#019 – Q&Alex – Anxiety, Focus, Audience-building & Apps for Insta

You’ve got even more questions. She can’t wait to answer them. Alex gets in her zone with a hot list of burning questions from yours truly: YOU.

Welcome to the second installment of Q&Alex, where she answers a wide range of questions from Staying Focused on your Goals to Finding your Online Tribe, and everything in between.

Welcome to On Purpose.

In this Podcast, you’ll learn:

  • How to stay focused, clear and confident
  • How to overcome anxiety
  • Building a loyal online community
  • The apps Alex uses to plan IG content
  • & What she thinks of her boyfriend Nick

Megan Minn’s Course: Asana HQ

Holla at your girl:
IG: @alexbeadon
Facebook: Alex Beadon

Transcript Available Below

Alex Beadon 0:00
In today’s episode, I talk about how to stay focused, clear and confident How To Overcome Anxiety, how to build a loyal online community. I talk about the apps I use to plan my Instagram content. And I even describe my boyfriend’s Nick. I hope you enjoyed this episode. This is on purpose. Do you ever feel like you’re trying to balance it all, nourishing your health while growing your business and living a life well lived. And no matter how hard you try, sometimes you slip from purpose driven into autopilot. Take a deep breath, relax, and let’s get you back to where you belong. On purpose.

Hey, friends,

it’s Alex Beadon. Here, you’re listening to episode number 19 of On Purpose with Alex Beadon, and I’m coming to you from London, here in England. And it’s a beautiful day. I’m sitting on the floor as I speak to you, I’m feeling really ready to go home, I go home back to Trinidad tomorrow. And it literally I don’t know how to describe it. It feels like every cell in my body is just impatient. Like I just can’t wait to step off the plane, put my feet on solid ground there in the Caribbean. And look my boyfriend in the eye and just walk into my home and surround myself by the covers of my own bed. Like all of those things sounds so good to me right now. Because for the past 30 days I’ve been traveling when I get home, I will have only been home for two days of the past 30. So I’m just so excited. Like it really brings it I don’t know man contrast. I don’t know if you guys are obsessed with contrast as I am. I love contrast in life. contrast in life is like the good and the bad. And anything that you experience in life. Whether it’s good or bad is just highlighting contrast for you. It shows you what is important to you. It shows you what matters to you. And this last month of travel has been amazing. Because I’ve gotten to watch my best friend get married. I’ve gotten to go on a friend’s moon with her. And Colombia, I went to Colombia for the very first time, I got to go to Italy for the first time I got to watch my sister trying wedding dresses, all of these things are amazing things. And they were once in a lifetime. And I appreciate them with my entire being. And simultaneously being away from home for this long and traveling so frequently in such a short period of time. It’s just shown me how much I value being at home. Right? How wonderful it is to have a routine, how wonderful it is to be, well, I live with my boyfriend. So how wonderful it is to live with him see him every day and just get to experience life together. This month, we’ve been apart for quite a long time we’ve been together and apart and together and apart. And so it’s just making me feel so grateful for all of the things that await me at home. And so I say all that with a big smile on my face. I’m so so so grateful for the last month and simultaneously so excited to get back home. So today I was feeling a little nervous. I was like what am I going to talk to you guys about because honestly, my mind my brain has been all over the place. Even in the past week, I’ve been pretty stable at my parents house in Melbourne. And it still felt tumultuous because we had one of my dad’s friends come and visit for two days. And then we had undress who was my sister’s fiance. And then as his family came to visit for about four or five days. And so it’s there’s been a lot of socializing a lot of spending time with people a lot of busyness surrounding me. And so I wanted to show up today and give you guys something that was super valuable. So I decided to answer some of your questions. And so I asked you on Instagram a few days ago, if you could hop on a phone call with me and ask me anything. Talk to me about anything, what would you want to talk about? And I got so many answers. So I’m gonna do my best to get through as many of these questions as I possibly can. I’m gonna set my timer right now, because we all know that I could probably talk on and on and on and on. And I want to make sure that I know how long this podcast is. Because i Everyone knows one thing is that I don’t like to waste your time and I like to be a value. Okay, so I have written down all of your questions in the order that they were received, except for the first question, we’re going to start on a really strong note. So let’s dive in. Let’s dive in. Also, just to let you guys know if you hear your question, but I use a different name. It’s because I couldn’t find your first name online. I think it definitely adds a personalized feel when I can include your first name But if I just, if it’s not your name, I apologize. I couldn’t find online. So I just made up a name instead. So there you go. So the first question is from Derr, who said, What is the first thing you’re going to do when you get home, I think I’m going to walk through those doors. And I’m just going to like, do a happy dance of just like twirling in my living room, I this massive living room space. Or I’ll be so tired, because let’s be real, I’m going to be exhausted. That I’ll come home and the very first thing I’ll do is take a shower, because I hate there’s nothing worse than being in an airport all day long, and then coming home, and like I just can’t I have to shower showers like number one on the list. Number Number Number One. Luckily for me, Nick is coming to pick me up from the airport. So I will already have hugged him and kissed him and given him all my love. And then I’ll get home, do a happy dance and get in the shower. That I just had to start the episode off with that because I’m, I’m literally so excited to get home. Tomorrow, guys tomorrow, what’s happening? Okay, so the actual first question is from Bernice, Bernie says, How do you? How do you get focused and clear? How do you get focused and clear? So for me being focused and clear is all about being intentional and taking the time? Oh, there was my phone, I’m getting text messages, text messages, okay, but on silence, so that shouldn’t happen again. Getting focused and clear is about being intentional and taking the time to actually ask yourself, what do I want? This is something that I do quite regularly, especially when I’m in a good habit with my journaling, I have an entire journaling system that works really, really well keeps me focused, keeps me clear keeps me on top of my goals. But I want you to really ask yourself, when was the last time you sat down and had that conversation with yourself? What is it that I want to create with this life? What is it that I want to create with my business? What is it that I want to create with my relationships? How do I want to live etc, etc. Just bringing focus, presence and intentionality, if that’s a word makes all the difference, like to me, that’s what it is, I think as well being very clear on the fact that you want to get these things accomplished. That really helps me overcome any distractions. Like I’m really good at having conversations with myself in my brain where I’m like, Hey, is this helping you get closer to what you’re trying to accomplish? Because if not, let’s skip it. Next question is from Cindy, what is the current jump you need to take in order to get to where you want? Oh, I love this question. My main focus right now the next step in my business is to create passive income that is coming in month after month, after month after month. Right now, I do have monthly income that is coming in from previous courses, people who have chosen to pay in monthly installments. So I do have a monthly income. But it’s a monthly income that has an end date, if that makes sense. And really truly what I want in my business is to know that I have a business that has enough leads coming in every single month, that is going to convert into sales at the end of the month, I want to have an evergreen sales funnel up and running. And so that is what I’m really focused on. That’s what I’m working towards. That is the next big thing in my business the next step. So the current jump that I need to take in order to get to where I want is setting that up, so that it’s actually working and successful. So I’m very excited about that. I feel like I can do an entire episode on that. Stephanie asks, How do you better understand your ideal clients to build a strong foundation in your business? I think really, and truly, the best way to get to know your clients is to physically go out there and get to know them, talk to them, be a member in their communities, ask them questions, be there for them support them. So I always say especially if you’re someone who’s a coach, and you’re looking for coaching clients, but you’re not really sure what your niche is, or what you’re really good at, the best way to figure that out is to actually get to coaching, like start doing the work, start getting into those conversations, start being of service to people. That’s why you know, I have some friends in my life, who if they ever need anything, they can call me up and they can really just pick my brain and they’re like, Oh, I’ll pay you and I’m like, Dude, we’re friends. Like, I’m someone who I’m kind of like it’s an all or nothing type of thing. I’m not really into the whole, oh, I’ll give you a 20% discount. No, it’s like I’m either going to help you for free or you’re going to pay. And so these people, the benefit for me, even though I’m not getting paid is that I’m getting to better understand the problems that my ideal client is having. Right? So if you want to understand your ideal client better get into conversations with them, get into real conversations with them where you can be of service and where you can understand what it is that they’re what they’re really struggling with. She wants to know about marketing and promotion how How to find her people how to connect and how to create a marketing plan. That’s a lot of questions all in one.

