wasted five hours of your life and you should be getting sleep because you need to wake up early the next day, and then you don’t end up waking up early the next day. And honestly, that used to be the one thing that was so distracting for me and it just got to the point where I was like Nick can’t do it anymore. He’s like, no one’s watch the show. I’m like, Nope, can’t do it. Not watching a show you go ahead and watch your own show. Which sucks because it is an activity that I enjoy doing with him but it’s is too addictive, especially when you’re in the middle of a series and you’re like powering through a series. It’s so addictive. So I would say being aware, knowing that you want to stay focused and just journaling to me, guys, when you have when you journal, frequently, and you’re asking yourself questions like, how am I doing in this area of my life? How am I doing in that area of my life, it brings so much awareness. When it comes to distractions online, like scrolling randomly through Instagram, if that’s really such a big thing for you, then just bring awareness to it and maybe set a timer so that you’re only allowed to go online for a certain amount of time every day, like you have to be on top of it. Diane says, How do you stay in tune with the industry and connect internationally with peers? Interesting question. So I feel like that’s two things. One, staying in tune with the industry is something that I’m kind of 50 about. On the one hand, it’s really important that I understand what’s happening in my industry, what the big topics are, what the controversial things are, so that I can have an opinion. And that’s how I can stay up to date, especially when it comes to like changes in social media, changes in the online business world changes in marketing, those things matter a lot to me, right. So I find myself reading a lot of articles really just trying to stay on top of news, I really enjoy using Google Alerts, that’s something that I would recommend as well, if you’re interested in a topic, just putting, like creating a Google alert that will send you an email, maybe once a week, or maybe every day, updating you on what’s new in that topic. There’s also something called Alltop. Yeah, alltop.com. And it basically just brings in a bunch of different news stories under a bunch of different topics. So that’s something that’s really helpful as well. When it comes to here, like peers, people who are in my industry and keeping up with them, I have a much lower interest, like I’m really not interested in what everyone else is doing, I actually find that to be very distracting. And just distracting because it’s just like, there’s no point in really seeing what everyone else is up to, I really like to beat to dance to the beat of my own drum. So I don’t like keeping too close of an eye on the rest of my industry, when it comes to connecting internationally with peers. I do something a few times a year where I will reach out to like five or six people and I’m like, Hey, I’d really like to get to know you better, let’s hop on a call. And that’s something that just allows me to get to know people better. It’s actually something I’d like to do more often. And it’s great because you get to know people from all over the world who are doing something that maybe is similar to you, or maybe is kind of complementary to your business, I highly recommend that having internet friends is wonderful. So definitely, definitely do it. If you’re not already. Chanel asks, talk to me about setting work life boundaries when you’re self employed. I’ve been self employed now for the past eight years. And this is something that I think I struggled with to begin with. I remember having a conversation with my mom once where she was like, Listen, if you’re gonna take this seriously, you need to wake up before 10 o’clock. So clearly, it’s something that I used to struggle with was just like sleeping in and kind of being too wishy washy with my schedule. I’ve definitely gotten much better with that. Also, I think I’m just, I work really well, by just kind of letting myself feel into things. That’s what works for me, I’d recommend doing what works for you. So like, I quite like to do two hours work, take a break two hours work, take a break two hours work, take a break, two hours work, take a break, when Lord came to visit me she hated that. She’s like, dude, let’s sit down and work nonstop. I just get distracted easily. I can’t sit still for very long. So for me, that doesn’t work, I would recommend figuring out what works for you. Some people like to work early morning like I do. Some people like to work late at night, that’s cool to figure out what works for you and make that happen. When it comes to work life boundaries, I would say the number one thing I struggle with is like when people invite me to do things during the week, like, Hey, let’s go to the beach, or, Hey, let’s go for lunch or whatever. I feel oftentimes because my work schedule is so flexible, I often take advantage of it.

I’m like, Hey, I’m self employed, why not? When really, it might be nice to at least set some boundaries there was like, Okay, once a week, you can do something fun, that kind of stretches your schedule a little bit and the rest of the time you really need to stick to your schedule. When it comes to work life boundaries. In terms of my clients, that’s something I also feel I’m really good at. I know that like let’s say for example, when I was running my spark lounge membership site, I knew that we would meet four times a month so almost once a week, we would have a q&a call where we basically get on a call and they can ask me anything. And the commitment there was one hour but I knew that I was happy to stay on that call until the last This question was answered, that’s like, a boundary that I made for myself was, hey, I’m cool to stay on as long as I possibly like can to support my people. I was happy with that some of our calls ended up being like three hours long, I’m totally fine with that. Now, on the other hand, on the other side of that stick, I also had boundaries where I was like, okay, every day, I’m going to show up in the spark lounge, Facebook group, and I’m going to spend 15 minutes in there. And once the 15 minutes is done, I’m leaving. And that was my boundary, right? And of course, it has to align with the expectations that you have set for your clients. So really being clear on like, Hey, guys, I’m only showing up for 1530 minutes, or whatever it is. And after that, I’m out, just to make sure that like you’re actually delivering on what you promised. But to me, that was really important. For my sanity, I’m not a big Facebook person. So to be in a Facebook group. for hours on end, answering every single question was not cool with me, it was not what the spark lounge was set up for. I didn’t want it to be a like one on one coaching me five hours a day in a group. I wanted people to work hard during the week. Yes, I will check in once a day into the Facebook group to see what’s going on Monday through Friday. And then we have our weekly q&a call where I will stay until the very last question is answered no matter how long it takes. Right? So that was kind of how I set my work life boundaries. Boundaries are just about being clear and specific about what’s working, what’s not working. And what are some rules like rules in quotation marks? What are some rules that you can apply? Or some policies that you can implement that are going to help you stay in the boundaries of what you feel good with? I hope that helped. Kathy said, how do you stay so excited about everything? Man, I don’t know. I definitely have an energy about me that I think is unique. I know a lot of people say Oh, Alex, your energy so special. So that’s cool. And I’m I’m really grateful for it. But I also think that on social media, you see a very hyped up version of myself all the time. I meet people in real life all the time. They’re like, Dude, you’re, you’re so different in person than you are when you’re on your Instagram stories. And I’m like, Yeah, because when I’m on my Instagram Stories, it’s just me and the camera, baby. It’s like, it’s like, I take my personality, and I turn up the volume all the way. But when we’re in person that like if I came up to you, and I was like, Hey, how’s it going? Kathy? That would be weird. I think people would. It’s just, it contextually doesn’t fit. When I’m with you in person, I want to look you in the eye. I want to be present with you. I want to hear whatever it is that you’re talking about. I want to listen to you. I want to be thoughtful. I don’t want to be like a hyper hyped up version of myself. Right? To me, that works really well on Instagram stories I like, you know, sharing my enthusiasm and my excitement about what I do. But that’s because it’s like, it’s like a one way thing, right. But when it’s a two way thing, I turn it down a little bit more. So I’m not that excited all the time, much to people’s dismay. But I am I am very excited about what I do. I have my up days and my down days just like everyone else. And I think for me, it’s just a decision. I want to feel excited about the work I do in the world. And a story. Melissa says how do you start? How do you get started with video and get over first time video jitters, you just do it. It’s like anything else in life. When I first started creating videos back in, I believe it was 2011 I made my first YouTube channel, which it’s such a shame you can’t go and check it guys. I feel. I feel so sad about that. Because for those of you who don’t know, my youtube channel was accidentally deleted by Google. But that’s another story for another day. My first video, I was very monotone, I was like, Hi guys. My name is Alex. And today I want to talk to you about how to whatever whatever whatever. This is what I’ve decided to do in my business. And I think it’s a good idea because then whatever. And I look at that video. Now when it was up, I can’t look at it anymore. But back in the day when I used to look at that I used to refer to that video all the time. It’d be like go and look at my first video and then look at my last video because it’s like night and day. It’s like chalk and cheese. It’s like you learned so much by doing I remember when I first started making videos, I was like this is one of the most beneficial things I’ve ever done in my life because I finally understand how I’m coming across to people. When you don’t watch videos of yourself or hear yourself speak. The truth is you have a very limited idea of how you come across to people. But when you watch videos of yourself and hear yourself speak and you do that every single week because I used to make videos every single week for my YouTube channel, you get a really good idea of how you’re coming across and I It’s very beneficial. I remember, I used to always say, um, I’d be like, um, um, um, and I had to make a mental note to eradicate, um, from my vocabulary. I remember I remember, I also used to what was something else I also used to do, there was something else I always used to do that I had to make a clear intention to stop doing. And that’s the beauty of like, doing anything, and getting good at anything in life is that you learn what works, what doesn’t work, what feels good, what doesn’t feel good. That’s why with these podcast episodes, I’m listening to all of them. Because I know I’m at the beginning of my podcast journey. If this is gonna go, Well, guys, I’m going to be around for a while I’m going to be in your air, I’m hopefully going to be inspiring you to live your absolute best life and to create epic businesses that really make the world a better place. Like that’s my mission. That’s what I’m here to do. And I love the podcast, I think audio is so much fun. Like, I don’t have to put on makeup for this guys, literally, I just have to set up my microphone and talk. So that’s exciting to me. But hopefully, I’m gonna be here for a long time. And if I am, I need to get good at this. I need to understand what works, what doesn’t work, what I can do better at. So if you want to get better at video, just commit, commit, just be like, I’m going to do video, once a month for a year, or I’m going to do video once a week for a year. Give yourself a goal. If a year feels too long, try three months. But like, for me this podcast, my time limit is a year I’m going to do this for one year. And if I don’t like it after a year, or if it feels off after a year, then I’ll I’ll be like, Okay, I tried the podcasting and I gave it a good go. But yeah, so just start if you want to do video, just start and what I advise people as well as like start in the least intimidating way ever make a video and don’t even post it online. When I started recording these episodes, I didn’t post an episode for eight months. But I knew I just had to get started. I just wanted to get the ball rolling. Next question is from keep hitting the table guys. I’m sorry if you hear that shake. That’s what that is. I know Miguel who edits these is probably rolling his eyes. Sorry Miguel

Giovanna says how do you grow a beautiful, loyal tribe? Number one, you the same way that you grow a relationship is very similar to the way that you grow a loyal tribe. For those of you who don’t know, the word tribe when she says tribe, which really means is an online community. Right? How do you grow beautiful online community is just by treating them like someone you’re actually in a relationship with. Someone you’re in a relationship with is someone that you check in on regularly, you give them updates, you give them advice, you help them when they need your help. It’s a two way conversation. All of these things lead to a beautiful online community. I think a big problem that we have nowadays is that everyone wants more, more, more more. You have 300 followers, you want 1000 You have 1000 followers, you want 2000, you have 2000 followers, you want 5000, you have 5000 followers, you want 10,000, you have 10,000 followers, you want 20,000 It is a never ending Chase. And the worst part is that when you’re chasing those numbers of growth, and having more and more and more and more followers, you actually lose track of what matters the most, which is the connection, every single person who follows you as a person with a heartbeat, a soul, they are living breathing creatures, and they want to feel connected with. So if you want to grow a beautiful loyal tribe, Giovanna, I would recommend that you show up for those people day in day out and treat them like your friends. Talk to them. Something I do is I will go through the list of people who have watched my stories, and I will tap on random people and just go and watch their stories, or go and leave comments on their stuff, and interact with them because they are real human beings too. And I want it to feel like a community I want to I want to feel like we’re friends, you know, and that’s why I have this whole aka your business bestie thing going on, is because I wanted to feel like I’m your business bestie. So that’s my advice. I think it’s easy for me because my people are also business people. So if you’re doing if you’re in a business to business situation, it’s even easier because people who are in business want more engagement on their posts online. So that works really well. But if you’re not in a business to business setting, maybe you create a meal plan and you send out meals, maybe you cook meals for people every single week and you’re like okay, well how do I build a loyal tribe? I would ask, I would ask you like, what is it about your brand that differentiates you? And maybe it’s the fact that Like you focus more on health and nutrition than your competitors, okay? How can you create a community of people on your Instagram or your Facebook or wherever you decide is your place who love to focus on nutrition, but maybe don’t have the time. Maybe they don’t have the bandwidth, the mental space or capacity to be reading into these things, learning about these things. And here you are someone who is passionate about it as studied it like you can make their lives easier by becoming a resource for them. That’s really what I’ve done with my business as I become a business marketing, online branding, social media resource for my audience. So you guys know that I’m like the go to place for you. If you want to learn more about building your brand. And if you really want to stay connected to your business, on a soul level, I feel like that’s really what my my brand is all about. What that’s what differentiates me that’s, that’s the kind of community that I’m trying to create is being on purpose, as my podcast is called living your life on purpose, creating a business that’s on purpose and really feeling happy and fulfilled in your life and not just going through life on autopilot. So if you’re into nutrition, you’re into health and wellness, how can you be a resource for that? Because your passion is other people’s shortcuts to there be passion, and I say be passion, because you might have like an a passion, which might be like, your career, or your family or your friends, and then your be passion. They’re things that you could be passionate about, but you just don’t have the time, effort or energy. So you’re a passion for that. Is there shortcuts? Right. So I would say those are my my big things, my big pieces of advice for you. Brittany asks, What are you currently curious about? Ooh, that is such a good question. I’m super curious right now about relationships, and philosophy. And that’s the end of that. Chelsey asks, Can you lay out bullet points for comprehensive marketing and social media strategy? If you want a comprehensive marketing and social media strategy, it has to be catered to you and your business. So I can’t lay out bullet points for you for that. It’s just too broad of a question. Chelsea also asks, she wants to know about time management and discipline. Time management for me is about planning my day, the day before being very clear about what my tasks are. Thank you, Asana, I love Asana, Asana, Asana, Asana, Asana. Discipline, for me is really just a choice. It’s one of those traits that I really want to be very good at, I want to be a disciplined human being, I want to be able to say, I’m going to do this and I can trust and know that it is going to happen. So when it comes to discipline, I know that it’s like a muscle, I know that it’s also down to attitude. For me, a lot of times when I feel like I really don’t want to work, but I know I have work to do. It just comes down to breathing. Guys, this kind of sounds so Oh, I’m so sorry, I keep hitting the table. It’s gonna sound crazy to many of you, maybe, but breathing. If you’re ever feeling like, Gosh, I really just want to take a break. I really don’t want to be doing this right now. And you know that it’s just your laziness talking and you haven’t actually gotten any good work done. Just take a deep breath in. And just focus on your breathing while you’re doing your work. That helps me stay disciplined a lot. But yeah, I would say journaling also helps with that. And basically just knowing like, knowing what matters, knowing what your priorities are, as much as being a consistent social media post or for your own account, but avoiding addictive scrolling. I think she means how to be a consistent social media poster. I would say plan as much as you can choose topics that are either going to last you like maybe you focus one week on this topic or in one week on that topic, find a way to make it easy for you. If you are someone who addictively scrolls. Man, you got to check yourself before you wreck yourself that is destructive. And the thing is, it’s something that’s so easy to do, but you need to catch yourself while you’re doing it and pull away. Replace that with something. So I’ve been going through this thing where every time I find myself doing it, I’m like, oh, clearly I have time to be doing nothing. So I’m actually going to open up my Kindle and do some reading, right? Figure out something that works for you to end that addiction because it’s such a waste of time, especially if you’re trying to grow a business. It’s such a waste of time. Amber says how do you launch a course I love launching courses is something that I’m so good at. I feel like I need to create a course on how I launch courses. Because it really is a skill of mine that comes super easy to me and something that I’m really good at. I love launching courses. I love it particularly because it builds up so much energy and hype and it’s just such a great way to get people’s attention on a product that you can’t get when you’re doing something in a more evergreen fashion. So evergreen for those of you who don’t know, basically means that it’s always available. It’s always there. When you launch something, it’s like you’re creating excitement. I could go I mean, I should probably do an entire episode on that, to be honest, because there’s just too much to squeeze into this tiny little question. Samantha says how to look for passion and my work or how to find a new direction. I feel like I’m lost. If I were you, I would identify why why you feel like you’re lost. A lot of times, our thoughts try to convince us that we’re on the wrong path. We’re not good enough. We’re not where we should be. Man, it’s I think it’s, it’s not like that for everyone. Oh, geez, I’m so sorry, guys. I’m I can’t stay still. So I keep moving to try and find a comfortable position. And every time I move, I just hate you. So yeah, I’m sorry about that. I don’t think everyone struggles with this. I think that it’s those of us who are more sensitive, and maybe have a little bit more anxiety than others who struggle with this. I’m not really sure. I used to think everyone struggled with it. Now I think like maybe 80% of people struggle with it. Negative thoughts, negative thinking, self doubt, self criticism, thinking that you’re not good enough thinking that you’re not working fast enough thinking that you’re not there thinking that bla bla bla bla bla, feeling lost, feeling confused, those thoughts come into my mind now. And I pay them no attention, because they’re not helpful. If a thought enters my mind, and it’s not helpful, I’m like, Cool, I see you. But like, I’m not letting you run the show. Because it’s not helpful. So if you’re feeling lost, if you’re feeling like you have a lack of passion, if you feel like you need a new direction, Where’s that coming from? A lot of times that’s coming from comparing yourself to others. Can you stop doing that, a lot of times that comes from

maybe you do, maybe it’s a bigger sign in your life that what you’re doing right now, it’s just not what you’re supposed to be doing. Like you need to find the root cause of why you’re feeling this way. And then evaluate if it’s true or not. And if it’s true, and you’re ready to find a new direction, then great start exploring trying different things. But if you feel like you are like that you have something that you’re passionate about, and that you want to continue being passionate about it. A lot of times passion is is something that is created from within. And it starts off being something very automatic, but it’s like you have a relationship with your passion. Right. So it’s something you have to work on. It’s something you have to nourish, it’s something that you have to water, it’s something you have to attend to. So what is your relationship to your passion. And on that note, sometimes the passion is gone. And that’s okay. I used to be obsessed with photography, I used to love photography, I used to be known as a portrait photographer, it used to be my thing, my calling in life, my purpose. And one day I woke up and I did not want to touch my camera. And I was like, Oh, this is just a phase. It’s just whatever. And it turns out the passion was just gone. It was time for me to go in a new direction. And that’s okay, too. I would just say right now, maybe I invite you to be in a space where you don’t need a direction. You don’t need to have it all figured out. Give yourself permission to be in this space of confusion or uncertainty. I’ll never forget I went to Brooke shaytans promoting passion events. And I was a speaker. And I was sitting on a panel because you do like your own speaker thing. And then at the end, they have like this panel thing where all of the speakers get up and it’s basically like a q&a. And I basically someone asked me a question, and I basically shared with me, they were like, what’s your next step? Like, what are you working on? What’s your next big thing? And I was like, I don’t know. I was like, I’m going through something weird right now where like, I just don’t know, what’s the next what the next step is? Or what, like what my calling is? Or any of that stuff? I don’t know. And it’s okay, that I don’t know. And I’m kind of relishing in the fact that I don’t know. And I’m just being at peace with the fact that I don’t know, and I’m cool with it. We as human beings, I think always feel like we need to be certain, like you have to know, if you don’t know, then, you know, you’re you’re lost, you’re losing. I just don’t believe in that. I think part of the journey of life is not knowing and I think we should choose to be cool with that. Not only says how to how can I be as confident as you are when it comes to selling? I struggle to sell myself. Natalie it’s a muscle. When you first get started, you’re going to struggle. What I advise you do is take courses on selling read books on selling, learn as much as you can about the art of selling, and then explore it within yourself and try different styles of selling and see what works for you and see what doesn’t work for you. Competence comes from doing it again and again and again and again. So get to doing, Melissa said, how would you market yourself if you were a visual artist, oh my gosh, Instagram, Instagram, Instagram, Instagram, and I create content all the time, new content all the time, I’d create the kind of work that I would want to get hired for. Now, it depends on how you intend to make your money. I mean, there’s so many different ways that you can you could sell posters, you can have clients pay you to create art for them. You can sell your art, you can teach people how to create art, like you. There’s so many different facets of that. So I’d market myself differently depending on which, but I’m jealous. Trust me, I found marketing myself as a photographer was a million times easier than marketing myself as a business coach. Amelia says, How do I turn my writing hobby into a career, I’ve never turned a writing hobby into a career before. And it’s one of those things that is so different. It’s so different than than anything that I’ve ever done. And what I would recommend that you do is do a lot of writing and do a lot of sharing your stuff online. You need to be known for your writing. So write books, self published books, put them out there, get your writing out there. That’s what I’d recommend. Adrian says, How do you know what part of the business to work on and when? Girl I honestly work on essentialism, I think I mentioned this book and every single podcast episode that there is Essentialism by Greg McEwan don’t know how to say his last name changed my life. That book was a game changer. For me a business changer for me, it showed me that I should really only be focusing on the things that are vital and super, super, super important. I don’t believe in juggling a million product prod projects anymore. So I work on one thing at a time, if I can. And if I’m not working on one thing at a time, I at least try to minimize it. So right now I would say the two things I’m working on are Graham, Sam evergreen, and really getting that up and running. And I’m working on this podcast week in week out trying to make this podcast the best it can possibly be. So yeah, that’s how I choose I look at like, what’s building my brand and what’s making me money. What’s putting that money that moolah in the bank? How do you find your niche create contents and find you, Kelly? Oh, isn’t an in depth question. Find your niche, create content and find you. I would say do the work. Do the work, do the work. Do the work do the work. The more you work. The more you put yourself out there, the more you’ll realize what your strengths are, the more you’ll realize what you love talking about the more you realize how you can help people add things that you didn’t even know you could help them with. Do the work hire says can you give me steps to launch my new subscription service? It’s all about retention. If you have a subscription service, it’s about getting people to sign up, and then keeping them sign up for as long as you possibly can. I would highly recommend Stu McLaren’s online course it’s called tribe. It’s absolutely fantastic. Veronica said How and where did you learn about business, social media and marketing. I learned largely through trial and error. When I first got started in my career, I was a professional photographer. And I was trying to sell my my photo shoot services. And so I learned a lot in those few years. Then I started selling online. Sorry, I started selling photoshop actions online. For those of you who don’t know, Photoshop actions are like Instagram filters. Except I used to make them for myself, like I would make my own filters. And then sell them to people to use in Photoshop. So there were like Photoshop filters. And that business took off. That business took off without me spending a single dollar on advertising. And when I did that people then started being like, Well, how did you do that? And really, it was because of my skills in social media, branding, marketing, putting myself out there. And so that’s how I decided that I was going to really focus in on helping people learn how to do that themselves. Christine said, Do you ever think when you post a picture? Is anyone going to care about this? That’s my problem. Honestly, I’m so over that thought process because if that was a thought process, it would drive me crazy. It used to drive me crazy. It used to be a thought of mine like oh, what if no one likes this? I don’t care if no one likes it. I’m here to be of service. I’m here to put out my best work, I’m doing my best. And if I think that this is something that they will enjoy, I will post it. And if they don’t enjoy it, oh, well, I’ll try. I’ll try again next time, right? I don’t really care if anyone else cares about it, because I’m not creating content for people to like it and, and care about it and whatever, I’m creating content to be of service, right? So I’m not gonna get it right 100% of the time, I’m not a robot. I’m a human. And that means that sometimes my engagement is going to be up, and sometimes my engagement is going to be down. And I gotta learn to be cool with that, because you cannot base your happiness on likes, or follows, or comments or shares, because all of that stuff is outside of your control. So get over it. Nikki said, How do I get my first 2000 followers? Nikki? I don’t know you, I don’t know what your businesses I would say post consistent content, make it super clear what your page is all about. Make sure it’s clear why people should follow you. And be a value. Janine says creative ways to build buzz in the world’s tiniest niche. Ooh, that’s a great question that I can’t help you with, because I don’t know what your niche is. And even if I did, I’d have to do research on who your ideal client is what topics matter to them. If you want to build buzz, you have to do something different. You have to have a really good understanding of that niche in that industry. So that would be my advice. Brad said your asana setup and how you prepare your team for success. I love using Asana, I feel like I need to do an entire video on the setup. And how I prepare my team for success. When it comes to Asana Meghan mins did a course called Asana HQ, I will leave a link to it in the show notes. And that pretty much changed the way that I used Asana. So I highly recommend it. And how I prepare my team for success.

Just being very clear and specific on what our goals are what we’re working towards. And I would say like getting on the phone and talking about it as regularly as possible. And you said what is your best tip for getting your interactions up on Instagram? I would say be a student of what people find most valuable and also know that sometimes attention is is not based on quality necessarily. So sometimes I’ll create a post that’s super high quality that is not as well received in the Instagram algorithm. And I just don’t take it personally. One thing I will say that I do to up my Instagram engagement is I ask questions. It’s really good to build your community that way and to get people talking and to engage with people, but it’s also just really good, because it prompts people to actually respond to you. So that’s awesome. Amelia says, How do you battle feeling like a failure, that you’re stagnant? And how do you get clear on your business? Thoughts that I’m a failure or that I’m stagnant. I don’t let them get to me i Guys, your your brain and your being and everything about you. You need to body gardens, you cannot let every and every any and every thought that you have come in and just change your mood and change how you feel about your business and your life. You need to be strong, you need to be like a rock. feeling like a failure happens to everyone. If you literally ask Beyonce, have you ever felt like a failure? She’d say? Yes. If you’ve asked Beyonce, have you ever felt like you’re stagnant? She’d say yes. Like every human being deals with this stuff. Once you know that you can stop letting it affect you like stop letting it affect you. It adds nothing of value to you at all. How to get clarity on your business? I feel like we’ve covered that. Like Kea says how do you build an online course, I highly recommend using teachable. It’s a really great online platform that will allow you to host your course. But when it comes to creating an online course, you really want to ask yourself, what is the transformation the one transformation I want people to have? And how can I basically divide that into steps that I can teach people about? So if you look at Grand Slam, for example, I knew that I wanted people to be able to create better stories on on Instagram. I knew I wanted to help them really learn how to use the app itself. Because a lot of people don’t know how to use it. They think they do and they don’t. And I wanted them to learn how to use other apps so that they could start getting really creative with their stories. I also wanted them to learn how to brand themselves, right? How to know how to present themselves online, what’s their brand personality? What’s their brand story? So I divided all of those things into little steps and created the course and out there it went. Rebecca, where do you draw courage, confidence and clarity from within? I know That’s so cliche. I know this thing, everyone. You can listen to what I say and you’re like, Oh, it’s so airy fairy or like whatever This stuff works for me. I’m just sharing what works, what works for me. Silence time alone. Meditation, journaling, reflection, all of these things are vital for me when it comes to getting courage finding competence and finding clarity. Natalie said, how do you always have enthusiasm? And how do you always have something to say? I haven’t Soozee Azzam about what I do. Because I believe in the mission of what I’m here to accomplish, I think with the more people who are empowered to create their own life circumstances through entrepreneurship, especially through the use of the Internet, we’re in a new era, guys, our parents didn’t have access to the internet that blows my mind, this is just the beginning. I’m so freakin passionate about helping people see the light, helping people see that if you have a passion, and you’re stuck in a nine to five job, you don’t have to be stuck in that nine to five job. Like, if you are someone who is creative and really enjoys expressing yourself, and, and you have a passion or something that you can turn into some kind of profits, then the world is your oyster, right? It’s just about learning how to put yourself out there online and learning how to use the tools in a way that works for you. That’s the thing. It’s so individual for each and every single person. But yeah, so I’m very enthusiastic about what I do. Because I’m passionate about the end result. I think when more people have more freedom in their lives, they can lead better lives, they can be better humans. How do I always have something to say, I always have something to say because I know who I’m serving. And I want to be a value to them. So it’s easy for me to think, Okay, who am I talking to? And what piece of advice can I give them today? That’s gonna give them a little pep in their step. Right? And that’s not to say that I wake up every day. And I’m like, oh, yeah, it’s I’m gonna talk about this. No, I require brainstorming. And I do require, like, time to sit down and be like, should I talk about this? Should I talk about that? It’s not easy. It’s not like it just comes out of nowhere. But it’s easier when you know who you’re talking to. Caroline’s that, how do you beat self doubt when first starting out, Caroline, have a relationship with the vision that you want to create. So know the vision of who you want to be in two years, or five years or whatever. And always remember why you’re doing it always connect to that vision. If you can have a relationship with that vision, you are on the way to beating self doubt, because nothing beats division. I remember I used to wake up in bed. When I first graduated from university and I was just getting started in my business. I had to live at home with my parents and I would wake up in the morning, and this doubt would wash over me like, am I wasting my time? Do I know what I’m doing? Am I ever gonna get this figured out? And then I’d be like, Oh, but I want to be creative. I want to have my own business. I want to do my own thing. I want to create my own rules. I want to create my own life. Yes, yes, yes, yes. Yeah. So I don’t care. If I doubt myself, because I’m not going to let it last for very long. I don’t care if my best friend pulls me to the side like he did and says, Alex, this whole thing isn’t working. You’re not making any money. It’s time you move to the city and get a real job. I don’t care. I’m gonna figure it out. Like you need to be so committed to the to the vision that nothing else matters. You need to believe that it is your end situation, regardless of what your current situation is. I have to do a course on this guy’s I have to do a course on this. Oh, okay. I answered all of your questions. There were a few other questions. Let me see if we have a little bit more time, but there’s not that many. So I’m just gonna go. I’m just gonna dive into them. Tara said what would your last supper be? My last supper? I’m glad you asked. Because actually me and my family were speaking about this literally two days ago. I love a good salad. Ooh, you guys hear the sirens in the back? That is what recording a podcast in the city is all about I feel like I’m part of the club now. I don’t even know if you can hear what’s going on anyway. Yeah, a good salad to me. Delicious. A really good mashed potato delicious roasted vegetables delicious. Like, I’m not picky girl that that I’m happy with. That’d be my last summer. My last summer my last supper. Dara said what are you reading? I’m currently reading a book called The Science of happily ever after. Very interesting, highly recommend it. Someone said what is Nick like? Nick is amazing. I would say that because he’s my boyfriend. Nick is incredibly hardworking. His work ethic inspires me every single day. He also has an emotional calmness to him. He’s not an anxious person. He doesn’t second guess himself. He’s very confident. He is 100% extroverted. He is someone who is we’re opposites in so many ways, which is why I think we work really well together. Like all of the stuff I do journaling, visualize nation all of that stuff like he’s just so centered and himself, he doesn’t struggle with the same things that I struggle with, like, I feel like I struggle with my mental thoughts and chatter, that so much so that meditation helps and visualization helps. And all that stuff helps. I feel like he doesn’t struggle with that. So it’s really fun for me to be with someone who is just built so differently. And I think that’s such a beautiful part of the world, as well as that everyone is different. And just because something works for you, doesn’t mean it works for everyone. That’s one thing I love about entrepreneurship as well. Just because one type or certain way of business works for one person doesn’t mean it’s going to work for you. Life is all about figuring out what works for you and what feels good for you. And living with someone who is such a stark contrast for me, is a beautiful experience. And it’s something I’m really grateful for because I learn more about life through just observing him, which I really enjoy. What else can I tell you about him, he’s very social, he loves his friends. He has an amazing friends group, unlike anything that I’ve ever seen before, like, I feel like his friends are really right or die. I’ve,

I’ve moved around a lot. I’ve traveled the world a lot. I’ve been in many different social situations. And I don’t think I’ve seen a group of friends were like, so supportive and so loving of each other. So that’s a really beautiful thing to witness and get to be a part of as well. Nick is a graphic designer, he’s an incredible artist, he’s always trying to push the boundaries. He’s someone who can juggle a million different projects at once. Like I told you guys, I’m all about that essentialist life where I’m like, Okay, I’m picking a few projects, and I’m focusing on those he is like, Oh, I’m going to be a graphic designer. And I’m also going to have a T Shirt Company. So he has a t shirt brand here and here in Trinidad. I’m not sure not right now, but in Trinidad called deft men’s. And they’re killing it. They’re doing so well. Really building a strong brand over there. He’s involved with his just so many different things like I could just go on and on about about his different projects. But I feel like they’re kind of personal. So maybe I shouldn’t be sharing all his business with the world. But he’s, he’s a very impressive man, very loving. He listens. He’s a fantastic partner. I feel very, very lucky to have him in my life. I could literally go on and on and on and on about my Nicholas Huggins, but I’ll keep it to that. Last question from Rebecca, how do you get out of productive anxiety and into a calmer but driven flow state. Anxiety and work to me Do not go hand in hand, if I’m feeling anxious, I have to stop I have to take a break. I have to meditate I have to do whatever it is I need to do to break that because I don’t like bringing anxious energy into my workspace running helps a lot for me. Also sense so like I use a lot of essential oils. That really helps me too. I think it’s just about being intentional, like intentionally not working when you’re feeling anxious and finding ways that work for you to break the anxiety. Okay, guys, I hope you enjoyed today’s episode. Thank you so much for listening. If you did enjoy this episode, please hit me up on Instagram. Like I always think about the power of community. I’d love to hear from you. What was your biggest takeaway? What was the part of this episode that you were like, Oh my gosh, that was my favorite part. Or that was the thing I learned the most. I would love to hear from you. Other than that, enjoy your day. Enjoy the rest of your week. You’re listening to this on a Monday. I’m already in Trinidad. I’m already home by the time you’re listening to this. Thank you for being a part of my life. Thank you for being a part of my routine. I’m grateful for you. I hope you know the power that you have. And I hope you believe that you are capable of achieving whatever it is that you want to achieve whatever it feels that you were put on this earth to do. I believe in you. And I hope you believe in you to have a wonderful week. Thank you so much for listening to today’s episode. If you enjoyed it, I would love for you to give me a shout out on your Instagram story or anywhere. Just letting me know what your biggest takeaway was. You guys have no idea how helpful and useful it is for me when you message me telling me what your aha moments were telling me what it is that you took away from the podcast. It helps me understand what is most valuable to you. And it helps me understand how I can be of the highest service to you. So if you could take two minutes to do that I would really appreciate it. Thank you guys so much for watching. I hope to hear from you over on Instagram you can find me at Alex Beadon and I will talk to you again very soon. Bye

Oh my gosh you guys look how amazing this shrimps are Raja cocktail looks meet Beatrice an avid Instagram Stories user and visionary to her followers. I can’t wait till you guys try this out. Yes, I’m talking to all three of you. I’m all two of you. Well, I guess I’m just here by myself now. Why don’t be a basic Beatrice on Instagram. Keep your audience wanting more by learning how to edit your Instagram stories like a pro. Visit www dot ground dash lab.com and learn these simple free tips that will have your friends impressed with your Instagram Stories for years to come.

#018 – The Power of Energetic Alignment In Business & The Truth Behind Leaving Corporate America to Start Your Own Business with Amanda Marit

What is success really?

For some, it’s graduating from school, finding a job and making good money. For others, the definition of success may be drastically different.

For Amanda Marit, after working seven years in Corporate America, she redefined what success meant to her.

“This wasn’t actually the life that I wanted…there was something so much more, so much bigger beyond that…”

As the creator of “Sass meets Soul”, a popular blog and Instagram page, Amanda took a leap of faith from her steady 9 to 5 job to pursue life coaching full-time. But it took more than just a resignation; to succeed, she had to transform her entire mindset and tap into her heart center.

“When you have faith, you are going to be supported. You’re going to be supported in overflow if you can really get your head in the right space.”

Join in as Amanda shares the values of being certain in uncertainty and how it has deeply impacted her budding path as an entrepreneur.

This is On Purpose.

In this Podcast you’ll learn:

  • Reality vs expectations of owning your own business.
  • How to be unapologetic in your content.
  • Why success is reliant on believing in yourself.
  • The overarching benefits of stillness and self-alignment.
  • When to use strategy and when to focus on mindset.

Realign with Amanda:
IG: @amanda.marit
Website: www.amandamarit.com

Loved this and want more? Check out our other episodes here.

Spark a conversation! Leave a comment below or say hello @alexbeadon on Instagram.

Transcript Available Below

Alex Beadon 0:00
In this episode, I interviewed Amanda Marit on the reality versus expectations of starting your own business straight out of corporate America. We talked about how to be unapologetic with your content, why your success is so reliant on your ability to believe in yourself doubt free. We also talked about the benefits of stillness and getting aligned, and how to know when to focus on strategy versus mindset. This is on purpose. Do you ever feel like you’re trying to balance it all? nourishing your health while growing your business and living a life well lived? And no matter how hard you try, sometimes you slip from purpose driven into autopilot. Take a deep breath, relax, and let’s get you back to where you belong. On purpose.

Hello, my friends welcome to episode number 18 of on purpose with Alex Beadon. Today I’m interviewing Amanda Marit. Amanda Marit is an intuitive soul and life coach who I have known personally, for a few years now we actually met in Tampa way back in the day when I used to live there. And we’ve been friends ever since she is someone who is a student of the law of attraction and she honestly the reason why I wanted to bring her on the podcast is because she’s one of those rare souls who 100% walks her talk, right? I absolutely have loved following her journey over the last few years of entrepreneurship really watching her go from a 100% corporate America type of gal killing it over there in corporate America now moving into entrepreneurship and it’s just been so inspiring to watch her. So in this episode, I asked her a bunch of questions about what that was like taking a leap of faith by quitting her corporate job. And I just love how she’s always been someone who’s prioritized her state of being and her energetic alignment above everything else. So enjoy this episode number 18. Remember, if you post this on your Instagram stories to tag this as episode number 18. And when you’re done listening, make sure to head on over to Instagram. Let me know what you think. Send me a DM, post it to your stories. I absolutely love hearing from you guys. So take a listen. Let me know what you think. Enjoy.

Hi, Amanda, thank you so much for being here with me today.

Amanda Marit 2:29
Hey, Alex, I’m so grateful and honored that you’re having me on your show. Thank you so much. You’re so welcome.

Alex Beadon 2:35
I’m so excited for what’s about to unfold. And I want to start this off by asking you one question. And that question is what do you find most nourishing about having your own business?

Amanda Marit 2:49
Such a good question. The freedom, it’s the freedom to choose how I want to live my life, the freedom to create the freedom to be in my passions, the freedom to share my message with the world. It’s just all of that together. It’s like just this new level of just feeling free to be who I am and get paid to do it.

Alex Beadon 3:14
I think something that’s really big for me right now is the realization that I really don’t want to work with people who want to have a business just because they want to be rich and make a ton of money. Work with people who really are creating a business that will allow them to create their ideal lifestyle, and also that will allow them to live in alignment with their purpose. And so I wanted to ask you, would you say that that is the reason why you came into business was so that you could live in alignment with your purpose and so that you could be intentional with your lifestyle.