So, it’s so hard to answer this question, because it really depends on what industry you’re in. I know Rebecca, I know she’s in the photography industry. So when it comes to finding your people, when it comes to connecting with your people, I would say really, truly getting clear on who those people are, and, and being in as many places as you possibly can with them. Right? I think a big problem that photographers have is that photographers like to talk about photography, which only attracts more photographers, this is a problem I had when I was a photographer is that I would be like, Oh, look at this dude lens. And, guys, if you do this, you can get this blurry background and delta delta. And it’s totally irrelevant to my clients. So I would say, try to get in front of the eyes of your ideal clients. It really depends on what type of photographer you are. But I would say, if you’re a family photographer, how can you create images that, let’s face it, probably most mothers make the decision of like, Oh, I’m going to I’m going to hire a family photographer. How do you make sure you’re creating images that catch her attention? How do you make sure that you’re coming up in her newsfeed? How do you make sure that she’s seeing photos of her friends having worked with you? I think getting in front of the eyes of the right people a lot of times means working with people that they know, when I first started, I did a lot of free work. And to be honest with you, a lot of my first clients came because I had worked with someone that they knew, and they may not have been very close to them. So they didn’t know that I did that shoot for free, if that makes sense. Like they looked at the work and thought that it was paid work, and then hired me because of it. So I would say get in front of your ideal clients. Like you need to be in as many places as you possibly can be. I feel like this is a really hard conversation to have, though, unless I’m having a specific conversation with you on how to market your business. Because every single business should be marketed differently. So it’s really hard to give a general answer to that question. Okay, Caroline says What apps do you use to plan content and get insights. So I love using Pinterest Pinterest really helps me with inspiration coming up with ideas. I also like to see what’s worked on Pinterest and what hasn’t worked to like what topics in my industry are hot on Pinterest, because that’s a pretty good indicator that that’s a topic that will also be hot if I do a little piece on it on Instagram, right? Another app that I absolutely love to use to plan my content when it comes to Instagram. It’s called snug as an ug snug. And basically what it does is it brings up your feed as a grid. And it lets you add photos and drop and drag them so that you can see what your feed will look like when it’s actually live. Because I used to struggle with this all the time. It’s like you want to have a cohesive feed you want your feed to maybe have a color theme or maybe have some kind of pattern. And it’s hard to tell when like you don’t know what it looks like in the grid until you upload it onto Instagram. So snug is one of my go twos when it comes to planning content. I also use a website called what is it called I always forget the name Trello Trello is really cool because it lets you create different boards for different topics. And I like to go there to be like, Okay, what topics like what are my brand topics? What are the things that I like speed and my brand focuses on and what content? What pieces of content? Can I come up under those specific topics. I also use Asana. So whenever you guys send me a message, and you’re like, Hey, Alex, could you talk about this on the podcast? Or, Hey, Alex, I’d love to hear you talk about whatever, I screenshot it and I upload it into a special place in Asana. And then I have all of my ideas there. So if I’m ever stuck on ideas, I can really quickly and easily go there and see what you guys have been asking me for, which is really fun. The next question is from Katie, how do you stay focused and consistent with all the distractions online and in real life? I mean, number one, click awareness, being clear on the fact that you have a problem. I used to watch Netflix like every night with Nick before we went to bed, which is fine. Like it’s not the worst habit in the world. But the problem with Netflix is that you watch one episode and then you look at each other and you’re like, you want to watch another one. Just one more. Just one more. Okay, okay, one more. And then you watch another one. And then before you know it, you’re like five episodes deep, and you’ve just wasted five hours of your life and you should be getting sleep because you need to wake up early the next day, and then you don’t end up waking up early the next day. And honestly, that used to be the one thing that was so distracting for me and it just got to the point where I was like Nick can’t do it anymore. He’s like, no one’s watch the show. I’m like, Nope, can’t do it. Not watching a show you go ahead and watch your own show. Which sucks because it is an activity that I enjoy doing with him but it’s is too addictive, especially when you’re in the middle of a series and you’re like powering through a series. It’s so addictive. So I would say being aware, knowing that you want to stay focused and just journaling to me, guys, when you have when you journal, frequently, and you’re asking yourself questions like, how am I doing in this area of my life? How am I doing in that area of my life, it brings so much awareness. When it comes to distractions online, like scrolling randomly through Instagram, if that’s really such a big thing for you, then just bring awareness to it and maybe set a timer so that you’re only allowed to go online for a certain amount of time every day, like you have to be on top of it. Diane says, How do you stay in tune with the industry and connect internationally with peers? Interesting question. So I feel like that’s two things. One, staying in tune with the industry is something that I’m kind of 50 about. On the one hand, it’s really important that I understand what’s happening in my industry, what the big topics are, what the controversial things are, so that I can have an opinion. And that’s how I can stay up to date, especially when it comes to like changes in social media, changes in the online business world changes in marketing, those things matter a lot to me, right. So I find myself reading a lot of articles really just trying to stay on top of news, I really enjoy using Google Alerts, that’s something that I would recommend as well, if you’re interested in a topic, just putting, like creating a Google alert that will send you an email, maybe once a week, or maybe every day, updating you on what’s new in that topic. There’s also something called Alltop. Yeah, And it basically just brings in a bunch of different news stories under a bunch of different topics. So that’s something that’s really helpful as well. When it comes to here, like peers, people who are in my industry and keeping up with them, I have a much lower interest, like I’m really not interested in what everyone else is doing, I actually find that to be very distracting. And just distracting because it’s just like, there’s no point in really seeing what everyone else is up to, I really like to beat to dance to the beat of my own drum. So I don’t like keeping too close of an eye on the rest of my industry, when it comes to connecting internationally with peers. I do something a few times a year where I will reach out to like five or six people and I’m like, Hey, I’d really like to get to know you better, let’s hop on a call. And that’s something that just allows me to get to know people better. It’s actually something I’d like to do more often. And it’s great because you get to know people from all over the world who are doing something that maybe is similar to you, or maybe is kind of complementary to your business, I highly recommend that having internet friends is wonderful. So definitely, definitely do it. If you’re not already. Chanel asks, talk to me about setting work life boundaries when you’re self employed. I’ve been self employed now for the past eight years. And this is something that I think I struggled with to begin with. I remember having a conversation with my mom once where she was like, Listen, if you’re gonna take this seriously, you need to wake up before 10 o’clock. So clearly, it’s something that I used to struggle with was just like sleeping in and kind of being too wishy washy with my schedule. I’ve definitely gotten much better with that. Also, I think I’m just, I work really well, by just kind of letting myself feel into things. That’s what works for me, I’d recommend doing what works for you. So like, I quite like to do two hours work, take a break two hours work, take a break two hours work, take a break, two hours work, take a break, when Lord came to visit me she hated that. She’s like, dude, let’s sit down and work nonstop. I just get distracted easily. I can’t sit still for very long. So for me, that doesn’t work, I would recommend figuring out what works for you. Some people like to work early morning like I do. Some people like to work late at night, that’s cool to figure out what works for you and make that happen. When it comes to work life boundaries, I would say the number one thing I struggle with is like when people invite me to do things during the week, like, Hey, let’s go to the beach, or, Hey, let’s go for lunch or whatever. I feel oftentimes because my work schedule is so flexible, I often take advantage of it.

I’m like, Hey, I’m self employed, why not? When really, it might be nice to at least set some boundaries there was like, Okay, once a week, you can do something fun, that kind of stretches your schedule a little bit and the rest of the time you really need to stick to your schedule. When it comes to work life boundaries. In terms of my clients, that’s something I also feel I’m really good at. I know that like let’s say for example, when I was running my spark lounge membership site, I knew that we would meet four times a month so almost once a week, we would have a q&a call where we basically get on a call and they can ask me anything. And the commitment there was one hour but I knew that I was happy to stay on that call until the last This question was answered, that’s like, a boundary that I made for myself was, hey, I’m cool to stay on as long as I possibly like can to support my people. I was happy with that some of our calls ended up being like three hours long, I’m totally fine with that. Now, on the other hand, on the other side of that stick, I also had boundaries where I was like, okay, every day, I’m going to show up in the spark lounge, Facebook group, and I’m going to spend 15 minutes in there. And once the 15 minutes is done, I’m leaving. And that was my boundary, right? And of course, it has to align with the expectations that you have set for your clients. So really being clear on like, Hey, guys, I’m only showing up for 1530 minutes, or whatever it is. And after that, I’m out, just to make sure that like you’re actually delivering on what you promised. But to me, that was really important. For my sanity, I’m not a big Facebook person. So to be in a Facebook group. for hours on end, answering every single question was not cool with me, it was not what the spark lounge was set up for. I didn’t want it to be a like one on one coaching me five hours a day in a group. I wanted people to work hard during the week. Yes, I will check in once a day into the Facebook group to see what’s going on Monday through Friday. And then we have our weekly q&a call where I will stay until the very last question is answered no matter how long it takes. Right? So that was kind of how I set my work life boundaries. Boundaries are just about being clear and specific about what’s working, what’s not working. And what are some rules like rules in quotation marks? What are some rules that you can apply? Or some policies that you can implement that are going to help you stay in the boundaries of what you feel good with? I hope that helped. Kathy said, how do you stay so excited about everything? Man, I don’t know. I definitely have an energy about me that I think is unique. I know a lot of people say Oh, Alex, your energy so special. So that’s cool. And I’m I’m really grateful for it. But I also think that on social media, you see a very hyped up version of myself all the time. I meet people in real life all the time. They’re like, Dude, you’re, you’re so different in person than you are when you’re on your Instagram stories. And I’m like, Yeah, because when I’m on my Instagram Stories, it’s just me and the camera, baby. It’s like, it’s like, I take my personality, and I turn up the volume all the way. But when we’re in person that like if I came up to you, and I was like, Hey, how’s it going? Kathy? That would be weird. I think people would. It’s just, it contextually doesn’t fit. When I’m with you in person, I want to look you in the eye. I want to be present with you. I want to hear whatever it is that you’re talking about. I want to listen to you. I want to be thoughtful. I don’t want to be like a hyper hyped up version of myself. Right? To me, that works really well on Instagram stories I like, you know, sharing my enthusiasm and my excitement about what I do. But that’s because it’s like, it’s like a one way thing, right. But when it’s a two way thing, I turn it down a little bit more. So I’m not that excited all the time, much to people’s dismay. But I am I am very excited about what I do. I have my up days and my down days just like everyone else. And I think for me, it’s just a decision. I want to feel excited about the work I do in the world. And a story. Melissa says how do you start? How do you get started with video and get over first time video jitters, you just do it. It’s like anything else in life. When I first started creating videos back in, I believe it was 2011 I made my first YouTube channel, which it’s such a shame you can’t go and check it guys. I feel. I feel so sad about that. Because for those of you who don’t know, my youtube channel was accidentally deleted by Google. But that’s another story for another day. My first video, I was very monotone, I was like, Hi guys. My name is Alex. And today I want to talk to you about how to whatever whatever whatever. This is what I’ve decided to do in my business. And I think it’s a good idea because then whatever. And I look at that video. Now when it was up, I can’t look at it anymore. But back in the day when I used to look at that I used to refer to that video all the time. It’d be like go and look at my first video and then look at my last video because it’s like night and day. It’s like chalk and cheese. It’s like you learned so much by doing I remember when I first started making videos, I was like this is one of the most beneficial things I’ve ever done in my life because I finally understand how I’m coming across to people. When you don’t watch videos of yourself or hear yourself speak. The truth is you have a very limited idea of how you come across to people. But when you watch videos of yourself and hear yourself speak and you do that every single week because I used to make videos every single week for my YouTube channel, you get a really good idea of how you’re coming across and I It’s very beneficial. I remember, I used to always say, um, I’d be like, um, um, um, and I had to make a mental note to eradicate, um, from my vocabulary. I remember I remember, I also used to what was something else I also used to do, there was something else I always used to do that I had to make a clear intention to stop doing. And that’s the beauty of like, doing anything, and getting good at anything in life is that you learn what works, what doesn’t work, what feels good, what doesn’t feel good. That’s why with these podcast episodes, I’m listening to all of them. Because I know I’m at the beginning of my podcast journey. If this is gonna go, Well, guys, I’m going to be around for a while I’m going to be in your air, I’m hopefully going to be inspiring you to live your absolute best life and to create epic businesses that really make the world a better place. Like that’s my mission. That’s what I’m here to do. And I love the podcast, I think audio is so much fun. Like, I don’t have to put on makeup for this guys, literally, I just have to set up my microphone and talk. So that’s exciting to me. But hopefully, I’m gonna be here for a long time. And if I am, I need to get good at this. I need to understand what works, what doesn’t work, what I can do better at. So if you want to get better at video, just commit, commit, just be like, I’m going to do video, once a month for a year, or I’m going to do video once a week for a year. Give yourself a goal. If a year feels too long, try three months. But like, for me this podcast, my time limit is a year I’m going to do this for one year. And if I don’t like it after a year, or if it feels off after a year, then I’ll I’ll be like, Okay, I tried the podcasting and I gave it a good go. But yeah, so just start if you want to do video, just start and what I advise people as well as like start in the least intimidating way ever make a video and don’t even post it online. When I started recording these episodes, I didn’t post an episode for eight months. But I knew I just had to get started. I just wanted to get the ball rolling. Next question is from keep hitting the table guys. I’m sorry if you hear that shake. That’s what that is. I know Miguel who edits these is probably rolling his eyes. Sorry Miguel

Giovanna says how do you grow a beautiful, loyal tribe? Number one, you the same way that you grow a relationship is very similar to the way that you grow a loyal tribe. For those of you who don’t know, the word tribe when she says tribe, which really means is an online community. Right? How do you grow beautiful online community is just by treating them like someone you’re actually in a relationship with. Someone you’re in a relationship with is someone that you check in on regularly, you give them updates, you give them advice, you help them when they need your help. It’s a two way conversation. All of these things lead to a beautiful online community. I think a big problem that we have nowadays is that everyone wants more, more, more more. You have 300 followers, you want 1000 You have 1000 followers, you want 2000, you have 2000 followers, you want 5000, you have 5000 followers, you want 10,000, you have 10,000 followers, you want 20,000 It is a never ending Chase. And the worst part is that when you’re chasing those numbers of growth, and having more and more and more and more followers, you actually lose track of what matters the most, which is the connection, every single person who follows you as a person with a heartbeat, a soul, they are living breathing creatures, and they want to feel connected with. So if you want to grow a beautiful loyal tribe, Giovanna, I would recommend that you show up for those people day in day out and treat them like your friends. Talk to them. Something I do is I will go through the list of people who have watched my stories, and I will tap on random people and just go and watch their stories, or go and leave comments on their stuff, and interact with them because they are real human beings too. And I want it to feel like a community I want to I want to feel like we’re friends, you know, and that’s why I have this whole aka your business bestie thing going on, is because I wanted to feel like I’m your business bestie. So that’s my advice. I think it’s easy for me because my people are also business people. So if you’re doing if you’re in a business to business situation, it’s even easier because people who are in business want more engagement on their posts online. So that works really well. But if you’re not in a business to business setting, maybe you create a meal plan and you send out meals, maybe you cook meals for people every single week and you’re like okay, well how do I build a loyal tribe? I would ask, I would ask you like, what is it about your brand that differentiates you? And maybe it’s the fact that Like you focus more on health and nutrition than your competitors, okay? How can you create a community of people on your Instagram or your Facebook or wherever you decide is your place who love to focus on nutrition, but maybe don’t have the time. Maybe they don’t have the bandwidth, the mental space or capacity to be reading into these things, learning about these things. And here you are someone who is passionate about it as studied it like you can make their lives easier by becoming a resource for them. That’s really what I’ve done with my business as I become a business marketing, online branding, social media resource for my audience. So you guys know that I’m like the go to place for you. If you want to learn more about building your brand. And if you really want to stay connected to your business, on a soul level, I feel like that’s really what my my brand is all about. What that’s what differentiates me that’s, that’s the kind of community that I’m trying to create is being on purpose, as my podcast is called living your life on purpose, creating a business that’s on purpose and really feeling happy and fulfilled in your life and not just going through life on autopilot. So if you’re into nutrition, you’re into health and wellness, how can you be a resource for that? Because your passion is other people’s shortcuts to there be passion, and I say be passion, because you might have like an a passion, which might be like, your career, or your family or your friends, and then your be passion. They’re things that you could be passionate about, but you just don’t have the time, effort or energy. So you’re a passion for that. Is there shortcuts? Right. So I would say those are my my big things, my big pieces of advice for you. Brittany asks, What are you currently curious about? Ooh, that is such a good question. I’m super curious right now about relationships, and philosophy. And that’s the end of that. Chelsey asks, Can you lay out bullet points for comprehensive marketing and social media strategy? If you want a comprehensive marketing and social media strategy, it has to be catered to you and your business. So I can’t lay out bullet points for you for that. It’s just too broad of a question. Chelsea also asks, she wants to know about time management and discipline. Time management for me is about planning my day, the day before being very clear about what my tasks are. Thank you, Asana, I love Asana, Asana, Asana, Asana, Asana. Discipline, for me is really just a choice. It’s one of those traits that I really want to be very good at, I want to be a disciplined human being, I want to be able to say, I’m going to do this and I can trust and know that it is going to happen. So when it comes to discipline, I know that it’s like a muscle, I know that it’s also down to attitude. For me, a lot of times when I feel like I really don’t want to work, but I know I have work to do. It just comes down to breathing. Guys, this kind of sounds so Oh, I’m so sorry, I keep hitting the table. It’s gonna sound crazy to many of you, maybe, but breathing. If you’re ever feeling like, Gosh, I really just want to take a break. I really don’t want to be doing this right now. And you know that it’s just your laziness talking and you haven’t actually gotten any good work done. Just take a deep breath in. And just focus on your breathing while you’re doing your work. That helps me stay disciplined a lot. But yeah, I would say journaling also helps with that. And basically just knowing like, knowing what matters, knowing what your priorities are, as much as being a consistent social media post or for your own account, but avoiding addictive scrolling. I think she means how to be a consistent social media poster. I would say plan as much as you can choose topics that are either going to last you like maybe you focus one week on this topic or in one week on that topic, find a way to make it easy for you. If you are someone who addictively scrolls. Man, you got to check yourself before you wreck yourself that is destructive. And the thing is, it’s something that’s so easy to do, but you need to catch yourself while you’re doing it and pull away. Replace that with something. So I’ve been going through this thing where every time I find myself doing it, I’m like, oh, clearly I have time to be doing nothing. So I’m actually going to open up my Kindle and do some reading, right? Figure out something that works for you to end that addiction because it’s such a waste of time, especially if you’re trying to grow a business. It’s such a waste of time. Amber says how do you launch a course I love launching courses is something that I’m so good at. I feel like I need to create a course on how I launch courses. Because it really is a skill of mine that comes super easy to me and something that I’m really good at. I love launching courses. I love it particularly because it builds up so much energy and hype and it’s just such a great way to get people’s attention on a product that you can’t get when you’re doing something in a more evergreen fashion. So evergreen for those of you who don’t know, basically means that it’s always available. It’s always there. When you launch something, it’s like you’re creating excitement. I could go I mean, I should probably do an entire episode on that, to be honest, because there’s just too much to squeeze into this tiny little question. Samantha says how to look for passion and my work or how to find a new direction. I feel like I’m lost. If I were you, I would identify why why you feel like you’re lost. A lot of times, our thoughts try to convince us that we’re on the wrong path. We’re not good enough. We’re not where we should be. Man, it’s I think it’s, it’s not like that for everyone. Oh, geez, I’m so sorry, guys. I’m I can’t stay still. So I keep moving to try and find a comfortable position. And every time I move, I just hate you. So yeah, I’m sorry about that. I don’t think everyone struggles with this. I think that it’s those of us who are more sensitive, and maybe have a little bit more anxiety than others who struggle with this. I’m not really sure. I used to think everyone struggled with it. Now I think like maybe 80% of people struggle with it. Negative thoughts, negative thinking, self doubt, self criticism, thinking that you’re not good enough thinking that you’re not working fast enough thinking that you’re not there thinking that bla bla bla bla bla, feeling lost, feeling confused, those thoughts come into my mind now. And I pay them no attention, because they’re not helpful. If a thought enters my mind, and it’s not helpful, I’m like, Cool, I see you. But like, I’m not letting you run the show. Because it’s not helpful. So if you’re feeling lost, if you’re feeling like you have a lack of passion, if you feel like you need a new direction, Where’s that coming from? A lot of times that’s coming from comparing yourself to others. Can you stop doing that, a lot of times that comes from