Amanda Marit 3:55
Oh, absolutely. And since Alex, since you and I know each other on a personal level, you know that? You know that my business is actually who I am. So there’s really no it’s like interesting when I try to think it’s like, I can’t really separate my business from my personal life from my message from my mission really, because it’s who I am. And it’s how I carry myself and live my life.

Just helping other people to step into their own truth their own, you know more from like that soul level that heart soul level is pretty much who I am. So there really there’s no kind of definitive line. But yeah, it’s just like becoming that living example of your passion and getting supported and doing that. It’s like, it’s amazing.

Alex Beadon 4:45
And I want you to tell us about your journey because I know it but I know the listeners so well you got to that space where you were like okay, if I want to live my life fully in alignment with my purpose and doing what it is that I love and creating this life So for myself, you know, these are the things that I have to do like what? At what point did you realize, oh, like I have to do this?

Amanda Marit 5:08
Yeah. So I spent seven years in corporate America climbing the ladder. And at one point, I thought that was my my dream, I thought that was what you did you graduated college, you got a good job, you worked your way up the chain, like, make you made great money made a good living for yourself. That’s what I thought success really was. And what happened was, I got probably, it’s probably like four or five years really into it, I started feeling just like, I was being called to something different, that this wasn’t actually the life that I wanted, and that there was something so much more, so much bigger. Beyond that, and I just saw how people were living their lives, like stressed out and they weren’t happy up in management. They weren’t, you know, and I started just witnessing how it’s like, all these external factors actually, don’t make us happy. And I started my own spiritual journey. It was like my dating life was kind of a hot mess at the time, too. And so it just caused me to take a look inward. And, you know, I had this whole huge transformation that started reading every self development book, going to events, and really, like, started, you know, whole meditation practice in in connecting to myself and learning to really love and appreciate myself and everything changed. So much so that I started blogging and writing about it. And before I knew it, I had people asking if they could work with me, and I’m like, Wow, this feels like the direction that my life is gonna go in. Now, this feels more in alignment with me, like, I’m so excited the way I feel now. Like, I just want to share my joy with the world, I just want to help other people. And it was that moment that I realized, Okay, it’s time, like, you have to do this. And so it was kind of like a kind of a slow clap out of my corporate job. But honestly, I just decided to up and leave it, you know, I got to a point where I wasn’t really putting all my energy and focus into my business because I had this other job that I just decided to leap and allow the net to appear. And it did. And how long would you

Alex Beadon 7:17
say it took you from the moment when you realize like you had that little feeling inside like, you should be doing this full time this would bring you joy to you actually leaving

Amanda Marit 7:29
way too long. Honestly, if I wish I could go back in time and tell myself when I first had that realization that you can you can do this now. Like don’t don’t put it off. And I think it probably took me close to a year and a half or maybe a year and a half or two years to decide to actually leave and put all of my energy in it and I know that that is perfect and there’s no regret in that. But now I would just love to share with anyone who’s listening right now that there’s never going to be a perfect time don’t wait until you have a pile of money or everything looks perfect if you leave that and that is going to appear you’re going to be given those right action steps you’re going to know what direction to go and you’re going to be supported and and really there’s no there’s no time to waste the world needs whatever you have to offer

Alex Beadon 8:24
for sure. Yeah, so why have into like you quitting your job? You taking that leap and Appala pair and all of that stuff? Well before Yeah. I want to know if because I know you said you know took a year and a half to two years and you were way too all at the same time. Don’t you feel like there was an evolution happening within those that year to two years that was preparing you to be fully ready and fully like stepping into it? Because I know for a long time you were you have soft meat soul that was the name of your brand. That’s so funny. I just remember that transformation. Have you started with sauce meat soul? Which correct me if I’m wrong with your blog, and an Instagram page?

Amanda Marit 9:12
That’s right. Yes, that was my blog. And it just that started to help kind of women in the modern world blend their lives with spirituality. And so that was my my very first endeavor endeavor. So funny. A secret

Alex Beadon 9:27
when you first came out, like what was it like coming out with that? When no one in your life must have known that you were into all of this stuff? Like that’s a huge stepping into something when people are seeing that you’re writing a blog every week or every day or whatever. What was that like for you?

Amanda Marit 9:42
Oh my God, it was really scary. Honestly, I remember I didn’t even tell the guy I was dating at the time that I was into this stuff. And we had been dating for like eight months. So I kept it I kept it hidden. I honestly didn’t know if I would be accepted. No. And at that point, it was just kind of new for me. And I was just kind of acclimating to this new version of myself that was emerging that it was scary to share it with the world, it was scary to kind of come on be myself it took, it took a while. And I remember just getting bold one day and just throwing it on my personal Facebook and, and then the reaction, it was kind of that moment that everything started really moving. Then clients started pouring in. And they started actually coaching was when I really announced it to the world and kind of owned it. But it did take some time, for sure.

Alex Beadon 10:35
So it took some time, you finally got the courage you put the blog posts out there clients started coming to at what stage were you like, Okay, I need to actually focus on this full time. And I need to start getting things together to quit my job so that I can work on this full time. And also, it’s like for you because I I mean, I never had to leave a full time job I kind of just employment. So I have no idea. But I know lots of people are in jobs, and they’re like, there’s never the right time. Like, how much money do I have to put aside? You know, what contingency plan do I need to put in place? So I’d love to hear you speak on what that was like for you?

Amanda Marit 11:14
Yeah, for me, again, it was kind of like, it happened kind of, well, to me, it was slow. But for the outside world, it might be fast. I, I just I wanted out. Right away. I’m kind of in those people where it’s like, and I’ve always been really, really good at business. Like, you know, I got promoted a bunch of times in corporate America fast. And I’ve always had a really, yeah, amazing just mindset for business. So I was actually still trying to get promoted to my next level, while I was growing that coaching business, because I wanted to save enough money up to leave and go full time in my other business. So you know, again, like, if I could go back, I would have left a lot sooner. Now. It’s all perfect. Because there were some things I probably needed to learn first, or feel comfortable with first and gain confidence in my skills as a coach and a mentor. And also, just to get more comfortable with the idea of it, you know, I probably wouldn’t have had the resiliency at that point in time to be jumping full time. So yeah, it took like, I would say, a year after that, and we finally deciding, like, it’s go time?

Alex Beadon 12:26
And did you have money put aside? Like, did you ever really things where you just like, I’m just gonna do this, and

Amanda Marit 12:34
I really did not put any money aside, I’m gonna get really bold and just share that I didn’t, because I just know, I ended up moving out to California. And that’s a whole nother story, probably my intuition and being guided out to California by like minded entrepreneurs. And I barely put any money aside, and I just the moment I decided I was gonna put my noticing I had all these clients flow in no joke. That’s amazing. Yeah. Because

Alex Beadon 13:05
even then it will appear. But I feel like you also have the mindset stuff down so brilliantly, which we’re going to get to so Okay, yeah, we’ll move on to the next question. So my next question for you is, as a new business owner, because you’ve been in business now for five months,

Amanda Marit 13:20
yeah. Which is full time.

Alex Beadon 13:24
that really excited me was the fact that you’ve been doing this full time for less than five months. It’s so cool. And so I’m curious, what is one challenge that you find yourself consistently having to overcome or like do the inner work for and how do you overcome it?

Amanda Marit 13:40
Yeah, that’s a really great question. Because, you know, as I shared with you, I had clients come when I quit, but then there was a time when I had so much fear, so much fear that they weren’t coming. And then I, and I had to deal with all of those fears, that came up within me about how I would be financially supported in this because there is a, you have to put a lot of certainty in your uncertainty, really, because I was used to getting a paycheck one way, you know, in a really good paycheck, a really great paycheck. So I think it was a lesson, I don’t believe that everyone has to go through this at all, by any means. So don’t expect that you have to learn this lesson. But for me, it was really learning to not only trust myself, but for me, from a spiritual standpoint is trusting in my higher power, the universe, whatever anyone believes in to meet you halfway in that. And so the fears that came up were really, really intense, you know, for a portion of this time of this past five months. I’m grateful to say I am far past that, but there were so many tears, and there are moments in it. Quitting was never an option. Like that was never something that I consider it. But there were moments where I’m like, how the heck is this going to work? Is this really gonna work? Like, you know, I had an influx of all this stuff at first and then there was a law and it just got low made me kind of doubt my not doubt myself and what I offered but more like it can this really work for me this whole entrepreneurship thing like this is a lot harder than I thought it would be kind of saying. And so, for me, what was really, really important is just being there for myself through all of those emotions and not suppressing them, like not ignoring them, like actually allowing myself to be human through the process, and know that this is a huge, huge deal, stepping out and owning your own business. And it’s so courageous. And so many people hear this all the time from family from friends, it’s like, Wow, I’m so in awe of what you do. And I forget that sometimes, most of the world’s to this is a big deal to most of them, like this isn’t something that they would necessarily have the courage to do. So it’s kind of encouraging yourself, like as you as you move forward. And I mean, there’s so many different things that I do, to help myself move through fear. But a lot of it is, you know, allowing myself to be human being there for myself, but that at the end of the day, having the confidence and knowing that I can do this and knowing it’s like really working on building that muscle of like, I have my own magic wand. Like whatever happens in my life, I’m responsible for it. And I can do this. So it’s that combination, you just said

Alex Beadon 16:33
so many great things. I’m like you’re taking down notes, so about certainty in your Ania. I love how you also mentioned being human through the process and showing yourself grace and being kind to yourself, even when, you know, you may be nervous or doubtful or whatever. And also what you said about being your own magic wand, and I can’t agree with you anymore. Because for me, the number one thing that I think is so important. So if you’re just starting your own business, and even if you’ve been in business for years, is having that mindset of like no matter what happens, I’m going to figure this out. And, and there are so many there’s like an unlimited amount of possibilities of ways that I can figure this out. I just have to trust the right ones gonna come to

Amanda Marit 17:21
me. Exactly. Yeah,

Alex Beadon 17:24
that’s super, super powerful. And it’s so great that you I mean, this is what you teach people in their life. So I feel like you have this extra superpower as an entrepreneur to be able to take all of this and apply it into your business. So that’s super exciting. Yeah. So how have your expectations of what entrepreneurship would look like different from the reality of entrepreneurship?

Amanda Marit 17:47
Hmm. That’s a that’s a question I’ve never thought of before.

Honestly, it’s just so much more Unlimited, then our minds even think, I think that like I went into this thinking it has to look this way, I have to create these kinds of programs or offerings, and it has to look like this. But it’s really actually far more on limited than even our minds can conceive to be possible. And if we allow ourselves to kind of bust through that box, like bust that small little square box that we have created for ourselves open and allowing the other possibilities, so much more, you make room for so much more.

Alex Beadon 18:31
Can you give me an example of something in your business that you were like, okay, you know, I thought I had some maybe it was like a strategy. Like, I thought I had to follow step by step formula, but then my inner guidance, my intuition, whatever told me to be creative in this other way. And it still worked or whatever. Do you have an example of like that limitless limitlessness?

Amanda Marit 18:56
Yeah, so in the beginning, I was really focused on okay, how can I do digital courses and programs like that is what I want to do. And yes, I want to do one on one because that’s always been a part of me. But I’m really feeling like doing digital programs, and then kind of as things evolve, I’m like, You know what, there’s so many other ways that I can be supported beyond that. Like, I could be. I could literally travel the world and be a consultant coaching for celebrities, or there’s just like a far fetched example what I have, but it’s like, I thought, like, I have this limited perspective of what what can be done in this area, but it’s actually far more unlimited. And like, Let’s expand our horizons tenfold and I don’t even know if that one was a good example but no, it for me, it’s like now moving into really, really honing in because I really do enjoy the one on one process because what I’m able to do with people is insane. It It’s so powerful. And you know, I actually found in this process that I enjoyed it almost more than the programs because I can actually get my hands on the people, not physically. But I mean, I can actually get in their energy. And it’s. So I’ve learned that as well as I go that and there’s unlimited possibility in that. You know,

Alex Beadon 20:20
for sure. I’m curious to know, I’m curious for you to talk to us about the difference between the role of hustle and your business and flow. Because I have a feeling that you’re probably quite good at balancing the two of them where, maybe, well, I want to hear you talk about it. So tell me about

Amanda Marit 20:46
where’s this flow? So I feel that flow is far more important, important than hustle. And what I mean by flow is feeling in alignment, and maybe a little little insight into that. But so alignment to me is feeling in a good space, I’m feeling mentally clear. I’m feeling really confident about who I am and what I offer. I’m feeling like anything, sky is high possibilities. I’m feeling like yes, this is possible. I’m feeling good. That’s alignment. So if I’m taking action from that space, of alignment, it’s inspired, it’s feeling good. It’s I’m getting like these creative hits of Oh, go in this Facebook group, or go on Instagram, or whatever, you know, I’m getting inspired extra steps that are coming from my heart instead of man, panic action that comes from the mind. So we can hustle with our hearts from that space of inspiration. Or there’s also that part, that possibility and I’ve totally done this before. So it’s not like I’m always perfect, definitely not. Hustle from that mind space, that headspace of, oh, I got to do this x y&z I gotta check these boxes off, I gotta go show up in this group. And like, you kind of, I don’t know, it’s it comes from a different energy. And I find that I’m far more successful, when I am tapping into my heart center, and in that flow in that alignment, and it might only take one little action step that blows up, literally, like, you know, one time I got this insight, this, this intuition to go post something for a challenge, and this random Facebook group, and it got like, 300 people overnight, or something, like to me off one post that was amazing, like, I had never post how to post blow up that much. And it wasn’t because I was trying to hustle, hustle, make stuff happen. I was just genuinely coming from the heart sharing what I had to offer and boom.

Alex Beadon 22:43
So I see a lot of times, you know, because this is something I always speak about as being in alignment really coming from the energetic space of your truth and abundance and feeling good and feeling like, you know, the sky’s the limit, right? And sometimes a lot from my clients is that they’re like, Okay, you know, that’s all like, good to an easy to say, but when it comes down to the fact that like, I have to pay my bills, and I don’t have enough money in my bank account, and I’m really experiencing some struggle at home, or, you know, someone’s sick or whatever, like, basically, you know, the life is throwing the worst into these people’s lives. What do you recommend for people who are struggling with things like that, when it comes to finding that alignment, and that, that sense of flow,

Amanda Marit 23:31
I’m telling you, it’s it’s connection to your intuition. And it’s, if you believe in a higher power, it’s connection to that power, and it’s through meditation, through getting quiet through tuning in, through strengthening your face, it’s like, that’s everything having faith is everything. And, and, and knowing that you’re going to be supported, and every single time, when you have faith, you’re going to be supported. And you’re going to be supported in overflow, if you can really get your, your your space, your head in the right space. So it’s really letting the monkey mind all the tingle thoughts and all the fears of oh my god can’t remember if it’s like, something is going to happen, something is going to come through I will be supported. And it’s claiming that and doing that from a space of peace. And I know that can be challenging, it does. Maybe take you know, this is something that I’ve personally went through. So I’m speaking from personal experience, that it you will be supported in it does require faith in that and you can find peace and those moments of I don’t know how I’m gonna pay my bills, you can find peace there. And then boom, something flows in. And I’ve had that happen, and you just have to trust and that’s kind of part of what it is to be an entrepreneur but also it’s beautiful because then you get to learn that lesson and then for the rest of your life after you learn that lesson you you If there’s really just no fear, you know, you’re going to be supported.

Alex Beadon 25:04
What is your self care routine look like as an entrepreneur.

Amanda Marit 25:09
So every morning, it’s journaling, it’s gratitude, it’s meditation and visualization, and time to connect with my higher power, time to open up and know that I’m, for me personally, not doing this alone. And that reminding myself of how supported AM, and then it’s also being grateful for myself being grateful, because we don’t take time to really turn it back around ns, we’re always trying to please other people or grow our business or whatever. But it’s like, I am so grateful that I have the courage to show up and do this. I’m so grateful that this is what I’m doing in the world, this is what I’m putting out in the world, I’m so grateful that, you know, blah, blah, blah, people are finding me now. And it’s kind of just getting to that state of gratitude for yourself. And that gratitude is actually really just the feeling of abundance of overflow of love. And from there, that generates more of that feeling in your life. And so that’s part of my every day.

Alex Beadon 26:11
And how long do you spend in the mornings on this routine?

Amanda Marit 26:17
Um, probably like, it depends sometimes longer if I’m really feeling it. But if I don’t have a ton of time, I haven’t created a ton of time, probably anywhere between, I don’t know, maybe, like, 2030 minutes, it doesn’t have to take too long.

Alex Beadon 26:30
Okay. And then on the like, what would you say is the average length of time presented? You’re saying like, its minimum? 2030 minutes? Is it normally like an hour and a half an hour?

Amanda Marit 26:42
It’s, it’s, on most days, I would say. The longest was like, an hour.

Alex Beadon 26:49
Okay, cool. Yeah. And you spend a lot of time as well, tapping into the feelings that you want to attract into your life. So, for example, if you want more clients, or if you want more money, or if you want more impact, or if you want to have more influence online, like, Are you purposely sitting there and experiencing it in your body? What it would feel like if it was legit happening right now? Yeah,

Amanda Marit 27:15
all the time girl. It’s like such a that and visualization is such a huge part of it for me, is yes, feeling the feelings and, and visualizing how it would feel to have those clients find you visualizing the impact that it would have for them, visualizing like, and sometimes I’ll just sit and I asked them, like, how would how is this going to make my client feel by the end of this program, or during this program, and sometimes I’ll literally be crying and like happy tears and just feeling the emotion. And for me, like, once I can feel that, like emotion and that connection, to whatever I’m calling in and really visualize it, and really begin to see it and feel it. I know it’s happening. And in a minute, it’s that knowing that calls it in. Yeah. Can you

Alex Beadon 28:08
speak to us about the importance of strategy versus mindsets?

Amanda Marit 28:17
For me, personally, and I know there’s so many different ways to do this, for me mindset is number one. Because if you’re creating a strategy from a lack mentality or limited perspective, then that strategy is going to be infused with that energy, right? That limitation, that limited perspective that that outcome, that probably is a little bit, you know, not as abundant as the other outcome. So it’s when once you get your mindset, in a place where it’s feeling really, really good, it is important to have some sort of strategy, it is important to take steps and take actions and not expect it all to just flow to you. And I think both are equally as important. But again, it’s kind of like that align or flow versus hustle where it’s like, the strategy can actually be a lot simpler than then a lot of people that I’m seeing out there I’m making it out to be

Alex Beadon 29:18
what’s been surprising to you about having your own business. Like the whole process, not even just like being responsible for your income, but also, you know, online, putting yourself out there I feel like being in business in the way that you and I are in business is one of the best personal development tools out there. And so what’s the most surprising to you or what’s been your biggest aha moments?

Amanda Marit 29:47
One of the things that’s coming up for me right now, as you’re saying that is even if it looks like something isn’t moving, or it looks like people aren’t watching you, they are, they are and I’ve I’ve experienced I had someone that’s never commented on anything at all, never messaged me and tell me that her life has changed because of me. And now she’s a client. Wow. And, and I never, I never ever interacted with her before. And so if you’re feeling like things aren’t moving, and there’s crickets, it’s not true things are moving. And the more you kind of own that, and just own who you are like, it’s all going to fall into place. But that was shock

Alex Beadon 30:31
is like, loops back to the whole mindset and having faith and trusting that everything is going to work out in your favor. Yeah, it’s, it’s funny how it all circles back. Yeah. So if you had because a lot of the people listening, they’re either brand new business owners, they want to be business owners, or they’ve been in business for a few years, so they can’t really get to that full time position. I would love for you to share with us what has worked for you when it comes to your business and getting clients.

Amanda Marit 31:01
Oh, yeah, showing up and showing up with hearts showing up in and again, it’s like all goes back to the power of our heart when we’re sharing. And so it’s like, if you’re taking literally like, for that one example, where like a post blew up that had never blown up in a in a group like that before, for me was I showed up with heart, it was like, if I just unapologetically share what it is, I’m here to share, people are so attracted to that. And you you will grow so much faster. If you just unapologetically own what you’re here to do what you’re here to share. And just keep going and keep sharing from the heart. That is what is going to literally it’s like you opening up your arms to receive all that you desire when you come from that place. And there’s a difference in feeling it like sometimes I’ll post something and I’m like, Oh, I was kind of rushed for that I wasn’t really like I was kind of focused on, you know, how the copy could, you know, create a client and it doesn’t work. And then the moment I speak from the heart, it’s like, boom. So you know, it’s I have noticed just that difference. And if you’re starting out, I mean, that’s the quickest way to grow, in my opinion.

Alex Beadon 32:23
So I was stalking you on social media last night, I noticed that you seem to be offering things quite often, like you seem to always something that your own. There was like a variety of courses I saw, I saw a variety of challenges. And then you have your one on one stuff that you’re offering. And I think I saw this morning that you’re offering like a six month one on one package that you have been offering before. And so it just struck me that you seem to be in this creative zone, or in this space where you’re consistently making these offerings, and you’re doing it in such a way that doesn’t come across as needy, that doesn’t come across as slimy or sleazy. And I think a lot of people, you know, I look at you, and I admire you for that, because I work with so many people who don’t, they’re not in the mental space to do those things and to put themselves out there and to make offerings as frequently because they don’t want to be annoying, you know, you don’t have an issue with that at all. So I’d love for you to just talk to us about where does that confidence come from? How do you know when to make an offering which offering to make, you know, talk to us a little bit about that?

Amanda Marit 33:40
Thank you for saying that, by the way, because it’s we can sometimes get in our heads even about that, you know, and it’s always been some a goal of mine to come across as genuine so. So when I’m inspired to create something, I have to do it. Like I just know that even if it doesn’t make sense, like Okay, I just might have launched a group program. But actually now I’m like, I know that now this is my next thing. And it’s come in really strong. Yeah. And I know that I have to do it. It’s like kind of not about me. It’s about what it’s going to do for people. And so I get in this space because how of how connected I am to my own intuition. And to my my spiritual connection is really strong these days. I will get hits of inspiration. And they literally flow through my body. And I have to do them like I have to I know it’s meant for someone I know it’s meant for someone and then kind of just at a point where I just have to follow that and and know that. Like I’m not trying to make a sale. I’m actually just like it’s an offering for sale to support someone. Yeah. And then I’ve just noticed from that. People are like, Whoa, you’re speaking to me, and I’m like, Well, yeah, of course I am because that’s probably why I have the inspiration to create It is because I know you felt like I was speaking to you. Because I probably am. Yeah. So when you’re

Alex Beadon 35:06
creating things, are you very clear and specific about this is the person like in your visualizations visualized? Like this is a person that I’m trying to find that I’m trying to reach out to that I’m trying to help? Yes. How does that work for you?

Amanda Marit 35:22
So, I don’t know. It’s like, it’s just an interesting feeling. It’s like, okay, I need to create a program on this for this kind of person. And it’s usually it’s all stuff that I’ve personally been through. So it’s like things that I’ve either come into, like mastery with myself, I’m like, Okay, I’ve mastered this, it’s time to teach people and this, they need this now, like, this is something they need now. So then I start feeling okay, who do I know? That really, like, could benefit from this, right. And so then I start thinking of all the people I know, that could benefit from it and like their commonalities. And then I go deeper, and I’m like, Okay, what are their struggles? What are their pains? What are they going through right now? And how can I best serve them? And then I create the whole offering around that? And then

Alex Beadon 36:09
the space? Sorry to interrupt you. I just want to like, tap into that before we move on. Yeah, yeah. For yourself, when you’re going through those questions? Is it like, you know, you’re in stillness, you’re in meditation, you’re in visualization? Or is it like, you’re sitting at your desk, and you got your pen and paper out? Like, what is that session look like? Or is it both?

Amanda Marit 36:28
It’s kind of both honestly, there’s, it’s, but it’s always goes back for me to that connection. So like the intuition. So if I have a strong meditative practice, and in the morning, I’m visualizing and meditating, that kind of carries me through the day, to be honest with you, like, I feel like this level of connection where now I can sit in because my, basically, my intuition has busted wide open. Like, at any moment, I can just ask the question, and then it just come to answer just flows through my fingers, and I type these days.

Alex Beadon 36:58
That’s awesome. That’s so cool. Yeah, thing I wanted to tap into you said, it’s not about me. Can you dive deeper into that with us?

Amanda Marit 37:08
Yeah, I truly feel like I am here on a mission to help the world essentially, merge more with their soul like that, you know, out of the mind and into the heart living more from the heart. And I don’t believe that this business is about me at all. It’s about serving. It’s about sharing my message, my gift to help the world to evolve. And for people to step into their happiest, and their best selves, do that connection, it’s not, it’s truly not about me. It’s about them.

Alex Beadon 37:49
I love that so much. Because that’s four words that I use all the time, when I’m coaching, it’s all about you, like you’re making it about you and you know, people not, they feel too ugly, or they don’t feel smart enough, or whatever you want to kind of highlight for our listeners, that this same concept of you being here to serve is just as valid as Amanda’s even though Amanda is helping people in a spiritual life coaching kind of way. And it may seem like, oh, well, that’s really changing someone’s life. Even if you are a jewelry designer, or a graphic designer, or, you know, whatever it is that you’re doing in some way, shape, or form, you’re serving people and making people’s lives better. And to connect with that, and to really be aligned with your purpose and know, you know, okay, this is why I’m here. It allows you to show up in your day in a completely different way, where much more possibilities and opportunities are available for you because you’re open to them. And you’re not sitting there with this negative script kind of running the show. So having said all of that amount, I would love for you to share with us, you know, what have what do you think the benefit of stillness and quiet time with yourself is or what the benefits are? Because I think, for the most part, people just kind of rushed through their day. Mm hmm. You know, and they don’t make the time to stop and check in with themselves, even if it’s 510 minutes, like you said, and just, you know, ask, you know, how am I doing and let me really give myself the time to reflect. So I’d love for you to share with us, you know, what are the benefits of stillness and that practice been for you?

Amanda Marit 39:41
Yeah, so as you’re talking, it’s interesting. I’m just feeling like, it’s like that. Go, go go. Energy is the masculine energy, and a lot of time is our society thinks that that is what creates success is that go go go hustle, hustle, hustle, hustle. But the more fun And then is tuning in, like you said, How am I feeling what’s going on with me. And you can actually silence your mind, from the noise of the outside world, from other people around you, from the expectations, from the fears from all of that tune into your heart, your soul who you actually are as an infinite soul, you know, and you can become them a lightning rod for what you desire, instead of feeling like you have to go mow it up, mow it down, mow it down. Yeah. And it’s like, again, it’s like that goes back to that whole alignment thing is that when you are feeling good, and you are aligned, you show up in a way that is magnetic to other people, like you said, it doesn’t matter if you’re a jeweler, or whatever kind of company you own. It doesn’t have to be you know, life coach or business coach, how you show up to people creates an experience for them. And if you can make that experience, unforgettable to them, like you’re just gonna blow up, like your business is gonna blow up. Because you are your business, you are your business. And if you show up in your best energy and your best self as your best self, people are not going to forget you. And to me that success relationship building. I love that. Yeah.

Alex Beadon 41:18
Okay, so what is something that you have invested in? When it comes to your business that has made all the difference for

Amanda Marit 41:26
you? Oh, coach, hands down.

Alex Beadon 41:29
And what kind of coach did you hire? And what was it like for you to go through the coaching?

Amanda Marit 41:35
Yeah, so I hired someone who was above me, as far as in their business, and also in their spiritual practice. So for me, because I’m a spiritual life coach, it was important for me to hire someone who’s also in that headspace. And that, you know, infinite possibility, kind of space. Yeah. And that was a non negotiable for me, someone that wasn’t totally in 100% just logic structure. I needed someone who could see a bigger picture. And then we could be on the same wavelength. And before that, before I had hired her. It just I was in my head, so much like I just felt like fearful. Just getting that support. Having someone who can help you. Carry you support you be there for you encourage you help you move you forward, launch you into, you know, your next level is hands down. Priceless. And I wish I would have done it sooner. Yeah. And I have no, totally, and it took me a while to get a coach. So I know hands down, that I would have left my corporate job far sooner and would have been successful in doing that and would have made the money back if I would have hired a coach sooner. And, you know, I can I have so much advice to go back and share with myself about two years ago. But it’s again, it’s perfect. And it’s at the time, that didn’t feel feel aligned to me. So kind of just you learn as you go.

Alex Beadon 43:08
I love that. Okay, well, to wrap up, I have some questions for you. So get ready. The question is, what is the one thing you do that has been a non negotiable and keeping your business on track?

Amanda Marit 43:25
Showing up? Okay, daily.

Alex Beadon 43:28
What is one mindset that you think every entrepreneur entrepreneur needs to succeed?

Amanda Marit 43:33
Confidence? militantly confidence in yourself owning who you are owning what you do, knowing it’s good enough, knowing you have all the skills that attracts back everything that you need?

Alex Beadon 43:46
And what is a tip that you have for people in order for them to generate more confidence if they feel like they’re lacking it?

Amanda Marit 43:54
Hmm, journaling. So one of my favorite ways to do that is to get out a journal, and write down all the things that you offer the world, all your skills, all your abilities, all you bring out into the world, and remind yourself of your why and your mission and allow those two things to really just light a fire.

Alex Beadon 44:18
Like that. Okay, these next two questions are fill in the blank questions. So the world would be a better place if more people knew fill in the blank.

Amanda Marit 44:29
That there really are no limits. We hear it often. But it’s really true. There are no limits, and you’re never stuck.

Unknown Speaker 44:39
The book that changed my life was

Amanda Marit 44:42
one of the first books that changed my life was spirit junkie, Gabby Bernstein.

Alex Beadon 44:47
It’s so funny how, what has these different books and some books that like really changed people’s lives, other people read and they’re like, No, yeah, every voice has such importance. And this is so great for everyone to be listening to as well. Because even if you feel like there’s a million people saying the same thing as you, your voice is gonna resonate with people that all the other voices don’t resonate with.

Amanda Marit 45:13
So that’s totally, totally

Alex Beadon 45:16
off the top of your head. Who do you think I should interview next?

Amanda Marit 45:22
Oh, there’s so many amazing people out there.

Unknown Speaker 45:28
I know.

Amanda Marit 45:30
You should interview. Oh my gosh, there’s too many. There’s so many amazing entrepreneurs that I follow. You should interview Lena Kelsey jeroni. That’s a good idea. On my list, I figured I was trying to

Alex Beadon 45:48
for everyone listening, Amanda and I met in Tampa. And there was also another girl who was very much on the same wavelength and moving in the same direction. Her name is Lena. And so that’s why I was like, Oh, that’s a perfect person for you to recommend. And then you guys of course, did your course together.

Amanda Marit 46:07
We did. Yeah. About a year, year and a half ago, was the first program I launched was with her. So it’s exciting. Thanks

Alex Beadon 46:16
so much for joining us today. Before you leave, I would love for you to let everyone know where they can learn more about you and where the best ways to follow you online is

Amanda Marit 46:28
sweet. Awesome. Well, I just want to thank you, first of all, for your time, so much fun to catch up with you and talk to you and share the audience. You can find me at AmandaMarit.com. And then that’s my website, obviously. But I spend a lot of time over on my Instagram as well. And that’s really become my blog these days. And I do stories and lives and posts and things like that. And that’s at Amanda.Marit.

Alex Beadon 46:58
Thank you so much for listening to today’s episode. If you enjoyed it, I would love for you to give me a shout out on your Instagram story or anywhere. Just letting me know what your biggest takeaway was. You guys have no idea how helpful and useful it is for me. When you message me telling me what your aha moments were telling me what it is that you took away from the podcast. It helps me understand what is most valuable to you. And it helps me understand how I can be of the highest service to you. So if you could take two minutes to do that. I would really appreciate it. Thank you guys so much for watching. I hope to hear from you over on Instagram. You can find me at Alex Beadon and I will talk to you again very soon. Bye

Oh my gosh, you guys look how amazing this shrimp serata cocktail looks me Beatrice, an avid Instagram Stories user and visionary to her followers. I can’t wait till you guys try this out. Yes, I’m talking to all three of you. I’m all two of you. Well, I guess I’m just here by myself now. Don’t be a basic Beatrice on Instagram. Keep your audience wanting more by learning how to edit your Instagram stories like a pro. Visit www dot ground dash lab.com and learn these simple free tips that will have your friends impressed with your Instagram Stories for years to come.

#016 – Life As An Artist Vs. Entrepreneur, Tips To Boost Demand, Content Creation Insights, and Creating a Business Built on Faith with Promise Tangeman

How close are you to your gut? Best friends or acquaintances?

Meet Promise Tangeman, graphic designer, website builder and best friend to her intuition. And it really shows.

Like most creatives, Promise entered work life after graduating with a double major in Design and Fine Arts. But unlike most, she stayed attuned to her gut and ventured into the big bad world of entrepreneurship and has never looked back since.

“There’s a lot of creative thinking involved with growing a business.”

Tap into Promise’s story, how she carved out her own path using a creative mindset, staying true to her strengths and acknowledging her weaknesses and staying ahead of this crazy little thing we call the era of Social Media.

“If you’re going to make money doing what you love, you have to bring in the right people.”

This is On Purpose.

In this Podcast you’ll learn:

  • The key to thriving in the era of social media
  • Why your business is bigger than you
  • The creative approach to entrepreneurship
  • How to never run out of content to post
  • Why you should take a designer vacation

Tune in with Promise:
IG: @promisetangeman
Website: www.promisetangeman.com

Transcript Available Below

Alex Beadon 0:00
In this episode, we talked to Promise Tangeman, a graphic designer and owner of go live HQ, a company that creates easy to use websites so that you can launch quickly and start wooing your dream clients. We talked about what it really means to be killing it in your business, the key to thriving in the era of social media, why your business is bigger than just you the creative approach to entrepreneurship, and how she’s become a boss at content creation, and what she recommends for you. This is on purpose. Do you ever feel like you’re trying to balance it all, nourishing your health while growing your business and living a life well lived. And no matter how hard you try, sometimes you slip from purpose driven into autopilot. Take a deep breath, relax, and let’s get you back to where you belong. On purpose.

Hello, my friends, welcome to episode 16 of on purpose with Alex speeding. I’m coming to you today from London, England. And I’m so excited for you to listen, today’s podcast promises someone I’ve been following for a very long time. And she’s not only very impressive with the work that she does in the world. She’s an excellent graphic designer. And she’s also an epic businesswoman. But she’s also just such a cool person, when you follow her online, you get a really good sense of who she is. She’s not only here to create great work in the world, she’s here to do good in the world. It’s interesting for me to talk to her about how she makes his her faith with her business. And I think this is an episode that you’re really going to enjoy. We talk a lot about creativity, we talk a lot about what it means to create epic content online and how not to get lost in the world of likes and follows. I think you’re really going to enjoy this one. Please take a listen. Let me know what you think on Instagram at Alex Beadon. And I hope you enjoy. Promise. Thank you so much for being here with me today. I’m so excited to have you on the show.

Promise Tangeman 2:07
I’m so excited to be here. Thanks for having me, Alex.

Alex Beadon 2:11
So the first question that I want to ask you is, what do you find most nourishing about having your own business?

Promise Tangeman 2:20
Oh, nourishing is a really good question. If you would say like, what do you like about having your own business? Which is a different question. I would say, I love the fact that I can like turn the ship quickly. With a business like I love seeing just personally I love seeing progress and impact. And when you own your own business, if something’s not working, you can be like, Oh crap, that’s not working. And let’s try something different. And you don’t have to go through like a ton of levels in order to get something approved. Or, you know, just try something new. So I would say that’s what I that’s what I love. And I guess that would be nourishing to me, because I love to see progress and forward motion on things. And so I think that’s the thing that like, well, there’s a lot of things that get me up in the morning, but being able to, like really make an impact on things. But yeah, yeah,

Alex Beadon 3:14
I love that. I think that was I don’t think we’ve ever had that answer before on the podcast. So that’s awesome. I enjoy that answer. So for those of the listeners who have never heard of you before, which is crazy, but could you tell us a little bit about who you are what you do, and just give us an introduction to promise.

Promise Tangeman 3:36
Okay, perfect. Yeah, I am a graphic designer, and I own a company called Go Live HQ. And we’re all about launching websites quickly, which I love. I love helping people launch what they love, which would be the other thing that gets me out of bed in the morning is that, you know, we work with a lot of female entrepreneurs, a lot of creative small businesses that are, you know, maybe quitting their job and taking, they’re taking their love, you know, whatever that may be like painting, design, accounting, like whatever it is that they love, and being able to do that full time through their own business. And so being able to help them launch that through graphic and web design is so fun. And my team and I really are special T is like a five day process. So we start on Monday and launch on Friday. And there’s some like brand prep that we do beforehand, but I’m all about getting it launched and getting it up there. I know like there’s a lot of other web design firms that will take months and months, even a year to launch your website. And as a small business owner, I’m like, I personally could not wait that long because your website is your digital front door. Yeah. And so has like

Alex Beadon 4:51
helped people get up and running as quickly as possible, but still giving them enough time to like really get it right.

Promise Tangeman 4:58
Yeah in their store. Adeje involved and obviously, we want it to look beautiful and represent your ideal client and your business and who you are to. So, yeah, we love doing that. But ultimately, like, just get it launched. And then as your business grows and expands, you can like tweak and edit your website to meet your ideal client and all the needs that you have in your business. So I love that sector blast.

Alex Beadon 5:21
Okay, so tell me about your entrepreneurial journey. Like, when you first got started, what was it that you were offering? And if you could kind of like give us chapter by chapter, the evolution of your business and your offerings, and like how you evolve to where you are today? Because I think it’s so easy to like, see where you’re at and be like, Oh, she’s killing it. But I’m curious, like, how did you get here?

Promise Tangeman 5:44
Yeah, that’s such a great question. Stop me. If I get like on a train you I will want to spend a minute here.

Yeah, that’s awesome. So I went to design school. Okay, I graduated with a double major in graphic design and Fine Arts. And I really loved fine art, like I loved painting, drawing, like all growing up, I was like, That nerdy kid in the art class, who like, didn’t want to go in the cafeteria, because all the cool kids are in there. And like, you know, hiding away and creating stuff. That’s what I loved, doing. So much so that I didn’t even like take the SATs, I was like, I don’t want to do that. I just want to get like a design school and just design a way. And I was actually really intimidated by the technology aspect of the computer and design. But I knew I didn’t want to be an art teacher, or like, I wanted to do something that involves the future. And I felt like technology

is obviously part of the future. And in graphic design, I felt as was like art of the future in some ways. And so I was trying to figure out, like, how can I make a living, doing art and doing art for people’s businesses seemed like, the best way to make money doing that sounds like, Okay, I’ll give this a try. So I actually got a job right after college, I got a job as like a lead designer for a church, right. And I worked on part of a team and I had a couple of bosses and I got in a year into it. And I’m like, I think that I could do a better job. If you can see my face,

Alex Beadon 7:15
I love how you knew that I love like, deep down, you knew you could do a better job that’s awesome. owns the knowing of that. That’s yeah,

Promise Tangeman 7:22
it was like so weird. It’s like, you know, there’s something deep down inside. He’s like, this is how it should be. And I just felt like that. And so I like saved up my money did a lot of freelancing on the side when I had my full time job. And then I got engaged. And I was like, I think this is the perfect time to go full time with my own thing. So I had that money saved. And I had built a freelance career, kind of on the side of my day job. That’s awesome. So I was like, okay, like, let’s just do this. Let’s just see where it goes. And I was blogging on my projects on my design projects. And I took the leap. And I really like never looked back. I guess I started just doing like one off designs for people like this is like a freelancer. And the first time I hired somebody was when I felt so overwhelmed by the sheer number like the sheer administrative aspects of the business that I was like I cannot I want to design. I want to help people launch things. But I cannot keep up with these day to day tasks. There’s way too many. So that’s when I hired I was like, some people asked me like, oh, how do you know when you know when to hire your first person. I was like, I was so stressed out in my mind. I was like anybody that can help me please. I’ll pay ready. So that was the point for me. And I felt like that’s been a pattern like anytime I’m like so stressed. Yeah. So yeah, I had a gal come in and help me do like all the intake with clients and all the administrative stuff. So then I could really focus on what I did best. Because keeping up with emails and stuff I’m just not that great at and I feel like it’s so important to respond quickly and be there for people. And

Alex Beadon 9:04
I’m the exact same way like that is one thing that throughout my entire entrepreneurial career. I’ve just, yeah, it’s definitely something that is not enjoyable for me to do is like respond to a million emails. So yeah, I understand that.

Promise Tangeman 9:20
Yeah. So. And then I would say from there, I think as the demand grew, I have an entrepreneurial like itch in me that loves to grow things. So and I feel like that’s part of like, it’s kind of crazy that I really saw myself as a creative in the beginning. And I would have never said oh, I’m a business person. Right. But as I started creating my business and growing my business, I really realized there’s a lot of creative thinking involved with growing a business. And so I felt like I was really able to scratch my own itch in that way. And so like years later, like I’m a business lady. I’m like, What am I doing? I thought it was like that nerdy art school girl staying away from the cafeteria. But But yeah, it turns out it’s super fun to create a business. And it’s a lot of like creative problem solving and innovating and marketing, like just ideas of like, Will this work? And I love that idea. So yeah, I’ve just grown the team, like slowly as a demand, adding new, new team members, new designers.

Alex Beadon 10:27
So have you always pretty much offered the same thing from day one? It’s like you were always offering like, helping people build their website and their brand and the design elements.

Promise Tangeman 10:39
Yeah, I would say that’s, well, I used to do photography, like way, way back. Like some dabbling, I did the I did photography, and I did design. So I did like all three things, right? One day, just realize like, this is way too much. Yeah. And I started hating each of them just because I feel like I wasn’t doing any of them. Well. Okay, cool.

Alex Beadon 10:59
So then you ditched photography, you focused on design. But since focusing on design, you’ve pretty much found something that works and you’ve stuck to it,

Promise Tangeman 11:07
I would say, generally I have, I’ve just refined the process in the knee. And I feel like you know, beforehand, I would have done design for anybody. I’ve done business cards, I’ve done like little things here and there. And I feel like now, my company really focuses on launching a website, and we have certain packages that help you do that. And then also just honing in on on our ideal client, you know, which is, which is mostly like girl bosses, creative entrepreneurs, we work with guys too. But I would say the majority because we’re all female, the majority of our female men, yeah, women own in it and rocking it and, you know, double or tripling their business or getting their day job. So yeah, just

Alex Beadon 11:48
talk to me about demand. Because I’ve had this really interesting relationship with demand, where everyone I work with and every entrepreneur in my life seems to have a different experience with the demand of their offering. And it’s it, of course, would be different because every offering is different, right? So when I was listening to tell your story, something that you said is like demand kept growing and growing and growing. What do you think has been like the key behind growing the demand? Was it something that like you never really put any effort into? Was there always demand? Was it something that you were really strategic about? I’m curious what your relationship has been with demand?

Promise Tangeman 12:28
Yeah, that’s a really great question. I would say it’s a like, man. I would say it’s a combination of things. I feel like I have a marketing, passion, I have a passion for marketing. And so just figuring out ways to market our services has been fun. And not every creative, or like business person is like savvy with marketing. But I like to, I like to think about ways in which I can get my product up to the most people possible, right. So even even when it comes down to like being strategic, and what clients we take, you know, like, for instance, I’ll take on, like what I call internally, we don’t obviously use this externally, but like marketing clients, so like, our target market isn’t necessarily our marketing clients, but the marketing clients are like, usually, our influencers online who, you know, maybe have a large following, or have a tribe that is dedicated and loyal to, to them. And then they see that we did their website. And so then, then our target market will come to us because they see that we did their website, which, you know, maybe maybe these clients I’m calling marketing clients aren’t necessarily our target market, because a little more involved or maybe, you know, they have like different needs and stuff. But so yeah, I feel like that’s been really key is figuring out who those marketing clients are, and then going after them, I guess,

Alex Beadon 13:57
I like as well that like, what that does, and something that you said right before you start that story is you like to get you like to basically reach as many people as you possibly can make sure as many people of your ideal clients know about who you are, with as minimal effort put into it as possible. And like that’s a really great way to go about doing it is finding people who are influencers who have the right people following them, and introducing yourself that way. So would you say that that’s like the number one marketing strategy that has worked the best for you and been most efficient for you?

Promise Tangeman 14:30
I would say yeah, for sure. It’s

Alex Beadon 14:32
really cool. Yeah, it’s smart as well, because I’m, this is what I’m, I’m always telling people like try and be creative with your marketing and try and think about different things that you could do that would be not as not saying that that’s easy for you to do, but it’s in your realm of talents to be able to do that and to be able to then get such a return on your investment of time, energy and efforts.

Promise Tangeman 14:55
Yeah, well and as the business owner to like, that’s one thing that when it comes to like relationships and networking. You know, a lot of people say when you’re building a business, the business owner should just focus on the on the things that only you can do. And I feel like for me, those are the only things that I can like, that’s one of the only things that I can do personally, or my team can’t, like they can’t get out there and network and create relationships with people. Like I would say, the Girlboss website for Sophia Amoruso has been a huge, that was crazy marketing thing for us. It was like, really, really great. And she she’s not like our ideal client. I mean, she is obviously our ideal client, but her needs are a little more individual than what our ideal client needs. And so, you know, but it’s worth figuring it out. Because that the people that have come to us from her our ideal clients, you know, it’s like, that’s so fun to work with them. And I would say Jasmine star is another one of those for us.

Alex Beadon 15:48
She’s fantastic. Yeah. And then we’ve gotten on the podcast.

Promise Tangeman 15:53
Oh, my gosh, so crushed it, shall we? Yeah. Yeah. Oh,

Alex Beadon 15:58
to kind of follow up on that, what has it been like for you, as your business has grown? And like you’re working with way bigger clients, what would you say has been like one of the biggest struggles for you, or challenges that you’ve had to overcome? As a business owner?

Promise Tangeman 16:14
Yeah, I would say, getting sued. Because, you know, there’s a lot of opportunity all over the place, right. And I would say like, getting swayed from your niche is like the biggest opportunity for me, I can get distracted by so many things. Like, I think there’s opportunity here. And I think there’s opportunity there, we use opportunity there and I can get so distracted that then my offerings come become so diluted, that we’re not really doing anything well. And it kind of gets back to that, like whole. I’m doing design and photography and fine art. So just I think for me, the hardest thing is like keeping that focus on what we are creating and why we’re creating it. And so not to not get distracted by potential opportunities that come our way. But then the other the other struggle is like, maybe there’s a really good opportunity, that’s fine, you know, so I feel like discerning those and staying true to really what we’re made to do. Like, for boring example. I hate with a purple passion. I hate WordPress. Like, for so many reasons, I could get on a soapbox and talk about like all the things I hate about WordPress, but but a lot of our like marketing clients, if you will are on WordPress. So I have that like that struggle of do I go with the thing that I believe? Yeah, just to like, just to quickly like people wonder what WordPress like I just feel like it’s it’s an older platform, you know. And so there’s a lot of things that you pretty much have to have a web developing team to maintain your WordPress website like managing all the plugins and all the updates and all the security breaches and like all the things that come with that. I think there’s some other platforms now that are more modern and easier to use. Yeah, at least for our my target, our ideal client, the girl bosses and people, the solo business owners like they need to be able to tweak and edit their website on their own. And so what do you recommend for those people? Well, I love there’s two that I love. I love Squarespace. Yeah. Like the views. You can’t do as many cool design things. But we can we we do a lot of cool workarounds and stuff. And then show is great for like, really creative, like expressing yourself creatively. How, though it’s a little, like, more involved on the back end. So but yeah, so that’s just getting off on a tangent. Yeah,

Alex Beadon 18:36
that was a good example, though. Because I think so many of us even, like, even not even just opportunities that you’re like, doesn’t really sit with me well, but even just like bright, shiny objects, like, oh, I should do this, I should do that. I you know, I see that with my clients all the time. And I’m like, no focus, like, yeah, and because if you’re spread too thin, you’re you’re going nowhere really fast. So that was a really good point that you made. Okay. I want to talk to you about social media, and content creation. I know we’re going there. I feel like it’s so interesting, because I think I started blogging in 2000. I want to say nine to maybe 2010. Yeah, I feel like we were both kind of in the online world at the same time. So you have a vision of what it used to be like compared to what it is today. So I’m really curious to ask you. How do you think social media has changed over the last let’s just say like, eight nine years? And how has How has the way that you use use it changed? Hmm. Yeah, because it’s so different now

Promise Tangeman 19:48
is like, tell me something that you think is different.

Alex Beadon 19:51
Okay. So for example, I think number one back in the day I remember when I started Instagram wasn’t really a thing face. People weren’t even really using Facebook. It’s like a marketing technique. It was really just your blog, your blog was like the go to place everyone was blogging and and I felt like people were actually reading blogs. And we weren’t at the stage where we’re at now, where I think everyone is, like, inundated with so much content and posts and this and that that like, I think sometimes today, it’s too much. Whereas back then there wasn’t that much content out there. So I think people it was just easier than than it is now to stand out, which is great, because it makes you have to up your game. But it’s also just, like, even recently, I’ve been thinking like, my blog, I, I would prefer to post on Instagram, than my blog. Because I know people are on Instagram, I don’t have to bring people over to my website. So now I’m even like rethinking, okay, maybe I should just have like a really simple website, have an opt in where people can sign up for my newsletter, and like use Instagram and all the other platforms to kind of like, bring people into my little newsletter world. But so I’m just curious, like, I see that you’re still blogging. You’re on Instagram. I know, last year you were making videos, I think you’ve stopped now. So I’m just like curious, like, how are you feeling about content creation? You know, it’s so easy to get burnt out. I know, at one point, I was like on this thing where I was putting out content every single week for years and years and years. Like video content took up so much time.

Promise Tangeman 21:22
I love those.

Alex Beadon 21:24
Thank you. So I’m curious. What do you think about it? Yeah,

Promise Tangeman 21:28
no, I think I think what the the assets that you brought up was so right. Like, I feel like when we started creating an empire online, with like, you know, designed all cool when someone lands on your site, it’s like they landed on your planet, almost. Yeah. And I love that. I think that’s so fun. But people just don’t, people just don’t go visit places like that anymore. And so what you like what you were saying is create content in the places where people are already at go go where the people are and create content. But to me, that just seems so exhausting. Like, I posted a post today about like life of a perfectionist. And it’s like, Oh, I love that post. It was good. Yeah. You start creating things. And then when you realize as a perfectionist, how long it took you to create that and then again, and you don’t want to do it again, because it’s not worth the time it took you to create that and then you’re bummed you’re not doing stuff.

Alex Beadon 22:20
And then also, there’s so many people on Instagram that it’s like you’re just in this massive ocean. Like, how much can you stand out?

Promise Tangeman 22:28
Yeah, totally. Totally. Yeah. No, I’m totally with you on that. Oh, shoot, I just lost my train of thought. But But yeah, go going where the people are. Oh, yeah, going where the people are. I just feel like on every channel can seem really overwhelming. Yeah. And then especially if when a channel like tanks, you kind of like, Oh, crap, I put all my eggs in that basket. Like right now, like pretty much only posting on Instagram. There’s still Facebook and Twitter and all those other things that I feel like, oh, I don’t have time for that. But I just I love like messing around just playing around seeing what people are liking. And then something I always think about, like I love brainstorming and like contemplating things, it’s just something that I love to do. You know, a lot of people like to just be busy with stuff that they’re doing. I just like to have just free brain space to just like, brainstorm. Yeah. I always think about is, it’s so simple, but I feel like I always come up with really cool things. And I do it is if I like I think to myself, I see everyone else doing so many cool things online. Like, oh, like, you know, Alex has a full podcast now. And all these amazing things on videos and everything and like, shoot, you know, and I think in my mind, like, what would I be do? What like what would I be doing if I really wanted to kill it? Like if I was contending with scenario myself, like really killing it. And so like, I just write those down, like, in my mind, what is killing it look like? And then I like do something for a season and like see what that brings and see what that does. I love doing those videos that

are amazing.

I love them so much. Like they were so different. I feel like I want to bring them back. I’m just not sure

Alex Beadon 24:12
Creating content is such a weird thing for me because like I love making content. Like I love it so much. But even if it really never brought me any business like I just think it’s a great way to express myself like it’s just fun, you know and like to to be able to meet like minded people. Yeah, over the Internet to me, it’s just magic. Like it still gets me super excited. Fun, but then at the same time, it’s like it takes so much time and you have to or at least for me, what I’ve started to do is really get clear on like, okay, like what is like you said, Okay, what what would I have? What would killing it look like? I guess I’m in this place now where I’m like, what does it like? What is killing it even mean to me? You know, because I think for a long time I was like oh I need more followers and like the numbers and the views and then this and then that and now I’m just at the stage where I play comes lately and like, whoever is supposed to find me, is gonna find me. And I’m just gonna create content because it’s fun. And like if people like it great, and if they don’t like it great. Yeah, but a lot of people who are creating content, especially people who are new in the game, I think there’s a huge frustration around like, why is my account not growing fast enough? Why is my content like, and I feel for these people, because like, they’re making great content, but it takes time to like, really build your tribe. So I guess my question for you is like, how, what advice would you give someone who’s maybe in the first one to three years of their business, they’re trying to build their tribe? You know, do you think content creation is even worth it? Do you think that that’s something that they should be investing in?

Promise Tangeman 25:40
Yeah, I do. I do for sure it because it builds your influence online, and people look to you as an expert. It just depends on like, what you want to do, right? Like, what is the content you’re going to create? Are you going live every day on Instagram? Or are you creating blog posts, which is still great Google juice, you know, went for your website, which is why my company still does blogging and stuff. So yeah, just about like creating the type of content that you feel is gonna draw in your ideal client, because that’s, that’s the main thing, right? If you have your own business, you have to make money. And so if you’re gonna make money doing what you love, you have to bring in the right people. So when you think about like, what do I What What should I create? For on on social media or on the blog? Think about? Where are your ideal clients spending their most the most time? Are they on Twitter? For me? They’re not on Twitter. Like a lot of businessmen are on Twitter. I mean, people are not on Twitter, they’re on Instagram. Or they’re, you know, Oh, yeah. For a lot of them. They’re on Instagram or on Facebook. Yeah. And so creating content on Facebook, and then looking at like, Okay, what kind of content is going to benefit them? Because you want them coming back to your site, you want them coming back to your social channel? So what is it that’s going to that’s going to reach them in particular? So on my videos, because they’re so dramatic, I had a lot of mixed reviews, like some people were like, this seems really genuine. Wow, some people were like, Oh, my gosh, I love it, because you’re giving us helpful content, and you’re doing it in a fun, silly way. Yeah. And it’s entertaining. So, you know, for me, I really had to wrestle with that, like, what am I you know, is that you know, and every time I posted on on Instagram, I gotta like a lot of unfollows. So I was like, Okay, interesting, India.

Alex Beadon 27:29
So how did that affect you? And like, how did that? Is that why you stopped? Do you think it was like a good thing that you were doing? Do? Like, what do you think? What do you feel about it? Now?

Promise Tangeman 27:39
Everyone’s gonna go back and watch these videos.

Alex Beadon 27:42
But they’re so good. Like, I remember the first time I saw one of the very first one that you put out, I can’t remember what the topic was. But I just remember thinking, Oh, my gosh, this is the way that you do. It is so creative, and it’s so fun. And like, I am shocked that anyone would say otherwise. So I’m curious as to how you dealt with that criticism? And with

Promise Tangeman 28:05
all of that, yeah, well, I feel like um, first off, I’m a four on the Enneagram Are you? Are you an Enneagram?

Alex Beadon 28:11
Girl? No.

Promise Tangeman 28:14
I know what you are, I already know what you are. So I’m a four on the anagram which is like a typical artists. So typical artists can tend to be like, they like to be unique, and they tend to be moody, right? So for me, I feel like I really had to like to figure out, well, number one, if you’re online, you’re going to get both ends of the spectrum, right? And you just have to keep doing what you’re doing because you are automatically going to get both ends of the spectrum. So you just have to go into it knowing that you’re not going to please everybody and it’s actually good if you don’t please people. And so I honestly felt like I had to go through a season where I feel like I’ve been really lucky and I feel like my followers have always been usually pretty positive but the stuff that I that I’ve put out there I think it’s because my network is still small enough where people that follow me like really like genuinely liked me well yeah, once you start like getting out there and and reaching more people, you get more like trolls and you get more haters and stuff and so, but I honestly feel like once you get a little taste of that and you realize this is the name of the game, you just got to do it like it’s just part of the thing. So you realize, okay, it’s just part of it. And so I feel like that’s I feel like I’m like preaching to myself right now because I really liked doing those videos but they didn’t quite have the result that I was looking for. But then again, I only did it for like maybe 10 months I didn’t I keep pushing forward I just like took a break because I’m like things are going crazy right now with my business and and I’m not seeing and maybe like I started I’m just speaking really honestly here. I definitely wanted right. Yeah. I maybe didn’t have like a goal with those videos I just wanted I had a lot of fun. I had a girlfriend that was doing it with me. And she’s an actor. So she’s like, really funny. And she, like helped me write the scripts. And she’s just awesome. And we just like laughed the entire time. And we made those videos. And so to me, like, they brought me so much joy. But I think looking back, I didn’t necessarily have a plan for that, like, this is the goal. I wanted to get more email subscribers, but I was realizing I was testing some things and realizing what I was doing really wasn’t working, right. But I would love to bring those back, like maybe as a series or something, and maybe have maybe just a little more intention behind why I’m doing it. Because ultimately, that’s why I stopped was okay. I don’t really know where this is going. Yeah.

Alex Beadon 30:39
Did it for such a long time, though. That’s creating. Yeah. And I love that you gave yourself permission to be like, Okay, I’m over it now. And like, I’m just gonna let it go. That’s really cool.

Promise Tangeman 30:49
Yeah, totally. So yeah. So I don’t know, I don’t even know what the question was.

Alex Beadon 30:56
Okay, you answered it. I was basically just asking, like, how you feel about, like, the criticism, and I think you covered that. And I think it’s also really powerful, what you said about having an intention behind your content. It’s cool to do things for fun. And I think it definitely fuels you. And I think that’s definitely what it did for you. But I think also, you know, knowing like, Okay, this is the direction that that I want them to go in or like this is the strategy behind it, or the end result that I’m looking for. So yeah, that’s all good. Okay. Do you have anything else to add to the social media Convo? Before we move on to the next topic?

Promise Tangeman 31:33
I would say like for anyone that is, like you said, one to three years into their business wanting to create content is to come up with like a roadmap of what you’re going to be posting, one of the things that my team started doing this year, which is in so how unbelievably helpful is, I think a lot of times people wake up and they think, oh, I need to post something. And if they try to bust something out, yeah. And then they feel like, Oh, this isn’t any good or whatever. But something that we’ve decided to do, or maybe they didn’t have time to do it that day, and then they feel discouraged. One of the things my team has done is we put together a three month plan and we we brainstorm what are we going to be posting the next three months and then we like literally map it out once per month, per month, and then we just then we’re just busy like writing the content for like the weeks to come. I feel like that’s been super helpful in just get getting it on paper and not just like brainstorming it the day of which I think a lot of newbies think, oh, this brainstorm like when I posted it, and then it just becomes a backburner, and you never end up doing it. So making it a strategy, getting it on the calendar, and then just creating, like a content calendar. It’s been super helpful.

Alex Beadon 32:37
Amen. I love that. Okay. Next topic, I want to talk to about your faith, and the relationship between your faith and your business. I think for me personally, like doesn’t matter what religion you are, or whatever, but I think having something, whatever it is that you believe in, really helps you in your business. So I’m curious, what role would you say that faith has had in your business?

Promise Tangeman 33:10
Hmm. I would say, for me, faith, helps me realize that everything I’m doing is for a bigger purpose than myself. I think so many times when you’re running a business, you know, you’re, you’re creating content, you are like what we just talked about, you’re trying to make a lot of money. So you can have a nice car, or a nice house or a nice, like, whatever the thing is, and I think for me, just having a faith bigger than myself has helped me realize that. Ultimately, I love doing what I what I love doing what I doing, I love helping people launch what they love. But when it comes down to like the monetary value of it, I love being able to give generously to a lot of other organizations that, that help the world at large. And I think, I think that’s like ultimately when I’m having a down day, and I realize, like, oh, selling another website or doing another design, ultimately, it’s helping that person. But ultimately, I’m hustling for something bigger, you know, I’m hustling for, you know, to provide clean water over in India or, you know, to help women get out of the sex trade in different countries. And I think to me, like when it comes down to it, that’s like that. I mean, that’s like, huge. Yeah. And so I feel like for a lot of other small business owners, you know, I think just getting outside yourself and realizing that, that there’s more to the world than lining your pockets. Mm hmm. You know, and, and if, if all of us small business owners could get on board with something outside of ourselves, like we could literally change the world. Yes. I agree. Because somebody’s going to be making that money. Yeah. And it might as well be you, Alex, because you’re gonna be a good steward of what you’ve been given. Yeah. So,

Alex Beadon 35:06
I love that so much. I’m so glad. And that’s one of the main reasons why I love doing what I do as well. It’s just like helping people create the freedom in their own lives. Yeah, but also, like you said, being able to give back, but I think when people have space in their lives, because I think so many people are doing something they hate, it’s taking up pretty much all of their day, they’re going to work from nine to five, Monday through Friday, and then Sunday comes around, and they’re like, dreading having to go back to work like that. When you look at the the power of that life, it’s not as powerful as like finding something that really lights you up. Finding something that gives you freedom and flexibility allows you to work and like I know, for you, you’re like really creative, and like you’ve really built your business to suit who you are as a human being. Yeah, you know, which is fulfilling to you, and then allows you to be in that state where you’re like, okay, like, let me see how I can amplify this.

Promise Tangeman 36:00
Yeah, and when you when you like, lay down, when you lay your head down on your pillow at night, I feel like when you create a business that’s all about you, and what you love and your passions and everything. Like I mean, it’s awesome. It’s awesome when you first do it, and then you’re like, like, when you when you? Yeah, when you will. And when you’re thinking about just yourself like it’s so it’s so empty.

Alex Beadon 36:25
Yeah. It’s not fulfilling. Yeah, when

Promise Tangeman 36:28
you lay down, when you lay your head down at night, it’s like, oh, everything is just about me. That’s not, you know, and even when I think about, like, doing things that pull me out of my comfort zone, I’m really nervous about something, I’m like, Okay, I have to really recenter myself, because I’m the pressures not on me. Like I need to, I need to be there for other people, you know, and when you when you look at when the mindset is about giving to other people, then it just becomes easier and like feel like is more fulfilling when it’s about others not about yourself. So one of my mentors always said, when your business is about helping other people, you can always you will always have plenty of work. And I totally, totally believe in that. Like when it becomes about yourself, the collaboration, stop the helping other people stop, and then you just become really selfish. And so giving true, giving to others collaborating, like never feeling like you are, you know, on top of the world being too big for your boots. Yeah. And like there’s some people that like won’t post about other people or other people because they don’t want to give them any love or whatever. Like, that just doesn’t last that’s not going to, like what goes around comes around and the stuff that’s coming around for you isn’t gonna be anything you’re going after, you know.

Alex Beadon 37:51
It’s so true. Yeah. Okay. My next question is What? What role does your intuition play in your business? Because it’s such it’s and especially as creatives, I think it’s so hard, because it’s like, sometimes you feel really strongly pulled in a certain direction. Sometimes you have to reel it in. So I’m just curious, like, you know, do you always listen to your gut? Like, how does that work for you, as someone who has a team, like, you have to plan things out in advance? You can’t just like always go with the flow. Talk to me about that.

Promise Tangeman 38:21
Yeah. I feel like there has been a lot of times where I’ve been like, oh, no, we can make it work. And then your, your gut is telling you, no, you should not do that. And when you do that, and it ends up really terrible. So I went yeah, I would say going with your gut is like always the best. Yeah, thing. But yeah, your intuition, I feel like plays tricks on you sometimes, at least for me, especially when you’re saying you’re seeing shiny objects, or you see things that you really, really want to work. But then when it comes down to it, you’re in hindsight, you’re always like, I should have listened to my intuition and gone with gone with. But I feel like that just comes through learning and through through time. Like, I can think of already so many scenarios going through my mind. And I was like, Man, I wish I would have taken that back. But that’s all I mean, it’s all learning because you’re learning a lot of things right. And I feel like something I’ve learned lately, so I went to this event a few weeks ago, and I got to meet Joanna games.

Alex Beadon 39:23
Oh, I saw that on your insert. And I only just found out who she is, by the way, like literally last week

Promise Tangeman 39:32
because of my Instagram Yeah, so I went to an event and something that we talked about was what is one thing in your industry that saddens you that you wish wasn’t existing? And like what would your what would the world look like if it if that wasn’t existing? And to me, I said, I wish that people had more integrity in their businesses. Like, behind the scenes, being able to high golf on this tangent, but

Alex Beadon 40:06
I like it, let’s keep going. But for me,

Promise Tangeman 40:09
I guess it goes into intuition. For me, I just feel I’ve seen so many businesses that I’ve just been so surprised that aren’t doing aren’t being above board, they’re not doing the right thing. They’re, you know, trying to kind of skirt around issues or not being honest or transparent. And I feel like, that’s really sad. And to me, that is getting to the point of, like, I don’t want to become jaded in my industry, because I feel like, like, for instance, I feel like I’m always gonna be taken advantage of, or I’m never in a partnership that’s equal, or the people that that are approaching me about this always have something in it for them. And, and they do, because that’s business. And so I’m glad I’m learning these, these lessons, but I think I can tend to be really trusting with people. And so I feel like what I’m learning in this season is not to become jaded with it, but just to learn how to draw boundaries, and become a smarter businesswoman with some of the things that I’m learning. But ultimately, I think what makes me sad is some of the lack of integrity, you know, when when a hard situation comes up, like what are you going to do? You know, and I feel like, my experience lately has been like, just let met with disappointment and the choices that people are, are choosing to do so. Sorry, that’s such a downer.

Alex Beadon 41:31
It’s, it’s a part of it. And I think it’s a part of, you know, being a business owner is not easy, and you will have to face really difficult things where people let you down, or like you said, people just not being maybe 100%, ethical or whatever. Yeah, I think it’s good to hear you talk about it.

Promise Tangeman 41:49
Yeah. And that is with like, with clients, like when we’re working with clients, like I’m like, oh, man, like, you know, they’re like, really, this is not right, you know, or even with team members. Even collaborations that I’m a part of, you know, just things that like, Oh, I’m really surprised that they went that direction. That’s not what I was hoping for, or that’s not in my eyes, what I’d see is right, but everyone has their own set of ethics and like, intentions, I guess. And so just learning to know what mine are, I guess, before I go into things, and ultimately, bringing that back to intuition is, you know, finding people that are just like, especially with collaborations that are more like minded in terms of what our expectations are. And, and anyway, I think I’m just Javelin No, you’re

Alex Beadon 42:37
good. So talking about collaborations, what would you say? Are your favorite ways to collaborate?

Promise Tangeman 42:45
Whoo. Well, I always like coming up with new ideas and running with those, but then that just creates more businesses for me. True. One of my favorite collaborations to date has been designer. vacay. Right.

Tell me about that is

one of my designers on my team. Her name is Alyssa. And she’s amazing. But we actually met through, we were graphic designers, it was back in like maybe 2011. And both female graphic designers, and back in 2011, it’s not that many years ago. But still, a lot of men are in the tech world. And so when we found each other, we’re like, oh, my gosh, we’re designers and females. And we had a bunch of friends across the country that were doing the same thing. And so we thought, why don’t we put together an event where we can all get together and just hang out and like learn from each other until we’re all female graphic designers. And so what we did, so she’s technically my partner in this it’s called designer vacay. And we do prints every year with with female graphic designers, but she’s been just such a great partner, like always honest, above board, like, we just work together very well. And ultimately, I think when it when it comes to a good partner for me, I want to know that you have the best interest for me personally, as I do for you, besides the business like yes, we want the business to succeed. But more than we want money, like we want each other to succeed and we want the best for each other and I think that’s to me, what’s important is like not not sacrificing friendship for money, or sacrificing the good of for someone else because of money and that’s just not really what I want to be balanced. So she’s she’s totally on board like the same way where this kindred spirits in that way. And so, so yeah, designer vacay. We had a bunch of we invited a bunch of female graphic designer, designers out to Palm Springs, and then every year we said F to everyone who was invited, we say, Oh, you invite now another friend or two and so it just kept growing for the year. So

Alex Beadon 44:45
is it a conference? Is it like

Promise Tangeman 44:47
it kind of? Yeah, it’s kind of just hanging out? Yeah. Really interesting. We don’t tell anybody what we’re going to be doing. Okay. Nobody knows the speakers that are gonna show up. No. Buddy knows what’s gonna go on. Right? Um, and it’s just we hang by the pool, we have good margaritas and get drinks. It’s in Palm Springs. And we do a lot of like collaborating networking. There’s been a lot of businesses that have gotten started because of it, a lot of collaborations that have started. And then there’s also a lot of people that come that are designers on teams, like we had designers from Pay Pal, or Starbucks or Marie Forleo designers came the ACES designers. Yeah. And so they are also just a part of a design team. But it’s fun to be around people who are all doing the same thing. Yeah. As it’s so nice. We’re all females. We’re all graphic designers. It’s just great for conversations and to see where to see where everything leads. But yeah, so it’s been a blast. So we do have some speakers that come, but we just don’t tell anybody what’s going to happen.

Alex Beadon 45:52
I like it. I like it.

Promise Tangeman 45:57
It’s more of a vacation. That is a conference because one thing I hate is when I go to conferences, and I feel more. I feel more like exhausted rain storage. Yeah. When I leave than when they came like oh, crap, I got to do all this now. Discouraged, and so yeah, so I didn’t want to uplifting place.

Alex Beadon 46:19
It’s uplifting, like totally feel good. Happy vibes. I like it. Yeah. Okay, cool. Well, promise. We’re about to wrap up. I have some wrap up questions for you could call them like fire? What is that? That some people call it like fire? Whatever, I need to brand it. I need to come up with a name. I need to get a copywriter who can rise it rapid fire. Yes. That’s it, something like that. Anyway, so I’m gonna ask you some questions. Okay, you hit me with the answers. Okay. What is the one thing you do? That has been a non negotiable in the success of your business?

Promise Tangeman 46:53
What does that mean? Sounds like rapid fire.

Alex Beadon 46:55
No, that’s totally fine. So like, what is something that you you maybe a habit that you have in your day to day life that you do every single day or every single week that you think is a very important part of your success?

Promise Tangeman 47:08
Okay, I like to do things fast. And I would rather do I would rather spend like an all nighter working on something and get it done rather than it lasting like a year. And so that’s why we did the five day process is because I don’t like things dragging on. Right? Do you like to like be in and out? I like to do it. Let’s get it done. Let’s launch it. Yeah,

Alex Beadon 47:29
I like it. Okay, cool. Sure. A mindset shift that made the biggest difference in your life as an entrepreneur,

Promise Tangeman 47:35
I would say being open to like collaborating. And I think so many times we can like kind of hoard what we’ve built. I think being open and sharing.

Alex Beadon 47:48
That’s a good one. Yeah. Fill in the blank. The world would be a better place if more people knew.

Promise Tangeman 47:55
Blank. How to hustle and get stuff done.

Alex Beadon 48:00
Good answer. The book that changed my life was

Promise Tangeman 48:04
Big Magic. Oh, I

Alex Beadon 48:06
love that books. I Elizabeth Gilbert. I went to someone’s house the other day, they had that book on the bookshelf, and I was like, Oh my gosh, that’s one of my favorite books ever. And she turns to me, she’s like, I hated that book. I want to know more about that. I was like, okay. Okay, this is my favorite question asked people, I want you to challenge our audience to do something this week. So I want you to kind of like give them an action item that you think is really going to benefit them this week. relaunch your website. Hmm, we could talk about that a lot. And last but not least, where can people find you online?

Promise Tangeman 48:45
Go Live hq.co Is my company’s website where you can buy website template and do it yourself or we can do your website for you. You can find me on Instagram at promise tan gym in or you can find my company at go live HQ on Instagram. I would say those are like the best places you can find my personal blog, which is kind of like a you know, whatever, at promise tanjun.com

Alex Beadon 49:12
It’s a good blog. So question how do you say your last name?

Promise Tangeman 49:16
How do you pronounce it? Tan Jimin?

Alex Beadon 49:18
So it’s tanjun Yeah, my whole life I’ve

Promise Tangeman 49:22
always thought promise changement take Oh, you have or tenganan change. Team changeman changeman Yeah, Benjamin i A lot of people say Tang Tang Tang naman ha. But like, technically my husband’s last name is Brazil. And my last name is Mooresville never changed it online. And so I’m in that debacle. You know, I’m like, we’ve been married almost nine years now. I should probably

Alex Beadon 49:47
know I like it. Like I really love your last day and that’s how I know you. Anyway, my love. Thank you so much for joining us here on the podcast. It’s been so much fun having you I feel like we covered so many good topics. So thank you So, so much.

Promise Tangeman 50:01
Thanks for having me, Alex.

Alex Beadon 50:02
Okay, my love. That’s it. We’re done. Thank you so much for listening to today’s episode. If you enjoyed it, I would love for you to give me a shout out on your Instagram story or anywhere, just letting me know what your biggest takeaway was. You guys have no idea how helpful and useful it is for me, when you message me telling me what your aha moments were telling me what it is that you took away from the podcast, it helps me understand what is most valuable to you. And it helps me understand how I can be of the highest service to you. So if you could take two minutes to do that, I would really appreciate it. Thank you guys so much for watching. I hope to hear from you over on Instagram. You can find me at Alex beaten, and I will talk to you again very soon. Bye

Oh my gosh, you guys look how amazing this shrimp serata cocktail looks meet Beatrice an avid Instagram Stories user and visionary to her followers. I can’t wait till you guys try this out. Yes, I’m talking to all three of you. I’m all two of you. Well, I guess I’m just here by myself now. Why don’t be a basic Beatrice on Instagram. Keep your audience wanting more by learning how to edit your Instagram stories like a pro. Visit www.gram-slam.com and learn these simple free tips that will have your friends impressed with your Instagram Stories for years to come.

#015 – From Italy With Love: How I Curate my Instagram Feed, Balancing Work with Travel and How Thoughts Create Reality

All that goes up eventually must come down.

Alex reflects on the excitement in her life over the last few weeks from another new location: Italy. Sounds like so much fun, but it hasn’t been all rainbows and butterflies.

Catch up with your favorite blonde as she meticulously covers her hectic travel schedules, the toll it’s been taking on her, how she’s been able to stay positive and motivated plus more.

This is On Purpose.

In this Podcast you’ll learn:

  • The joys and pains of taking your biz on the road
  • The benefits & drawbacks of posting on IG more than once a day
  • How Alex maintains a color theme on her Instagram profile
  • How Alex overcame the fear of using the Instagram feed as a highlight reel
  • Dealing with life’s curveballs
  • The power of turning ideas into reality

Loved this and want more? Check out our other episodes here.

Spark a conversation! Leave a comment below or say hello @alexbeadon on Instagram.

She’s waiting here for you:
Instagram: @alexbeadon
Facebook: Alex Beadon
Website: www.alexbeadon.com

Transcript Available Below

Alex Beadon 0:00
In this episode, I talked about how I’m curating my Instagram feed how I’m balancing work with travel, and how thoughts create your reality. Welcome to on purpose. Do you ever feel like you’re trying to balance it all, nourishing your health while growing your business and living a life well lived. And no matter how hard you try, sometimes you slip from purpose driven into autopilot. Take a deep breath, relax, and let’s get you back to where you belong. On purpose.