maybe you do, maybe it’s a bigger sign in your life that what you’re doing right now, it’s just not what you’re supposed to be doing. Like you need to find the root cause of why you’re feeling this way. And then evaluate if it’s true or not. And if it’s true, and you’re ready to find a new direction, then great start exploring trying different things. But if you feel like you are like that you have something that you’re passionate about, and that you want to continue being passionate about it. A lot of times passion is is something that is created from within. And it starts off being something very automatic, but it’s like you have a relationship with your passion. Right. So it’s something you have to work on. It’s something you have to nourish, it’s something that you have to water, it’s something you have to attend to. So what is your relationship to your passion. And on that note, sometimes the passion is gone. And that’s okay. I used to be obsessed with photography, I used to love photography, I used to be known as a portrait photographer, it used to be my thing, my calling in life, my purpose. And one day I woke up and I did not want to touch my camera. And I was like, Oh, this is just a phase. It’s just whatever. And it turns out the passion was just gone. It was time for me to go in a new direction. And that’s okay, too. I would just say right now, maybe I invite you to be in a space where you don’t need a direction. You don’t need to have it all figured out. Give yourself permission to be in this space of confusion or uncertainty. I’ll never forget I went to Brooke shaytans promoting passion events. And I was a speaker. And I was sitting on a panel because you do like your own speaker thing. And then at the end, they have like this panel thing where all of the speakers get up and it’s basically like a q&a. And I basically someone asked me a question, and I basically shared with me, they were like, what’s your next step? Like, what are you working on? What’s your next big thing? And I was like, I don’t know. I was like, I’m going through something weird right now where like, I just don’t know, what’s the next what the next step is? Or what, like what my calling is? Or any of that stuff? I don’t know. And it’s okay, that I don’t know. And I’m kind of relishing in the fact that I don’t know. And I’m just being at peace with the fact that I don’t know, and I’m cool with it. We as human beings, I think always feel like we need to be certain, like you have to know, if you don’t know, then, you know, you’re you’re lost, you’re losing. I just don’t believe in that. I think part of the journey of life is not knowing and I think we should choose to be cool with that. Not only says how to how can I be as confident as you are when it comes to selling? I struggle to sell myself. Natalie it’s a muscle. When you first get started, you’re going to struggle. What I advise you do is take courses on selling read books on selling, learn as much as you can about the art of selling, and then explore it within yourself and try different styles of selling and see what works for you and see what doesn’t work for you. Competence comes from doing it again and again and again and again. So get to doing, Melissa said, how would you market yourself if you were a visual artist, oh my gosh, Instagram, Instagram, Instagram, Instagram, and I create content all the time, new content all the time, I’d create the kind of work that I would want to get hired for. Now, it depends on how you intend to make your money. I mean, there’s so many different ways that you can you could sell posters, you can have clients pay you to create art for them. You can sell your art, you can teach people how to create art, like you. There’s so many different facets of that. So I’d market myself differently depending on which, but I’m jealous. Trust me, I found marketing myself as a photographer was a million times easier than marketing myself as a business coach. Amelia says, How do I turn my writing hobby into a career, I’ve never turned a writing hobby into a career before. And it’s one of those things that is so different. It’s so different than than anything that I’ve ever done. And what I would recommend that you do is do a lot of writing and do a lot of sharing your stuff online. You need to be known for your writing. So write books, self published books, put them out there, get your writing out there. That’s what I’d recommend. Adrian says, How do you know what part of the business to work on and when? Girl I honestly work on essentialism, I think I mentioned this book and every single podcast episode that there is Essentialism by Greg McEwan don’t know how to say his last name changed my life. That book was a game changer. For me a business changer for me, it showed me that I should really only be focusing on the things that are vital and super, super, super important. I don’t believe in juggling a million product prod projects anymore. So I work on one thing at a time, if I can. And if I’m not working on one thing at a time, I at least try to minimize it. So right now I would say the two things I’m working on are Graham, Sam evergreen, and really getting that up and running. And I’m working on this podcast week in week out trying to make this podcast the best it can possibly be. So yeah, that’s how I choose I look at like, what’s building my brand and what’s making me money. What’s putting that money that moolah in the bank? How do you find your niche create contents and find you, Kelly? Oh, isn’t an in depth question. Find your niche, create content and find you. I would say do the work. Do the work, do the work. Do the work do the work. The more you work. The more you put yourself out there, the more you’ll realize what your strengths are, the more you’ll realize what you love talking about the more you realize how you can help people add things that you didn’t even know you could help them with. Do the work hire says can you give me steps to launch my new subscription service? It’s all about retention. If you have a subscription service, it’s about getting people to sign up, and then keeping them sign up for as long as you possibly can. I would highly recommend Stu McLaren’s online course it’s called tribe. It’s absolutely fantastic. Veronica said How and where did you learn about business, social media and marketing. I learned largely through trial and error. When I first got started in my career, I was a professional photographer. And I was trying to sell my my photo shoot services. And so I learned a lot in those few years. Then I started selling online. Sorry, I started selling photoshop actions online. For those of you who don’t know, Photoshop actions are like Instagram filters. Except I used to make them for myself, like I would make my own filters. And then sell them to people to use in Photoshop. So there were like Photoshop filters. And that business took off. That business took off without me spending a single dollar on advertising. And when I did that people then started being like, Well, how did you do that? And really, it was because of my skills in social media, branding, marketing, putting myself out there. And so that’s how I decided that I was going to really focus in on helping people learn how to do that themselves. Christine said, Do you ever think when you post a picture? Is anyone going to care about this? That’s my problem. Honestly, I’m so over that thought process because if that was a thought process, it would drive me crazy. It used to drive me crazy. It used to be a thought of mine like oh, what if no one likes this? I don’t care if no one likes it. I’m here to be of service. I’m here to put out my best work, I’m doing my best. And if I think that this is something that they will enjoy, I will post it. And if they don’t enjoy it, oh, well, I’ll try. I’ll try again next time, right? I don’t really care if anyone else cares about it, because I’m not creating content for people to like it and, and care about it and whatever, I’m creating content to be of service, right? So I’m not gonna get it right 100% of the time, I’m not a robot. I’m a human. And that means that sometimes my engagement is going to be up, and sometimes my engagement is going to be down. And I gotta learn to be cool with that, because you cannot base your happiness on likes, or follows, or comments or shares, because all of that stuff is outside of your control. So get over it. Nikki said, How do I get my first 2000 followers? Nikki? I don’t know you, I don’t know what your businesses I would say post consistent content, make it super clear what your page is all about. Make sure it’s clear why people should follow you. And be a value. Janine says creative ways to build buzz in the world’s tiniest niche. Ooh, that’s a great question that I can’t help you with, because I don’t know what your niche is. And even if I did, I’d have to do research on who your ideal client is what topics matter to them. If you want to build buzz, you have to do something different. You have to have a really good understanding of that niche in that industry. So that would be my advice. Brad said your asana setup and how you prepare your team for success. I love using Asana, I feel like I need to do an entire video on the setup. And how I prepare my team for success. When it comes to Asana Meghan mins did a course called Asana HQ, I will leave a link to it in the show notes. And that pretty much changed the way that I used Asana. So I highly recommend it. And how I prepare my team for success.

Just being very clear and specific on what our goals are what we’re working towards. And I would say like getting on the phone and talking about it as regularly as possible. And you said what is your best tip for getting your interactions up on Instagram? I would say be a student of what people find most valuable and also know that sometimes attention is is not based on quality necessarily. So sometimes I’ll create a post that’s super high quality that is not as well received in the Instagram algorithm. And I just don’t take it personally. One thing I will say that I do to up my Instagram engagement is I ask questions. It’s really good to build your community that way and to get people talking and to engage with people, but it’s also just really good, because it prompts people to actually respond to you. So that’s awesome. Amelia says, How do you battle feeling like a failure, that you’re stagnant? And how do you get clear on your business? Thoughts that I’m a failure or that I’m stagnant. I don’t let them get to me i Guys, your your brain and your being and everything about you. You need to body gardens, you cannot let every and every any and every thought that you have come in and just change your mood and change how you feel about your business and your life. You need to be strong, you need to be like a rock. feeling like a failure happens to everyone. If you literally ask Beyonce, have you ever felt like a failure? She’d say? Yes. If you’ve asked Beyonce, have you ever felt like you’re stagnant? She’d say yes. Like every human being deals with this stuff. Once you know that you can stop letting it affect you like stop letting it affect you. It adds nothing of value to you at all. How to get clarity on your business? I feel like we’ve covered that. Like Kea says how do you build an online course, I highly recommend using teachable. It’s a really great online platform that will allow you to host your course. But when it comes to creating an online course, you really want to ask yourself, what is the transformation the one transformation I want people to have? And how can I basically divide that into steps that I can teach people about? So if you look at Grand Slam, for example, I knew that I wanted people to be able to create better stories on on Instagram. I knew I wanted to help them really learn how to use the app itself. Because a lot of people don’t know how to use it. They think they do and they don’t. And I wanted them to learn how to use other apps so that they could start getting really creative with their stories. I also wanted them to learn how to brand themselves, right? How to know how to present themselves online, what’s their brand personality? What’s their brand story? So I divided all of those things into little steps and created the course and out there it went. Rebecca, where do you draw courage, confidence and clarity from within? I know That’s so cliche. I know this thing, everyone. You can listen to what I say and you’re like, Oh, it’s so airy fairy or like whatever This stuff works for me. I’m just sharing what works, what works for me. Silence time alone. Meditation, journaling, reflection, all of these things are vital for me when it comes to getting courage finding competence and finding clarity. Natalie said, how do you always have enthusiasm? And how do you always have something to say? I haven’t Soozee Azzam about what I do. Because I believe in the mission of what I’m here to accomplish, I think with the more people who are empowered to create their own life circumstances through entrepreneurship, especially through the use of the Internet, we’re in a new era, guys, our parents didn’t have access to the internet that blows my mind, this is just the beginning. I’m so freakin passionate about helping people see the light, helping people see that if you have a passion, and you’re stuck in a nine to five job, you don’t have to be stuck in that nine to five job. Like, if you are someone who is creative and really enjoys expressing yourself, and, and you have a passion or something that you can turn into some kind of profits, then the world is your oyster, right? It’s just about learning how to put yourself out there online and learning how to use the tools in a way that works for you. That’s the thing. It’s so individual for each and every single person. But yeah, so I’m very enthusiastic about what I do. Because I’m passionate about the end result. I think when more people have more freedom in their lives, they can lead better lives, they can be better humans. How do I always have something to say, I always have something to say because I know who I’m serving. And I want to be a value to them. So it’s easy for me to think, Okay, who am I talking to? And what piece of advice can I give them today? That’s gonna give them a little pep in their step. Right? And that’s not to say that I wake up every day. And I’m like, oh, yeah, it’s I’m gonna talk about this. No, I require brainstorming. And I do require, like, time to sit down and be like, should I talk about this? Should I talk about that? It’s not easy. It’s not like it just comes out of nowhere. But it’s easier when you know who you’re talking to. Caroline’s that, how do you beat self doubt when first starting out, Caroline, have a relationship with the vision that you want to create. So know the vision of who you want to be in two years, or five years or whatever. And always remember why you’re doing it always connect to that vision. If you can have a relationship with that vision, you are on the way to beating self doubt, because nothing beats division. I remember I used to wake up in bed. When I first graduated from university and I was just getting started in my business. I had to live at home with my parents and I would wake up in the morning, and this doubt would wash over me like, am I wasting my time? Do I know what I’m doing? Am I ever gonna get this figured out? And then I’d be like, Oh, but I want to be creative. I want to have my own business. I want to do my own thing. I want to create my own rules. I want to create my own life. Yes, yes, yes, yes. Yeah. So I don’t care. If I doubt myself, because I’m not going to let it last for very long. I don’t care if my best friend pulls me to the side like he did and says, Alex, this whole thing isn’t working. You’re not making any money. It’s time you move to the city and get a real job. I don’t care. I’m gonna figure it out. Like you need to be so committed to the to the vision that nothing else matters. You need to believe that it is your end situation, regardless of what your current situation is. I have to do a course on this guy’s I have to do a course on this. Oh, okay. I answered all of your questions. There were a few other questions. Let me see if we have a little bit more time, but there’s not that many. So I’m just gonna go. I’m just gonna dive into them. Tara said what would your last supper be? My last supper? I’m glad you asked. Because actually me and my family were speaking about this literally two days ago. I love a good salad. Ooh, you guys hear the sirens in the back? That is what recording a podcast in the city is all about I feel like I’m part of the club now. I don’t even know if you can hear what’s going on anyway. Yeah, a good salad to me. Delicious. A really good mashed potato delicious roasted vegetables delicious. Like, I’m not picky girl that that I’m happy with. That’d be my last summer. My last summer my last supper. Dara said what are you reading? I’m currently reading a book called The Science of happily ever after. Very interesting, highly recommend it. Someone said what is Nick like? Nick is amazing. I would say that because he’s my boyfriend. Nick is incredibly hardworking. His work ethic inspires me every single day. He also has an emotional calmness to him. He’s not an anxious person. He doesn’t second guess himself. He’s very confident. He is 100% extroverted. He is someone who is we’re opposites in so many ways, which is why I think we work really well together. Like all of the stuff I do journaling, visualize nation all of that stuff like he’s just so centered and himself, he doesn’t struggle with the same things that I struggle with, like, I feel like I struggle with my mental thoughts and chatter, that so much so that meditation helps and visualization helps. And all that stuff helps. I feel like he doesn’t struggle with that. So it’s really fun for me to be with someone who is just built so differently. And I think that’s such a beautiful part of the world, as well as that everyone is different. And just because something works for you, doesn’t mean it works for everyone. That’s one thing I love about entrepreneurship as well. Just because one type or certain way of business works for one person doesn’t mean it’s going to work for you. Life is all about figuring out what works for you and what feels good for you. And living with someone who is such a stark contrast for me, is a beautiful experience. And it’s something I’m really grateful for because I learn more about life through just observing him, which I really enjoy. What else can I tell you about him, he’s very social, he loves his friends. He has an amazing friends group, unlike anything that I’ve ever seen before, like, I feel like his friends are really right or die. I’ve,