Hello, friends, it’s Alex Beadon. Here you’re listening to podcast episode number 15. Of on purpose with Alex Beadon. I come to you today with a little bit of sadness, because my sister and I recorded such an epic episode together a few days ago. And it was an episode that I thought was really fun. It had really good vibes, we covered some really great topics. It was super authentic. And I just loved the episode, I was really, really excited to post it for you guys. And then won’t won’t watch it turns out that because I’ve been traveling, I guess my microphone settings have been messed around with a little bit accidentally. And so when I set up the podcast, because I was doing it with two people normally what I do guys is I have a headphone set on so I can hear exactly how I sound. So I didn’t have a headphone set on to test the audio because I was doing it with my sister. So I don’t have to like I don’t have a setup that I can have to headphones with yet. And it’s so sad because it ended up that it was really blown out the audio was off. And so here I am Sunday morning, it is currently 7:17am and I am re recording episode 15 This time solo because Liz was way too tired to wake up this morning to do this episode with me. But not to worry, I’m sure I will definitely have her on before I leave to go back to Trinidad. Right now I’m coming to you from Italy in a place called Umaria. I hope I’m saying that correctly. And the reason that I’m here is because my sister is actually going to be getting married here next year. So she thought it would be cool to come visit to do some wedding planning to take a look at the different venues that we might have guests staying at. Also to go and take a look at churches, she’s actually already chosen a wedding venue. And what’s really cool is that we’re actually staying the night here in the venue. So it’s just really fun, because I know that this is going to be an important place for our family for the rest of our lives because my sister is going to marry and this was her fiance. And they’re going to do it here next year. And so to be here, it just has like these magical vibes of like, oh, like, this is going to be one of those places that we probably always come back to. So I feel really excited to be here. It’s very special to be here for the first time. Right now I am sitting right in front of a window. Because the desk in the room, it just is facing a wall. And I was like why would I face a wall when I have this gorgeous view to look out onto so I moved the chair to face the window. I’m looking out onto these gorgeous hills and all of trees. And it is just stunningly beautiful. It has been raining quite a lot, I will say. So I woke up this morning. And all I could hear was rain and I was like oh my gosh, it’s going to hurt the audio of my broadcast. But guys at this point in time, if you can hear the rain, I apologize. But this has to be recorded because today’s last day I can record it. As you can imagine. We’ve been very busy. While we’ve been here in Umbria, Umbria I don’t know how to say it. Because we’ve been like I said, going to see all of these different venues. And so I actually found out that this episode 15, the one that we recorded. When we were back in the hotel in England, it didn’t record while I found out yesterday morning, but we were so busy yesterday that like I just didn’t have time to sit down. We didn’t get home until like 10pm at night and then by the time we you know settled in. It was just I was way too exhausted to record again. So here I am. I’m actually not quite sure where this episode is going to go. This is going to be one of those like, catch up episodes where I just kind of be real with you let you know what’s going on behind the scenes of my business and my life. And so yeah, let’s dive in. So I feel like it’s been a while since I did like a pure updated solo podcast episode because we did the q&a and I’ve been traveling and things have been kind of up in the air so I’m actually excited that I’m able to do this to sit down with you guys. I think we need to change the Monday episode to be less of like a solo episode and more of like an in the moment episode. What I realized when I was interviewing Liz is that that, Oh, this isn’t actually a solo episode because I have a guest on so this technically counts as a guest episode. But I would most likely boast that during a solo episode week, because it’s like the week that we recorded it in present time, if that makes sense. And it’s just so much more fun to actually release it like in the actual week, instead of putting it at the end of our guest episodes, which we’ve already like planned out and scheduled. So yeah, so here I am checking in with you guys. What has been present for me this week this week has been in sane this time last week. What’s today Sunday? Yeah, this time last week, I was in Santa Marta. No, I was traveling from Santa Monica to Bogota. And then, from Bogota, I went to Trinidad, I spent a few days in Trinidad. And then I went to London, and literally just spent maybe, like 24 hours, not even, not even 24 hours in in London, before we meet my mom, my sister and my future brother in law, all hopped on a plane yesterday to come here to Italy. So the last seven days, I’ve been to 12345 different cities, which really explains why I’m feeling quite overwhelmed and why I am feeling a little bit anxious. It’s weird, because it’s like, it’s awesome to travel. Traveling is obviously one of the best things in the world, to be able to have the opportunity to work from anywhere is really such a blessing. I never take it for granted. It’s something that it’s like one of my favorite parts about what I do is just having the ability to travel. But when you actually do it, and especially when you do it in the way that I just did it, which is like, you know from one trip to the next. It’s a lot it’s definitely a lot and I’m feeling like I’m I’m just feeling distracted from my work. I’m feeling like I’m not as focused as I normally am, which is obvious because traveling takes up so much energy. But I’m also trying to remind myself that there was no two ways about it, like Colombia had to happen. It was Laura’s wedding. And then she had her friends Moon, which is like a once in a lifetime thing. This trip had to happen, my sister’s getting married. And she planned this period of time to go to Italy. And I really wanted to be here as her maid of honor to give her support and to really be here for her. So the fact that it’s happening one after the next I have zero control over so I’m just trying to remind myself that like this is just you know, what life is throwing at me right now. And sometimes it’s not 100% What I would choose it to be like it was up to me, this would have been way more spread out, I would have had a solid month at home in between going from Colombia to Italy. But like I said, it is what it is. I’m all about taking the cards that life has dealt you and doing the best with with what you have and what you can. And so I’m looking at this and I’m like, Okay, how can I create as much stability as I possibly can? How can I take as as good care of myself and my body as I possibly can? And how do I get as much work in as I possibly can. And sometimes I’m better at doing that than others like both of these trips have just been so busy like squeezing work in has been a really difficult thing to do. The traveling is just exhausting. Like even me right now. I’m waking up early to record this because we have an entire day packed full of events. So waking up to record this when last so last night, I actually didn’t sleep bad badly. I slept quite well, I think I got like a solid six hours of sleep, which is not as much as I normally get. But it’s better than the previous two nights because the previous two nights I was traveling to I was traveling to Italy so we woke up at like a 5am flight so I barely got any sleep on that on the night before last and then the night before last. The night before the night before the last I had a red eye flight and I think I landed in England at like 3am my time in Trinidad and I really didn’t get any sleep on the plane and then when I got into England, I was like let me try and stay awake as much as I possibly can. So sleep wise I’ve definitely been lacking and when I’m lacking sleep honestly and truly the last thing I want to do on planet Earth is work. So it has been a struggle it has been a struggle just balancing that work life balance right now is a struggle for me especially because I’m someone who’s so work oriented and I really like to constantly be pushing forward moving forward seeing change. And right now it’s just been hard. It has just been hard but I guess that’s just kind of like that’s where I’m at right now and to be honest with you it should I’m crossing my fingers it should definitely get better. I think this Italy trip is one of those things were We were only here for we arrived yesterday we leave tomorrow. So we’re literally only here for like one full day. So we have like jam packed this trip. full of activities. And when I say activities, it’s really like wedding related activities like you know, scouting locations and things like that. So yeah, so this while I’m here in Italy probably won’t get much work done. But I at least know like after this I’m going to be in England since I traveled all this way. I was like, I might as well come to England for a few weeks. So I will be in England for a week and a half after this. And I’m hoping that will be more relaxed, and then I’ll be able to get more work in and feel more productive than I’m feeling right now. On the plus side, I’m feeling very nourished, socially.

Spending time with Nick, over the past few weeks in Colombia has been amazing. Spending time with Laura over the past few weeks in Colombia has been amazing. Getting to spend time with my family. Now, I hadn’t seen my family in seven months, I actually saw my dad in March, but I hadn’t seen my my mom and my sister since January. So good seven months. So being back here with them is so nice. Like there’s really nothing like being with them. For me anyway. So it is it is a mixture of two things that like extreme frustration that I’m not getting my work done that I’m not moving as fast enough in my work as I would like to be. And you know, just being out of my routine, being away from home for so long, I realized that in the month of July, I think I was I was only at home for like a third of July. And I’m realizing that by the time I get back home, from my Italy England trip, I will have only been home for two days of that month, that entire month, I will have been at home for two days. So I’m trying to just show myself compassion because I’m like, I’m behind on all of my goals. Like I’m supposed to run 36 kilometres, I’ve run seven, eight. And then I’m like, it’s not it’s not the end of the world. Because we really did a lot of walking we I got a lot of movements in when I was in Colombia, like we did a 16 kilometer hike. We were walking up and down the streets of Bogota, like non stop getting in a ton of mileage and movement. So I’m not like I’m it’s weird, right? Because it’s like, I set this goal and like I want to run 36 kilometers this month. And, you know, really, if you dig deep into the why behind that goal, it’s because I want to be moving, I want to get movement. And I want to make sure that I’m moving my body because when I move my body, I feel good. And when I feel good, I show up to work better, I can live a better life, I can be better for the people in my life. And yet, I have done so much walking this month. But I’m still feeling kind of down about the fact that I didn’t get my 36k in, which is so silly, because I’m like, you definitely got your 36k and you just didn’t run it. Right. So I’m trying to be compassionate with myself and just be like, Dude, it’s all cool. It’s all good. When you get back into your routine, you can really commit yourself to this. But right now, it’s just not a good time. I also had a goal, a Grand Slam sales goal, which I’m super behind on, I can’t even give you the numbers like that’s how little I’ve been following up on this goal. So that’s just another example of like, not being able to hit my goal, not feeling particularly good about that. But also knowing that like this was a silly month to really get myself some big goals. I’m not at the point yet where I can travel and really commit to my exercise and really commit to getting my work hours in and like it’s not the end of the world. Like this isn’t a work trip. You know, this is I’m supposed to relax when I’m celebrating my best friend’s wedding. And so yeah, I’m definitely not feeling I’m not beating myself up about it. But at the same time is not the best feeling in the world. And I think it does cause a little bit of extra anxiety every day. And I just have to wake up every day and be compassionate to myself and like, do a little meditation meditation helps so much oh my gosh, guys, meditation that helps so much. Meditation and journaling has been such a savior for me on these trips. I am just laughing because I feel like it’s something that is so easy to skip. And yet it is something that has such a profound effect on the way that I feel. I did want to talk to you guys today about something that has been on my mind a lot lately, something that I’ve I have been putting a lot of effort into because I feel like it’s something that’s quick and easy. A lot of my work, especially when it comes to the sales side of things and marketing. I feel like it’s something that requires momentum. So it’s like I need to sit down and lock myself up for three, almost three weeks. No for excuse me for three hours. To really get the momentum behind my work to really get a lot of things done. I need to be in the right frame of mind. It’s very concentrative is that a word? It requires a lot of concentration. And so because it’s been so hard to carve out those long working hours I feel like I’ve been I’ve been feeling disabled in my work recently. But the one thing that I feel like I have been doing quite a good job of so I have to give credit where credit is due is my Instagram account, I’ve been trying really hard, especially over the last two weeks, I feel like when I was in Colombia, I let it slip. And I was like, hold up cannot let this slip, I need to be in constant communication with my people adding value, showing up for them, keeping them updated with what’s happening. When I was in Colombia, I was doing a lot of stories on Instagram, which is great, but my feed was being ignored. And so I would say the last two weeks, I’ve really been making an effort to take photos, post photos, create content, posting something is like yesterday, you know, I got home, I was so tired. At the end of the night, I was supposed to record the podcast and I was like, Dude, that’s just not happening. Like I’m so mentally exhausted, I can barely string a sentence together. But I was like, okay, so what can I do? I was like, You know what, I have this picture of me traveling from earlier today, I could do a little edit out a little bank into the mix, you guys know how I like to do on my on my Instagram feed. And I could write up a quick description and post it and be good to go. Right. And that took me maybe 20 minutes. And so those are the types of things that I can do. So those are the things that I’ve been trying to focus on. It’s like, okay, you could sit around all day and complain that you don’t have enough time to like, work on your funnel, and you don’t have enough time to write emails, and you don’t have enough time to blah, blah, blah. But what do you have time for. And if it’s a little 20 minutes here and there, then like, cool, let’s make time for that. So Instagram, my Instagram feed has been something that I have been trying and making a solid effort on doing. I have a goal to be posting, obviously, I want to be posting every single day. But I want to try something new, where I post like two or three times a day instead of just posting once a day. So I’ve been trying out this new schedule, which has been fun. I’ve also been looking at my feed with a very critical eye and being like, okay, you know, is this really expressing who I am, what I do, the hard thing about doing what I do and representing that online is that marketing is not a very visual thing, right? So I’m always trying to think of like fun and interesting ways of like, How can I bid? How can I visually communicate what I do? And how do I make sure that when people show up to my page, they’re they have a clear idea of like, why they should follow me. So that’s what I’ve been working on this week, you can go and check out my profile at Alex Beadon. And I’m just going to kind of walk you through what I’ve been doing and the few things that I have been focused on. And I’ve noticed that my profile views have gone way up, all of the stats on my page have gone way up. The one thing I will say about posting multiple times a day is that because you’re posting multiple times a day, each post, it seems to me is getting less likes. But the engagement is high. When I say engagement, like the comments are high, people seem to be interacting with the content, which is fantastic. It’s just that the likes are a little bit more spread out over the three pictures that you post or the two pictures that you post, I have adopted the mindset that I really don’t care about how many likes I get like I’m not posting photos to get likes, I’m posting photos to keep my core group of people my audience updated with where I’m at, and to give them value. Right. So like I have completely detached from any numbers, I’m not really looking at how many people are liking it, I’m more looking at how many people are commenting from it. And how much of a connection is it sparking with my people, I put a lot of effort into my descriptions and into creating images that I think are going to catch people’s attention. So when I hear from people in the comment section like that is really what makes it worth it to me is like the aftermath the conversation. My goal right now, like I said, is to be posting multiple times a day. And I also want to make sure that so when you go to your feed, and you look at your Instagram accounts, I want to make sure that for every grid of nine photos, there are at least five that have pink in them. And when I say that happening, I want it to have like a majority of pink in them. So you would look at that picture and be like, Oh yeah, that makes sure definitely has a strong pink theme. And one picture that has yellow because yellow is my secondary branding color. And then the turquoise blue color is like my tertiary brown color. And I want that to be represented in my feed. And really, if I’m being honest with you, over the last few months, I’ve had a light pink color pattern. But I haven’t really been putting my heart and soul into really making sure that it’s all pink. I’ve kind of just been like okay, if I have a picture and I can add pink cool if I don’t cool, I’ll post it anyways. But I really do want to get to a point where my my feed when you scroll through it, it has a really strong color theme and content theme. And so I feel like I’ve been doing a pretty good job. It’s way easier when you’re traveling. I feel like there’s so many pictures to take when you’re traveling when you’re on the road. So that has made it much much easier. It’ll be interesting to see how I feel about this when I go back to Trinidad and when I’m back home When I don’t feel like I’m doing something exciting, new and different every day, but it has definitely, it’s been fun. I’ve been like, I feel inspired by Instagram. Again, I feel inspired by posting to the feed again, which to be honest with you, I’ve had a really love hate relationship with it. Especially I would say, like, last year,

I just I was so over the content, curating, looking perfect. Only posting your highlight reel, like, I just really wanted nothing to do with that. I also have this thing where it’s like, I just don’t want to be one of those pretty girls on Instagram, where people are just following because they’re, they’re pretty girls, you know. And it’s like, I know that I could take a million pretty pictures of myself. And I could have way more followers and way more comments and way more likes, but it’s like, I just don’t want to be that girl. And so I think over the last year, I’ve done a lot of healing around that and being like, Listen, you want to be there for your people, you want to create content for your people, and you need to find a way to do it, that works for you. And that’s the key thing here is that for a long time, I was like, Oh, I can’t post on Instagram without looking vain or without looking like I’m trying to just create this perfect picture life or that was really holding me back. I stopped posting, I really wasn’t posting as much as I should have been posting. And it affects the relationship that I have with my audience because I’m not connecting with them on a regular basis through my feed. So now I’m at the stage that God where I’m like, Dude, I want to be posting to my Instagram. And I want to look at it like an art form. And I want to feel proud of my feet. And I want to find a way that I can express myself there. That feels good. To me that doesn’t feel like oh, here I am looking pretty in this location. And here I am looking pretty in this location. And oh, look, my life is so perfect over here. And like I’m just not about that life. So for me, it’s interesting because I find that posting photos that have more of a low key vibe. So like yesterday, I posted this photo of me at the airport. And it’s really not the most attractive photo of me in the world. I look disheveled at best, I have no makeup on. I’m just in a casual pair of jeans and sneakers I have a hoodie on and like I’m there with my hat and nothing is matching. All the colors are like clashing with each other. It is not a very fashionable photo. But I like posting photos like that. Because to me, it’s like this is real, like this is what I look like when I travel. And this is how I feel when I travel. And I did this whole little spiel about how I don’t really like talking to people on the plane when I travel. So I literally do everything I can to maximize my comfort and my privacy. So like I wear a hat when I’m traveling, basically to avoid eye contact with people. I wear massive headphones to basically signal to people Hey, like I’m in my own world, I don’t want to talk to you. It sounds so antisocial. But it just kind of is a part of who I am. So I did a little post on it. And I love posts like that. Like I think posts like that are valuable and real and authentic. And they’re posts that I’m proud of. But what’s interesting, and I have to have my sister Liz on the podcast to talk about this is that Liz looks at it. And she’s like, Dude, you look horrible. Why would you post that picture? She’s like, you should have a way more curated feed where like, every single picture of you is a beautiful, gorgeous picture of you, because you’re representing your business. And so it’s interesting, I think we definitely need to have an entire conversation about this on an app on a future episode. And if you’re interested in that, definitely hit me up on Instagram and let me know. Because it’s so funny. I’m all about like, I just want to post real pictures of myself and my sisters like dude, you need to be posting like professional pictures all the time you need to up your game. And I think there is a balance for sure. But yeah, I’d love to have that conversation. So yeah, proud of myself for at least being in touch with you guys via stories at least being in touch with you guys by the feed and at least being in touch with you guys. Via the podcast. I haven’t failed on the podcast. You know how easy it would have been for me this morning to be like screw it. I’m not waking up early to do this podcast like they’re just gonna have to live without a podcast on Monday. But no, here I am Sunday morning 7am up early before the rest of my household recording this podcast episode so I’m it’s it’s like I said you know, I’m I’m a little frustrated that I’m not working as much as I’d like to be working. But simultaneously, life is not all about work. And this is a really special time in the lives of the people who matter most to me. So it is a little bit of an off time for me. And I think that’s okay, because I’m doing my best in lots of ways and I am succeeding and showing up in many other ways. Like I said Instagram during recording this podcast. Also the feedback that I’ve been getting from you guys about the podcast is just amazing. So that has been so so wonderful to experience like as I’m traveling, seeing you guys post about the podcast and getting messages from you guys about the podcast. You have no idea. It’s it means so much to me to hear from you guys. So you know you are if you’ve messaged May I just want to say thank you, because it really, it really does keep me going. And it reminds me of the importance of showing up making sure that this gets out. When I say it’s going to get out and always doing my best. The last thing that I want to talk to you guys about is a conversation that I had last night with Andreas and I’m giving him full credit for this because it’s just such an interesting conversation. And the conversation is around thoughts and ideas and ideas becoming reality. Last night, we got home pretty late around 10. Well, for us, it was late guys, because we’d been up since four in the morning traveling. But we got home around 10pm. And we poured out a bottle of wine for between the four of us and we went we sat outside actually swapped out my wine for water because by that point in time, we’d had so much wine, because we went for dinner. I was like, Dude, I can’t have any more wine. So I actually had a lot of water. But we went outside and it was a full moon. Did anyone see the full moon this week? Oh my Lord. It was beautiful. I love looking at the moon. I love all like checking out the phases of the moon. So so cool. So anyway, we’re outside crashing on the moon taking in the view, the moon lit up the entire valley, we’re kind of up in a hill. So we can just see all of these hills in front of us we can see the the low clouds and I’m just setting the scene for you. It was gorgeous. You could hear the crickets in the background. And it just felt so peaceful. And and then I started talking about you know, what it’s like to be human and what it’s like to have this experience and what it’s like that we can look at this and say, Wow, this is beautiful. But like if you actually dig, dig deeper into that, like what is it that makes us think that this is beautiful, you know. And so we started talking about ideas and about the countries and about it was it was really interesting what he was saying he was basically saying that, like, we have these visions of what things are like what the government is or what a country is, or you know, the corporation or Google, Apple, Uber like all of these things, they have very strong meanings in our minds. But when you think about it, all of these things are man made. They are all ideas. They’re all thoughts that have formed into something that is, quote unquote, real. But they’re not real. They’re actually not real. They’re actually all figments of our imagination that so many of us believe in that it has become real. But everything started as a thought everything started as an idea. And so I wanted to just bring that up to you guys today. Because like that is that’s, you know what we do in our businesses as well. Everything starts as an idea. Everything starts as a thought. And at first it feels like, oh, this might never happen. And this is so unrealistic. I remember being living in England, when I first graduated from college, I moved into my parents home. And I remember thinking to myself, like, Am I ever gonna make anything of this? Like, is this going anywhere? am I wasting my time. And I just kept believing I just kept believing I was like, This is what I’m aiming for. This is what I’m aiming for. This is what I’m aiming for. And I’m not there yet, but like, I’m a million steps ahead of where I was 10 years ago. So I can I can look at that and be like, okay, like, your thoughts become your reality. So invest your thoughts into really drawing your dreams into reality and taking action towards making your dreams a reality. Watch the way you speak about your business. Watch the way you speak about everything that you’re trying to create in your life. Because the way that you speak about things, says a lot about the way you’re thinking about things and the way that you’re thinking about things dictates dictates the way that you’re feeling about things and the way that you’re feeling about things dictates how you show up to actually create those things. So if in the back of your mind, you’re like, Oh, I really want to start this business. But I don’t know if it’s ever gonna happen. This is a pipe dream. You know, I’m just kind of like throwing mud at a wall I have no idea what I’m doing. Fix that. Fix that fix that don’t shop with that energy people

because you’re gonna bring it to reality and exactly the same energetic way that you’re thinking about it and talking about it and feeling about it. Take responsibility for cleaning up your inner energy, your inner space. Oh my god, I’d love to do a course on this. I’ve been telling myself this for so long is like creating a course on like basically taking energetic responsibility within your business and really making sure that you’re always in a great energetic frame of mind frame of being whenever you sit down to do any work in your business, being clear about the vision of what it is that you’re trying to accomplish. is so so, so important. I’d love to do a course on that. If you’re interested. Hit me up on Instagram. Let me know I’m at Alex Beadon. But yeah, I think that’s everything I wanted to share with you guys today. That’s really the true update of where I’m at what I’ve got going on. It really just comes down to a lot of family time. A lot of friends time, a lot of celebrations in my life right now people are getting married people having big life changes, and me being there to support them, which also means that I have less time to do work, but I’m feeling grateful because I can, if I had a nine to five job, this would be so much more difficult, I would have to like, schedule time off. Like, it’s so much easier for me to just come and not think about work, you know, because I know that I can figure it out, I can work when I’m on the go, it might not be as productive as me working from home. But it’s, it’s an option for me. So just feeling grateful for that. Also celebrating the things that are going right for me. So right now, that’s Instagram, and really, that being a place where I can be like, Okay, I can’t get three hours of work in but I can get 20 hours of work in and I can post something to my telegram. And then just being aware of the fact that like everything in life, everything, everything, everything started as a thought started as an idea started as something that’s, that’s not real, even the things that we think are real, they’re not real. I feel like I’m getting really deep on you guys here. But just bringing awareness around the energy that you’re bringing into your business, the thoughts and feelings that you have around your business and and knowing that that is what creates the creation is how you’re feeling how you’re thinking. So yeah, I hope you enjoyed this episode. I am going to go downstairs make myself some breakfast rest my voice box because to be honest, guys, my voice is really I feel like I’m really stressed straining my voice right now. But thank you so much for listening. Thank you so much for being a part of this podcast journey with me. Thank you for being on this entrepreneurial journey with me. Thank you for the DM thank you for the love. I really, really appreciate it. Thank you for the reviews, you guys have still been leaving podcast reviews, which just makes me feel so freakin happy. If you haven’t left a review, I would absolutely love for you to go and leave a review. So definitely head on over to the iTunes podcast app and search for on purpose with Alex Beadon. And you can also do it from your computer and write a review. Because I would really appreciate it, it would mean a lot to me. I’m trying to think Is there anything else that I need to leave you with before I wrap this up? I just have so much love and respect for you guys. And I want you to know that I think of you every single day. Because I’m all like my goal is to just serve you. So I just want to thank you guys so much for having me here. Thank you for communicating with me. And that’s it. I’m just in a grateful state of mind. I’m gonna go have breakfast, I’m gonna go get ready for my day. And I’m gonna keep you guys updated via Insta Stories. And hopefully I will have lives on the podcast over the next two weeks. I really appreciate you guys. I love you have a wonderful week and I will talk to you again soon. Bye. Thank you so much for listening to today’s episode. If you enjoyed it, I would love for you to give me a shout out on your Instagram story or anywhere. Just letting me know what your biggest takeaway was. You guys have no idea how helpful and useful it is for me. When you message me telling me what your aha moments were telling me what it is that you took away from the podcast. It helps me understand what is most valuable to you. And it helps me understand how I can be of the highest service to you. So if you could take two minutes to do that I would really appreciate it. Thank you guys so much for watching. I hope to hear from you over on Instagram. You can find me at Alex beaten and I will talk to you again very soon. Bye

Oh my gosh you guys look how amazing this shrimp serata cocktail looks me Beatrice an avid Instagram Stories user and visionary to her followers. I can’t wait till you guys try this out. Yes, I’m talking to all three of you. Um, all two of you. Well, I guess I’m just here by myself now. Don’t be a basic Beatrice on Instagram. Keep your audience wanting more by learning how to edit your Instagram stories like a pro. Visit www.gram-slam.com and learn these simple free tips that will have your friends impressed with your Instagram Stories for years to come.

 

#013 – My Do’s & Don’ts of Selling, When Goals Go Wrong & Why I Think You Should Be Alone

Look. Learn. Make More Money.  

Alex details her second week in Colombia, sharing some insightful encounters she’s faced in her everyday at Santa Marta and how your business and personal life stand to benefit.  

In this Podcast you’ll learn

  • Alex’s Do’s & Don’ts for Selling
  • Advice for budding entrepreneurs
  • How to be flexible with your goals
  • The struggles of work/personal life
  • About the joy of being disconnected

Loved this and want more? Check out our other episodes here.

Spark a conversation! Leave a comment below or say hello @alexbeadon on Instagram.

Transcript Available Below

Alex Beadon 0:02
Do you ever feel like you’re trying to balance it all, nourishing your health while growing your business and living a life well lived. And no matter how hard you try, sometimes you slip from purpose driven into autopilot. Take a deep breath, relax, and let’s get you back to where you belong on purpose.

Hello, friends, it’s Alex Beadon. here coming to you from Santa Marta, Colombia. I’m very excited to be talking to you. Because this just makes the podcast all the more real, the fact that I’m traveling, and I’ve been traveling now for the past, how long has it been, it’s been almost two weeks. It’s been like nine days. So a week and two days that I’ve been traveling, which means that I’ve recorded two podcast episodes, which is just fun, because now the podcast is a legit part of my weekly schedule, which is awesome. As you guys know, every Monday and Thursday, New episodes come out on a Monday, a solo episode comes out on a Thursday guest episode comes out. And the guest episodes have been recorded in advance. So those are actually really easy for me to do and schedule in. But the solo episodes have a much more live field, which was really important to me when I created this podcast. And so that requires me to actually record when I’m traveling. And there’s no pressing pause on the recordings, which is fun, but also very interesting to schedule in. But I’m glad that I’m here, and I am recording this for you. We have been here in Santa Monica for the What’s today, today is Friday. And we got in on Monday. So today’s the fifth day that we’ve been here. And like I mentioned, I’ve been in Colombia now for 10, nine days, nine days. And it’s been really interesting because I’ve been practicing my Spanish. And for those of you who don’t know, I actually spent five years of my childhood growing up in Venezuela. So I spent my childhood always being surrounded by Spanish and my dad speak Spanish, but I always went to American International School. So I never learned Spanish fluently. I was very good at it, it was always my best subject in class, because I grew up listening to it, but I never spoke it fluently. And so it’s been really interesting coming back to a Spanish country for the first time in a long time. And just listening to it again and having to practice it again. And it’s showing me how different I am today versus when I was a child when I was a child, I feel like I had a lot of self consciousness about speaking Spanish. And I felt really afraid to speak Spanish. And that’s probably a big part of the reason why I never learned Spanish. And today as an adult, I’m like, Oh my gosh, I get to practice my Spanish Yes. And I have like, zero issue making a fool of myself and like just practicing because I know it’s an opportunity to further learn. So it’s that’s been really interesting. For me, it’s just like looking at the difference of how I feel around speaking Spanish. And it’s also just shown me like how I’ve grown as an individual, feeling much less self conscious than I did when I was like, in my young childhood illness, early teen age, compared to now. So that’s been really fun and really interesting to acknowledge. And I bring that up because I kind of want you guys to just ask yourself, you know, how good are you at not really caring what other people think. Because when I was a child that was a really big thing to me is I really cared what people thought. And now as an adult, I’m just like, I want to learn.

I don’t really care what you think of me. So yeah, we’re here in Colombia. We were here for the wedding. This is the first time I’m speaking to guys since the wedding happened. And it was beautiful and magical. And it happened on like this horse ranch. And it was about an hour outside of Bogota. And it was, I mean, to be honest with you, I did not know what to expect. But it was just so so so magical. And I’m really excited for the pictures to come out so I can share some some of them with you guys. For those of you who are just joining the podcast. Laura is my best friend. She’s also the operations manager and my business so we work together and she’s actually taking this time off. So she’s on full time vacation mode as she should be because she just got married. But so it was just really fun for us to get to have this new experience together of her getting married. And for me to get to see my best friend from elementary school walked down the aisle. Fun fact, Laura walked down the aisle twice because the first ceremony she had was an outdoor ceremony and it was beautiful until maybe about like 1520 minutes in it started raining. So we literally had to press pause on the on the ceremony and kind of like shuffle the bride and groom to the side and then shuffle everyone inside and they have to like really just kind of on the fly. Bring all of the chairs inside. Bring all the tables and the decorations like everything inside and then do a part two of the ceremony inside while it rained outside. And it was just so beautiful and so much fun. And Laura got to walk down the aisle twice. So I got to watch My best friend walked down the aisle twice. And their vows are beautiful. And the whole ceremony like everything that was in English was also translated into Spanish. And it was just perfect and beautiful. And it’s an experience that I will absolutely never forget. And I tried to document it the best I could. I took like a million photos and videos, which is awesome. But now we are in Santa Monica, which is about, I believe, like an hour and hour and a half flight from Bogota. I can’t really remember because I fell asleep. And it’s been so interesting coming here, because Colombia is a very vast and varied country. This is my first time in this country. Definitely not my last because this place is very impressive, and Bogota was, it had a higher altitude, so you’re much much, much higher up above sea level, which was interesting, because I had a little bit of altitude sickness, and the temperature there was much cooler, it wasn’t too cold, but it definitely had like a chilliness to it, the weather was just very, very different to where we are now, which is not the motto, which is on the coastline. And so we’re literally right on the beach. As I’m recording this episode, I am sitting in my bedroom, and the entire wall to the outside is just complete glass window, and I’m looking out onto the ocean. If you’ve been following my stories on Instagram at Alex Beadon, you will know what my view is like, it’s absolutely phenomenal. So I’m just here looking out onto the ocean right now. And there’s a few things that have happened in Santa Monica that I was like, Oh, I have to talk about this on the podcast. And so one of them is that in one was it I can’t remember what it was. I think it was like the second night we were here we all went out to dinner. And so we all hopped in the car, and it was like a 1015 minute drive to dinner. And we get out and we’re in this beautiful square. And where we went for dinner is actually more in the city than where we are now. Right now we’re like, like I said, like 10 minutes out. But I was surprised to go into the city come to find out that it’s like the second oldest city in South America, apparently, which is super, super interesting. And we go to the city, and I was just blown away. Because number one, it’s super beautiful. Really, really nice. We go in, we sit down at the restaurant, we’re sitting outside the restaurant. And guys there. I mean, we must have been stopped. And people try to sell things to us about 50 million times while we ate dinner. This is no exaggeration, like it was literally like, like they have decided the hustlers on the streets of Santa Monica have decided that oh, we know foreigners come here. And we know foreigners have money. And so we’re literally going to like, get into a line because this is what it felt like it felt like they took turns. They weren’t all coming to us at once. It was literally one after the next after the next after the next after the next after the next. Some of them were dancing and then coming and asking for money after some of them were singing and coming and asking for money after some of them were selling food. I’m like we’re at a nice dinner, why would we want to buy food from you. Some of them are coming up and just begging for food. So it was a really interesting dynamic because on the one hand, you know that the people are poor, there’s poverty here, there’s a lot of poverty here, which is why they’re, you know, they’re needing to do this, they’re needing to hustle, they’re needing to try to get some sort of income through the door. And then on the other hand, you’re like, or especially me as a marketer. I’m like, Dude, you guys are going about this all in the wrong way. Right? So we had that experience. Going out to dinner literally just one after the next after the next after the next we had people rapping at us while we were eating our dinner rapping like with this massive speaker hanging around this guy’s neck. And he’s just coming up to us and pointing at us and rapping to us and we’re just trying to ignore him because we do not want to listen to him rapping while we’re eating our dinner. And then you have the next extreme which is the beach. So we went to the beach a cat I think it’s I can’t remember the name of the beach, playa Blanca or something like that. And we take a boat we all get on this boat and we go out to it’s kind of very similar to down the islands and Trinidad actually very similar look, hop on this boat get to the beach. We all sit down on the beach. We get under this nice little like umbrella situation cool, we’re relaxed. Next thing you know it is just hustler after hustler after hustler after hustler after hustler selling us things they’re trying to sell us like these. I don’t even know what to call them like little things that you would hang up in your room or like in your living room like little decorations that you can remember from your trip. They’re trying to sell us food that they’ve literally been walking up and down on this hot beach with for hours. They’re trying to sell us Oh iPhone cases that are waterproof they’re trying to sell us these flotation devices for the ocean they’re trying to sell is 1,000,001 things and the worst part is like they’re coming ones that come in twice or three times and then their friends are coming who are also selling the same thing. So like hey, you want some you want some you want some you want some? And they’re not just like passing by and asking, if you want some, they’re coming straight up to your face and be like, Hey, you see this? Do you want some, it’s like no, leave us alone, we just want to enjoy the beach. And the reason I bring this up is because it really showed me the type of bad marketers and the type of bad salespeople that exist in the world. And I’m not trying to like be little them or make them feel bad about what they’ve done or anything like that, oh, Laura’s walking by my window, and I’m giving her a wave hello. I’m not trying to make them feel bad. But it just brought to my attention why people are afraid people are afraid to market their business because they don’t want to be perceived as these type of people as these type of hustlers are the type of people who are trying to sell to you and in doing so are ruining your experience of whatever it is that you’re experiencing. So in this case of the beach, or of our dinner, like the hustlers were definitely ruining our dinner, and they were ruining our experience of the beach. Right? So I want to kind of bring that up with you guys today. Because a lot of people are afraid to be this type of hustler. They don’t want to annoy people, they don’t want to frustrate people. They don’t want people to hear their marketing messages and roll their eyes and be like, Oh, she’s trying to sell to us again. Right? So I wanted to just kind of like highlights how to not be like those people. Number one permission. This is why I don’t feel bad sending out sales messages to my email list. Because I set I spent so much time creating free content for my email list. And I have done so for years, like literally since 2000. And what are we in? Maybe since 2011, when I started taking my email list super seriously, but I was making content for them even before then. So we’re looking at a good seven years of creating free content for people. And sometimes people are like, Don’t you feel bad when you send out sales messages being like telling people what you’re selling? And I’m like, No, like you chose to be on my email list. You get free content sent to your inbox from me that I’ve put together for free all the time. And sometimes, you know, I’m running a business over here. Sometimes I have to ask for the sale, I have to be like, Yo, I have this thing that’s happening. Are you interested yes or no? Right? So in that case, you’re looking at like an when you’re looking at an email newsletter, you’re looking at people who have signed up to hear from you. If at any point someone’s like, you know what, Alex is really bothering me with these grandslam marketing sales messages, they can unsubscribe at any time. This is why I don’t feel bad. If someone emails me, they’re like, oh my gosh, you’re sending out too many sales emails, I’m like, Dude, there’s an unsubscribe button right at the very bottom. Like, if that’s like, if you’re not interested in being a part of my newsletter anymore, that’s where you can go. I’m not ruining someone’s email experience when they themselves have signed up for my emails and can unsubscribe at any given time. Right. There’s one other thing I wanted to mention about this, what was it, it was just about making sure that you have people’s permission to sell to them, and that you’re selling to, it’s selling them in need selling them something that you know, that they need. Now, I don’t feel bad talking to business owners about grandslam, about how to use Instagram stories to connect with their audience so that they can build that know like and trust factor so that more people buy from them. Because we all know people buy from people that they know like and trust. I don’t feel bad about talking about that. Because I truly believe in what it is that I’m selling. I’ve seen it work for myself. I’ve seen it work for my clients. I don’t feel bad about it, because I know it’s going it’s going to be beneficial to those people. Now, if you’re selling something, and you’re like, oh, this person doesn’t really need it. So like for example, if I’m on the beach, and someone’s walking around, and they’re trying to sell me something that I don’t need, that’s frustrating. If I’m sitting at dinner, and someone’s coming up to me, and they’re like, Yo, you want some snacks, it’s like no man, I’m here having a nice dinner, I don’t want any of your snacks.