I’ve moved around a lot. I’ve traveled the world a lot. I’ve been in many different social situations. And I don’t think I’ve seen a group of friends were like, so supportive and so loving of each other. So that’s a really beautiful thing to witness and get to be a part of as well. Nick is a graphic designer, he’s an incredible artist, he’s always trying to push the boundaries. He’s someone who can juggle a million different projects at once. Like I told you guys, I’m all about that essentialist life where I’m like, Okay, I’m picking a few projects, and I’m focusing on those he is like, Oh, I’m going to be a graphic designer. And I’m also going to have a T Shirt Company. So he has a t shirt brand here and here in Trinidad. I’m not sure not right now, but in Trinidad called deft men’s. And they’re killing it. They’re doing so well. Really building a strong brand over there. He’s involved with his just so many different things like I could just go on and on about about his different projects. But I feel like they’re kind of personal. So maybe I shouldn’t be sharing all his business with the world. But he’s, he’s a very impressive man, very loving. He listens. He’s a fantastic partner. I feel very, very lucky to have him in my life. I could literally go on and on and on and on about my Nicholas Huggins, but I’ll keep it to that. Last question from Rebecca, how do you get out of productive anxiety and into a calmer but driven flow state. Anxiety and work to me Do not go hand in hand, if I’m feeling anxious, I have to stop I have to take a break. I have to meditate I have to do whatever it is I need to do to break that because I don’t like bringing anxious energy into my workspace running helps a lot for me. Also sense so like I use a lot of essential oils. That really helps me too. I think it’s just about being intentional, like intentionally not working when you’re feeling anxious and finding ways that work for you to break the anxiety. Okay, guys, I hope you enjoyed today’s episode. Thank you so much for listening. If you did enjoy this episode, please hit me up on Instagram. Like I always think about the power of community. I’d love to hear from you. What was your biggest takeaway? What was the part of this episode that you were like, Oh my gosh, that was my favorite part. Or that was the thing I learned the most. I would love to hear from you. Other than that, enjoy your day. Enjoy the rest of your week. You’re listening to this on a Monday. I’m already in Trinidad. I’m already home by the time you’re listening to this. Thank you for being a part of my life. Thank you for being a part of my routine. I’m grateful for you. I hope you know the power that you have. And I hope you believe that you are capable of achieving whatever it is that you want to achieve whatever it feels that you were put on this earth to do. I believe in you. And I hope you believe in you to have a wonderful week. Thank you so much for listening to today’s episode. If you enjoyed it, I would love for you to give me a shout out on your Instagram story or anywhere. Just letting me know what your biggest takeaway was. You guys have no idea how helpful and useful it is for me when you message me telling me what your aha moments were telling me what it is that you took away from the podcast. It helps me understand what is most valuable to you. And it helps me understand how I can be of the highest service to you. So if you could take two minutes to do that I would really appreciate it. Thank you guys so much for watching. I hope to hear from you over on Instagram you can find me at Alex Beadon and I will talk to you again very soon. Bye

Oh my gosh you guys look how amazing this shrimps are Raja cocktail looks meet Beatrice an avid Instagram Stories user and visionary to her followers. I can’t wait till you guys try this out. Yes, I’m talking to all three of you. I’m all two of you. Well, I guess I’m just here by myself now. Why don’t be a basic Beatrice on Instagram. Keep your audience wanting more by learning how to edit your Instagram stories like a pro. Visit www dot ground dash and learn these simple free tips that will have your friends impressed with your Instagram Stories for years to come.

#004 – The Key To Booking Coaching Clients, Getting 56,000 Instagram Followers and more with Mel Wells

When was the last time you spoke to yourself? Sounds like something only crazy people do. Or maybe we truly are the mad ones for not even trying. But it’s not just random conversations with your mirror we’re trying to work into your routine. It goes a little deeper. It’s about being connected with your mental and physical wellness. Knowing how to treat your most valuable vessel and the real effects it can have on your life.   

So when a voice like Mel Wells extols the importance of food, self love and body imagery, it’s pretty hard not to listen.

Mel Wells, best-selling author, international speaker and eating psychology coach has devoted her life to the pursuit of good health, both inside and out.  

Get lost in her story—from her love affair with acting to finding true love within herself, learn how Mel transformed her life, business and mindset into a healthy, hearty and wholesome lifestyle that gets better with each passing day.

“If you are not taking care of yourself, you can’t take care of your business—I never prioritize my work over my health.”

In this episode we talk about:

  • how Mel got her first clients as a health coach
  • how she transitioned from doing one-on-one coaching to selling online courses and in-person retreats
  • how she grew her Instagram to more than 56,000 followers
  • AND Mel readily shares then number one thing in her business that she believes is *more* important than her Instagram account
Get well with Wells:
IG: @iammelwells
Facebook: @IAmMelWells
Twitter: @IAmMelWells

Check out her new book, Hungry for More, that came out last week! 

Loved this and want more? Check out our other episodes here.

Spark a conversation! Say hello @alexbeadon on Instagram.

Transcript Available Below

Alex Beadon 0:00
In this episode, I’m talking to someone I love. Following on Instagram, Mel wells, we talked about how she got her first clients as a health coach, how she transitioned from doing one on one coaching to selling online courses and in person retreats. We talked about how she grew her Instagram to more than 56,000 followers. And Mel readily shares the number one thing in her business that she believes is more important than her Instagram account. Welcome to on purpose. Do you ever feel like you’re trying to balance it all, nourishing your health while growing your business and living a life well lived? And no matter how hard you try, sometimes you slip from purpose driven into autopilot. Take a deep breath, relax, and let’s get you back to where you belong. On purpose.

Wow, guys, episode number four of the podcast this isn’t. So before we dive into the podcast, I just want to share a few housekeeping items. So just be a little patient. The first one is, as promised one of my favorite reviews that you guys have left on the podcast. Remember, I’m trying to get 100 in the first week. So if you haven’t left your review yet, we’re running out of time, make sure to go and leave it as soon as you possibly can. It literally only takes two minutes. Okay, this one is from Jay T con JT comm says Alex’s new podcast is like having a conversation with a close friend. She hits on topics that I struggle with and helps provide clarity and real solutions. While being completely honest about her own path. She doesn’t just repeat catchphrases and content that’s already out there. She provides her own knowledge and experiences and that is solid gold to me. I’m excited about upcoming guests because I know Alex will only choose guests that can help us up level our lives and businesses. Thank you so much, JT Khan, I really appreciate it. Next, I want to give you guys a quick intro of who Mel is and why you should care about her. So Mel Wells is a health coach. But I look at her as more of an advocate for self love. She’s someone who I first stumbled upon on Instagram and the photos she shared of her freedom lifestyle on the beach, while running her business full time from Bali. That’s initially what captured my attention. But after I followed her, I started to see that there was so much more depth to her account than just pretty pictures. Mel is a woman who lives life totally on purpose. She’s a health coach, best selling author, and is now pursuing her career as an actress. So take a listen to this episode. I apologize in advance for the sound quality guys. When I recorded this, I knew nothing about audio. But the more we go into the podcast, the better the audio is going to become. When you’re done listening to this episode, definitely send me a message on Instagram and let me know what was your biggest takeaway? What was your biggest lesson? What was your favorite part? I really want to hear from you guys. And I want this to be a community right? So when you message me or posted to your story or whatever, just make sure that you’re tagging me sharing your biggest lesson from Episode Four. I’m then going to repost my favorite comments, and make sure to tag you as well. So this is win win for everyone. I really want us to build a strong community here with on purpose. Let’s dive into today’s episode. Mel, thank you so much for being on the podcast with me today. I’m so excited to have you.

Mel Wells 3:31
Yay. Thank you so, so much. It’s so good to be here.

Alex Beadon 3:36
So Okay, the first question that I asked everyone is, what do you find most nourishing about having your own business?

Mel Wells 3:45
What do I find most nourishing about my having my own business is being completely in charge of my calendar and being able to live live completely on my terms. I didn’t have to ask anyone’s permission to do whatever the hell I want with my life, which is great.