It doesn’t fit, right. Whereas if you’re trying to sell something that people really need and that people are going to benefit from, there’s no need to feel bad about it. I think a lot like we have our lines all crossed. A lot of people who are new to running a business think that if you’re selling something you’re like one of those hustlers at the dinner or you’re one of those hustlers at the beach, and that’s just not the case. I don’t know about you guys, but there have been so many times in my life when people have sold me things that I was genuinely happy that they were selling to me because it was something I needed. And I’ll give you an example. Laura, this is totally not my fault. Laura obviously had her wedding and for her wedding, it was an outdoor wedding. And a lot of it was on the grass. The ceremony the outdoor ceremony was on a grass. So she specifically told all of her bridesmaids and yes, I was a bridesmaid It was amazing. She told all of her bridesmaids. Hey guys, don’t forget it’s an outdoor ceremony. Don’t bring stiletto heels. What is your girl Alex do? She brings stiletto heels? Of course, I forgot. So I arrived in Colombia, and I’m so excited. And then a few days before the wedding, she’s like, Oh, you brought proper shoes, right? And I was like, oh my god, I totally forgot. So I I then go to the mall. And I buy proper shoes that have like a thick heel so that I don’t go sinking into the grass when I’m walking down the aisle in front of the bride. And I was so happy to find the perfect heels. I, I mean, words can’t describe how happy I was to find heels that I could walk down the aisle with without tripping over and falling on my face. And that’s a perfect example of an A sales experience where I was happy that the person was trying to sell something to me because it’s really what I needed. And the man in the store was like, Hey, we have these shoes. We had these shoes. Like as soon as I walked in, he was like, Hey, what are you looking for? And I could tell him specifically Oh, dude, I’m looking for this and doTERRA. And it’s a, it’s a sales experience that’s enjoyable to me. So if you’ve ever struggled with, you know, just the idea of having to sell to people, I want you to really remember like, when was the last time that you bought something that you really enjoyed the process of buying it? I will tell you what, every single time I buy an Apple computer, I buy a new MacBook Pro. There’s a little child inside of me that is so happy. I’m like, yes, a new laptop. It’s amazing. So ask yourself like when what sales experiences have been joyful for you? And how can you replicate those same joyful experiences for your customer? How can you make buying from you a joyful experience? I can’t tell you how many people have messaged me being like, Alex, oh my god, I absolutely loved your free Instagram Stories course. And when I was done, I knew I wanted to invest in Grand Slam it was like the obvious next best step right? There. I’ve created a beautiful sales experience where they don’t even feel like they’re being sold to. When I announced Grand Slam, we had our first sale in three minutes, three minutes, because people were excited about it. It wasn’t like I was sitting there trying to force something down people’s throats, people were excited about it. So that’s what we want to. That’s, that’s the type of experience that we want to create for our customers. And that’s the type of experience I want to encourage you to create for yours. The next thing I wanted to discuss with you guys here in Santa Monica, we’re staying in Laura’s parents lovely vacation home. It’s super nice. It’s an apartment building. And there’s no cold water. There’s no cold water, no cold water. What am I saying there’s no hot water. So every single time that you take a shower, it is a cold shower. Now two things. Number one, it’s not really that cold. The weather here in Santa Monica is hot. So the water is really not that cold. I’ve had cold showers in England before and those are ice cold showers. This is just a lukewarm cold shower. But still, nonetheless, when you jump into this cold shower, your entire body wakes up. And you’re immediately like, Oh my God, how do I get out of this cold water as soon as possible. The first time that I took a shower, I actually didn’t finish my shower, I turned the water on and I waited and they waited and waited and then it came out. I was like, Hey, Laura, I think we need to turn the hot water on or something like the hot water is not working. Come to find out, we just don’t have hot water. So it’s really been interesting to see my experience from the very beginning of like not wanting to take a shower, I would take showers because to be honest with you, I can jump in, like soak my body and then jump out and it’s cool when I have to jump in and wash my hair. I mean, that’s a whole next level of commitment when it comes to being in the cold. Those of you who know me know, I hate the cold. This is why I avoid living in England. It’s because I hate the cold. But what was interesting is at the beginning, I was so against sales like oh, you know, thank God for dry shampoo, like I’m just going to dry shampoo my hair up. And I’m just going to avoid washing my hair. Fast forward to now we’re almost at the end of this trip. And I’m like dude, cold showers my friend. And this is why this is kind of the entrepreneurial lesson that I’m kind of pulling from this. And your entrepreneurial journey, you are going to have to do things that you don’t want to do things that take a lot of time, things that take a lot of mental thought things that take a lot of organization, things that use skills of yours that you’re not very good at. Let’s admit it, guys, when you’re an entrepreneur, you have to do a lot of things. You’re wearing many hats, and you’re not they’re not all your strengths, especially at the beginning, especially if you’re a solopreneur especially if you’re doing this by yourself. There are so many things that you have to do and it’s only you everything lies in your shoulders, you have to figure it out. If you don’t know how to do it, you have to learn how to do it. And it’s hard and it’s uncomfortable and you have to push through you have no choice but to push through this miserable experience. And it’s similar to taking a cold shower because at first I was so against it. But then like now when I go in the shower, I literally just count I’m like okay, cool. I’m gonna count 321 And then I’m going to jump into that cold shower no matter how I feel about it, no matter how cold it feels, no matter how uncomfortable I am, and I’m going to stay in that cold shower and do whatever needs to be done until it is finished and until I’m done and ready to get out of the shower. So what does that mean? That means I jump in the cold shower, I take out the shampoo, I lather up my hair and I literally I’m not even rushing, I’m just like, Okay, once you get in, it’s fine. Once you can, like withstand those first, I would say 60 seconds, it starts to become enjoyable, right? It starts to be like, okay, cool, I got this, I got the hang of this and it actually starts to become refreshing. I don’t know if you guys know a lot about taking cold showers. But there’s a lot of like, amazing people. It’s not just cold showers, but it’s like colds, cold swimming pools, and there’s like a whole theory behind it. I can’t even remember what it’s called. But it’s very good for your body wakes you up, gets your blood pumping. It’s really, really good for you. I remember someone once told me, you know, if you want to succeed in life, you should take only cold showers every day. And living here in Santa Marta, where that has been my only choice is actually shown me how right and how true that really is. Like, I’ve actually come to enjoy my cold showers. I get in the shower. And it’s almost like, it’s almost like I’m testing myself. You ever heard that quotes? How’s it go? It goes like, pain. Yeah, I think it’s pain is, is weakness leaving the body. And so like you’re in pain, and you’re in this coldness, but all I can keep telling myself is oh my god, this is making me stronger. This is just weakness, leaving the body this is just me like, strengthening, right. So it’s very similar to the entrepreneurial journey, like we’re wearing so many hats, there’s so many things that we need to do so many things that we need to learn to do and to be good at. And that’s just weakness, leaving the body every single time you struggle with it, like just follow through the important part is like getting the momentum to keep going. And as I was taking a cold shower every single day, this week, that is literally the only thing that has come to my mind is like, wow, like this is just life, like life is gonna hand you sometimes the worst set of cards, you know, you’ll notice I always talk about like, life is just you got to hand of cards, like you can’t choose which cards you were dealt, but you can choose how you play them, right. So sometimes you’re gonna get dealt a bad hand of cards, and you just gotta follow through and, and power through it until you get your next set of cards. Right. So that’s kind of the life lesson that I took from that I’ve actually really been enjoying my cold showers. Next thing I wanted to speak to guys about is the fact that it’s now past the middle of the month. It’s kind of interesting, these podcast episodes, they fall, not perfectly, so you’re gonna have to try and remember like beginning of the month, middle of the month, as I’m recording this today, it’s the 17th of August. And so what I try to do is in the middle of every month, I review my goals and see where am I at? And what do I need to do in order to accomplish the goals that I set out from the beginning of the month. And I can tell you, my friends this month has been crazy for me, as you know, I’ve had Laura’s wedding, I’ve been traveling, as soon as I got back to Trinidad. In a few days, I’m then going to England and then going to Italy. So this is a big, big travel month for me. And so Surprise, surprise, I’m not very far along on my monthly goals. So I sat down today, to really take a look at my goals to look at where I’m at. And to be like, Okay, what needs to happen in order to get these accomplished. So no matter where you are, the important thing is not being hard on yourself and being like, Oh, you didn’t accomplish this, you’re such a loser. The important thing has been like cool, I didn’t accomplish this, but it’s still my goal. And I can still do my best to move forward. How can I be better, like what has really been holding me back over the last however many days, and also looking for the ways in which it can be easy. So for example, you know, I have a goal to run 36 kilometers this month, guys, I’ve ran two.

I’ve ran two. I know it’s horrible. I’ve run two of my 36 kilometers, and we’re 17 days into the month. But I’m not gonna let it stop me. I’m literally going to look back and be like, Okay, what really stopped me to be quite honest with you, it just hasn’t been a priority. When you’re going out and you’re meeting people and you’re spending time with your best friend for her wedding. And there’s events da running has just not been my priority. Also, we’ve been walking a lot on this trip. When we were in Bogota, whenever I traveled with Nick, Nick is such a walker, I’m definitely not a walker at all. But having traveled with him a few times now, he has definitely shown me the beauty of walking through cities. And I will I will say we’ve been walking a lot. So when we’re in the city, and we’re walking around all day, and we come home and I’m exhausted the last thing on planet earth I want to do is go for a run, which is understandable. So number one, show yourself compassion. Number two, ask yourself, How can I be different moving forward? So I took a look at how many days I have left. I divided it and I was like, okay, cool. Now, instead of running three times a week, I have to run every single day. And instead of running three kilometers a day, I have to run four kilometers a day. So that’s going to be my goal. Will it happen? I hope so. And I’m aiming for it. But if it doesn’t happen, I’m not going to be super upset about it. I’m going to show myself compassion and such as life right? You can only do the best that you can do. But this is just your mid monthly reminder to review your goals. Show yourself compassion and make a plan of action and do your best to stick to it. The next thing I want to talk to you guys about is it’s been so weird being here because when we decided to come to Santa Monica firstly, I don’t think I actually explained this Here on the podcast, Scott and Laura decided to do something that not many people decide to do, instead of going on a honeymoon directly after the wedding, they decided to go on a friend’s Moon, which basically means that they invite all of their closest friends to go to a destination of their choice, in this case on the MATA. And that’s what ended up happening, they have six friends here. So a total of eight of us here on the friends moon. And I decided, you know, this is something I really wanted to do. Laura is my best friend from childhood. And so it’s a once in a lifetime opportunity. But this was also a really busy time in my business, if you’ve been listening to the podcast for any length of time, you will know this is a really busy time in my business. So I wanted to comment, I wanted to make the best of it. But I also wanted to get work done. And I also wanted to, you know, be productive. And so it’s been really interesting being on this trip, because I know that if I had a normal regular corporate nine to five job, I most likely would not have been able to come. In fact, many people were not able to come because they only have a specific set number of vacation days. So it’s just been this mixture of like feeling a lot of gratitude to be able to do what I do. The fact that I can work from anywhere that has an internet connection, the fact that I’m able to come here, and I’m able to work so like, I think I’ve pretty much spent 50% of the days working and 50% of the days participating in whatever activities were planned for that day. So we pretty much looked at the schedule for Santa Mata and we divided and we’re like, Okay, well, these are the like big events that are happening. And these are the little events that are happening. So we decided, Nick and I that we would work on the not so busy days, and we would play on the really fun days. So yesterday we went to a national park here in Colombia, and we hiked eight kilometers to this beach. So it took about two and a half hours of hiking to get to this beach. And it’s the most gorgeous beach you’ve ever seen. If you go to my Instagram page at Alex Beadon, I actually posted a video of it on my feed. And there was just nothing better the beach was phenomenal. It was the most beautiful blue ocean that you’ve ever seen the rocks were just, I mean, just so beautiful. It looked like handmade. Everything was just phenomenal. Just such a magical experience, we had to hike through different terrains. So we went through like rain forest, we went through beach. Sometimes we were like an open space, sometimes we were under trees, it was really just some something like I’ve never ever done before. And so that’s an experience that I’ll never forget. So we hiked two and a half hours there. And then we got to the beach. And we relaxed at the beach for like two hours. And what I loved about the beach is that it was kind of enclosed. I don’t know how to describe it, I’m sure there’s a word that you can actually it’s kind of like a bay, I guess where like the waves come in. But then they hit these rocks. And then there’s like this little area where everyone swims, it’s not really a little but anyway, this is the best job that I can do to explain it. If you look at the video, you’ll know what I’m talking about. And what was so cool is just a swam from the beach, out into the ocean back to the beach, out into the ocean back to the beat out beach out to the ocean. And I don’t think there’s much that I don’t think there’s anything better than feeling like a mermaid in the water. You know, when you’re swimming for those of you who have long hair, and you’re just like under the water, and you’re just doing twists and turns you’re swimming around, and your hair is just like dancing in the ocean. It’s just one of the best feelings. And I just felt so free in that moment. And so to be able to have that, that amazing experience, and then to hike the eight kilometers back. And then we stopped off and we had lunch and it was just such an unforgettable day. And then to wake up this morning and be like, Okay, today is a workday. You know, I’m here in Santa Monica. And we have this beautiful view and I’m working from my best friend’s vacation home while her and her friends are off doing their vacation things for the day. It’s just been a really interesting balance of work and play extreme work and extreme play. And I just feel really grateful in this moment. And simultaneously just letting you guys know that like keeping it real, it’s also kind of stressful because I there’s things that I want to get done and at the same time I want to join the group and like drink wine all day and you know, enjoy the sunshine and get my town on. So it’s been really interesting balancing both and it’s easy for me to sit and complain and be like, Oh, I wish I could just be you know, playing with them all day and vacationing with them all day and you know, spending time with them all day and at the same time being like but I’m lucky that I’m that I’m even here, you know, and it just so happened that this this coincided with a really busy time in my business and so it’s better that I’m here and then I can work simultaneously then if I decided not to come at all. So for any of you who are currently in between the position of the old what will soon be the old version of your life where You’re working a nine to five, and you’re trying to balance this new business that you’re creating, and the new version of your life where you’re going to be able to work from anywhere, and you’re going to have much more flexibility and freedom and you’re in your life. Just know that, like, it’s coming, it’s there, it’s so worth it. It’s amazing. It’s fun, like, I’m living proof of that. And then at the same time, like life is life. And there’s always a downside to everything. And no matter how far you get in your business, there’s always going to be a little side of you that still feels that you know, that frustration that you have, that you’re just not there yet. I feel like that never really goes away. Because like I’m here and I’m like, Ah, you know, I just wish that I was at the place where I could just like take all of this time off, and it’d be fine. But it’s like, I have all these goals in my business that I want to hit and I want to move forward. And so that never really leaves you so really the key is finding finding the ability to enjoy the journey and to really be at peace and and enjoy that process which can be way easier said than done. For me. It’s a very intentional thing where I have to be like, Okay, I want like I’m choosing to enjoy this journey. Because no matter where you’re at, it’s always so easy to complain. Which brings me on to my next topic quite smoothly spending time alone with yourself. So the last episode you guys listen to this episode 13 with golla Darling no episode 12 With gala darling, sorry, my bad. And this is episode 13. With me solo episode, and I haven’t listened to the Gullah darling episode just yet. I do listen to all of my episodes, but I just haven’t had the time to listen to her as yet because it only came out yesterday. Was it yesterday? Yeah. Yesterday, gosh, my days are getting all confused. But my mom texted me and a few of you guys message me really saying that the biggest thing that hit home for you was when gala darling spoke about spending time alone, which was quite interesting, because written down in my notes for today I had to speak to you guys about the importance of spending time alone. On this trip, I’ve spent so much time with Nick and with Laura and with you know, the bridal party, and with the friends Moon crew, I love calling them the friends Moon crew, I feel like I should turn that into a hashtag or something I need to tell Laura.

And so it’s been a lot of time spent with other people, right. And this morning, I woke up. And I woke up super early, because I went to bed early last night. And I knew I had a workday today. So we skipped out on dinner last night, we just had an early evening. And I woke up early this morning. And I did my meditation and I did some movement in my room while Nick was sleeping, which is amazing. And then I did some journaling. And I just wanted to kind of highlight the importance of that, regardless of if you’re traveling or not traveling. But it’s just such a great way to stay grounded and to stay connected to yourself and to your vision and to your goals. And to whatever it is that you’re working towards. Journaling has really been something that has just it’s such, it’s so great for me to feel to feel really grounded. So I highly, highly recommended the importance of spending time with yourself of really being with yourself of not only journaling, but like doing nothing. So like I did my meditation. And then I spent time in my body doing some movements, I’ve been doing these weird movements lately where it’s just like rotation, so like, I’ll rotate my neck 10 times one way 10 times the next way that I do my shoulders one way, the next way that I do my elbows, and I do like a whole arm swing, just trying to like move my body and be with myself. And it’s just, it’s, I don’t know how to describe it, this feeling of like, there is the you that is the personality. And that is the person with the goals and the visions and this and that and like you’re moving forward and you’re hustling. And you’re spending time with people in your active active, active, active active, and then there’s the you that’s inside. And it’s so easy to sometimes ignore that little voice inside and to not even know what you want and not even know who that person is. And so I’m just here as your friendly, weekly reminder to spend time with yourself. And sometimes I know that can be really scary for some people. It’s just sitting in silence and just being with yourself and trying to feel yourself. But it’s so important and so beneficial, especially if you want to you know, have that long term vision of the person that you want to be and really stepping into that. So highly recommended. Ooh, interesting, fun facts. Since being here, the internet has been horrible. So much. So it’s sometimes like the other day or it was yesterday, we came home from this beautiful trip. I’ve so many photos and so many videos of things I wanted to post and we come home and I’m like, I can’t wait. I can’t wait to post to Instagram because I don’t have I did buy a SIM card here and I had data but I ran out like in 24 hours so I don’t have data anymore. So I came home I was really excited to post things and I got home and like the internet wasn’t working for like a good few hours and it showed me just how reliant I am especially on Instagram. I can’t even tell you like the internet was not working and I was still Tapping on Instagram trying to open it to see if it would work. It was the most ridiculous thing ever. It showed me how addicted I am. And it also showed me how I really want to be more in control of my relationship with these apps. I’ve heard Rumor has it that Instagram and I believe Facebook is coming out with something where it’s going to allow you to say, okay, like to really start being conscious of how much time you’re spending on the app. And to be like, Okay, I don’t want to spend more than two hours on the app or whatever that number looks like for you. I think it would probably be more for me as someone who really communicates to my audience on Instagram and Facebook, but whatever that number is for you. And I think I really want to start implementing that is just being very aware of like, how much time am I spending on Instagram? How much time am I spending? Scrolling? How much time am I spending? What’s it called consuming content, right? And the thing about Instagram is that yes, it’s fantastic to spend time on there, especially because it’s important for us as marketers to understand the culture of Instagram, if we want to be able to communicate on Instagram and talk to our audience on Instagram. But simultaneously, it’s can just be all consuming sometimes. So it’s good to take a step back and to really, to really have consciousness around how much time you’re spending on these apps. Another thing I noticed yesterday is how happy I felt being completely disconnected on this hike. Like this hike was something where I knew I have no internet. There’s no way for me to check Instagram, there’s no way for me to do anything. I’m literally just here on this hike, the only thing I can do is take pictures. And at one point my GoPro completely ran out of it didn’t even run out of battery. It overheated, which is amazing. I didn’t even know that could happen. I don’t have into my phone, but that is just never happened to my GoPro before. But anyway, that just goes to show how hot it was. I loved being outdoors. I love spending time in nature, I love swimming in the beach, I loved being totally disconnected. And lately, I’ve been reminded multiple times. Just, you know, sometimes to disconnect and like, Oh, I’m just gonna sit and watch some Netflix, I’m just gonna watch the show on Netflix. And then one show turns into 10 shows. And it’s just like this huge time suck. But also when you’re on your computer all day like I am, and you’re on your laptop working all day, like I am. watching Netflix is not a great way to relax and disconnect because you’re still looking at a screen, I would die if I knew how much time I spent on my screen every day or how much of my life I’ve spent on my screen. It’s just too much. So I think when I get back home, something I really want to implement is just going on more hikes going on more outdoor trips, spending time outdoors. And it’s such a great way to exercise and to get fresh air. And to have a different perspective and to kind of just like let your mind go somewhere totally different spend time in your body. So yeah, that is everything that has been present for me this week. I hope you enjoyed it. What else can I share with you guys? Yeah, that’s everything. I think you guys have been enjoying this podcast so much. I just want to say a huge shout out to everyone who has been posting about it to their Instagram Stories, who has been sharing it on your feed, I’ve been blown away by how many of you are screenshotting, the podcast and then posting it onto your feed and saying this is my favorite podcast, I just want to say thank you guys so much for your continued support. Every single time you message me, it’s also just so amazing like to hear the impact that this show is having on you. And to hear how you appreciate the time and energy that I’m putting into this. I can’t tell you how wonderful and nourishing it is. It’s just so much fun to like put effort and energy into something and to see you guys enjoy it so much and appreciate it so much. So I just want to say thank you for that. The next time you hear from me, where will I be? I’m not sure I think the next time I record, I will most likely be in Trinidad. And then after that, I’ll be in England. And after that I’ll be in Italy. So there’s still a lot of travel that’s going to be happening. But I look forward to continue to share with you in this way. I appreciate each and every single one of you who spend time listening to the show. And I’m so excited for everything that is coming to us for the rest of this month. Remember, we are halfway through the month. And by the time you listen to this, we’re probably two-thirds of the way through the month. But the month is not over. And we still have time to achieve our goals and to make things happen. And it’s not about perfection. It’s just about you know, getting things done Done is better than perfect. So even if I only run 15 kilometers instead of my 36 kilometers, I will still be proud. The important thing is not giving up right. So keep working towards your goals. Keep trying to make things happen. Stay focused, keep yourself energized and motivated. And I love you guys so much. And I’ll talk to you again next week. Bye. Thank you so much for listening to today’s episode. If you enjoyed it, I would love for you to give me a shout out on your Instagram story or anywhere. Just letting me know what your biggest takeaway was. You guys have no idea how helpful and useful it is for me. When you message me telling me what your aha moments were telling me what There’s that you took away from the podcast. It helps me understand what is most valuable to you. And it helps me understand how I can be of the highest service to you. So if you could take two minutes to do that, I would really appreciate it. Thank you guys so much for watching. I hope to hear from you over on Instagram you can find me at Alex Beadon and I will talk to you again very soon. Bye

Oh my gosh, you guys look how amazing this shrimps are Raja cocktail looks meat Beatrice an avid Instagram Stories user and visionary to her followers. I can’t wait till you guys try this out. Yes, I’m talking to all three of you. Um, all two of you. Well, I guess I’m just here by myself now. Don’t be a basic Beatrice on Instagram. Keep your audience wanting more by learning how to edit your Instagram stories like a pro. Visit www.gram-slam.com and learn these simple free tips that will have your friends impressed with your Instagram Stories for years to come.

#011 – Q&ALEX from Bogotá, Colombia – Ask Me Anything

You’ve got questions. Alex has answers.

This episode takes a scenic detour from the regular scheduled program as Alex answers your questions from the heart of Bogota, Colombia. Learn how she got around being camera shy on social media, carving out your very own digital product and so much more.  

Bienvenido a “On Purpose”.

In this Podcast you’ll learn:

  • About my Main Source of Income
  • My Experience Working with a Virtual Assistant
  • Dealing with Procrastination
  • Advice for going from part-time to full-time in your business
  • & So Much More

Shownotes:

Things mentioned in this episode:

Click here to listen to Q&ALEX #2.

Loved this and want more? Check out our other episodes here.

Spark a conversation! Leave a comment below or say hello @alexbeadon on Instagram.

Check out her Colombia Trip and more:
IG Stories (check her highlights): @alexbeadon

Transcript Available Below

Alex Beadon 0:00
In this episode, I answer your questions everything from my main source of income, to my experience with working with virtual assistants to how I deal with procrastination and to my advice for anyone who is going full time with their business. I answer a lot of different questions in this episode. I hope you enjoy it. Welcome to on purpose. Do you ever feel like you’re trying to balance it all? nourishing your health while growing your business and living a life well lived. And no matter how hard you try, sometimes you slip from purpose driven into autopilot. Take a deep breath. Relax, and let’s get you back to where you belong. On purpose.

Friends Welcome to Episode 11 of on purpose with Alex Beadon. I’m coming to you from Colombia, which I’m super, super excited about. My best friend Laura, who also works in the business is getting married on Saturday, which, as of this recording, I’m recording this on a Thursday, she’s getting married on the Saturday by the time you listen to this on the Monday, she will already be a wedded woman. So I’m just so happy to be here. This is my first time in Colombia. This week has been super busy. As you could probably imagine with me trying to wrap up all of my business loose ends before coming to Colombia, packing and just getting ready for this trip. So needless to say, this week’s podcast episode, I was like, What can I do? That’s going to make it a little bit easier for me. And I decided it would be fun to answer your questions. So I took to Instagram, I asked you guys to ask me whatever questions you want, whatever you want to know for me, and questions you asked. That’s what I’m gonna be talking about today. So I’ve pretty much divided this into three different sections. We have personal questions, then we have general advice questions. And then we have questions about creating an online brand and putting yourself out there. So I hope you enjoy this episode. Let’s get started. Let’s dive into question number one. Question number one is what is your main source of income? My main source of income is through selling online courses. So pretty much I record myself on video or audio, I create worksheets. And I’m basically teaching people concepts online marketing concepts, through these videos that they have purchased and received access to. So that is my main source of income. The next question is what is your experience working with a virtual assistant? So I’ve actually worked with two virtual assistants in the past and I absolutely loved it. I mean, I think it’s really cool to have someone who can help you with particular tasks, even if they’re not living in the same country as you. And so yeah, I’ve I have not had a bad experience with working with virtual assistants. I started working with virtual assistants, a long, long time ago. And they just make your life so much easier, like even little tasks that you can get rid of, like anything that you can look at. If you could just like take a look at all of the tasks that you get done on a daily basis and write down the menial ones that can be outsourced and give that to your virtual assistant, you will save yourself so much time, energy and effort and you will love your virtual assistant. The next question is what will your business look like in five years time? This is such a difficult question to answer. Because my life changes so much over the course of five years that it’s really quite impossible for me to tell you, Oh, in five years, this is where I see my business. This is what I want to be doing etc, etc. To be honest with you, I tend to work in like four month periods where I really focus on something for a period of four months. Anything beyond that feels a little bit difficult to make estimations about. So that’s my answer to that question. What is the number one thing you do when you are stuck? So the first thing that I do when I’m stuck is I try to identify is this procrastination? Or is this my body saying that I need a break because sometimes I feel this stuck feeling because I’m procrastinating on doing something that really needs to get done that I just haven’t gotten around to doing that’s one thing and in that case, I would highly recommend like doing something to pump yourself up about it. I really like to dance so I will blast one of my favorite songs and just like jump up and down do some crazy dance moves that really just kind of boosts my energy and wakes up my body and gets me kind of alive again. And I also like to pretend as though the task that I’m procrastinating is already finished and I will kind of talk about it out loud you guys are going to notice I do this a lot if you want if you listen to episode number nine you already know this is a thing for me where I like to voice memo myself record myself talking about things as So they’ve already happened. But I find myself like I can get myself excited about doing a task. That’s not particularly exciting when I think about how good it’s going to feel once it’s complete. And once it’s finished. Now, sometimes I feel stuck. And it’s not so much that I’m procrastinating. And it’s more that I just really need a break that my body is just exhausted. So that’s what I do when I’m stuck. I try to decide is it that I’m procrastinating? Is it that my body needs a break, and if I need a break, I’m I’m very compassionate and kind with myself, I know I work so hard. So it is important for me to take breaks, take time off to have a little bit of a nap or breather or whatever it needs. But yeah, that’s what I would say in response to that question. Okay, so we’re moving on to general advice questions now? I think, did we answer all the other ones? Yeah, yeah, we did. Okay. What would you say to someone who’s about to go full time self employed, I think I would probably tell that person to get ready for the ride of a lifetime. Like being self employed full time, is one of the best personal development tools ever, you’re going to learn so much about yourself, it’s going to push you to new limits that you didn’t even know you had, it brings you to this whole next level of accountability and responsibility, it really helps you become the best version of yourself. That’s really one of my favorite parts about being self employed. So I would say look forward to that. It’s this is a journey of self discovery. And you’re going to, it’s going to, like I said, it’s going to challenge you, it’s going to be really, really difficult. But if you can pull through, you’re going to learn so much about yourself. And that’s such a gratifying experience. I would also say, you know, really speak to as many people who are already fully self employed as you possibly can and ask them like, what, what pitfalls did they have that you can try to avoid. So I will say in my first few years of being self employed, I didn’t put aside any money for taxes. So by the time tax season came around, I then had to like scramble to find the money to pay my taxes, right. And that’s a lesson that literally took me years to learn. And so now, I’m very good about putting aside my money for taxes. But it is something that I wish I had been doing from the get go, if I’m being totally honest. Another thing I would highly recommend, anyone who’s on that path of becoming a full time self employed person is to find an organizational system that works for you. This took me years, it took me a really long time to figure this out. But when you can figure out like systems and the processes in your business, and you can make them as easy for you to duplicate again and again and again. So that you don’t have to constantly be rewriting your to do list, then that’s going to be it’s just such as a time saver. So I use Asana, I love Asana. That’s a S A N A, and it’s like a project management tool. It’s like a to do list up. That thing keeps me 100% on track, I don’t know what I would do without it. I don’t like honestly, my business changed so much when I really started using it to its maximum. So I would say find something that works for you and stick to it. I know not everyone likes using computer things to stay on top of their to do list. So like I said, find something that works for you. But figuring that out is going to help you speed up the process of all of the other lessons you’re going to have to learn along the way. The next question is what would be a great first ever digital product? I’m all about that online course life. I just feel like there are so many people out there who want to learn something that you’re an expert on. So why not teach them? So for me that’s worked really well, I would say the most important thing when you’re coming up with an online course is to really look at the marketplace and try and find like where are the gaping holes, what’s missing, I think a big mistake that people make is they they try to see they try to copy an existing course and cross their fingers that it’s going to do just as well as the course that they’re kind of using as inspiration. But if you’re using a course as inspiration, like it already exists, you know, so really need to try and find a topic that you can really own as your own. And I’ll give you a great example of this. You know, I have my online course the school of color and Russians it’s a it’s a fantastic course, people have had such amazing results using the school of killer impressions. It’s all about online marketing. It’s about how to create a marketing and sales funnel online so that you can be making as much money online as possible through your skills or whatever, right? That’s a fantastic course. But my grand slam course which is about Instagram stories and how to create epic Instagram stories so that you can connect with your ideal clients so that you’re not boring people on your Instagram Stories. Die is the easiest thing I have ever had to sell. And I can assure you it in large part, it has to do with the fact that the competition there is so low, right? So find something like I would, I would encourage you to create contents, if you’re not already. A fantastic thing about creating content is that you start to realize what’s easy for you to create, like, what are the topics that come most easy to you? And then when you look at the feedback that people are giving to you, it’s easy to tell like, okay, what are the trends here? So for me, I was getting asked about Instagram stories all the time, people were always like, how did you do this? How did you do that? How do you create Instagram stories that have me like coming back for more.

So for me, it was like very obvious Oh, like, I’m going to Instagram stories, I should create an Instagram Stories course. But I didn’t really come up with that idea. It kind of tugged on my sleeve until I paid attention. So I would say look at your strengths. Look at any gaping holes in the market. And try to make it easy, easy for yourself. I don’t think that products should be hard to sell, I think products should sell themselves. Right. So that would be my advice to you for creating your very first ever digital product. Okay, so the next question is, should entrepreneurs take classes or courses on how to manage their budget? Yes, absolutely. If you’re an entrepreneur, you should definitely be learning as much as you can on a variety of different topics. And that includes finance. So I would say, if there’s something that’s catching your attention, and you’re like, is it gonna be worth it, read the reviews, see what other people have said about it. But I would say any chance to invest in yourself as an entrepreneur is going to help you skip so many stepping stones along your journey. So yes. The next question is, how do you get started with a podcast? Tell us everything? The truth is, guys, I can’t tell you everything, because I don’t know everything. But I can tell you what was important on my journey of this whole starting of podcasting. Firstly, I was terrified to start the podcast, I was so used to making videos, this was very scary and foreign to me. I really had no clue what I was doing. I’d been putting it off for months. So my big thing was just taking that first step and being like, you know what? I’m going to start this podcast. Let me just start. So the first thing I did was I sat down and I wrote out like a vision of, you know, what is it that I want this podcast to represent? What is it that I want this podcast to be about? How is this podcast going to be different from all of the other podcasts out there. And I just kind of like freefloat journaled on that for a while and just tried to get everything out of my brain that I possibly could. And once I had that, then I could start thinking, Okay, now which guests would be appropriate for this? When I first started recording, actually, I thought it was just going to be a guest podcast, where I just have guests on the show, and I interview them, etc, etc. And then by the time I had done, like a good 10 to 15 interviews, I was like, You know what, this would be really cool to mix it up so that we have two episodes a week, one solo episode on Monday, one guest episode on Thursday. So I think the first thing is just getting started, you know, start those interviews, I started interviewing people in December of 2017. And this didn’t go live until July of 2018. So don’t be afraid to just start even if you don’t really have a published date in mind, just get started just to get the ball rolling, see how it goes commit to be like, okay, you know, I’m gonna like my goal is to record 10 podcast episodes. I didn’t want to go live with my podcast until I had a really good idea of what it was all about. And for me, that meant recording episodes and not pressing publish on them. So figure out what works for you figure out your vision for the podcast, get started with recording start really like getting used to, to speaking and to asking questions, and putting yourself out there, even if you’re not posting anything, that would be my advice. Will you? Someone asked, Will you do a live coaching session for us to listen to? Yes, I would actually, I’m currently coming up with ideas of how we can switch up the guest episodes. So I’ll give you a little sneak peek behind the scenes. I’ve really been considering bringing guests onto the show who haven’t made it yet. Because I think it’s so easy to bring guests on the show who have you know, created this and created that and they’re so successful. And that’s great and wonderful and super beneficial to hear from those people. But there’s something really special about hearing from people who are on the journey and haven’t made it yet. You know, so that has really been on my mind lately. And I’ve thought about just interviewing people in my life who inspire me who, you know, aren’t necessarily there yet, but they’re still inspiring nonetheless. I’ve thought about doing like you said live coaching sessions. I think that’d be really, really cool. But yeah, so definitely keep an eye out on the podcast because as we get further and further into this, the podcast is definitely going to evolve which I’m really excited for him. The next question is what are the top three things people who work from home should do? Um, I would say hire a cleaner. I think hiring a cleaner is one of the best things that I I’ve done as an entrepreneur who works from home, I think it’s just too much pressure and too much time spent at home, working for me to then clean the house and do my laundry and all that stuff. So I think that’s one thing that I did, as soon as I could afford to hire a cleaner. That’s something that I that I did. And it really made a big difference in how I felt working from home. Another thing I would say, and I’m not particularly good at this is dividing your workspaces and your personal spaces. So that you know, okay, if I’m working, I’m at my desk. And if I’m in my bed, I’m reading and relaxing and having time to myself, it’s cool when you work from home to be able to work from bed. And I know I do it all the time. But I do think that it would bring more sanity to kind of have those things very, very separate, because what ends up happening is sometimes I will get in bed many times without my laptop, and I’m supposed to be relaxing, going to sleep or whatever. And I find myself just like, you know, in work mode still. So I think dividing those spaces is very important. And then what else can I say? Top three things, people who work from home should do. I think ordering food is also something that I’ve really enjoyed doing. So like finding a meal delivery service to order my food every day. It’s just so much better than me having to stop and cook. Because it’s weird. It’s like, it kind of breaks me out of my, my work zone when I have to stop and cook for two and a half hours, you know, so I would say that’s something as well. But I think the important thing is that you just, you know, you figure out what works for you, you work from home, and you’re like, Okay, you know, I really like when I work like in this style, or I really don’t like when I do this or whatever. Like, I think the important thing is to figure out how to make it work for you. Do you have any advice for staying organized while working remotely on vacation? Yes, use something like Asana. Asana keeps my brain in order, even when I’m traveling. I would also say, making sure that anywhere you go has a desk space, like right now I’m sitting in the Columbian hotel. And there’s a nice little desk area here. So that’s really helpful when I need to sit down and get work done, which I do like this trip is obviously a personal trip because I’m here. Laura’s getting married, that you know, Nick is here. So yes, I am on vacation. But simultaneously, there’s a lot that needs to get done in the business. If I want to meet my business goals for this month, which I do. So having a workspace is super important. I think as well, just being very clear with yourself about you know, starting your days knowing, okay, these are my work hours. So like when I woke up this morning, I took a look at everything I needed to get done. And I was like, Okay, I’m going to let myself go for breakfast, I’m going to come home, I’m going to get in a good solid few hours of work, I’m going to go and have lunch, I’m going to come back home and do a little bit more work. And then we’re all going out tonight to this amazing restaurant slash club. I’m going to be documenting it on Instagram stories, so keep an eye out for it. I’m forgetting though, that you guys are going to be listening to this in the future. So I’ll be sure to include it in my highlights. But it’s apparently this incredible place. But anyway, the moral of the story here is that I’ve already worked it out in my brain of like when my work hours are and I want to stick to that. The next question is, when should someone start using Facebook ads? My good friend, Amanda bond who I turn to for all of my Facebook ad questions, she suggests that you don’t start using Facebook ads until you have a product that you know sells. Because if you are putting money behind selling something on Facebook, that you’re not sure if it’s gonna sell or not, you’re technically wasting money trying to figure that out. So make sure you have a product that sells before you start putting out sales messages through Facebook ads. How do I use Facebook ads to grow my business? Alex Beadon style? Sally asks this question. I just realized I haven’t been including anyone’s names. My bad. Anyway, Sally, I grew my business using Facebook ads by promoting my freebies, using Facebook ads. So basically, for example, right now we have a free Instagram Stories course that walks people through the different apps I use for Instagram stories. It shows them how I edit my Instagram stories in the Instagram app itself. It’s really cool, really in depth 100% free. And we have put it out there on Facebook ads so that people can sign up to get the emails sent straight to their inbox with all of the free course material. And so by doing that, I grow my email list. I’m then able to keep in constant communication with the people who have signed up for my email list because they’ve given me permission to send them emails. They get a lot of value in their inbox and then I ended up converting them into a sale through a series of marketing and sales emails. So that’s how I’ve done it. As you guys know, if you’ve listened to the first few episodes of this podcast, I think like Episode One and episode three, we switched up our, we’ve been experimenting with Facebook ads strategies, but right now that’s the one that has been working the best for me from like my entire business life. Okay, we’re moving on to the next session session section, which is all about putting yourself out there. So someone asks, Are there any workarounds for a person who is camera shy, but works through social media? So yes, there’s