Alex Beadon 4:05
It’s a big plus. So I would love for you to just share with us your journey of like how you got to being fully self employed. And you know, did you start off with a nine to five job like, how did you end up here?

Mel Wells 4:19
Yeah, so my first passion was acting and the performing arts. So I was an actress on a soap opera for a few years when I was 18. And when I left the soap opera, acting work wasn’t really that kind of available to me. So I kind of fell into doing commercials and bits of modeling and when you are working as a model you well I mean, at least for me, I was working with lots of different agencies at one time. So that kind of got me into feeling really good of being in charge of like calendar because I could decide the jobs that I wanted to take on the days that I wanted to work and when to say no, like that was kind of, in my hands. You know, the industry I didn’t love. I didn’t love what I was doing, though. But the one thing that I did love about it was the fact that I was the one, you know, basically in charge of my schedule, which I really liked. And when I decided to start my business, it was because I, basically, my dad fell, Ill really suddenly, he had pancreatic cancer, and it spreads to the liver really fast. And so he was given four months to live. Wow, that obviously completely changed everything for me. And I suddenly started becoming really, really interested in health and nutrition. And, you know, essentially disease prevention. But I mean, this was really personal for me, because my whole teens and early 20s, I been living with an eating disorder, like throughout the acting world that I was in the modeling, like, I had bulimia, and it was like, it was pretty severe. But I was I was quite in denial of it. And I think when my dad got earlier obviously made me really think shit, I really need to look at a really need to turn this obsession with food into a healthy one. And so I decided to train as a health coach and and set up a coaching business. And yeah, it obviously started out very part time because it was just like, in my mind, I still wanted to be an actress, that was my thing. And it was just a way for me to spread a message that I was really passionate about, really because of my dad. And because of my own journey with with my relationship with food and my eating disorder, I wanted to heal that and share the journey. So it was never about me, I was making a lot of money modeling it was so it was never about me earning more money, it was just like, I’m really passionate about this, I really think more people need to need to know about looking after themselves. This was back in 2012. So like healthy living wasn’t really as as cool as it is now. So that was how it started. And it was just like, basically, I set up a little Facebook page, and it had like, you know, 2020 likes, and it was basically just me sharing like recipes and like nutrition information. And as I progressed and as my personal journey with food progressed, I realized that to heal, disordered eating, it’s not about nutrition at all. It’s actually about psychology and self love and self development work and mindset work. And so that has become now years later, what I’m really invested in and what I now would say that I am an expert in is psychology around food, body image, self love. So I’ve moved away from nutrition. And now I’m more focused on on that, on the psychology science side of things as that is what really helped me.

Alex Beadon 8:12
I love how you said that. When you first started becoming a health coach, you were already making so much money from being a model that like it really didn’t matter. It’s just like something that you were kind of doing because you felt called to do it. Do you think that that really helped kind of propel you because something that I see often is, you know, people are struggling with money, they put so much emphasis on this thing having to work that it creates resistance. So I would love to hear your take on that. Like, what do you think the effect of that was for you? And also, how long did it take for you to make the transition where you were like, Okay, I’m done with modeling?

Mel Wells 8:48
Yeah, yeah, I mean, with with the modeling stuff, it is like, it was quite, it’s quite full on. So you could be like, there’s a lot of traveling. So I would be in the car for like four hours a day to get like to get like two hours to get somewhere, you know, a four hour job and then like two hours to get home. And so like I spend a lot of the time driving so I would listen to you know, I’ve listened to I would do like courses and audio stuff. Like while I was on the road basically. I did like my did like B school and that kind of thing when I was you know very much still just doing modeling stuff. And so yeah, I mean, I would say I would say that the drive it was just about the message like it wasn’t it wasn’t obviously like you want to make money from it but like I guess I didn’t even realize when I started that this could you know this could lead to me being financially more secure or more free. hadn’t even really occurred to me it was just like a Just want to get this message out there. So that I mean, I didn’t have, I didn’t have like a savings or anything like that. So I did kind of pretty much start with nothing. So even though I was earning, I was earning pretty well for modeling, it was still like, I was still spending it or like, I didn’t have like, savings or anything, I didn’t have like, Oh, I’m going to start a business and put all this money into it. So I was doing everything by myself, really. I couldn’t afford anyone to guide me a website. So I built my own website to start with, and it was terrible. But I started taking on clients. And yeah, I was doing, I was taking on clients one to one, and did that part time. Three years before I went full time. And when I went full time, it was 2015. So maybe it was, maybe it was me, I was doing like clients part time for two years. And I went full time in 2015. And it was like January, the first like a New Year’s resolution was like, what I’m doing is on January, the first I’m going to email all of my agencies and say, right, stop putting me forward for anything, I quit the end. I just knew that if I did that, I had to go full, fully in play full out. Because when you’ve got one foot in and one foot out of your business, it’s like you can only grow so fast. And I was experiencing that I knew that I wanted to create an online course I wanted to write a book, I knew that I was getting amazing results with the women that I was working with. And I was like, I’m so passionate about this. I hate modeling. Like I’m literally just doing it now because it pays. So I’m just gonna say, you know, that’s it no more. So I made the transition. When I already I was already taking on clients, I was probably making about 1500 pounds a month. So it wasn’t a lot. But I knew that I could live off it. And I knew that that push would really help propel me because you’ve got nothing else to lean on. You should just fully in and that’s a different level of commitment, then you really step up for yourself, don’t you?

Alex Beadon 12:15
Yeah, so for someone who’s in their first three years of running their business, but they’re not yet full time, I would love for you to share, like what do you think was like the big light bulb moment? Or like the thing that was missing for you that really allowed you to get to that full time space?

Mel Wells 12:32
Hmm. In terms of what I was earning, or in terms of like,

Alex Beadon 12:38
entire, like what you were doing, like, what what did you start doing that you weren’t necessarily doing before that helped you get full time that you would that? Or maybe it was like a mindset shift? Or I don’t know what it was for you that was like, Oh, this is what I’ve been missing? That hasn’t allowed me to get to full time yet? Or do you think it was just like you were just progressing in that direction, and that there was really no big.

Mel Wells 13:02
I mean, I mean, it was all I could think about every day, for a start off. So like I knew that it was my, I knew that it was my calling, I knew that it was what I needed to do. And the more I the more I felt that the better that I better that I felt. And the more I started to just really like, like the old job that just dropped away. Really organically. Like I just didn’t want to do it at all. And as soon as I started feeling like, you know, actually, I am earning enough to transition. Then I felt like I’ve just got to take the leap. And I think it was having that confidence of like, even if I fail at this, I know that I’ve really listened to my gut and listen to my soul. Even if I fail at this, like I have, I know that it’s what I need to at least give it 100%. And I think if you don’t give it 100% You’ll never know. So if you’re still holding on to like bits of old work, it’s like, you can do that for so long. But if you really want to propel your business, you’ve got to go full, fully in in terms of something practical that I did. I had a bit of a block around giving people free sessions. I was like, why would I do that people got to pay me and

Alex Beadon 14:24
the other way around. Normally people are like, I don’t want people to pay me I’ll just give it to them for free.

Mel Wells 14:31
I was like pay me like I thought what a waste of time getting for free. And I worked with a coach and you know it was I didn’t have much money. So it was like you know, I only spent like about 560 pounds, which was a lot of money to work with a coach back then I’m not invested in any coaching or anything at that stage. And she basically said to me send out an email. And you know, you had a small list, obviously send out an email and say you’re going to give away, you know, 15, free coaching sessions. I was like, What the hell? Why would I do that? I’ve got time for that. You know? And obviously, it’s such a thing when you’ve been running your business for a while, you know, that, obviously, you have to do that in order to, you know, it’s a great way to get clients. And yeah, you know, when I did that, I think I had like, 13 people sign up. And suddenly I was like, I don’t have time. I don’t have time for modeling. Like, I’ve got to do this, these clients. And so

Alex Beadon 15:39
was it that like, you got them onto a free call. And then at the end, you sold them? So there was like, a sales conversation at the end?

Mel Wells 15:46
Yeah, but it was it was essentially like it wasn’t I. I’m not a sales person. I’m not like, I wouldn’t say that. It was a sales call. It was a free coaching call where value

Alex Beadon 16:01
call you were giving? Yeah, exactly. And then at the end, having like a call to action. It was basically

Mel Wells 16:09
like, yeah, an hour of my time, we can do whatever you want in an hour, we can work through some stuff. And then at the end, like, literally in the last 10 minutes, it was like, if you want to continue this, we can work together for the next three months. This is the price. And most of them said yes.

Alex Beadon 16:27
Wow. That’s awesome.

Mel Wells 16:29
Yeah. And so then I was like, wow, this is this is a little secret. So I’m gonna do this more often. And so before I knew it, my whole calendar was booked up. And that kind of gave me the confidence to quit the modeling, because I was like, I can make this money from sitting at home doing what I love, like, Yeah, it’s awesome. Yeah.

Alex Beadon 16:48
Oh, tell us about, you know, you got started doing the one on one coaching, how have your offerings evolved to where they’re at today? Like, what do you offer today?

Mel Wells 17:00
It evolved really quickly, because I realized that, you know, from doing the free coaching session upfront, I could easily book up very fast. And so my calendar was packed. And to the point where I was doing like, you know, obviously different time zones, and everything I was spending at one point, like seven hours a day on Skype. Because I just wanted to just I didn’t want to say no to a new client. I didn’t want to say like, I didn’t want to say I’m full. So I was just like, Yeah, of course, like, let’s do it. And I didn’t want to lose them as such. So I just booked everyone. And to the point where I was just completely over. Yeah, it was just too much. There’s another lesson that I learned. But I, obviously the more people that you work with, you really understand your client’s struggles and how like how they get through them. And I started to, obviously, the trainings that I was doing at the same time in business, I was doing courses and all this kind of stuff, I started, you know, obviously, becoming someone that was used to doing online courses, and I was like, I can do, I could do an online course hang on a minute, I could make an online course for what I’m teaching these women because it’s the same stuff that is coming up all the time. And, you know, I’m not seeing many people doing online courses in what I’m teaching, but why wouldn’t I do that. But I think I can do this. And so I started getting to work on writing and creating an online, essentially, like an online transformation program that was digital where I could do live calls, but with groups. So that became like, my, my mission in between those two things. I did a few group coaching programs as well. So worked with like, six or seven people at a time. And that was great. But when I like when I created the course, which is the Academy, which has now had over 100 people come through it. That was like my aim was that was to get to create a course that felt like people were working with me one to one covered all bases, but you know, lots of homework, very in depth. And, and yeah, that launched for the first time in 2015. And that obviously created a lot of freedom for me. And it meant that I could work with a lot of people at once for a much smaller price than what the one to one was. So yeah, and then on top of that, I do retreats, which I really love. I definitely will keep doing retreats and live events because for me working with people actually in person for like a real immersion is like the best I like to work with people like, I take women out to Bali and we do like a week retreat there. I’m doing one in the Maldives this September. And to me that is my favorite favorite way to work with people, I think you get such incredible results when you are fully immersed in something so much better than that, you know, obviously people i Obviously I do still do one to one clients, and I love working with people one to one. But I mean, I know personally for me, I learned the best when I’m fully immersed in something like under there physically there for a long period of time, like seminars, like I just went to a Tony Robbins seminar, for example. And then for four days, 12 hours a day, I’m like fully in there. And that to me is like, I just will never stop doing that, because it’s my favorite way to learn. Yeah,

Alex Beadon 20:47
that’s incredible. I feel so good about everything that you just shared with us. So what’s interesting to me as well about the retreats is that if you look at the amount of time, effort and energy that’s going into your retreats versus the online course, you would say that the online course is definitely like you’re getting more of a return on your investment, right. But regardless, like you’re still doing these retreats, because you just they they nourish you so much. So I just love that you

Mel Wells 21:16
shot them lately. I’m obsessed with them. I’m obsessed with them, like spending time with these women in person is so incredible. And everyone transforms. It’s like there’s any you know, technology’s incredible, but like, real, you know, real life being there and, and really being there. And yeah, there’s nothing like, so I’m no, I’m not planning on giving that up anytime soon.

Alex Beadon 21:45
That’s awesome. Okay, so I would love for you to share with us a boundary that you have recently added to your business or to your life that you think has made a really big difference, because I was hearing you speak before about how you were doing like seven hours on Skype every day. And I was like, That was at a time in your business when you didn’t have those boundaries in place. So I’m curious, like, what is a recent boundary that you’ve discovered that’s been super helpful for you?

Mel Wells 22:11
A recent boundary? Let’s say I don’t work with any more than five people one to one. Okay, cool. My retreats, I don’t have any more than 13 guests at anytime. Because any more than that, and I can’t get to know everyone, I find it difficult to really form intimate relationships with more than that. And I guess my phone, you know, I don’t look at my phone in the mornings until I have left the house. I used to be someone that just turned turn, like rolled over in bed, turn my alarm off. And straightaway, I’m like replying to Instagram, DMS. And I’ve made a new boundary for myself that I, you know, I meditate or I do my yoga in the morning, and I don’t actually start looking at my phone and clouds left the house and I’m walking down the streets. And that’s yeah, that’s been really good for me.

Alex Beadon 23:06
So marketing wise, what would you say is like the one. It could be a social media platform or like an activity that you do that you feel gives you the biggest return on your investment of time? What would you say that one marketing activity 100% Instagram

Mel Wells 23:22
story, and I know that you love it too, because you are like the coffee.

Alex Beadon 23:29
I’m so glad that you said that in a selfish way. But also because it’s just true. And like, it’s just true, like, part of the reason is because no one knows about it. No one’s really using it. So anyway,

Mel Wells 23:40
I’m like, we’re gonna we’re gonna, like really milk this at the moment. At the moment, not, not many people are using it properly. So, you know, let’s let if we know the secrets, if we know how to use it, let’s use it. But yeah, like everything that I’m ever doing any, any free content, I have any events that I’m selling tickets for retreats, videos, anything goes straight on Instagram story. I mean, as I said, I’ve just been at this seminar for four days. So I’ve not actually been story the last four days, but I usually will have like a strategy for story. And, you know, our aim to be putting free content up there. And then like, you know, a couple of times a week be selling something on there as well. But obviously, it doesn’t cost anything and you know those for I mean, that’s the channel that I hang out the most on myself. That’s the channel that I that I focus on building more than the others. And it’s just where my pizza, so I know that they’re watching my story and so I mix it up and I will share stuff that’s going on throughout my day but I will also share like what’s going on in my business free content they can get for redownload if they can get and then what events they can come and buy tickets for?

Alex Beadon 25:05
That’s awesome. So talk to me about your history with Instagram as a platform, like on the whole, because you have I don’t know how many followers you have, but it’s a lot like 10s of 1000s. Yeah, you have right now,

Mel Wells 25:19
I think 50 3000s.

Alex Beadon 25:20
That’s so much. So talk to you about like, your growth on Instagram. Like, what you were focusing on how it’s changed your feelings on Instagram. I’d love to know more about that.

Mel Wells 25:31
Yeah, I’m good. I love it. I mean, for me, I need to wean myself off. Because you can just lose yourself Kenyan on that channel. So what is the question? Like?

Alex Beadon 25:47
When do you start, we’ll go step by step. When did you start taking Instagram? Seriously, like, when were you like, oh, I should be, you know, taking really good pictures and making sure that my captions are on point, like, when did you start taking it seriously.

Mel Wells 26:01
Um, probably a couple of years ago, I started to notice that it was growing much faster than my Facebook was. And I think I’d always been, you know, focusing on growing my Facebook likes, and then as soon as I realized that Instagram was growing faster, and I noticed that the women that are in my program, Instagram on it, I was like, Well, I’m just gonna focus it plus I love you know, obviously, I had a history and modeling. So like, I’m, I’m a fan of good photography, like, I appreciate good photos. And so

Alex Beadon 26:34
that’s so true. So it came easily to that’s so true. So yeah, give the people listening, like three main tips of what you think helped your account to grow quite quickly, what would those three tips be?

Mel Wells 26:47
Store storytelling, I think is the most important tool that I have. used, I think, when I approach when I think if I approach a poem, like writing a post, and I kind of don’t put much thought into it, or I mean, obviously, there’s a balance, like, I never spend hours writing a capsule or anything like that, if I’m doing that, then I’m just like, I’m just forcing it, I’m not, I’m not gonna do this. Usually, it comes through very easily, and I can write a caption in about 10 minutes. And then it’s, it’s done. But storytelling, I think, like, when I bring my own personal stories into things, they just connect through the phone a lot, a lot more than, than me trying to educate people, I think. I don’t know if that’s like a if that’s like an age thing. But I personally feel that I mean, I’m sharing, I am sharing lessons from my, from my teachings from my books and everything like that. But I but I tend to connect with people more when I just share my my personal stories and my vulnerabilities, I guess I’m things that I have overcome in my life that has what is probably connected with people the most just being just being real, I guess. Yeah, I think, you know, we all we all just want the real stuff. That’s, that’s the truth. So as much as the I think it’s important that your photos are beautifully, you know, done and everything like that, I think it’s the truth in the writing is really important.

Alex Beadon 28:33
So me I like to tell people is like always ask them, like, how easy would it be for someone else to have created the same picture or created the same caption and if it’s easily replicable, then you should probably go with something else. So I like that. I’m curious as well about, because I think a lot of people who are getting started in business, they really get obsessed with their social platforms. So I’m curious, I want to ask you, what has How important has your email list been for your business?

Mel Wells 29:05
But there’s nothing more important than your email list is? Like, definitely, you know, if you’re gonna really focus on using social media, use it to get people on your email list. Yeah,

Alex Beadon 29:20
that has that always been a part of like your social media strategies, like get people on your Instagram and then convert them onto your email list?

Mel Wells 29:29
Yeah, of course, because like email is where you know, your more personal conversations are happening and where you can actually run sequences and launches and things like that. Yeah, I think since I started my business, I’ve always known that your email list has to come first. That was kind of drilled into me and baseball but it’s so tempting. Very tempting to just sell on social media and think that, you know, but I’ve seen, I’ve seen people run their businesses through social media and now they’ve got loads of followers, but they’re not ever getting any email addresses. And I just I think, Oh, what are you doing? followers don’t that don’t actually matter, you know,

Alex Beadon 30:13
and it can be taken away from you at any moment, just like my YouTube channel. So I was growing my YouTube channel for like seven years. And then I woke up one day and it was gone.

Mel Wells 30:22
How did that happen? How does things like that happen? That’s crazy.

Alex Beadon 30:26
I know, it was a technical fault on Google Apps end, I think that it was such an old account that the way it was initially set up was just not done properly. Anyway. Yeah, it’s it’s gone. But it’s a great lesson, because it’s just such a good example of why you should always be bringing people over to your email list. So yeah,

Mel Wells 30:46
completely, and like there’s gonna be a new social app around soon, and you’re not in control of that for Yeah. Yeah.

Alex Beadon 31:00
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So I want to kind of shift now I feel like we’ve talked about strategy and marketing and social media and all that jazz. I want to talk to you about like, just life as an entrepreneur, I think you’re really interesting because you lived in Bali for a little bit, and then you picked up and you were like, Okay, actually, my true purpose or like, what I want to focus on right now is acting, so then you move to London to pursue your acting career. So I would love for you to talk to us about like, that must have been a really hard decision for you to make. And, yeah, that’s about that for a little bit, like having the actual freedom to be like, Okay, I’m gonna kind of shift gears a little bit. And what does that mean for your future in this direction?