a few things. Number one, the only way to get over being camera shy is by being on camera more often, like really just get, you need to find a way to really feel comfortable in front of the camera. I wish that I had you here on the show, because then we could actually have a conversation about this. But pretty much it depends on like, what is the root cause of your camera shyness? Like? Are you camera shy when you’re out and about because you don’t want people to see you talking to your phone? Are you camera shy? Because you don’t like the way you look? Are you camera shy, because you don’t like the way your voice sounds? Whatever. The reason is, there’s always a workaround. So just for to give you an example, if you don’t like the sound of your voice, maybe you never actually speak on Instagram stories, or whatever your choice of format is, if you’re someone who doesn’t really like being on camera, but you feel like it’s important. There’s an app called Snapchat that has the best face filters ever invented. I love using those, like, when I was flying to Bogota, I didn’t, I didn’t wear any makeup on the plane. And I really didn’t feel like going on camera, there’s just, you know, sometimes you just don’t want to be seen at your absolute worst. So what I do is I just open up Snapchat, and I just use a Snapchat filter, because it just gives you like, it just makes you feel like look a little bit better, a little bit more glowy a little bit more alive. So that’s what I do when I’m feeling really camera shy because I don’t really want people to like see my face. And then if you’re someone who doesn’t, like, you know, keeping people updated in public, so like, I do a lot of stuff where like, I’m at the airport, and I’m like, Hey, guys, I’m at the airport, waiting for my luggage. And I’m doing it in front of hundreds of people who are around me, and I really don’t care. Right. But I know for some people that’s really hard. So if that’s you that I would ask you, you know, what’s more important to you? Is it more is that so uncomfortable for you that you’re not willing to figure it out? Or are you willing to just like, Persevere, persevere. That’s a weird word, persevere through it. So for me, that used to be really difficult. And I just had to get to the point where I was like, You know what? My relationship with my people who follow me on my Instagram Stories is so important. I want them to feel like they’re there with me in that moment. So it’s more important for me to connect with them through the phone, even though they’re not there physically than it is for me to look cool and normal in front of all of these hundreds of people who are looking at me, Phil, myself, and probably judging me. Nick dies inside every time. So I’ve alumi phone case that has light on it. And when it’s dark, and you can’t see my face, I will turn on this Lumi light and basically speak into my phone and give the update. And poor thing. I think he’s so embarrassed every single time. And I just have no shame. So I think you just have to decide like what kind of person do you want to be and I decided I want to be the kind of person who really doesn’t care. So I’m going to act confidence and no one will question it as my girl Sarah’s day says, if you know me, you know, I love Sarah’s day. If you’re not following Sarah’s day, you’re missing out. She’s fantastic. You can find her on Instagram. But that’s one of the quotes that she always says is act confident, and no one will question you. So that’s kind of like my motto when it comes to talking into the camera when I’m out and about. I also find it very helpful to get super crystal clear on what it is I’m going to say before I bring up my phone, because if I can get it done in, like, let’s put it this way when I’m at home, and it’s just me, I could take six takes before I get something right. And then I’ll post it to Instagram. When I’m out in public. I don’t want to do it six times, because that’s people judging me six times. So I tried to get very clear in my head. Okay, this is what I’m going to say this is how I’m going to say it and then I record. So that’s just another little tip for you. The next question is how do you get over the fear of being seen and start to put out content consistently. I think this is particularly hard for people who live in a small community. Like if you were born and raised in the same place your entire life, you’re going to feel really weird about putting yourself out there online. And that’s okay, that’s totally normal. But you really need to start to ask yourself, like, do you want to invest? Like where do you want to invest your energy? Do you want to invest your energy in basically keeping up with the status quo of your community and making sure that everyone sees you the same way that they’ve always seen you? Or are you ready to maybe have people you know, bash you behind your back and be like, Who does she think she is? Meanwhile, while you create this epic online presence, where you have an audience of people who really enjoy fall Knowing you and who connects with you, like I find, for me, this is kind of difficult to explain I more myself online in my content than I am in real life. And I think it’s because in real life, I have to deal with meeting people who are not my people. So when I put myself out there online, I know I’m attracting my people who are going to get what it is that I’m saying. So I can talk about visualization, and I can talk about writing voice or recording voice notes to myself and speaking about things as though they’ve already happened. And to you guys, that doesn’t seem weird, because you know what I’m all about, you know, that, like, I’m sharing my truth with you, and you’re on the same wavelength. And if you’re not, you’re probably not listening to this podcast right now. So that’s cool. Whereas when I meet people in person, like, if you meet someone, for the first time in person, you really have no idea like, is this person, your person? You know, like, is this person, someone who’s in alignment with all of these things? Or is this someone who really doesn’t get it and who you don’t really feel like explaining everything to. So that’s a really interesting dynamic when you think about it, because the person that your entire community has known you for your entire life, that might not actually be your most authentic, human human. That might not be your most authentic self is what I’m trying to say. So I would ask yourself, like, Who are you more invested in becoming? And for me, I know 100%, I’m most invested in being my my truest self, you know. So for me, that means creating content and putting it out there. And I know that if you’re not my person, and if you think what I’m saying is weird, you’re going to stop listening. And in a way, that’s a safety a safety net, for me. And in person, that means trying to very quickly identify if you’re my person or not, so that I know if I should continue spending time with you or not. It’s so interesting, the dynamics of like building an online presence in today’s day and age, because when you think about it, like we’re so new at this guy’s like, the internet has not been out for that long, we’re the first people to really be using the internet as a means of communication. And it’s just, it’s so it’s like, unknown, undiscovered territory. We’re, like, little discoverers out here, trying to figure it out. So I would say, if you want to create consistent contents, you have to let go of the fear of being seen. And you have to know that yes, and people are gonna think you’re crazy. But you know what, so many people are gonna be like, Oh, my God, she’s so cool. And they’re gonna think that you’re even cooler than the person that you’re presenting to the world right now. So, and it feels better. Like I love when people come up to me. I went out for lunch the other day with a friend in Trinidad. And like, we’re kind of more acquaintances than friends. But we went out to lunch together. And it was really cool. Because she was like, you know, everything that you put out online, I’m always like, yes, yes, yes. Like, she resonates so much with my message. And that’s how we knew that we could be friends. So many cool things will come from you putting yourself out there so many cool opportunities, new relationships, I think you’ll be surprised by how how pleasantly people will respond to you, unexpectedly like you won’t expect it. So I would say focus on the past the possibilities and the opportunities that will come from putting yourself out there and being seen, because it’s not all bad. It’s I think it’s way more good than it is bad. It’s also a process of self discovery, which is awesome. Okay, what is the number one key to building a beautiful community or tribe through social media? I think for me, I can only answer this question for me, because I can’t ask you details about you. And I really appreciate this question. But sometimes, in order for me to like, give specific advice, I need to know your specific situation. So I’m just going to answer from my perspective, the key to building a beautiful community and tribe through social media has been consistency, and showing up always vulnerably and real and just doing my best. I like to treat my audience like they’re my best friends. Right? So it’s like, I’m really just there to kind of bring you guys behind the scenes of my life show you what I’m up to show you what I’m working on. And there’s no pretense or there’s no like, I’m not trying to be someone that I’m not. I’m really just my most authentic self. And I’m putting myself out there online. That can be really annoying to hear, I think. Because a lot of times people are like, well, what is my most real authentic self. And to me, that means creating content and not judging myself about it. I create so much content, especially through Instagram stories, and sometimes I’m like, Oh, that wasn’t the best story or like most the point of posting that or whatever. And I think I’ve just come to realize that like, I am my harshest critic, and as long as you’re always doing the best that you can, and as long as you’re always putting content out there, I think like you’re you’re doing your job, right. So I would say be kind to yourself. Experiment. Learn to have fun creating content. I think that’s a big part of my style as well as that, like, I always try to have fun with it. And I’m realizing more like I’ve been doing this for so long. I’ve been doing this now for eight years, eight or nine years, creating content. And I realized now that like, the one common thread between my entire my whole career is that I’m a content creator. Like first and foremost, I’m an artist, I’m a content creator, I create content to make people feel things or to wake people up or to help people see things differently, or to help them have a new perspective or to see how someone else is doing it.

That’s what I do. I’m a content creator. So I would say like, find your style as a content creator, what feels fun for you experiment, do different things. And really be be clear on the impact that you want to have on people. Like I know, for me, it’s very important that I stick to the topics that are of most interest to me. So never feel like you have to cover a topic just because I could talk about that forever. I feel like I could do a whole episode on that. Last but not least, last but not least I’m a health and lifestyle coach, what advice can you give for me to stand out in my industry? I love this question. I love this question. I love this question. Okay. If you want to stand out in your industry, I think it’s important to firstly know what people in your industry are doing. Like, know it back to front, and then sit down and ask yourself and get creative, like, how can I do it differently? Like, okay, everyone is making Instagram stories now, like everyone is how can I do it differently? Right? Like, how can I put myself out there in a different way? And that might not be helpful for you. But like, you’re the only person who can answer this question. You need to look at your strengths. You need to look at your skills, you need to figure out like, How can I do this differently? How can I show up in a different way. And then you have to be consistent. You have to show up time and time again as the expert and authority that you are, even before you fully believe that you are. And I think that’s a huge problem that people have online is they feel like, well, if I don’t have 1000s of followers, who am I to really be putting myself out there. And I just want to remind you guys that like when I first started, I was blogging every single day, my best friend sat me down, he was like you’re blogging every day, no one’s reading your blog posts, you’re not making any money, you need to, you know, go and get a real job. And it was devastating for me. But today, I look back and I’m like, Oh, thank God that I was creating all that content, putting myself out there, because what happens is that you’re slowly but surely transforming people’s perspectives of you. So if you’re a health and lifestyle coach, like and you’re constantly putting yourself out there and giving value and like, you know, taking people I think it depends on your personality. But I could tell you if I was a health and lifestyle coach, like I think what makes me special, unique and different is that I love bringing people into like my personal life and showing them how I’m doing things personally so that they can translate that into their own life and put it to use. That’s my strength. So if I was a health and lifestyle coach, I would consistently be bringing people in behind the scenes of my health and lifestyle journey. What am I eating today? Oh, I’m traveling. And food is a real problem for me when I’m traveling, because number one, you don’t know what people are putting into the food if you’re buying it at a restaurant. Number two, many restaurants don’t have good healthy, nutritious options. So guys, here’s what I do to make sure that I’m sticking to my health goals. While I travel like that would be an example. So asking yourself, like, what is your strength, your strength might be making things from home. And so maybe like your strength is like teaching people recipes or something like that. Like, really, you need to figure out what your strength is and figure out how to communicate it in a way that feels fresh to people. I could do I feel like we need to do a whole session on that. So many of these questions I just want to like message each individual person and be like, Hey, let’s let’s get you on the podcast because we could have a whole long conversation about this in far more detail if I knew your actual situation. Anyway, guys, I really hope you enjoyed today’s episode. This was the first q&a episode that we’ve ever done. So if you listen this far, please can you send me a message on Instagram and just let me know that you enjoyed it? Because if you listen this far, I’m assuming that you enjoyed it. Let me know what you thought. Would you like more of these q&a type sessions? Did you miss last week style where I just kind of like free flow through what has been happening with me that week. This is a joint collaborative podcast. So hearing from you guys really, really makes me so happy and it’s just such an important part of this process for me. So seeing you share these podcasts on your Instagram stories and getting tagged in your stories, and you commenting and letting me know what the big takeaway was like. That’s so so helpful to me. So I just want to thank you in advance for all of the the communication is not hearing from you this week about this, this episode in particular. And yeah, I hope you have a wonderful, wonderful week. This Thursday we are going to be talking to the Though one the only gala darling who’s one of my favorite people to follow online. I hope you have a wonderful day and I’ll talk to you guys again soon. I thank you so much for listening to today’s episode. If you enjoyed it, I would love for you to give me a shout out on your Instagram story or anywhere, just letting me know what your biggest takeaway was. You guys have no idea how helpful and useful it is for me, when you message me telling me what your aha moments were telling me what it is that you took away from the podcast. It helps me understand what is most valuable to you. And it helps me understand how I can be of the highest service to you. So if you could take two minutes to do that, I would really appreciate it. Thank you guys so much for watching. I hope to hear from you over on Instagram. You can find me at Alex Beadon and I will talk to you again very soon. Bye bye Oh my gosh, you guys look how amazing this shrimp serata cocktail looks meet Beatrice an avid Instagram Stories user and visionary to her followers. I can’t wait till you guys try this out. Yes, I’m talking to all three of you. I’m all two of you. Well, I guess I’m just here by myself now. Why don’t be a basic Beatrice on Instagram. Keep your audience wanting more by learning how to edit your Instagram stories like a pro. Visit www dot gram dash slam.com and learn these simple free tips that will have your friends impressed with your Instagram Stories for years to come.

#007 – The 3 Golden Marketing Tips You Must Follow, Dealing With Setbacks in your Business, and How I Felt Threatened This Week.

Entrepreneurship is like Jenga. One miscalculation can cause a serious tumble. Entrepreneurship is also not like Jenga. Because you definitely have more than one way to solve the problems that face you.

“Many times, you are going to get a sour spoonful of medicine and you’re not going to like it and your ego is going to act up. But it’s just a reminder that the ego does not know what it’s talking about.”

Join the rollercoaster journey, that is Alex’s business, this week for a fly-on-the-wall perspective of how she kept her emotions and ego from going off course amidst some surprising and concerning news; how she discovered some insanely useful marketing tips in the process and how she keeps her cool even in the most challenging of circumstances.   

In this Podcast you’ll learn:

  • 3 Golden Marketing Tips
  • Getting your Audience to Remember You
  • Dealing with Competitors in your Industry
  • Being Thankful for your Circle of Support

Stay in Touch:
IG: @alexbeadon
Facebook: Alex Beadon
Website: www.alexbeadon.com

Loved this and want more? Check out our other episodes here.

Spark a conversation! Leave a comment below or say hello @alexbeadon on Instagram.

Transcript Available Below

Alex Beadon 0:00
In this solo episode, I’m going to be sharing a recent hiccup that happened in my business and how I dealt with it. I’m going to be discussing three golden marketing tips that really made a huge difference in my business this week. And I’m going to be sharing with you a story about how I felt threatened in my business this week. All in this episode. Welcome to on purpose. Do you ever feel like you’re trying to balance it all, nourishing your health while growing your business and living a life well lived. And no matter how hard you try, sometimes you slip from purpose driven into autopilot. Take a deep breath, relax, and let’s get you back to where you belong. On purpose.

Hello, friends welcome to episode number seven. You’re listening to yours truly, Alex Beadon, here on the on purpose with Alex Beadon. podcast, I’m really excited to have you. And I just wanted to give you a quick, just total moment of gratitude. I cannot tell you how grateful I am for each and every single one of you who are listening to this right now. Your response and feedback on Instagram and the emails and the messages. It’s just really truly been something that has meant so much to me. I lost my youtube channel at the end of last year. And that’s really what sparked me to start podcasting. And I’ve been working on this for months. And so for it to finally come to life and finally be out there in the world and to get to hear your real life feedback is just a beautiful experience. So really and truly, thank you. So episode number seven solo episode, you know what these solo episodes are all about me coming here sharing the nitty gritty truth of what’s actually happening in my business behind the scenes. As you guys know, I have a love hate relationship with Instagram. On the one hand, it is frickin awesome, not like, I mean, come on Instagram stories are the best. But especially the feed like I have my own secret hatred of the feed because it’s really just like this highlight reel, right? It just everyone is showing like all the good things that are happening, you don’t really get to see what’s happening behind the scenes, which is why I love these episodes. And I think lots of you guys have been relating to these episodes, too, which is super, super fun. So nitty gritty of what’s happening behind the scenes, Laura went back to New York City last week. For those of you who don’t know, Laura is my best friend. She is also the operations manager in the business. And so we get to work together. And we are also best friends, which is really fun, nice vibe we have going on, she came to visit me for almost three weeks here in Trinidad. And it was an intense three weeks, if you listen to the first few solo episodes, you will see a common theme of talking about burnout and talking about stress and hustle and like pushing forward as much as you possibly can. And so I was really looking forward to her leaving not because I don’t love her. But mainly because I was just excited to have a little bit more breathing space. I think when she was here, we both felt this pressure of like, oh, we want to make the most out of our time together, blah, blah, blah. So now that she’s gone, it’s just nice. Things have slowed down a little bit. She left on Friday, I think her future husband, Scott is super happy to have her back at home. And it’s not too sad that we’re apart because we still got to talk to each other every day. And we’re going to be seeing each other next month, very, very soon, not even next month. It’s really in just a few weeks now, because she is getting married in Colombia, and I am part of her bridesmaid crew. I’m so excited. So yeah, it’s gonna be awesome. But she’s back in New York City, things have definitely like not to say that they’ve slowed down. But I think when one person is working, like when it’s just me, I have my own way of working, she has her own way of working. So it’s just like, we can both be in our own flow, which is very nice. So I have something pretty huge to announce to you guys. And this is something that I’ve known about now for the last month. And basically I think I hinted to it in one of the previous episodes. But a month ago, Catherine, who’s been on my team now for I would say about a year and a quarter. So like, yeah, a year and a few months. She messaged me, she was like, hey, you know, I want to come over. Like I want to talk to you. And I’d like to talk to you in person. So immediately I was like, oh gosh, like, I don’t know if something’s wrong. I don’t know. Like I was just I really had no idea what to expect, but I knew it must be something important. So I was kind of like bracing myself. And she shows up and I was you know, we had some nice little small talk as you do at the beginning and then I’m like, Okay, so like what’s up? Like, what’s why you hear what’s going on? And she’s like, I want to have under my resignation, I was like, I know. It is so weird having a business like honestly, having your own business is is someone told me this was it Adrian Dorsen. Someone told me this when I went to Hawaii for my mastermind, they were basically just like, having your own business is like constant problem solving every single time you’re like, Okay, we’re getting into a good flow like we’re moving forward, something is going to pop up, that is a problem that you need to solve, which, honestly, is the reason why I love I think I love it so much, because it’s constantly pushing me to be a better person to sharpen skills that I probably wouldn’t normally want to sharpen. So yeah, she came, she quits. But all done in love and peace, like she really wants to focus on other opportunities right now, which I’m very excited for her. I’m super happy that she’s going to be moving on to her next chapter. And I wish her all the best of luck with it. And I feel so grateful for our time together. When I hired Katherine, she was like, my very first official full time hire ever before Katherine, I had like lots of different people working with me part time, like a part time virtual assistant. And Cath was like, the first big decision that I was like, Okay, we’re gonna have someone working in the business full time. And it’s not just going to be me anymore. It’s going to be me and Kath. So yeah, so I mean, she means so much to me, she means so much to the business. She is really, guys every single time you see any graphics of mine, like whether it’s on my website, or whether you see like a pretty opt in page. Or sometimes, Katherine will make like different story graphics, I get compliments on my graphics all the damn time. And it’s because of Katherine. She is just a boss when it comes to graphic design. But she did so many other things behind the scenes, she was also doing customer service. And she was also doing like a lot of the techie website stuff. So her role was really varied. She’s going to be so so so missed, but I’m really excited for her and her new chapter and, and whatever it is that she decides to do next, I 100% support her and have an infinite amount of love and respect for her. She is truly awesome. So yeah, so that is something that today is actually her last day, as I’m recording this today is her official last day. So tomorrow will be the first day that it is just me and Laura working full time in the business. Of course, we still have Miguel, high Miguel, who we love as well, who does all of like the audio, the creative stuff copywriting video, he is a creative genius. So there’s still me, Laura, and Miguel. And of course, my fabulous mother, who is like my bookkeeper. But that’s kind of like, way more part time. But anyway, it is really cool that we’re moving into this new chapter. And that’s kind of how I’ve decided to look at it guys is like, I could look at Kathy leaving, and it’d be this really big scary thing, like, who am I going to find to replace her, no one’s gonna fit the team as good like she was she was really just a really good fit.

But you have like, you always get to choose how you show up in the world, right? So like, every time I come to some kind of problem, or not even a problem, but like a challenge or something, I always choose to look at it in the brightest way possible. So like, for example, this whole Catherine leaving situation, I’ve just been pumping myself up for the next person who’s going to replace her. I don’t know who it is yet. I don’t know, you know, what they look like where they live, I don’t I don’t know who they are. But I know they’re going to be an even better fit for this next stage of the company and for the business. And I’m just really excited to find them, get them into the team, and really have the a team that’s like, growing excited, happy to be here flourishing, taking responsibility. I’m just yeah, I’m pumped about it, as you can tell. So that’s kind of like what has been going on with me emotionally in regards to Kathy leaving. I’m gonna miss her a lot, but I’m super excited for whoever the next person is. It’s almost like, you know, like when you’re pregnant. I’ve never been pregnant before. But I would imagine you’re really excited to meet that person because you know, that person is going to be a big part of your life. Obviously, an employee is different than a baby. I know. I know. But guys, like I’m just pumped. I’m excited. Okay, I think I’ve made that clear. What else has been happening this week, we have been shifting our focus from the Facebook ads strategy where we were 100% doing a basically like a marketing funnel through Facebook ads to now doing a little Facebook ad strategy, but the majority of the strategy is all email based, which means that guess what, this week we’ve been writing a lot of emails. So most of the emails that are a part of our marketing funnel are like can I speak are already written so we launched back in March, April. I run that time the grandslam online course, which is all about Instagram stories and how to put yourself out there using Instagram stories. So since we’ve already launched it, we’re pretty much just going to take exactly the same emails that we used to launch previously, and basically repurpose them to be used in this funnel. So most of them are already written. But I do think that there’s a different element with an evergreen funnel. By the way, for those of you who may not know, Evergreen basically just means it’s available all the time. Evergreen means anyone can join at any time. So if we have a funnel, which is like a marketing funnel, we’re basically thinking, Okay, how do we get people into our marketing funnel? How do we get people to decide, yes, I want to sign up to the freebie, whatever that is, in this case, I have like a four part free video series on how to edit your Instagram stories. So like, that’s the very top of the funnel. And then the next step of the funnel is like, Okay, how do I get them to know like, and trust me, and then the next step of the funnel is like, Okay, how do I instill a sense of authority, and then the net, etc, etc. Like, there’s a whole science behind a marketing funnel. But what’s super interesting is that now that I’m not doing this live funnel, which is normally what I do, I do like a live launch. Instead, this time I’m doing an evergreen launch. That means that it requires more of me showing up in their inbox in a different kind of way. So I’ve been writing lots of different emails, experimenting with like, taking things that I would normally include in a sales email. And instead of having it at the end of the sales funnel, I’m bringing it up a little bit into the freebie funnel, so that people are getting to know me while they’re consuming the free content. So yeah, it has definitely been very interesting and very fun. And we’ve been writing a lot of emails. And in writing the emails, I realized that I was craving a refresher of who our ideal clients is, right? Now, whenever you are creating a marketing funnel, it is so important that you know who your ideal client is, if you don’t know who your ideal client is, then you do not know who you’re speaking to. And you cannot sell to that person because you can’t speak their language. If you want to sell something, you need to know someone’s pain points, right? In order to know someone’s pain points, you need to know who these people are. Right. And the last time that I really like went through this exercise is back in March, April. So before I started writing this week, I was like, Okay, let me do a quick refresh of who my people are an even better this time, I don’t have to guess because people have already bought Graham’s thumb. So I kept it simple. I just had the team basically go through the past 180 people who bought it, I was like, Okay, let’s find out who these people are. Let’s try and find them on Instagram. And what I did, guys is so freakin brilliant, you should do the exact same thing. What I want you to do is find your existing clients on Instagram, and basically create a collection on Instagram where you basically bookmark any anything that they may have posted, therefore making it easier for you in the future to go and check and see who are my clients? Who am I speaking to, right? Now, if you don’t have existing clients, let’s say that you’re just getting started in your business, you want to you want you to basically want to use your imagination and find people who you would consider would be your ideal clients once you have this collection. And for those of you who don’t know, a collection on Instagram is basically this thing where you can bookmark a photograph and add it to a collection. So I have a recipe collection, like a food collection where I go and look for like different ideas of healthy things to eat. I have an exercise collection where it’s like, okay, these people inspire me from an exercise perspective. I have a Oh, guys, this is great. I have a poses collection, can you believe it? Like if I ever see someone I’m like, Oh my gosh, that’s a great pose. I’m just not going to pose it. So like whenever I have a photoshoot, I can just take out my phone and go to my poses collection, and voila, there it is. But alas, I’m getting off topic, create a collection that has all of either your ideal clients or your existing clients and try to figure out what is the common thread between all of them. This was haunting me guys. Like I just could not figure out, like, what is it that really brings all of these people together? Because it’s so important that you get your messaging clear that you know exactly who it is that you’re speaking to, so that you can speak their language and sell to them. Right. So I looked at all of these people. And to be honest, at first I was I was truly stumped. And I had the conversation with Nick. And I was like, I just cannot figure out like what is it that brings all these like random industries together? And he was like, all of these people are in businesses that are in hyper competitive spaces. In other words, these are people who feel the pressure of competition because they feel like everywhere they look there is someone who is trying to do what they’re trying to do. And I was super excited by that thought. If you follow me on Instagram stories at Alex Beadon, you will see it Now that I spoke about it, I was asking you guys questions about it. I was like, Do you feel like you’re in a hyper competitive industry? How does it feel blah, blah, blah, like, we had a lot of conversations about that, which was awesome. Fast forward until I actually had all of the data. And I started to like, divide them into categories of their industry. Right. And so me and Laura started well, actually, Laura, basically did the entire breakdown. And we figured out that of the last 180 People who purchased Grand Slam, about 70% of them are coaches. 70%. That’s huge. That’s huge. Right? So for me, what does that mean? That means number one, I need to decide if I want to say, Hey, guys, this is an Instagram Story Course, just for coaches. Or I can decide not to go down that route, and pretty much go down more of a route where it’s like, Hey, you’re in a hyper competitive space, and you want to stand out, and this is the product for you. I think I have a lot of coaches who purchase Grand Slam, because a lot of coaches follow me. So I did another poll today on my Instagram story, by the way, guys, polling your audience, huge. If you’re not pulling your audience, start doing it, because you can get so much data that’s going to help you be a better marketer, through asking questions. That’s why like, if you’ve ever been in a direct message conversation with me on Instagram, you’ll notice that I’m hyper curious, I ask a lot of questions. And really, it’s just me trying to get to know you better, trying to understand my market better trying to do that market research. Right. So anyway, I did a poll today. And I was like, or was it yesterday was at some point? And I said, How many of you are coaches? And it turns out that about 50% of the people who participated in that poll are coaches, right? I think the reason why I have so many coaches following me right now is because I myself am a coach, I live that coaching life. So I think whatever it is that you are, you have a tendency of attracting that. So like we have a lot of business coaches, life coaches, health coaches, wellness coaches, we have, like personal trainers, fitness coaches. So we have, and then a lot of spiritual coaches as well. We have a variety of coaches, these are all people who want to help other people lead a better life, which is freaking awesome. However, I’m not sure that I really want to promote Grand Slam as an Instagram Stories course that is just for coaches. So I think after all of a sudden done, I think we are more specifically going to be targeting people who are in a hyper competitive space where they feel like they really want to be seen and heard online, they really want to have an online presence that where they feel like they have a relationship with their audience, I think that is who it is that we are trying to target. But I would not have known that had I not done the research. Right. So that is something that I would highly highly recommend to you guys is knowing your clients. So in this episode, I’m going to be sharing with you three golden marketing tips that I’ve used this week. So the first one is know your clients, right? Make a collection on Instagram of all of your ideal clients or existing clients, and see what the commonalities are. And don’t just rely on your own thought process. Because sometimes as business owners, our head is so deep in the sound that it’s hard to see. Which is why I bounced off of Nick and I was like, Yo, Nick, can you help me with this? Like, take a look at all these people here on Instagram? Let me know like, what is the commonality and he was the one who was like, Oh, they’re all in super competitive industries. I was like, Oh my gosh, wah, you should have seen me when he gave me that. I was like, Nick, how did I not see this? You are brilliant. Thank

you so much. Yay for having a partner who is also excellent at marketing. Okay, so that’s tip number one is know your client. Tip number two is be visible. Me and Laura had this conversation and wanted to bring this to your attention because the number of people who purchase Grand Slam so if to me, if you purchase grand slam you have your own business, you’re someone who’s trying to become more visible online, the number of people who bought Grand Slam, who are literally the least visible people who have Instagram accounts that from from just one glance, it’s very difficult to tell who you are and what you do. That’s a huge problem, right? You need to have 100% clarity in the message that you’re putting out there online. It should be clear and easy to understand who you are, what you do, how you help people, what your products and services are. So my question to you listening to this episode is when people go to your Instagram page, is it 100% obvious? And really ask yourself that question like literally tonight? What before you go to bed, take out your phone, take a look at your profile, and be critical of it. Ask yourself if I was a stranger and I did not know who I was. Would this be easy to understand like is this speaking to my ideal client? Right and so it’s easier for us Some people than others, like if you’re a photographer, that’s a very visual thing. You’re so lucky if you’re a fitness person, and you can do like before and afters, oh my gosh, again, visual, I love it. If you’re someone who’s selling a service that might be harder to like, really, visually represent the transformation or visually represent what it is that you do. What can you do to try and communicate it visually? Even if it’s not as black and white as like, Oh, I’m a photographer, here are my photos, right? So for me, I’m someone I’m all about Instagram stories. I’m all about visibility online, putting yourself out there online being seen and heard online so that you can spread your message and make more of an impact with what you’re doing. So for me, I was like, Okay, how do I visually get that across to people. And something that I’ve been trying to do is include more pictures of me with my laptop of me with my phone. So people can really associate me as someone who is going to teach them how to communicate online. Right? So ask yourself, like, what can you do visually, so that when people just look at the pictures on your feed, they can get a sense of who you are and what you do, right? Also your description, like that bio area where you get to describe who you are what you do, don’t just put I’m a chocolate lover, I have three dogs. I’m a mom, no, I want to know, like, why should I follow you? What is your account about and you can experiment with this guy’s like, I if you take a look at my Instagram bio, I change it frequently. I change it like with the wind, whatever mood I’m in, that is what my bio says. So like, don’t be afraid to switch it up. Don’t be afraid to try on new titles. You know, sometimes I think people get really afraid of owning a title. Just own it, like put it out there. See what happens? See how it makes you feel? Does it feel like you just did not feel like you you’ll never know until you try it. Right? So I’m highly encouraging you to make sure that when someone Google’s your name, or Google’s your business, when someone shows up at your Instagram page, or when someone finds you on Facebook, how easy Are you making it for them to understand who you are. And what you do? better question for you is, when your ideal client lands on your page, what percentage of likelihood are they going to have to really understand that you’re the person for them? Food for thought, right? Cool. The third golden marketing tip that I have for you is to know your competition. This is something that I think is a little controversial. I know there are so many people who are like, don’t ever look at your competition. But I think that knowing who your competitors are, and seeing the trend in your industry, so that you can avoid it, especially if you’re in a hyper competitive industry is going to be so important. Right? So like, even if I look at me, and like business coaches, I feel like business coaches have a bad rap. And it’s because there is no barrier to entry. A lot of people are just coming out and be like, I’m a business coach. And they they just don’t know what they’re doing, which is fine. I mean, I don’t I really hate judging people, guys, I hate judging people. So I do my best to not judge. But what I’m trying to say is that a lot of business coaches have a tendency to all look the same sound the same be doing the same things be posting the same things. It’s like they’re all clone copies of each other. So your job as a marketer. And my job as someone who’s trying to make you think about marketing is how can you stand out? So how can you look at everyone in your industry? How can you look at the people who your ideal clients is trying to decide between? And how do you make sure that you stand out? How do you make sure that they are like, Oh, Alex speed, and I remember her? How do we make sure that that happens? Right? So I’m just gonna kind of brain spew is that a word brain? I’m gonna make it a word. I’m gonna bring in spiel on you. Here are some ideas, okay? Firstly, if you are trying to build an audience, and you’re trying to build an online presence, and you are not creating content on a regular basis that your audience can hold on to, then you’re doing something wrong. And that doesn’t mean that you need to start putting out bad quality content tomorrow just for the sake of putting out content, but it does mean that you should start thinking about your legacy online. So for example, when people speak about Alex Beadon, people in the past would always be like, Oh my gosh, if you watched her YouTube videos, she’s amazing. Chatty Tuesdays. I love it. I live for that every single week. Now, my YouTube channel has completely disappeared. The next day. I didn’t come out with a podcast. It took me seven months. Is that correct? Yes, seven months from losing my youtube channel to like get prepared to release this podcast. But here we are seven months later and it is released. So what I’m trying to say is like you don’t have to rush content out. But I think creating content for your ideal clients is what is, is it’s just such a fantastic way to stand out because most people aren’t doing it. Most people aren’t putting in that much effort. So for you to say, Oh, I have a podcast or like, oh, I put out, it doesn’t even have to be weekly, it could be like a monthly something. It could be a blog post, it could be just anything. Write something that people can hold on to something that people can remember something that people can get excited about. When you think about the people who follow you online, you want to think of them as a community. A community feels like a community when together, they know that they stand for something. For example, I love this woman, her name is Elizabeth D alto. Back in the day, I would say like maybe two years ago, I had a straight up obsession with her, I would listen to every single podcast she came out with, I would read every single Instagram post, I absolutely adored her. And I really wanted to go to one of her in person retreats. So I flew all the way from Trinidad to California for one of her in person retreats. And I will tell you the most beautiful thing about arriving there and meeting the other women there because there were I think there was like maybe 10 of us, I felt instantly connected to them. Because I knew that if we were all drawn to the same person, that we all shared a huge commonality. To me, it’s like that’s what being a part of a community feels like. Right. So like, it’s kind of like the same with sports. If you look at sports, people who know the game of football, or as Americans call it soccer, they have something to talk about, they have something to connect them, even if they’re complete strangers, they all can talk about this one topic. So we want you and your brand and business to be that one topic that connects people and brings them together, right, because then you’re not just adding value in the form of your content, you’re also adding value in the form of your community. So if I look at my community, I’m really bringing together people who are hustlers like y’all are. So as bad as it is insane. Like I look at you guys, and how hard you work, and how high your goals are, and how high achieving you are. And to me that is so inspiring. So that’s one side of us. And I say us because I’m a part of this community too. But then at the same time, we are also people who value the experience of life, we know that we are only alive once, we want to make the most of it. We want to live our happiest, most fulfilled lives. So we’re not just obsessed with work, work, work, work work. We’re also obsessed with like being right. That’s why I call this whole podcast on purpose. I wanted people to know, this is what makes us a community. This is what brings us together. So I guess what I’m trying to say is like, just start to think, you know, what are the things that can bring your community together? Simultaneously bringing it back to marketing, tip number three, which is all about knowing your competition, know what your competition is doing? So that you can Zig when everyone else is zagging. Right, zig when everyone else is zagging. I feel like I stole that quote from someone. I don’t know why it’s lodged in my brain. I don’t know where it came from. If it’s someone else’s, I really apologize. But that’s what we’re trying to do here as marketers, we want to zig when everyone else is zagging. So in order to do that you need to have a really good understanding of your industry and of your competition. That’s all I’m gonna say. Okay,

speaking of competition, competition has been a pretty big theme for me this week. So I don’t really know how to talk about this. I’ve never like this is one of those weird things where it’s like, I want to, I want to share what happened without sharing all the details. But this week, I felt threatened in my business. And I’ve not felt that way in a really long time. And I felt like it was worth sharing. And it was valuable to share. Because I know that this is something that business owners go through all the time. So I will kind of give you the history of of like my experience with feeling threatened in the past. And then I’m going to share with you what happened to me recently. So my experience with feeling threatened in the past has been that people have come to me and been like, hey, so and so is doing this. It’s just like what you’re doing. Like, sorry to be the bearer of bad news. And I’m like, Dude, I do not feel threatened by that person. Like that person is just doing her own thing. Like, let her be like everything’s fine. Like normally these things can just like slide off my back. Someone can literally, I mean, copy my style, copy my message, copy my posts. I mean, I’ve had all of that none of it bothers me. To me. It’s just like cool. Like, whatever. I mean, there’s only one I like speed and so if you want to try and be like speed in good luck, because you ain’t never going to be me. This is a little bit different. So basically, I had a friend reach out to me, and she was like, hey, I want to do something. And it’s very similar to what you’re doing. And I don’t want you to be offended. And I’ve, I don’t even know how to talk about this without giving everything like I don’t really want to mention her name. I don’t really want to mention that the specific situation, because to be honest with you, it’s not a problem. The important part of the story is that in the moments that she told me, I, I mean, I did not take it well. And I’m someone who’s really easygoing. And now I think this is a mixture of things. Number one, I think, because it was my friend, I felt a little bit betrayed. I felt like she, even though she was bringing it to my attention, there are certain details that I feel like could have been done differently. It was just like, to me, it just felt like a betrayal. Right? That was my immediate feeling. At the same time, as you guys know, last week was a super stressful week for me, there was just so much going on, I was working so hard I was, I was coming to this point of burnout, I don’t think I was emotionally in a very good space. Let’s put it that way. So I immediately woke up and I was I read her message. And I was like, Dude, I need to clear my head. So I went for a run. And then I’m just kind of let my eye it was weird. It was like, I felt so threatened by what she was doing. Because basically, she was coming out with a competitive product, right. And to me, I was like, she’s really close in my space, she’s coming out with this competitive product. I feel like it just felt like a huge betrayal. And it’s like, I was feeling all of these feelings of anger and betrayal and hurt and confusion, and just all of these emotions. And at the same time having this this really compassionate, forgiving, like, Higher Self feeling of, hey, you just need to like, let yourself go through all of the emotions. And then you can come to like the clear space of actually moving forward and letting this go. Sometimes you just have to, like feel all the feelings, right? So I had to give myself the space to feel all of the feelings. And while I was feeling all the feelings, I had to know and trust that I was going to get to a position where I could see this clearly, I knew that in that moment, I was only seeing things with ego, I was seeing things with competition with lack of abundance, like I knew that the way I was looking at it was not correct or ideal, but it’s like I had to give myself that space to feel all of it without reacting. And I think this is a really important part of being a business owner, or like anything in life is like if something happens, and you have a really strong, emotional or out of character reaction. It’s really, or at least for me, it’s really about not reacting. It’s about letting the feelings pass through your body doing whatever it is that you need to do to digest those feelings. And then coming to a place of clarity where you can step back and be like, oh, you know, how do I like? Who is the person that I’m choosing to be? How do I want to react to the situation. And so it really took me a few days to get to a silence space, where I had felt through all the feelings gone through all of the emotions, to then come to a more healed place, and finally able to sit down and be like, Okay, how do I want to respond to this situation? Who’s the person that I want to be? And I decided, once a few days had passed, and once my ego had settled down a little bit, I could see it for what it was. And what it was, is that in when you are in business, number one, like you can’t be mad at competitors. If you’re mad at competitors, you’ve already lost the game, right? So number one is like healing my relationship with competition. And being like if someone is coming out with a competitive product or service, it does not take anything away from me. In fact, it only encourages me and inspires me to up my game. So that kind of solves the whole problem of like, oh, like what if she’s coming out with a competitive product? Like it’s all good, I welcome it with open arms, I can see that there’s enough for everyone to go around. Secondly, community over competition. This is something that is like one of my highest values is like I don’t like the feeling of like I’m competing against this person. Right To me, it’s like I want to compete against myself. I want to be better than I was this time last year. I think it’s so easy, especially now with the internet guys to look around and be like oh so and so is killing it. So and so is doing so well. So and So accomplish this, that and the other blah blah blah. Like if you want the number one way to be unhappy. Compare yourself and your business to people On Instagram, because I’ll tell you what it works like a charm.

I want to live a life where it’s like, I look at my competition, I look at the people next to me. And it’s like, cool. How do we create that, that feeling of community over competition, of being helpful towards each other, and of uplifting each other, and of encouraging each other to stand out in our own unique ways. So that really, and truly, we’re never competing, because the person who buys from me is going to be a totally different person than the person who buys from you. And maybe I know a lot of people probably look at that and think you’re crazy, like competition is the devil, cool, if that’s what you want to live your life and run your business that is totally 100% Fine, because it is your prerogative to do so. I just choose to live my life in a different way. Right. So that was the second thing. The third thing is that she’s technically like, when I actually sat down and looked and compare the two products, she’s technically not even competing with me. And this is the tricky part of the ego. And this is why I don’t respond. When I’m in the midst of my ego. It’s really and truly because I can’t trust my ego, it fuels your ego to be bitching and complaining about what so and so did it fuels your ego to be like, Oh, my gosh, I can’t believe that happened. I can’t believe she did that, or whatever the case may be right. But at the end of the day, like that brings you nothing. I look at every single instance that I have acted upon, whatever my ego is feeding me and it has never ended up well trust me. So every time I feel that little ego, feeling rise in my body, I know it’s time for me to take a deep breath, be silent, sit back, take no action, and just let the feelings be and just let the feelings course through my body and do what they need to do and pass. And once the ego had settled, that’s when I realized that we are in fact, not competition at all. Her product is completely different to mine. And I started to, instead of in my mind be like, Well, like I just had so many questions. Like I said, I don’t want to go too far deep into it. But I had so many questions. And so instead of questioning her and being like, why didn’t she do this? Why didn’t she do that, I decided to just approach the entire thing with love, because I want to be the kind of person who approaches every situation in my life with love. So I’m like, Cool, she made her decisions like she decided to do XYZ like that is done and dusted. There’s nothing I can do about that. But I can control how I react to it. So I can either react to this in a way where I’m like, Oh, like this is going to take something away from me. This is competition, blah, blah, blah. Or I can try and find the opportunity within the middle of all of this. What is the opportunity that’s here for me? What is it that I’m not seeing? And just spending some time meditating on that and being like, Okay, I’m open to any opportunity that can come my way from this. I’m open to seeing things differently than I’m currently seeing things. And that’s the first step is like wanting to not feel all of the ego feelings. Like just wanting it wanting to feel differently, asking yourself, Who do I choose to be in this moment? How would I like to respond to this, what would be like the best way for me like what would feel best for me? Well, it would come from a place of love. And so immediately, like a few things came to mind number one happiness for her that she has found this new product that I think is going to be hugely successful for her. And knowing that the way she’s presenting it is going to be completely different than the way I’m presenting it and trusting that she’s going to do it in her own unique way that really stays in her zone of genius. Awesome. The second thing that comes to mind is that she is one of my friends. That’s why she texted me to give me a heads up. That’s why she brought up the come up. That’s why she brought up the conversation. And knowing that since we’re friends, this actually brings more opportunities for the both of us, because we now have very complementary, complementary, complementary. How do you say that word, I think it’s complementary, complementary products. So in other words, there’s more opportunity for me here because her having this product is going to give her the opportunity to shout out my product and vice versa. So even just like planting the faraway seed in my mind that there might be a way for collaboration, or there might be a way for us to really support each other with the products that we’ve created. Cool. The next thing that comes to mind is from that question that I told you, I like to ask myself is like, what’s the opportunity here? What is it that I’m not seeing? And for me, the opportunity is getting even more clear on who I am and who I serve. When someone comes out with a similar product or a product that’s, you know, in line with yours. It really helps you to see that differences to see the contrast, you’re going to notice I speak about contrast a lot. In the last solo episode, I spoke about the importance of creating content and putting stuff out there online so that people can get a better idea of who you are what you do, because it’s going to give you a better idea of who you are, what you do, and what makes you different. That’s also contrast, right? So I’m grateful for this experience. Because she came out, she was like, Hey, I’m going to do this in this way. And it made me realize that I was doing it in my own unique way that I can now capitalize on communicating better to my audience about who I am and what I do. Right. So that to me was like the golden opportunity there. Anyway, I was a little bit hesitant about sharing this entire story with you guys, mainly because I didn’t want to bring any drama onto the podcast. Like, I don’t want you to think that me bringing this up has anything to do with me having sour feelings about a certain situation, the importance of me bringing this up, is really just being real with you about what I struggled with this week, which is what this entire podcast is supposed to be all about. showing you what I’m struggling with showing you what I’m winning with sharing my lessons with you, highlighting anything that I’ve seen you guys struggle with, that I have knowledge about, like, to me, that’s what this, these solo episodes are really for. So I wanted, I thought it was really important for me this week to share this story with you. Especially because I found it so interesting that I had this struggle with competition and with someone who I thought was making me feel threatened and my business. And in the same week, I had such an exploration of my own competition and of my own ideal clients and my own product, what makes me different, I’ve been trying to craft this sales message through these emails that I’m sending out to all of my grand slam people. And this experience happening in the same week that I’m focusing on knowing my industry, knowing what’s out there, so that I can better stand apart, it was like, I don’t know, to me just serendipitous. I love that all of these topics came together so beautifully. And I hope that the takeaway for you is that many times you are going to get a sour spoonful of medicine and you’re not going to like it and your ego is going to act up. But it’s just a reminder that the ego does not know what it’s talking about. And just because you have very strong emotions about something doesn’t mean that they are true or that they are right. Or that that is the way to behave. Or that those are the feelings you should take action on. So it’s just an invitation to really try and see the opportunity in every situation, to allow your ego to feel the feelings and to let it pass through your body without taking action. And to also find that silent space where you can be reflective of whatever that situation may be. And really ask yourself like, how do I move forward? Like, who is the person I want to be in this situation? How do I want to feel about this situation, because guys, it is your choice, it is always your choice. You cannot control the events in your life, but you can control how you feel about them and how you react to them. Other than that, this week, I’m just feeling particularly grateful for all of the people who support me, in my life. I feel so blessed. When I look around at everyone who’s working with me. I look at the people who are in my actual life. I love the fact that, you know, I was having this problem earlier this week trying to figure out like, who are my people? What makes them different? What do they all have in common? And my lovely boyfriend, Nick being able to step in and be like, oh, like, here’s the obvious answer, right? So I’m really just appreciating the fact that I have someone who is my partner, who can help me in that way, who’s really good at marketing, who really understands business has a successful business of his own. Like that’s something that makes me feel super supported and heard and seen and understood, simultaneously. If you’re listening to this, and you’re like, I don’t have a partner like that, know that every individual person has unique things in their life that supports them, and become obsessed with figuring out what those things are in your life so that you can be super grateful for them. Focus on what you do have focus on what it is that you’re trying to create. For me that is one of those things that is pretty much non negotiable. I mean, never say never. But I think for me it is a non negotiable that I do want to have a partner who is an entrepreneur, but know that just because it’s a non negotiable for me does not mean it’s a non negotiable for you. I actually have plenty of entrepreneurial friends who have chosen partners who are not entrepreneurial at all, and that’s the way they like it because they like to be the person who’s entrepreneurial and working on all these different projects and they like to have someone at home who they can totally disconnect with right So, always look at what you’re grateful for in your situation.

Thank you so much for listening to today’s episode. If you enjoyed it, I would love for you to give me a shout out on your Instagram story or anywhere, just letting me know what your biggest takeaway was. You guys have no idea how helpful and useful it is for me, when you message me telling me what your aha moments were telling me what it is that you took away from the podcast, it helps me understand what is most valuable to you, and it helps me understand how I can be of the highest service to you. So if you could take two minutes to do that, I would really appreciate it. Also, I’m giving away three one on one coaching sessions for free. That’s right guys, I’m giving away three one on one coaching sessions. And it’s super easy to apply. If you go to podcast dot Alex beadon.com scroll all the way down to the bottom you will see a footer that says win a one hour long coaching call with Alex Beadon details here, click on the details here section and you will find all of the details of how to enter to win this amazing giveaway where you can pick my brain for an entire hour does not sound like fun because I can tell you it’s going to be pretty life changing for three special people. So definitely make sure you head on over to podcast dot Alex beadon.com Scroll down to the bottom to get the latest details on our giveaway. Thank you guys so much for watching. I hope to hear from you over on Instagram you can find me at Alex Beadon and I will talk to you again very soon bye

Oh my gosh you guys look how amazing the shrimp serata cocktail looks meet Beatrice an avid Instagram Stories user and visionary to her followers. I can’t wait till you guys try this out. Yes, I’m talking to all three of you. Um, all two of you. Well, I guess I’m just here by myself now. Why don’t be a basic Beatrice on Instagram. Keep your audience wanting more by learning how to edit your Instagram stories like a pro. Visit www.gram-slam.com and learn these simple free tips that will have your friends impressed with your Instagram Stories for years to come.

#006 – Why Social Media Numbers Don’t Matter, How To Have High Quality Friendships, and Focusing on Vulnerability and Empowerment with JuVan Langford

In a world where millions of likes, follows and subscriptions are the ultimate goal, having less than 100 may actually be more than you think.

In a society that values productivity over health, your business is sick whenever you are.    

In times of challenge and conflict, sometimes your best display of strength is vulnerability.  

These are but some of the unconventional truths that have shaped our next guest, JuVan Langford, a lifestyle entrepreneur, business coach and global speaker on men’s empowerment.

“If you are not happy with people around you—it’s not your people.”

Sharing his nuggets of wisdom from social media to social living, learn how the founder of “The MENtour” lives, breathes and thinks about his purpose every single day.

In this Podcast you’ll learn:

  • Juvan’s core value in life and entrepreneurship.
  • What’s *really* holding people back from achieving their goals.
  • Why he does not care about his social media numbers, and what he focuses on instead.
  • How he maintains high quality friendships in his life.
  • The most important thing you should be taking care of as an entrepreneur (yourself).  
Nourish your Inner Child:

IG: @Juvanlangford
YouTube: JuVan Langford
Facebook: JuVan Langford
Twitter: @Juvanlangford
Website: http://juvanlangford.com

Loved this and want more? Check out our other episodes here.

Spark a conversation! Leave a comment below or say hello @alexbeadon on Instagram.

Transcript Available Below

Alex Beadon 0:00
Today I am so excited to introduce you to JuVan Langford JuVan Langford is a lifestyle entrepreneur, business coach and global speaker who supports men empowerment. And in this episode, we’re going to be talking about his core value in life and entrepreneurship, what’s really holding people back from achieving their goals, why he doesn’t care about his social media numbers at all and what he focuses on instead, we’re going to talk about how he maintains high quality relationships in his life. And we’re going to talk about the most important thing you should be taken care of as an entrepreneur. Welcome to on purpose. Do you ever feel like you’re trying to balance it all, nourishing your health while growing your business and living a life well lived? And no matter how hard you try, sometimes you slip from purpose driven into autopilot. Take a deep breath, relax, and let’s get you back to where you belong. On purpose.

Ron, I’m so happy to have you here on the podcast with me. Thank you for making time. Absolutely. Happy to be here. So my first question for you is where we I also have to just celebrate for a second, it just hit me that you’re the first man that I’m interviewing for my podcast, which is awesome. No way. Yeah. So this is really cool. Awesome. Okay. So first question, what do you find most nourishing about having your own business?

JuVan Langford 1:37
Wow. Well, I think the biggest thing for me, that comes to mind is core values. My number one core value is autonomy. Very important to me to be able to come and go as I pleased to be able to have flexibility and time and experience and relationships. And so I really enjoy the ability to be able to come to a country that I know nobody and to build a community, I appreciate being able to wake up when I’m done sleeping, I appreciate being able to walk in a room and to have the tools, tips and techniques on how to develop relationships because of going to, you know, weekend events and experiential weekends and doing workshops and online trainings and cultures. Time, Freedom has been a huge factor. And something I celebrate, I do not take for granted whatsoever. Because it’s very important to me. So being a business owner and entrepreneur, owning several businesses and the foundation and traveling globally, I really appreciate being able to have autonomy in my life, both personally and professionally.

Alex Beadon 2:41
And Did you always know that that was one of your core values? Like how did you come to that conclusion that you were like, Oh, this is what I should do?

JuVan Langford 2:48
Yes, I can give you the blanketed version, or I can give you like, we can go real deep real quick.

Alex Beadon 2:53
Yeah, let’s go real deep. Let’s

JuVan Langford 2:55
do it. So I’ll give you give you some broad strokes on my story. I’m from the East Coast of the US, USA. I was born in Bedford, Massachusetts, I was born to a teenage mother, my mother was 16 Share pregnant with me. I’m the oldest of five kids, I’m the only boy. So I’m used to being the only guy or the first guy. position. But as the story goes, I lost my dad when I was three. And my dad passed me a leukemia, he was 29 years old. Last week, I just celebrated my 30th birthday just a few days ago. So it was a big deal for me, not just because of the age, but because of my story. And my dad passed and so I my mother turned to drugs and alcohol, unfortunately, at that point, and I was raised in foster care in that experience of being raised in foster care. I experienced abuse, sexual abuse. And there’s something that happens for a lot of men and women, when you go through an experience such that that the depths of that is so many layers, textures and colors. But for me, I created this really dynamic relationship with authority. And I have an issue with authority, I still do something I’m still working through today. So I don’t like to be told what to do. I don’t like to be told I have to do anything, be anywhere. And so autonomy very early became something that I desired and craved. And you know, even working at jobs, I found myself just frustrated having to be there and having to stay I would get my work done and very efficient and time. Management is something I really believe in. And so I would get knocked things out that I had at jobs. And they were like, well, you have to say oh six, I’m done at 430 Can I have what? You want me just to sit here and just because of you know, it didn’t make sense. So I had a lot of resistance early on to to authority. And I realized that the only way I was going to be able to shift the dynamics of that was to be able to own my own business to be on my own time. So it was a really colorful transition for me what happened and I had some really phenomenal mentors and some some guideposts that supported me on that transition,

Alex Beadon 5:11
that seems to be something really big for you is the fact that you have like these mentors, like people who guide the way and really encourage you and inspire you to choose a path that that feels right for you. Can you tell me more about like, how did you attract those people into your life? Because a lot of people don’t

JuVan Langford 5:29
have that? Yeah. Yeah. You know, mentorship is everything. To me. Work for me is a no matter what I call them, no matter what says someone who can show for you, at times, and under circumstances where perhaps your life doesn’t make much sense. Just incredible, I can’t temporary angels that come into my life, and they just kind of swoop in and hear me the few dollars that I need, or give me that nugget of wisdom or pat me on the back in order to support me in the capacity which I need to be supported. And I think I’ve attracted them, because I’ve realized the importance of them. And one thing that was taught to me by one of my first mentors, he said, When you meet someone JuVan, make it a point to find something fascinating about everybody in me, there’s something to learn from every human experience, I’ll never forget that. And so I kind of made it kind of like a challenge, almost, when I meet people, whether I’m in this lane line at Starbucks, or I’m at a convention, or I’m walking down the street, I make it a point to connect. And most people men specifically don’t have the ability to connect, because most men, I work with men start relationships with their weapons raised, and they are defensive, and they don’t have the ability to be present with some kind of falling for a moment. And so I think for me, it’s it’s really practicing that presence and people feeling heard and seen by me and me, being very verbal, and very forthcoming and saying, you know, I feel there’s a lot for me to learn from you. And this is what I believe that I can learn, this is what I’m willing to do for that for that time. And I’m willing to support you in whatever capacity you need. And what I can guarantee. And what you can count on from me is that I’m going to take action on the information that you provide to me, period. And when you say that to somebody, something shifts inside of them. They’re like, wow, this is somebody that I think I cannot learn from as well. And I think I’ve learned how to, you know, attract, build and cultivate, you know, five star relationships. And so it’s something that I not only have developed with myself, but I take these tools and teach them all around the world. I love that

Alex Beadon 7:41
so much. Okay, so there’s two main things I want to dive into from listening to all of that first, can you take us down the path of your entrepreneurial journey? Like, where did you start? What kind of led you in that direction? And how did you end up picking up

JuVan Langford 7:54
steam? Wow, well, I started working at 16. Okay, right before my 16th birthday, and I was working at this insurance company, I walked into this insurance company one day, it was on my way, my route to school, and walked in one day, and there was a friend of the family. It was this guy, an older African American gentleman. And he’s just one of those guys that will just walk together always had a suit and tie very clean, bright white teeth, just a really smooth guy. And I walked in and I told him, I said, I’m looking for a job. And he says, Well, you know, we’re hiring. And I said, Well, I want to work. So I’ll do whatever it takes. He said, I like that attitude. He sat me down in his office, and he basically told me, I’m gonna have you do, I’m gonna have you registered people’s plates. So they have me taking the slips and going to the DMV and sending in lives on behalf of people. That was one of my first jobs. And I really enjoyed that. Because he gave me a lot of freedom, even though it was a job, he really gave me a lot of freedom to come down, make sure you handle this by the end of the day, and you’re good to go. So I like the autonomy. I like the like the flexibility that I had within that job. And then, you know, some finished school and I think my my next job after that I did a lot of production jobs. I came to California in 2009. And I was working for MGM and CAA and as an intern, vary which was a 180. From the flexibility that I had there because we were in an office I had to wear a suit and tie. You had to use certain language in the office, certain people you couldn’t connect with you had to be in a room and it was just so much structure and I felt a lot of resistance to that. But I have had every job under the sun from work in Africa, Zambia, and Fitch at the door of my shirt off to painting our Washington porches in the summer times to do tutoring to being a coach basketball, soccer football coach, to being an Uber driver to working in production as a creative director as a PA I’ve done personal assisting. I mean, I have done probably every job under the sun. I can name all of them. But it really wasn’t until Probably the last five years, maybe six years, I moved to California in 2010. And when I got here, I had a few realizations that production was something that I got to have some autonomy within as well. Because you get to work, you go from project to project. So I loved the ability to, you know, to jump back and forth. Again, flexibility is important to me. So, but I’d say, working in production, I worked at this multimedia company called Maker Studios, and I was one of the first of the 20 or 30 employees of this company. And we walked in to the office, they offered me a job to be a part of the company and the company grew, we grew a team from 30 was to 450 employees within like two years, whoa. office in London, and it kind of expanded in the company, what we did is we branded new and existing online influencers, a lot of YouTube stars, celebrities, athletes, and kind of pair them with bigger brands to broaden their audience and to bring money into their, you know, to their dreams and goals. And it was great, but the company isn’t being sold to Disney for a billion dollars. Whoa, I left there. Yeah, it was pretty crazy experience to be a part of that. And I left there started my own company, those 2013 and 2012 2013, and started my own talent, talent creative agency, which was great, and started a nonprofit organization. And let me tell you how it ended though. At the end of this entrepreneurial journey, I was in the office one day, and that my boss’s boss came up to me to say, hey, take a walk with me real quick. And I say, Sure. I said, what’s going on? And he said, I’m actually walking you to the HR office right now. And I said to the where, for what Nico’s work, today’s your last day. And I said, What do you mean? So when I got to grab my stuff from my desk, but wait, what is happening right now, I was so confused. It was a long walk. It’s a long flight. Wow. I get to the HR office and I walk in and as this white room, it’s a small, maybe 10 by 10 room, in the back of the building. And I walked in the room, they said, just please just work with this piece. I’ll make a big deal out of this Javan, you’ve been a wonderful asset to the company. But this is just how things work. And I walk into the room is this lady sitting at the desk and she says Hi, Mr. Lankford and shakes my hand Have a seat. And in the room, I sit down and she’s talking to me, she’s reading me my rights, right? Because it’s just like, let me go. And about 10 seconds and I blacked out. Right, I looked left Alex and on the wall and Blackstone two letters, read this said, Work Hard, Be humble. I didn’t hear anything. She said. I remember signing the paper. I walked out and that just stuck in my head. And I realized, wow, this is way bigger than what I thought you know, I was ready for this. I’d asked for this. I had prayed for this. I had thought about this. I had wondered and imagine what this would look like when I would when I would step out. And I walked out the office. And you know, it was a bittersweet experience tears of bawling my eyes of course, because I was being pulled from something that wasn’t I hadn’t made the choice to leave from just yet. But something was being made for me. And I remember sitting in my car, and looking in the rearview mirror and I said I will never work for anyone another day in my life I will only work with people will only work with people I looked at the last little bit of check that they gave me a little severance and a little bonus that they had given me to, to check my kick me out of what I had been a part of. And I hadn’t I haven’t worked for anyone since that day. And that was May 13 2013. Wow. And it’s been an incredible journey. Since then. It has been so many layers, textures and colors. This experience I have worked with so many incredible people I have traveled extensively to four or five continents. I’ve built clean water wells, and I’ve helped children in Dominican Republic and clothed and fed them that built schools in Guatemala and I haven’t met so many incredible people. I’ve launched workshops, online trainings. And what I’ll say to the people who are listening, I think this would be valuable is that on a journey to finding art forever, the thing that we want to do forever. However, on that pursuit, there are these things called for nouns. You may be working at a plumbing company and working on your bio and your website, seven to midnight at night for now you may be unemployed and be beating yourself up and killing yourself everyday. For now you may be single, and designing a relationship for now you may be in the midst of one of the most challenging points of your journey, but it’s temporary. It’s only ever always temporary. And if you could just stay focused on the end game and keep your eyes on the prize. You’ll begin to attract the people you’ll pull them in you’ll metal magnetic the resources and relationships will find you if If you choose to stay focused, and I think what has separated me from a lot of friends of mine who wanted to pursue his entrepreneurial journey is that some people have a strong will. But most have a strong wall. They won’t do what it takes Alex to, to stay to keep your head in the game to stay focused to do it anyways, I don’t have the money, we’ll do it anyways, I don’t know the next step, we’ll do it anyways, I don’t know where to go, we’ll go any just just any way. A little delusional in that way where it’s like, the alternative is working for somebody. And I know it doesn’t work for me. I put myself in a position where I kind of burned all the bridges and cut all sources of retreat, and have stuck to it despite and it’s been tuna fish and peanut butter and jelly sandwiches at some point. And it’s boats and helicopters and private jets at other points. So it’s flawlessness, there’s no through line here, other than willing, being willing that having the will to stick to it no matter what.

Alex Beadon 16:05
I love that so much. Okay. So talk to me about your offerings, because everyone’s probably wondering, at this point, what does this guy do? What does he offer? Talk to us more about that?

JuVan Langford 16:16
Absolutely. So my, my focus right now is, is this probably to two legs here. One is I traveled globally to Australia, to Canada, to Africa, to India, and throughout the US Continental, facilitating two day experiential events, it’s very important that I’m able to teach people how to do three things, this is my focus, teach you how to self educate, so that you can self heal, and ultimately self generate, it’s about the self, me, myself and I, if you can really understand your story and your experiences, you can manipulate them so that they work for you and your favorite, and you can produce desirable results. So that’s what my weekend is all about. So it’s about diving deep, and providing people with men and women with tools, tips and techniques. Now, the difference between me and most people is that I separate men and women. So I do men’s only events, and a woman only events are very dynamic. Why? Because the conversations that come up in a woman’s only event in a men’s only event, I can’t say that people are willing to go well, when they are not in a woman and worried about comparing themselves to the opposite sex for worrying about how they’re going to be received by the men or the A woman is powerful. There’s so many dynamic breakthroughs that happen in those rooms.

Alex Beadon 17:34
So can I ask you a question before you move on? What is the main difference between when you have an event with women? And when you have an event with men? Like what’s the core difference between both?

JuVan Langford 17:46
Absolutely, I think let me tell you, let me tell you the similarities first. What men and women are both attempting to do or on the pursuit of are making peace with their pieces. We’ve all been, quote unquote, broken in some way. We’ve had an experience and event or an encounter that has shifted our perspective and caused us to limit the way we think what’s available to us. Right? It’s a lot of men are cause because of that, because experiences they go through feelings of inadequacy. They have what I call impostor syndrome, they only feel significance, but when they’re in power, they have an inability to receive state, they don’t know how to be alone, right? And all because they have an inability to access their emotions, they don’t know how to access the emotions, many of the experiences that life calls into, because fourth causes fourth into requires that component. And when it comes to women, women have access to emotions, but they don’t always have the ability to think logically or linearly. And so they operate from the emotions. So what men do what women do, externally, men do internally, right? So this is why there’s so many, you know, in my experience, so many disconnects in the communication between the two sexes. So it’s really powerful that women are willing to be emotional, but not take a step back and look at the bigger picture when men are back away from the solutions that they can’t even see what’s available to them. That makes sense. Yeah,

Alex Beadon 19:18
that’s super interesting. I love it. Okay, cool. So we kind of deviated so that’s the first part of what you do. The second part is,

JuVan Langford 19:26
the second part is I have an online academy. So I have an academy where I do business and life coaching and supporting entrepreneurs and really getting clear on one man’s story. I think there you know, entrepreneurship is something that is broadening the pool has been become saturated. Everybody wants the autonomy, everybody wants the flexibility. Everybody wants this luxury lifestyle, doing all these things, and it’s great. However, what differentiates Alex from JuVan and JuVan from Michael and Michael from Sarah is to our stories, most people but don’t know how to effectively communicate your story and their experiences and sharing the parts that count, right? everything that counts can be counted. And so a big part of my online account, and entrepreneurs get clear on this story. Because when you’re clear on your story, then you can deliver value people can see value or when the value is communicated people pay whatever they whatever you want for your services that do that, and then they get clear on their legacy. What’s the what’s your end game? What is it here that you’ve come to leave behind most people think of legacy as something that you leave behind. But my focus is living your legacy, you know, I’m doing I get to experience the legacy that I’m creating, versus doing all these things, wait until I’m 50, or 60, to create a nonprofit, but I’ve been able to be a part of that for the experience. And so those are the main focuses of the academy. And then I dive into the finances and dive into the relationship building and the resource development. So it’s a pretty, pretty pretty, it’s like a, I say, a fast, fast start, deep dive kind of bootcamp, if you will, for those for those who may just be beginning, but those who are in the midst of building a business and have hit a hit a wall, and don’t know how to really effectively communicate what they’re offering us.

Alex Beadon 21:14
Yeah, and connect with why they’re doing it in the first place. Yeah, I love that. Okay, so the next thing that I want to ask you is a excuse or something that I hear a lot from people as to why they can’t seem to find the right clients. And so I’m really curious as to what your take on this is because as someone who works with a lot of men, on getting in touch with their emotions, when a lot of men don’t even know that they’re not in touch with their emotions, because they’re so far removed from their emotions. I’m curious as to what the marketing process is like for you, in finding the right men to work with?

JuVan Langford 21:51
Well, I believe that we attract who we are. Because most people don’t know who they are. In this moment, when the client does arrive, they know not how to communicate, they know how to connect, they know how to be able to garner a relationship. You know, I think most men that I work with, you know, it’s Australian men, English men, American men, African men, Indian men, most men don’t have the capacity to connect. It takes a lot of presence, a powerful presence requires that you be powerfully present. And most people are so focused on the money. And so focused on the end game, the transaction, that they missed the transformational experience that’s available between you and the other person. So I don’t talk about money until the last probably 90 seconds of the conversation because the money will come, money will always come. And if you focus on the money, you miss the people, people the money comes what I’ve what’s what’s changed from me, is I, I’ve really been driven by the movement, to teaching people how to build movements out of their message. And I don’t have companies I have movements, I have several movements, I have, you know, my elevation effect with men, and that’s, that’s a movement and I have bravery with women. And that’s a movement, I have the mentor with my young boys that we teach leadership and development, character development skills, you know, once a month, 500 kids, five minute boys, no teens, that’s a movement is all movements. And my movements have momentum. Why? Because I have learned how to enroll people into my vision. Why? Because I know my story. Of that. And I think a lot of it begins with the story.

Alex Beadon 23:43
That’s so much. Okay, so you used to work with influencers, you said, or the company that you worked with us to work with influencers and pairing them up with, with brands. So obviously, you know a lot about the social media landscape, and just social media in general and communicating online. So I’m really curious to have this conversation with you. Because what has fascinated me about you so much, is that it’s exactly what you just said, you were so deeply rooted in your message and in who you are, and what you’re about and what you bring to the world. That every time I see you online, it just feels powerful. Right? It’s like I don’t I don’t really feel like I see anything that is inefficient or something that doesn’t get a strong message across. And what was interesting is the first time I found you, I was like, Look at this guy he has like, I just checked 10,000 followers on Instagram, 3000 Facebook fans, 1800 subscribers on YouTube, which isn’t a lot compared to many other people out there. And yet, you’re out there and you’re doing your work and like you’re still making things happen for yourself and not letting like the numbers slow you down like you’re clearly unaffected by the numbers. Right? So I would love to hear you talk about that. Your relationship with social media, and just how you feel about everything I just said, yeah, if

JuVan Langford 25:05
I can speak, speak candidly, for a moment. I’m so over social media. And I say that with with so much love, because social media has really been a huge support it as far as the expansion of my business, a lot of people find me through social media. But I’m not enrolled in this agenda that is build, build, build more, more and more, you made a post about this recently that I saw, because I’ve watched you as well, you did a video and he was talking about quality over quantity. Quality is so much more important. And I realized, you know, when I first started being an entrepreneur, one of the things that was told to me is find your core 100. Find your core 100. And I was like, Okay, well, what does that mean? Find 100 People who are ranting and raving fans of your work. And so my focus has been to develop that core 100. I’ve been working on that. And I did that with my men. And when I hit that 100 It was 150 when I hit that that number, and I mean when I say that number 150 150 men in an online community on Facebook group that I’m nurturing and supporting and loving on and asking questions and inquiring and sending surveys and I want to know these men, well, I know these men’s wife and other children’s name, I know where they’re from another vision, their goals. I know what they’re up to in the world. No one. I know a lot about them. Right? Because I focus on this community. People because I love on them. And I nurture them, they bring more people. This is something that I intend on doing Alex for the rest of my life. Yeah. If that’s the case, I’m in no rush to build that I’ll hit a million at some point. I’ll be on Oprah. I’ll do all those things. I’m not in a rush. And I don’t feel like I’m competing with anybody. Yeah, more as a person who finds what works, and makes it work for more people. So I’m playing the long game here. I’m not playing the short game of all let me hit 5k. Let me hit 10k. I played that at one point. And then I realized this is exhausting. Track I’m losing sight of why I’m doing this in the first place. And I’m being coming disappointed and creating this resentment around this vision that once I was on fire for now, I’m losing the flame. I’m losing the spark. Why is that? Because I’m focusing on something I can’t control. All I’m focused on something that it doesn’t make a difference. If I do or not the people who see my content, I get messages all the time, Alex JuVan, I was this was maybe two years ago, this guy messaged me on on Facebook, it wasn’t like a huge threat, maybe six or seven paragraphs. And it said, Thank you. Thank you so much. I was walking on my way from leaving home this afternoon from school. And I’ve been going through a lot with my mother and my father passed away. And I realized I didn’t have much to live for. And as I was walking to the bridge to take my life, your video came up on my phone, and I sat my back against the bridge. When tears I just wanted to let you know that you saved my life today. When you get messages like that, Alex, I give I have full body chills right now. It’s like, excuse my French before the numbers. Yeah, you’re about the numbers. I care about the people. And stepping into this entrepreneurial journey, focusing on the people. Money has always done its way to me, I’ve always been I’ve never wanted for anything during this entrepreneur journey, because I’ve been committed to the game. When you commit to the game, the game will take care of you, when you commit to the vision that vision will provide for you. When you commit to something bigger than you. You cannot lose you will only ever always be protected. And so I’m a little delusional if you think about it like that, you know, doesn’t make sense. Well, how do you do it? If I Why don’t you just stick to it? And I think the biggest groupings, community, community, community community I have been all trust selective. Most people select I’m selective when it comes to the community people I’m around. So big thing because those people influenced the way I think and the way I feel about myself. If someone is around me, and I feel like I’m exhausted, this is not my people, find your people. It’s something I talk about a lot and I saw a video you did that as well. But finding the people you gotta find your people the reason why people aren’t winning when you transition from being an employee to entrepreneur is because you spent too much time with not your people. Yeah, Alex and I used to be so close but we’re, you know, she’s she’s she’s kind of different now. And like she’s she’s it’s got a little negative she was dating this guy, or she’s not your people anymore. He’d been moving. Okay about that. The second thing that I would say, that has been a really big opponent to my success. As of late, is self care, I guess the best way to say is like spending time with me that I didn’t know how to be alone before, like most bet. And I think the leading cause of depression and anxiety and pain and shame ego for men is, is loneliness. And I learned that being there’s difference between being alone and being with yourself learn how to loved on me, and that’s massages and manicures and pedicures and, and going to the beach and going to the gym and eating clean and like taking care of my vessel. Because when my vessel is down, my business is down as an entrepreneur, if you get sick, the business is sick. If you’re depressed, the business is depressed, it’s all affected, it’s all touching. And so taking care of me has been a big proponent to that as well. And the third thing I would say is, that has been really, really huge for me, is, you know, I do this thing every year, I call it the starting five. And I pick five people that I deepen my relationship with. You know, I’m writing a book right now. And this book is a big part of the book itself is teaching people how to become relationally wealthy. And I think if we all chose our starting five, the beginning of the year, oh free, if it’s if you’re watching, you’re listening to this, and it’s February, March or April, whenever whatever month you’re in, you can start right away. But five, five individuals, who you feel that you can learn from that there’s something available to you and go to them and tell them what you see available, acknowledge what’s available for you. And then make a commitment that you’re going to support them as much as they can to support you. And make an effort weekly or monthly to connect these people, whether it’s lunch, dinner, or a phone call and be with them and learn and grow and ask them what they’re up to and be invested in their vision as much as you desire them to be invested in yours. And those three things, I’ve been a huge proponent to my success as entrepreneur. And if you can notice, it’s all people, community development myself in my in my starting five, is this the people who have supported me. So if you’re entrepreneur, you’ve hit a wall, it’s probably because you haven’t found your people. It’s probably because you haven’t developed a relationship with yourself. You don’t know yourself. Because I know myself. I’m interesting. So people are interested. And that makes all the difference.

Alex Beadon 32:24
I love that. Can you talk a little bit about how you got comfortable being with yourself?

JuVan Langford 32:33
Well, I got comfortable not I realized how uncomfortable was being with myself first, I think, I think, you know, the way I think of it is I feel like we’re born into a world just oozing with all this wisdom and knowledge and self understanding. And then we enter this thing called the world that’s built, constructed and designed to cause us to forget who we are. And we get enrolled. And first it’s just an idea. And then it’s a story. And then we tell the story so many times it becomes a truth that I’m ugly, that I’m not enough that I’m overweight, that I’ll never do this, that I’ll never have this. And because we believe these things we operate as people from our truth is that we stay broke, and we stay broken. And we stay confused and conflicted because of one moment, one moment, just one moment. That became our truth. It’s so It’s so crazy how a moment turns into an identity. Shifts in entire identity. And what I’ve learned is that you can do mentorship through reading through books through coaching, is that you can shift the any any any identity. And when you go from being an employee to entrepreneur, it’s a huge identity shift. It’s kind of for me, I played basketball for 12 years, I played overseas, I played in college, I played in high school, and to let that go. And people said, what do you do? I can’t say actually, I can’t say basketball player anymore. Do I say I work for this company. You know, people don’t know what to say they don’t know who they are, because who they are. And what they do are often two different things. And I finally found myself in a place where they’d become one when it merged. And it’s a beautiful experience. But it’s gone from that tradition. It’s called Identity foreclosure, and you got to shut down who you think you already become who you’ve always been. And that’s one of the most challenging journeys and that’s why having a coach in the community is important, which is why I do the workshops. You know, for men and women. It’s why I have an online academy which is why I work one on one with clients as well. And diving deep and challenging them and being that corner man for men and women who don’t have that support that they need. It’s so in coaching is so invaluable. You know, it’s so invaluable to have someone that would be able to be a loving interruption to your life and to be able to to knock down the walls that you scratch up that you crawl that that you look at, and it just intimidates the hell out of you. Important to have those those people in your life and so I’m excited to be here, I’m excited to be able to be a contribution. And I, I don’t coach because I have all the solutions around the story that I’m very clear on that overflows of solutions. And I think if I can invite people who are listening to do, you know, a tangible, tangible, tangible tool or technique is to really develop relationship with with two people. The first is with your inner child is to really spend some time with a little boy, a little girl inside of you and really listen to them. Because that’s where you’re operating from more often than not little boy, me was filled with shame, guilt, frustration, anger, and the man was really afraid of this boy, I grew to be this sensitive man, this emotional man, we’re gonna have this angry, you know, you know, little boy inside of Mansell, teaching the boy in the man to hold hands, and finding that alignment has has made all the difference. And that came from community from spending time with myself and finding people who could really see me for who I, who I am. And the second relationship is with some with the higher power, you know, I, some people were really resistance to spirituality, it was just a religion and theology. But I think it’s very important for us to have a relationship and to be able to have a conversation with something bigger than you, whether that’s Allah, whether it’s God is Jesus, that’s Buddha, whoever that may be for you are just talking to nature, sitting in nature, at the beach, talking to the ocean, talking to trees, talking to the grass laying, we’re back down in a field somewhere and just speaking your truth, get it out, write it, speak it, you know, find people who can, will you feel are worthy of your truth, you know, maybe that’s not the starting five, maybe you just got the number one, if you pick one person and you just go a place, you’ve never gone with someone before. And the freedom that lives on the other side of that conversation, I can’t tell you how much is available there. And I feel such a sense of duty and responsibility to share this message and spread this message on every podcast, every TV show that I can, because you can’t experience this freedom that I have inside of me and not want to go all around the world and teach you know, it’s infectious.

Alex Beadon 37:27
I love enthusiasm. That’s awesome. Okay, so before we wrap up, there’s one thing I had to talk to had to talk to you about today. And it’s the topic that you brought up in your most recent video, you basically talked about how we have a tendency to fight so hard for our limitations, but not for our life. And you spoke about the importance of making space, making room for what it is that we want to bring in. And you kind of touched on it just now. But I’d love for you to just go a little bit more in depth with us on that.

JuVan Langford 38:02
Man, I could talk about this forever. I know. One of my favorite topics. Where do I begin? I’d say this, most of us are winning the losing game, for winning the losing game. And we’re not rooted in anything. So nothing’s growing. I’m gonna say that, again. Because we’re not rooted in anything. Nothing’s growing. And I think the content that I’m producing, you know, this human content, if you will, that I’m producing, is really getting people to understand that it’s not money that’s holding you back. It’s not even time that’s holding you back. And it’s not even relationships, not even the people around you that are holding you back. It’s the fact that you have been taking some time, and to be with you. And to be honest, exquisitely honest about where you are right now. But think of it like this, if you are on the corner of Maine and Fifth Ave. And you want to go wherever you call the Uber and you say, Hey, I’m on Main and eighth. The vehicle that’s intended to get you where you need to go, we’ll never arrived because you were honest about your current location. And some of our car locations aren’t pretty that’s why we can be honest about them. Broke, single, unemployed, depressed, that vocation is not so cute. So we’re not honest about that. But if you live amongst the willing, you will win. If you live amongst the will and you can be honest about where you are. Then you can begin to move things out of that space and you can create room because the only thing holding you back from stepping into entrepreneurship stepping into a relationship stepping into love stepping into the life that you desire, is that you don’t have space you don’t have room for these things. And the reason why we don’t have room is because we haven’t taken the time to be honest about where we are. And I think that’s been the biggest shift for me. And it’s the most challenging. It’ll be one of the most challenging moments of your life, to be honest about where you are. And to be honest about what you’re pretending not to know. I pretended not to know, a lot of things, you know, at the beginning of this journey that, you know that I, as far as you know, with money, I wasn’t introduced to money properly. You know, I grew up in a household, there wasn’t any money out, there wasn’t any money and money was the thing that you spent wasn’t thing that you save, it wasn’t a thing that we had. So I, when I got it, I got rid of it. I spent a lot of time realizing that I was not realizing what being honest, I wasn’t, I didn’t feel deserving of money. The money wasn’t coming, because I didn’t think I was worthy of it. And if you don’t think you’re worthy of it will come speak to money ill, it doesn’t find its way to you. And if you chase money, it’ll run. So it was like this. It was always missing me money was always missing it. I didn’t understand what they told me. I’m a phenomenal guy. And I’m, I’m present and I have this amazing dynamic of masculine feminine energy, and then I’m present in that, man, I love being around you. But where’s the money? Alex? Where’s the money? I shouldn’t be making money, like all these other guys will travel in the world. Where’s my money? Why why is it so hard? Why is it so challenging? And so when I was finally honest, and saying, Okay, I don’t think I’m worth that. And if somebody asked me how much I charge an hour, I wouldn’t know what that is. And if I did a weekend, I don’t think anybody would come. And I had to keep being honest. And I dove deeper into that. And I had some really uncomfortable conversations. And once I could be honest and say, Okay, well, what do I believe? Okay, what what is real? Okay, what do I know? And stepped into to this thing called personal responsibility, that thing that most of us dance on the threshold of? Right. And when I did that, so much shifted, that exquisite honesty has been such a, I owe so much to honesty, I owe so much to vulnerability. In fact, I joke and I say vulnerability pays my bills, in short does because I’ve just been willing to talk about things that most people most men would not. Yeah.

Alex Beadon 42:21
Oh, I love it. Okay, so to wrap up every podcast, I ask a few questions, I’m gonna ask you these questions. And I just think that was the perfect place to end it. Because I think people are gonna listen to that. And it’s going to wake them up and point them in the right direction. So I want to say thank you for that. Okay, so what is the one thing you do? And action step that you take? That has been a non negotiable in the success of your business?

JuVan Langford 42:48
That’s a good question. non negotiable. I’m a, I’m a result oriented guy. And whereas I live my life based on results, so when I set out to have 30 people in a room or a weekend, it happens, sometimes that looks like me gifting three tickets, but there’ll be 30 women or 30 men in that room. So being a man of my word is a non negotiable.

Alex Beadon 43:19
Share a mindset shift that made the biggest difference in your life as an entrepreneur.

JuVan Langford 43:26
I speak English, I speak Spanish fluently. Wow. Perhaps the best language that I’ve ever learned, is becoming fluent in Notability. And that’s the mindset shift is going in there anyways, talking about being raised in foster care, talking about sexual abuse, talking about my mother on drugs, talking about losing my dad, those are things if I could be quite frank, I don’t want to talk about things. I don’t want people to know, I’m a very private person. I’m not secretive, but I’m very private. And I am sharing those things. It’s humanized me, it’s authenticated. And people say two words that every entrepreneur really wants to hear me to JuVan mean to and it’s a connection point. And I’ve had so many incredible clients because of it by workshops, I fill one for confidence because of it. And its vulnerability has been one of the tools that I have. Always lead with, even when it’s uncomfortable.

Alex Beadon 44:23
I love it. Okay, fill in the blank, the world would be a better place if more people new

JuVan Langford 44:29
blank, got mentorship wasn’t the answer.

Alex Beadon 44:33
The book that changed my life was

JuVan Langford 44:36
all the places we will go by Dr. Seuss.

Alex Beadon 44:40
And lastly, I would love for you to challenge our audience to do one thing when they listen to this podcast. They’re going to have the rest of the week to think about it. What’s one action step that you would like for them to take?

JuVan Langford 44:58
Boy oh boy. So many of them in mind. Here’s the interesting challenge. I had a big challenge with self love. Much of my life, I hated myself up well into my 20s. And I was challenged to do this thing I’m gonna challenge everyone on whether you’re a man or woman to listen to this, I was challenged to every night when I showered or fuchsia or the morning to take five minutes to sit on the edge of my bed and to lotion my body from head to toe. And I thought that’s pretty corny. That’s wack. Guys don’t do that. I don’t even use lotion, I every excuse. But I did it for seven days. And I saw scars on my hands on my legs. I didn’t know that I had, I saw, you know, Birthmarks and I saw my hands for the first time on my feet, and my ankles and my knees and a mind body. I looked at my body for the first time ever really, you know, I played sports and I was in the gym. And I’ve been in the showers. And you know, I’ve been in the mirror plenty of times, I’ve modeled and develops things by never saw me, like me. And I grew to appreciate my body. And I was very aware of my posture and aware of my hand movements and my mannerisms because of that. And it helped me in ways that I I still don’t fully comprehend. But I grew this confidence within myself by learning how to be with myself. And I think if you don’t feel confident with your body, or you don’t know yourself, as well, as you’d like to, I think that’s a great exercise of just motioning your body from head to toe and just being with yourself. Just give yourself five minutes to be with yourself and laying your back and just be there naked, lay naked and just be with you.

Alex Beadon 46:47
I love that. JuVan. Thank you so much. This was an epic podcast.

JuVan Langford 46:52
Alex, this is a pleasure. And I really appreciate you for having me on. And I just want to thank you for giving me an opportunity to spread my message and my story. And for continue to go through this experience over and over and over again, I know the work it takes to do exactly what you’re doing. And I know that it’s not always easy. So I appreciate you for giving myself and people like me a platform to be able to spread their message because I’m extremely committed to it. And anybody who does come across this message and would love to have another conversation, they can head on over to jump on life.com and check me out and schedule a 15 minute Skype session jam session to talk perhaps I can support you in some capacity in your personal professional life. And follow my journey and photos on Instagram would love to connect and support you I just want to say that those who have a strong will will always win those who will win. Just want to end on that note.

Alex Beadon 47:46
Thank you so much for tuning into the on purpose podcast and I really hope that you had as much of a blast as we did. If you liked what you heard and want even more, make sure you leave a review because it really helps support what I do here on the podcast. All you have to do is search the podcast app for the on purpose podcast, select it then scroll down until you see write a review and then type away. I hope you really enjoy your week and I will see you guys again next time stay on purpose.

#005 – On Kylie Jenner, Avoiding Burn Out, Staying Motivated, And 3 Things You Can Implement This Week

“Have you ever been to a busy mall with like a million people and everyone is talking? That’s what the inside of my brain felt like.“

Alex details her nitty gritty experiences this week in her business–the trials and tribulations of developing a Facebook Ad Strategy and her crazy and hectic workloads.

But in darkness there’s always a glimmer of light.

Learn how she overcomes her obstacles, declutters her path to progress and also discovers amazing insights that can help you and your business grow.

“The more that you put yourself out there, the more that your differences would stand visible to you.”

In this episode we talk about:

  • Biggest Facebook Ad lessons of the week
  • The book that’s made a big difference in my business
  • Staying motivated, working hard & avoiding burnouts
  • Why you should create content and put it online
  • 3 things that worked for my business this week and could work for yours
Be with the Beads

IG: @alexbeadon
Facebook: Alex Beadon
www.alexbeadon.com

Must Read:

Essentialism – James Latham

Loved this and want more? Check out our other episodes here.

Spark a conversation! Leave a comment below or say hello @alexbeadon on Instagram.

Transcript Available Below

Alex Beadon 0:00
In this episode, I share my thoughts on Kylie Jenner being a self made billionaire on the cover of Forbes. I share my biggest Facebook ads lesson of the week, I share a book that has made massive changes in how I approached my business. I talked about how I stay motivated, work hard and avoid burnout. I talked about why you should create content and posted online and I share three small things that I did this week that bettered my business and can better yours to welcome to On purpose. Do you ever feel like you’re trying to balance it all? nourishing your health while growing your business and living a life well lived? And no matter how hard you try, sometimes you slip from purpose driven into autopilot. Take a deep breath, relax, and let’s get you back to where you belong. On purpose

Unknown Speaker 1:01
Okay, guys,

Alex Beadon 1:01
let’s start the show off by talking about the one the only Kylie Jenner because everyone has been messaging me up on the Instagram being like, Hey, Alex, what do you think of Kylie Jenner’s new Forbes cover? So I felt like I was gonna make a video about it. But to be honest, guys, I am all about that simple life these days. I’m like, Hey, how can I simplify everything as much as possible? And that means covering it here on live podcast. So Kylie Jenner, for those of you who don’t know is Kim Kardashians, half sister. Yes, they share the same mother but they have different fathers. Kylie Jenner is 21 years old. She recently started I believe it was like three years ago started a makeup company first started selling lipsticks and lip liners and now sells a variety of different things from eyeshadow to blush and things of that nature. And Forbes most recently gave her the honor of being on their cover for the August issue or I guess it might be Yeah, August 2018. forms and the cover basically says America’s women billionaires, and then it says Kylie Jenner $900 million cosmetics Queen at 21. She is said to be the youngest ever self made billionaire. Welcome to the era of extreme fame. Leverage. Okay, so lots of people have messaged me, and they’re like, hey, what do you think about this? My first initial response was probably similar to everyone else’s, which was a self made billionaire. Like can we really call Kylie Jenner? A self made billionaire? I’m not sure if that is like legitimately true, like, is she self made? But the more I thought about it, the more I let it simmer in my mind, the more I realized that. Yes, she was born with privilege. Yes, she was born into a family that has a lot of business experience that has been extremely successful. They have a lot of access to money. And then I’m sure by the time she started her her company, she already had a lot of money in the bank. So yes, all of those things are definitely advantages that she had over the average Joe, but it doesn’t necessarily stop her from being 100% self made. Like when you really think about it, we are all given a hand of cards when we are born into this life, right? So no one is born the on an equal level as everyone else. Some people have certain advantages. Some people have certain disadvantages. I believe that the key in life is really looking at the cards that are the hand of cards that you’ve been dealt, and really figuring out like, how do I play with this hand and have the most fun possible and make the most positive impact possible? Like I think that’s really what it comes down to. So I don’t believe that as business owners, we should be looking at this Forbes feature of Kylie Jenner on the cover and 21 with a $900 million cosmetics company and being like, Oh, she’s not self made, She doesn’t deserve it. Instead, I think we should look at it and be like, Dude, she actually killed it with the hand with the hand of cars that she was dealt, she took all everything that was at her disposal, she really turned what she had into this amazing company. And that in and of itself is a huge accomplishment, whether you are someone who starts with a ton of money in the bank account or not, right. So like, even if you look at it, there are so many examples of this of people who are born into successful family companies, right family businesses, it is actually probably more likely that if you’re born into a successful family, that you’re not going to try as hard that you’re going to be less driven, that you’re going to really just kind of waste your life because you don’t have to be working. I think the fact that she has done what she’s done is a huge accomplishment regardless of the fact that she’s super famous or that she was born with a ton of money like to me the fact that she was able to take what she had and turn it into something bigger is worth celebrating and I celebrate it I look at her and I’m like dude, I see your success. I think it’s awesome. Carry on with your bad self like, I don’t think we should be looking at her and being like Oh, like she’s not really self made. Yeah, but, I mean, it’s not her fault that she was born into that family. You know, it’s not like she cheated her way to be born into that family. So I don’t know that’s just my two cents. I don’t really like paying too much attention to these types of stories until like the drama and like, was she self made was she not self made, but so many of you guys seemed super curious as to what my take on it was. So that’s my take guys like Kylie Jenner you are self made. And you definitely were born with privilege, but there’s nothing that you could do to help it and you’ve done the best with the cards that you were dealt. And so for that I give you mad respect. Okay, so we’re gonna dive into what’s been present for me this week. Okay, guys, have you ever felt I don’t know if this has ever happened to you, I’m sure it has, where you are on a long flight. When I say long flight, like maybe 24 hour journey flight where you are literally changing planes like two or three times, you have layovers, you have to wait hours upon hours upon hours in different cities. When you’re on the flight, the flight just literally feels never ending. How many of you have experienced this because if you have, you will know that by the end of the journey, you’re literally on your final flight, the plane is starting to land, you can feel yourself like literally falling downwards in the sky getting closer and closer to the land, you can see the lands beneath you getting bigger and bigger as you come in to land and it still feels like you are so far from home. Like, you just cannot wait to get off the plane. All you can think about is oh my gosh, I have to go through customs. I have to go through immigration, I have to get my luggage. And then I have to drive home and you’re just thinking like, oh my gosh, can I just get home? Like, is it possible for me to just get home because I feel like I’ve been on this journey forever. I just had a journey like this. It is like way too close. In my memory. I was flying from Hawaii to Port of Spain here in Trinidad and I had to fly through LA and Houston, it was just one of those neverending fights. That is what my business feels like right now. Like that’s the stage that I’m at in my business where it just feels like, we’re working so hard. And we’ve been working so hard for so long. And we have this like this goal in mind of what it is that we’re trying to accomplish. And it just is like, when are we going to get there at least with a flight you can be like, okay, you know, in five hours, I’m going to be at home, I’m going to be showered, I’m going to be in bed. In business. Sometimes you have no frickin clue when you’re actually going to hit your goal, like when is it going to happen? So that’s kind of like the stage that I’ve been in. And when you’re in this weird stage of like, just trying to wait it out until you achieve your goal. Your mind can play tricks on you, your mind can play tricks on you. So it’s really important for me that I’m super aware of the entire time of like, yes, we’re working towards this goal. Yes, it’s starting to feel more and more difficult because guys with this, so I’m launching Grand Slam for those of you who are unaware, Grand Slam is my online course. It’s all about Instagram stories. I launched it back in April, no, March, April. And it did super well like how to six figure launch. It was amazing, like nailed it seriously more than doubled my goal, it was amazing. But doing launches like the one that I did in March and April, where we are like literally opening the carts for seven days. So basically people can only buy over a seven day period. I’m so used to that I’ve done that so many times. To me that is like very what is a very familiar territory. Whereas what I’m doing right now with these Facebook ads and trying to create this evergreen funnel, that’s 100%. Working over on the land of Facebook is a totally different ballgame. And we have a goal that we want to be selling 11 grand slams a day, over like directly through Facebook and that funnel. And it is just taking us so much longer than expected. And guys, literally every single week, I’m learning something new and new and new, a new a new about Facebook ads that I had never known before. Right. So it’s just this really interesting time where it’s like, I have this level of impatience because I’m just like, oh my god, I just want to figure it out. And then at the same time reminding myself that I will figure it out and that life doesn’t happen on my timeline. And I just have to kind of trust that I’m going to get there at the time that I need to get there. And that I will figure everything out when I need to figure it out, if that makes sense. So it’s like this weird thing where it’s like, it’s testing my trust, it’s testing my faith. I’m still like, you still have to be hitting the ground running because like we don’t have time to lose. And every day is like we were losing time and we’re losing money. And it’s you know, like I said, it’s like a race like when are we going to figure this thing out is this really interesting time because we are making so much headway every single day like every single day, we are making strides forward and yet it feels never ending like it feels like we’re not really making that much progress. So that’s kind of where I’m at in the business right now. That’s like really the stage or like the feelings that are coming up for me so Do what it requires me to do is constantly remind myself like, what it is that I’m working towards, why I’m working towards it. And it’s also made meditation, stillness. And time alone matters so much more so that I can really have that time to check in with myself be present with myself. And to find the truth behind all of those different questions like you when you’re when you’re like, you know, work, work, work, work, work, work, work, sometimes you just sit back and you’re like, oh, my gosh, like, what is this all for? So it’s just like a constant reconnecting with like, Hey, this is what you’re doing this for this is what you’re working towards. This is the level of commitment it requires. And if you’re not keen on it anymore, or if it’s not worth it to any more than Cool, let’s stop.

But hopefully you have those sessions. And you’re like, oh, yeah, that’s why I’m doing this like, to me, keeping that high level of motivation to make sure that I can continue going, is all about connecting inwards, and like really having that time where I can be like, oh, yeah, that’s why I’m doing it. So yeah. If you’ve ever experienced any lack of motivation, I highly recommend that you meditate, spend time alone, really, like ask yourself the important questions, why am I doing this? Why does it matter that I do this? Is this something that I want to stop doing? Is this something that I’ve been doing for so long, and it’s not working? Because maybe I do need to stop doing it. Like, there are so many questions that you need to be asking yourself that you really need to be honest with yourself about. Okay, so now that I’ve kind of mentioned like, the energy around the business right now, which is really like, are we ever going to get there? Then comes the point where like I said, I spend time alone with myself like reevaluating being like, Am I moving in the right direction, you know, is this something that is worth my time, once all those things have come to fruition? You’re good to go. In this case, I want to share with you some Facebook ad lessons that I’ve learned this week. So we really sat down at the beginning of this week, and we took a look at what’s working, what’s not working, there are different stages of our marketing funnel. As every guys, when I’m talking about me, in this podcast in my business, I want you to always be translating it into your business, right? So for me, I’ve created this marketing funnel, and it’s all on Facebook. So I’m looking at each and every single like success rate of like, okay, what is our goal? For this level of the funnel? What is the successful conversion look like at this part of the funnel, right? And really just breaking down step by step? What does success look like so that we can compare where we are at and how we are currently performing with where we need to be at so that there’s no confusion of, you know, where are we going wrong? Instead, we can get super clear on where we’re going wrong, we can be very, very specific about oh, hey, this is the glaring problem here. So we did it, we sat down, we broke it down. And we realized that a big problem we’re having is that people are not watching our free pieces of content. Now it’s interesting, right? Because I’ve already done the launch for Grand Slam, I’ve already proven that the launch works, because I did it. Like I mentioned back in March. So the question is, why isn’t it working? Now what is different last time that I launched Grand Slam back in March, April, I hosted all of the lessons on a an individual website, it was a website that people got special access to when they signed up, and they can log in and watch the entire video right now I’m sending them these free videos in their Facebook newsfeed as ads, which seems all great and fine and dandy and everything because hey, they don’t have to, like opt in like you’re making it so much easier for them. Wow, that’s amazing. But what I did not factor in is the fact that these 20 minute long videos that worked really well on a separate website with no distractions are now not working. Because people are on Facebook when they’re watching them. And guys, I don’t know about you. But when I’m on Facebook, I’m distracted 100% of the time, I’ve got messages coming in. I’ve got notifications coming in, people are popping up as like coming up saying, Oh, this so and so went live, do you want to watch their video, it is very distracting Facebook is a distracting place. So it is no surprise to me when I look at the data that most people are not watching our 20 minute long free content videos, even though they are jam packed to the brim full of value. Right. So what did I have to do? I then have to decide, okay, this isn’t working. Number one, clearly, number two, what are we going to do to solve it? So the problem that we have first and foremost is time, I don’t have time to keep tinkering with this Facebook ads strategy that I’ve never done before to try and get it to work. And I don’t have the money to keep throwing out this to just cross my fingers and hopes and hope it works. Right. So number one, I have to have another strategy. Is that what I want to do? No. Do I want to divide my time and come up with a brand new strategy? No. Is that what I have to do right now? Yes. So basically what we’re doing is we’re going to be continuing on experimenting with the current Facebook ad strategy, while at the same time pretty much 100% replicating our old Facebook ad strategy, which to be honest with you, we didn’t really use Facebook ads for. But the strategy had nothing to do with keeping all the content on Facebook, like the new strategy does. The old strategy was just hey, sign up for my emails, and I’m gonna send you these emails, you’re gonna get free value of how to edit your Instagram Stories delivered straight to your email inbox. I know that works. I’ve done that before. It works, it converts. I know that’s tried true and true. Is that true? I know that’s tried, true and tested. So we’re going to basically create new Facebook ads, that’s just asking people very simply sign up for our email list, while we spend less of the budget on really tinkering with this new strategy and really trying to make it work. And I think this is a great lesson for everyone guys, people told me, like Facebook ads, strategist, people who are professionals basically said, Alex, you need three months to really get this strategy up and running to a point where you can solidly rely on it. And I was like, Nah, I can do it in a month. Like, you know, I’m smarter than the average Joe, I can figure this out. No, I’m now realizing they’re 110%, right, because every week, I’m continuously learning more and more and more and more and more about this Facebook ad strategy. So I’m going to, you know, turn up the volume on my patience levels and wait it out and simultaneously go back to what has been working for me, which is using the email marketing strategy instead of just relying on the Facebook ad strategy. So that’s my lesson for you the lesson and basically how you can convert that or translate that into how to work for you is that people aren’t spending all day every day on Facebook and watching 120 minute video, like I would be curious if anyone watching this has ever watched a 20 minute video on Facebook, because I know, I never watched long content on Facebook. So if you’re someone who’s investing time, money and energy into Facebook ads, the shorter, the better. The shorter, the better. The shorter, the better, better, shorter, the better. That was weird. That brings me quite swiftly onto lesson number two. Lesson number two. And I don’t know why I’m numbering these, these really aren’t in numbers. This is just the second thing I wanted to talk to you guys about.

Prioritizing and your business, right? So I’m the kind of person who it’s like, Okay, I’ve got my I’m like a huge content creator guys. I love creating content. If it was up to me, I would create content all day every day. I freakin love it. self expression is very important to me. So I like I like making content. I have multiple content pieces. During my week. I have Monday mantra I have work with me Wednesday, I’ve now started this podcast, I wanted to start an IG TV channel where I post once a week, there’s so much that I want to do and yet there are not enough hours in the day. And I think this is a big problem that I see a lot of entrepreneurs have is that in a legendary world, me and Laura have this joke where we talk about like this legendary day where like, basically, we’re gonna have everything figured out and we’re gonna be able to do all the things that we want to do. We’re just not quite there yet. Right? So like when I talk about in a legendary world, yes, I would be like the content creation QUEEN and i would have multiple podcast episodes coming out. I have daily emails coming out. I would be on IG TV every single day. But I don’t live in the legendary world. I live in a world in which I need focus in order to get my things done. Right. So what does that mean? That means I had to really sit down and be like, Okay, right now I’m drowning in work, drowning in work. And that’s not good. Like, that’s not healthy for my business. That’s not healthy for me. I’m going to burn out if I keep going at this level. So what can I take off my plates? How can I make my life easier? What is unnecessary? And I would highly suggest if you’re listening to this episode, right now that you make a list of every single thing that you can cut from your business that is not necessary. So for example, Monday, mantras what I like to have a Monday mantra every week. Oh my gosh, yes. What I love it to be a part of my my online platform. Yes. Is it doable right now? No. So I’ve literally just decided, You know what, Monday mantra I’m putting you on hold. Work with me Wednesday? Would it be great if I could do an amazing work of me Wednesday, every single Wednesday? Yeah, that’d be friggin awesome. But you know what, right now, I don’t have the time because I’m so busy focused on how to get all of these funnels up and running and working to a beautiful, pristine place. Right. So what does that mean? That means that instead of doing work with me, Wednesdays on my new camera, and really like going above and beyond and using my GoPro and like using all my tools and equipment that I really want to use, so where I can, like show off my creativity. No, I’m going to take it back to a much more doable level where I literally just use my iPhone and post what I’m doing throughout the day. Right. So prioritizing really means like looking at what is necessary to move the business forward. What can you get rid of work in order of priority? Because you can’t do everything. There’s this amazing book called essentialism. I absolutely love it. It is one of it’s like one of those books that legit changed my life. And the core message behind the book is basically simplify like Simplify, simplify, simplify, simplify, simplify. If you can focus on one, like doing one thing really, really well, you could do it to a 100% level, or maybe like a 95% level, if we’re being realistic. If you’re working on 10 different projects, you might only be able to get to 9% on each of those projects. So you’re still working just as hard on those 10 projects as you would be on that one project. But instead of having 10 projects, where you’re only at a 10% level, you have one project that you’re killing it at. Right and like that’s really where my head space is right now is like what can I get rid of? How can I simplify my my work life and my workload? Laura, having Laura here, and actually, I’m super sad, today’s the last day that she’s going to be here, she leaves tomorrow to go back to New York. I’m going to miss her a lot. But it’s been so beneficial to have her here. Having her here has shown me so much of like, number one, why hired her to begin with she is phenomenal. Number two, we are the most epic team that ever existed, the things that she’s so good at are not my forte at all, and vice versa. So we complement each other really, really well. And it’s just I just feel this deep sense of appreciation of having her around. In the business of having had her here physically for the last two and a half weeks. She’s had such a positive impact on the business. Like I can just see her she’s like trying to systematize things. Is that a word? systematize systematize. Yeah, it’s a word systematize things, she wants everything to be organized. She wants there to be a flow and a system and a process. And I freakin love that about her. So I’m super happy to have her on board. And just having our hair over the past few weeks has just shown me all of the ways that like I could be better, right. So for example, I’m the kind of person I have a tendency of like leaving things until the last minute that has to stop. And actually it has it has been stopping, which is something I’m really proud of. And something that I’ve spoken to Laura about. And I’m like slowly but surely I’m getting better at being less of a procrastinator because it’s now starting to hit me that when I drag my feet on things, it holds the whole team back, right. And then also something that has come to me that Laura Laura pointed out, we were having lunch the other day, and I was talking about all these things I wanted to do. And Laura was like, I’m trying to take things off your plate, and you keep adding more things to your plate. And I was like, Oh my gosh, I need to write that down. Because that’s such an aha moment like, it’s almost as if my brain is wired to believe that I have to be working at this max capacity. Just like running, running, running, running, running all the time working, working, working, working, working all the time. And now I’m starting to realize with Laura here, when I take something off my plate, when someone else takes that responsibility, it does not mean that it’s time to add a new responsibility to my plate, it means focus in more on my existing responsibilities. So that’s been really huge for me this week, as well. It’s just, you know, not adding unnecessary things to my plate. Another aha moment I want to share with you guys is I launched this podcast, and it gave me a whole next level of clarity. What do I mean by that? Okay, so I’ve been wanting to start a podcast for at least the last 12 months. And I knew that it was definitely a huge overtaking. I didn’t, I did not want to really take action on it. Because I had so many other things going on, I had my YouTube channel, I was just maxed out right when my youtube channel disappeared. Which by the way, it was very traumatic. I had been working on that YouTube channel for seven years, it had 200 videos and more than 2 million views. And one day I woke up and it was gone. But that’s a story for another day. When I lost my YouTube channel, it made me realize that this was an opportunity to focus on something new. That’s why I decided to change on over to the podcast and to try something completely different. Am I taking that action step? It has just allowed me to connect with you guys in a totally different way, like hearing from you guys on my Instagram, direct messages, hearing from you guys on the reviews, especially the reviews, it’s just been so so great to read all of your amazing reviews and to hear your reflection of the podcast and what the value is that I bring to your life through the work that I do. And that has been just, it’s just brought me so much clarity, like, the more the more I put myself out there in these different ways, the more clarity I’m able to have on my business and on my brand and on who I am in this world and on the value that I bring. So having said all of that if you are someone who’s constantly asking yourself, you know, who am I Where do I fit into this online world? What’s the value that I bring? I guess what I’m just trying to say is that you don’t need to have it all figured out. But the more that you put yourself out there, the more that your differences will stand visible to you. Like you won’t know what makes you different until you put yourself out there a lot of times getting people’s feedback of of what their experience of you is, that’s what’s going to allow yourself to see, oh, this is what makes me different. Like, I’ll never forget, I started blogging and people will really was when I started making YouTube videos, people would tell me again, and again, like the number one comment I would receive is, Wow, your energy is amazing. People would be talking about my energy again, and again and again, in the comment section. That’s when I started to realize, Oh, my energy is quite different than everyone else. Like, that’s something that’s different about me that I bring to the table. Now with the podcast, for example, a comment I’m getting again, and again, it’s like, wow, you are talking about strategy. And you’re talking about the soulful side of things and like you’re very reflective and self aware. And that just brings me to a whole next level of like, oh, wow, that’s what makes me different. So if you’re wondering what makes you different, or what makes you stand out, I can definitely tell you that putting content out there, and actually being visible in the online world is only going to help you get more clear on who you are and what makes you different. Right. Another big thing for me this week has been burnout. I have been the common theme in this podcast so far is that I work hard. And I get tired.

But it’s just it’s this is just one of those phases. This is one of those seasons, the longer you listen to the podcast, the more you’ll realize that like my business is full of seasons. This is just one of those hardworking seasons, right? It’s super important to know yourself. Every one is different. Every entrepreneur is different. You need to know when it is vital for you to stop, slow down and take a break. 100% Because I know it’s so easy to be like I have to hustle. I have to hustle. I have to hustle. I have to hustle. Gary Vee says I have to hustle. Gary Vee sleeps for hours. And I have to hustle. Like, you look at all of these people who are who are working at this extreme level of work and you compare yourself to them. And you’re like, wow, like, I don’t work as hard as she does. I don’t work as hard as he does or whatever. At the end of the day, you need to figure out what is your highest productivity level. And that might mean taking a nap for three hours every day or like whatever works for you. Right? But like really understanding listening to your body, taking note of your patterns of like, what does it feel like in your body? When you’re hitting a wall? What does it feel like in your body when you are about to burn out? How can you tell the difference between I need a break and I’m just trying to procrastinate, you need to know yourself and know your body well enough to know when to stop know when to take a break and know when to keep pushing through. For me. Like I can tell you right now I know I’m hitting a brain when my brain I know I’m hitting a wall, when my brain feels like it’s overheating. I can feel it like physically in my head. It is just like one of the biggest signals that I need to slow down and take a break. And if I don’t take a break, and if I keep pushing forward. So for example, this week, I feel a lot of pressure because Laura is here. I want to maximize the time that we have together. So I’m really pushing myself to work as much as I possibly can. Because of that when I start to feel that little, like signal in my brain that’s like, Hey, you’re reaching burnout. I’m like, Okay, I know. But I really need to work right now. So I’m just gonna push through a little bit more, a little bit more, a little bit more. I’ll drink extra water though. And I’ll make sure that I’m getting enough sleep and I’ll cut out the alcohol but like I need to keep rolling. I need to keep going right? What ends up happening then is that I end up like my body basically experiences something that forces me to slow down. So like yesterday, migraine hit me, I will tell you what, that migraine hit me and guys, I get light sensitivity, migraine. So like the light is just the worst thing I just have to lay in bed. No sound because talking hurts. no sound, no light. I get my blindfold on and I just have to rest. And it’s so interesting because yesterday when that happened to me, I was laying in bed I had my blindfold on. And the entire it was like my mind was like how to describe it like you ever been to like a busy mall where there’s just like a million people. And everyone’s talking like that’s what the inside of my brain felt like I could not stop thinking about what had to be done and what was next on the to do list and what what I was missing out on and like so much so that I had to like keep like pausing my nap to text Laura and be like oh hey and let’s not forget this. Oh and let’s not forget that and like oh I need to write a note for myself about this.

That is super problematic like that moment of me really not being able to really press stop when I most needed to press stop was a big wake up call for me. I’m like yo, this is this is super problematic. I think oftentimes, I’m such a high. How to call me on Like, uh, hi, I’m a high achiever, I want to achieve things I want to, I’m very like focused on what it is that I want to do, right. And it’s like almost I become obsessive is like, Oh, that is my end goal, and I have to achieve it. But it’s like, it’s not the end of the world, it should not be what your entire life revolves around. And I think right now I’m at this weird place where it’s like, I know I’m in this season of work. So it’s almost like I’m excusing myself and letting myself work, work, work, work, work. But there has to be like, there has to be a time where I switch off, and there has to be like, Oh, my gosh, guys, meditation is so freakin important. Because it’s not until you stop and slow down that you realize how fast your brain is going. So for me, meditation works. For me journaling really works. But it’s hard because I like to journal on my computer. And at this point in time, I can’t even be on my computer. If I’m being honest with you, it’s just too much like when I switch off, I need to fully fully fully switch off. I feel like really and truly, that’s what this week has been focused on. And that’s what this week has been all about. It’s just like, pivoting our strategy to make sure that even if even if we have to stretch out that that Facebook ad strategy goal to three months that we’re still hitting our income goals each month, simultaneously, like trying not to kill myself by overworking myself, this welcome to entrepreneurship, entrepreneurship one on one, how to avoid death through overworking. But no guys, really and truly, this is just the season, there will be I feel like we’re at the beginning of this journey together, you’re definitely going to see a change in pace over the next few months. But right now, that’s just kind of where I’m at is like, how do I really make sure to balance out this life of mine so that I’m enjoying myself and not burning out and simultaneously getting everything done that needs to get done. So moving off of that topic and onto something that is probably a little bit more helpful for you and a little bit more solid, and something that you can take action on. Number one, curating your Instagram feed this Sunday, I completely switched off from work, and I was going through my Instagram feed, which is something I actually really enjoy doing. And I realized it had been a while since I curated my feed. My Instagram feed is like sacred space, I do not want you in my Instagram feed, if you are not adding good vibes to my emotional well being and to my energy. This is nothing to do with the way I feel about you as a person. This has nothing to do with you know me not liking you or me not liking your content, it is literally just something that I do to really make sure that I am being conscious about the content that I’m consuming. So what does that mean? That pretty much just means going through my Instagram feed and reviewing every single person I’m following. And if that person isn’t bringing or if that person is not adding something to my energetic table, they gotta go, which means I either unfollow them, or I mute them. In case you didn’t know, Instagram has a feature where you can mute people. For me, this is less of a big deal, because I have a personal Instagram account where I follow all of my friends and family. And I have a separate account, which is 100% business where I follow people who inspire me and people who I don’t necessarily know. So for me, to be honest with you, when I don’t like seeing someone’s content, I have a tendency to just unfollow them, because I don’t have a personal relationship with them, they’re not going to realize that I unfollowed them. If you’re someone like I used to be who had her personal Instagram mixed with her business, Instagram, and you don’t want to unfollow your friends, because then your friends gonna be like, Wow, I cannot believe you unfollowed me That must mean that you don’t love me. And they’re going to take it personal and blah, blah, blah, just mute them. When you’re scrolling through your feed. If you see an image and you’re like, I don’t really care about listening to this person anymore, they’re not bringing anything to the table, tap the three dots on the right hand side of their username and just press the mute button. And you can mute their posts or you can mute their posts and their story. And to me, that’s super beneficial. Another thing when you’re going through your stories on Instagram, if you just tap and hold on someone’s face, it gives you the opportunity to mute from there as well. So fun fact, for those of you who may not have known that that was an option. It is a game changer for me. And I highly recommend that you take maybe 15 minutes today or any day this week and mute or unfollow the people who are not bringing something to the table. Another thing that I did this week that I think is super beneficial for any business owner is I updated my email signature. This is one of those things that makes a huge difference. Because if you think about how many people you are emailing on a weekly basis, it adds up even if it’s just one person, it’s still an opportunity to share whatever it is it’s current in your business with that one person. So I recently changed my signature to now mention the fact that I have a podcast. I added a cute little graphic at the bottom with a picture of me. But you can use your email signature to talk about maybe a free opt in that you have. Or maybe you have like a special sale that’s coming To up or a promotion or something, I think that using your email signature is a really great and easy thing that you can do in order to communicate whatever it is that you’re currently working on. Last but not least, this tip is a game changer. Every night I go to bed, I have a tendency, and I think this is a human tendency of just like listing out all of the things that I didn’t get to today. Oh, I wanted to get to Facebook ads today, but I wasn’t able to because XYZ Oh, I wanted to email that person today. But oh my gosh, how did I forget, I can’t believe I forgot. And I still have to do that. I just spend like literally so long at the end of the night thinking to myself about all of the things that I didn’t get done. And it hit me a few nights ago, I was like, This is crap, that I’m not allowed to talk to myself, like this guy’s like, any type of negative talk any like, this is why you have to really be the bodyguard of your mental thoughts, because otherwise it just gets out of control. I do not allow myself myself to speak poorly to myself or beat myself up. So as soon as I catch that happening, I have to step in and be like, Okay, how do I turn this around? Instead of spending five minutes before I go to sleep? Basically beating myself up for all the things I didn’t do? How about I consciously decide to focus on all the things I did do? What did I do today? What did I accomplish today? Because it leaves you feeling so much different when you go to sleep. Thinking about all the things you did do and how awesome you are and how you killed it today, as opposed to all of the things that you didn’t do. You’re going to find that this is a common theme in the world about experience like rewriting all of those dots that aren’t necessarily bringing you any value at all. Thank you so much for listening to today’s episode. I am just so happy that this podcast is in existence. This is now the third week guys, this is the third week and I’m just I’m feeling really good about it. It’s definitely been a different way of expressing myself. And I feel like you guys are feeling that too. There’s definitely like a deeper level of connection. And it’s just it just connects you on such a personal level, which I absolutely love is totally up my alley. What I want to ask you to do is if you enjoy this, can you please take a selfie of yourself listening to this podcast and post it online? I love seeing pictures of you guys listening to the show. share with me what your biggest aha moment has been send me a DM and let me know what did you think of this episode, you have no idea how much it fuels me to hear from you. Like obviously, if you didn’t take away anything from this podcast, then don’t hit me up that is not necessary. But if you did, like literally just take two minutes and message me and be like, Hey, Alex, this part of the podcast really hit home for me. Your feedback guys makes such a big difference like someone messages message me this week on Instagram. And they basically told me how my podcast had helped them and how they had interpreted what I had said and it was in a totally different way than I had even like I didn’t even mean for them to interpret it in that way. But that’s so cool that it can bring benefit to so many different scenarios. So I just want to say thank you guys so much for you know being a part of this community with me. Thank you for being with me since day one. I really appreciate it. And I will talk to you guys again next week. Bye. Thank you so much for tuning into the on purpose podcast and I really hope that you had as much of a blast as we did. If you liked what you heard and want even more make sure you leave a review because it really helps support what I do here on the podcast. All you have to do is search the podcast app for the on purpose podcast, select it then scroll down until you see write a review and then type away at the beginning of the next episode. I will be picking one review one special review My favorite review of the week and I will be reading it out for all of you guys so you definitely don’t want to miss out on that. I hope you really enjoy your week and I will see you guys again next time stay on purpose.