Mel Wells 32:33
So, I mean, I guess, since my dad passed away, I’ve kind of been, I think, when when you lose power, and they change something in you, obviously. And I think I became a lot more like, I stopped caring what other people thought of me as much when he passed away, and I started being a lot more. If I want something, I’m just gonna go and get it and a lot more fearless. I guess, obviously, you’re never completely fearless. But I became a lot more fearless. And so when things get a little too comfortable, I need a new challenge. And my I mean, my business is doing well. I’m very, you know, blessed to say that, I decided to move to Bali, because I was doing the retreats out there. And I loved the place so much. And I saw so many, you know, digital nomads making it work. And I just thought, What a great lifestyle, I can do that, too. And I was out there for 18 months. And it was amazing. Like, I met the love of my life, like had such an incredible time in my life. But I had this breakthrough around Christmas that, you know, my original calling was acting and there was still a part of me that wanted to do that. And as much as you know, as part of my business, I get to make YouTube videos I get to be onstage and that is the stuff that I love. And I love that more than the business stuff. I love being the one that is speaking and because it is it feels like me in a way performing and reaching people with a message. And yeah, I kind of had this realization that if I hadn’t, you know, if I hadn’t, hadn’t eaten sort of hadn’t lost my dad, then I, then that was my original thing. That’s what I wanted to do originally. And it was really emotional for me because my life in Bali was so comfortable. And I could see a very clear path with my business and see where it was headed. And I thought you know what I’m, I’m really, I’m teaching personal development and I’m teaching people how to change their mindset around things and go after their dreams. And instead of telling people I’m going to actually just show them and I’m going to do it myself. And it was terrifying. Because like I said like life was so good in Bali and it’s it’s harder in London, it’s a lot more expensive. Um, you know, we’re living in a much smaller place, it’s called, you know, I’m going back into an industry that I’ve not been in for eight years. I feel like I’m starting from the beginning. But it scares me. And that’s why I’m doing it so hard to describe, but because it scares me, I’m doing it. And I’m also share, I decided to share that with my audience in a big way. Because I think we are living in a world where you don’t have to pick one thing, if you want to, you can do both. And I see like, a lot of great actresses that also have businesses, and I just decided that I wanted to, I wanted to somehow merge the two worlds. And it’s something that I’m also really passionate about is, I have worked with a lot of actresses as well, that struggle with eating disorders and body image, because obviously, it’s so much pressure. So that is something else that I’m really passionate about. So I want to kind of merge my two passions now. So yeah, it’s still quite fresh. But um, I think it’s important to kind of show the journey because it’s something that I feel like I’m starting again, almost, and almost really revisiting the place where I had quite a lot of trauma, I guess. But it’s kind of like, prove to myself how far I’ve come and how much I feel that I can just, I can go back into that world and do it for myself do it for my, my, the little inner child in me.

Alex Beadon 36:32
Yeah, I love as well that like you’re doing it again, as almost as a whole different person, you know, with new tools and like a new way of being so I just love I remember, I watched your live when you announced and I was like, Oh my gosh, I love it, because it’s so easy to get caught into like what you’re doing and like everything’s working, why change it. So

Mel Wells 36:56
it’s like the sort of the thought of going back into the acting world was so terrifying, that it brought up so much emotion in my body that I thought, well, that means that I’ve got to do it. Like, I can’t ignore that for the rest of my life. Obviously bring I wasn’t just like Matt No, it was like, I was in floods of tears. And that was when I knew that. Okay, if it makes if it brings up that much emotion in my body, I’ve obviously got some unresolved stuff there. So I’m gonna, I’m just gonna do it.

Alex Beadon 37:28
That’s interesting. Okay, I’d love to talk to you now about the hustle versus the flow. So like feminine energy versus masculine energy, and how that affects you how you prioritize each one in your business in your life. You seem like me quite like a masculine energy, like, get it done kind of girl. So I’m curious what your relationship with that has been?

Mel Wells 37:53
Ah, what a great question. Not having anyone’s ever asked me that before. Um, I mean, I, I am I do have quite a lot of masculine energy in my work. And it has got me a lot of it’s got its, you know, it’s helped me achieve a lot of success. But it’s I guess there’s a, there’s a balance, isn’t there? I mean, I, I love like, like I just said, with the acting like, I am motivated when things are hard. So I mean, it would, I know that it’s, you know, can say, oh, it can be easy. It can be easy, but sometimes easy. It’s not what you want, like, my life and by was so easy. And I was like, I’m too young for it to be easy. I’m not ready for it for an eat like I want the challenges. So I’m really, I’m motivated by it being a little bit more hard. Otherwise, where’s the growth? I think there’s elements in your business where you can be like, Wow, this is so easy. It’s just flowing through me. And it’s great. And I do think when things are really in alignment, you do you access that that flow state and you are in just complete flow, and it’s effortless, and it’s easy. But like that, for me, it’s like that is I don’t see the hustle energy as as negative. It doesn’t.

Alex Beadon 39:21
Yeah, so I think that like to just dive into that a little bit more. When you’re in that flow state, I don’t think it necessarily means that like it’s not challenging, or that you know, and I totally agree with you like the hustle. I think it’s gotten a really bad rap. But it’s it is a balance because it’s like you want to hustle but you don’t want to hustle yourself into the ground.

Mel Wells 39:44
Yeah, exactly. And I think when it starts to feel like you are doing that yourself, no, like not good. Take a step back and reevaluate. And I think what’s what is really important to me and As someone that obviously helps people with their health and their food is like, if you’re not taking care of yourself, you can’t take care of your business. So I never prioritize my work over my health, you know, so that, like, it always comes first for me to sleep a lot, meditate, do my yoga, you know, eat well, that if I don’t do those things, I am not showing up properly for my business anyway. So, for me, it’s like, I can’t even begin to think about hustling until I’m, until I’m taking care of myself. And giving myself a lot of, you know, a lot of sleep and you know, the things that I just the things that I just said. I guess it’s hard to it’s hard to describe, but I feel like when you are in that flow state, it’s almost like a, it’s like a blend of flow and hustle like a muscle. If you will, yes, that’s right. I just might. Like, you can have the relationship with hustle way, like, oh, I don’t, it’s not supposed to be hard. I don’t like hard work. And it’s supposed to be so easy, but it’s like, if it’s too easy, then you just feel like you just weren’t entitled, and there’s no challenge. There’s no growth. So I think you, you know, when people hear that, oh, you know, find the ease, find the flow. It’s like, I think it’s like, essentially, that could be training people to think that it’s never hard, or it shouldn’t ever feel hard. Which is just not true.

Alex Beadon 41:40
Yeah. So how do you keep yourself motivated when you have something really hard to work on? And maybe you’re feeling a little bit of resistance, and you’re like, oh, this thing is not going to be fun to do? How do you motivate yourself? Are you a naturally self motivated person? Talk to me about that.

Mel Wells 41:56
Um, I am quite naturally self motivated. But I always like, I’m always looking into the future. So I’m always, like, visualizing future. Like I like every day. Whether that is like, you know, next week, next month, like the end of the quarter, or the end of the year. If there’s something that I really don’t want to do, obviously, I do procrastinate and sit on the Instagram for a bit, pretending that it’s not there. But um, but essentially, what really motivates me to do tasks I don’t want to do is how it will impact my future and like how grateful I will be for it. When I look back,

Alex Beadon 42:38
so how clear would you say you are out of 1010? being super clear, and zero being not clear at all? How clear Are you on the vision of what it is that you’re moving towards and what it is that you want to create in your life?

Mel Wells 42:53
After this last four days, I would say 10

Alex Beadon 42:58
Robbins, Tony Robbins.

Mel Wells 43:01
I was gonna say I was struggling because I had such a clear vision for my business. And then this whole acting thing was completely thrown me off. And it’s made me feel like what the hell am I doing? Can I even do both? Is it possible to do both? Surely, you just got to go all in with one. So it’s, it’s been quite a confusing time for me. Like, am I allowed to do this? Should it just be something that I do is like, a couple of classes a week is like a hobby and not even try and pursue it again. But I just can’t really, I guess I can’t do that. Because I’m just not that kind of a person, I guess. So. But yeah, now I feel super clear in the I can blend the both worlds.

Alex Beadon 43:44
What do you think helped you through the 20 Robbins weekend or four day experience? What do you think was like the one thing or like a tip that you can give people listening to go home and do that’s going to actually help them get clear on their vision? Because that’s something I hear all the time from people is like, I just don’t know what I want. And I’m like, if you don’t have a vision, you don’t know what you’re working towards. Like you’re you’re running really fast going nowhere.

Mel Wells 44:08
Completely completely. And you end up going around in circles as well. Yes, you’re you’re I guess, like, the biggest thing is like you’re like why? Like why do you want to like, why do you want to go where you’re going like getting really clear where you’re going and and focusing on? Why it is that you that you want that. And an exercise that we did, which I find really incredible is it’s called closing the gap. I think he’s been doing it for many years. But essentially, you create a picture for where you want your life to be. Like the next level doesn’t matter if it’s like don’t put a timeframe on it, just call it the next level. Like where would what would my life look like if I was operating at the next level in every area of my life? And then create the picture for like where you are right now. Unless obviously in between, you’ve got like this gap. And he talks about closing the gap. So what do I need to do to close that gap? And basically bring those two completely together into the present moment? So obviously, electrically download, okay, what am I doing to close that close that close the gap, and then you end up with an action plan. And I think, you know, I’m always writing out my goals, like all the time, life goals, business goals, one month, three months and a year, and oftentimes, the things that I write out for a year, I get them done in a few months, because I’m just writing them out so much that I start making steps forward towards them. It’s almost like I do it unconsciously, because it’s just in my in my body, and, and I start accomplishing those faster than I, I thought that I was going to say, like, writing down your goals is so important. And the more you do it, the clearer you will declare, you look at, oh, something else I need to talk about, this is something that I’ve been kind of going through recently, and is doing less, but more. Sorry, doing, that doesn’t make sense. doing less, but better. Okay. So like, since I came back to London, I’ve got like a lot of my customer bases here. And then a lot of my followers and clients are here in London. And so since I came back, there’s been so many opportunities for me to speak at things or, you know, loads of podcasts things and but it’s like in person things like interviews. And I realized that I was saying yes to so much. And it meant that my big goals and dreams that I was writing down for my vision, were getting pushed back and pushed back, or I wasn’t having time for them, because I was filling my day full of, you know, writing articles and doing interviews and like so much stuff that actually wasn’t moving me forward. It was just filling up a lot of time. And so I kind of resolved to do less, but better. So okay, what are the things that I’m really passionate about doing? What are the things that I’m just doing? Because I think I should or that someone in my audience wants me to? Or, you know, I had an email, so I really shouldn’t say yes to it. Because I just started saying, you know, what, if I’m not yes about it, then I’m not going to do it. Because it’s just, it’s just distraction. And it’s not actually, you know,

Alex Beadon 47:39
really bring you forward. I

Mel Wells 47:40
want I think I can’t remember who said it. I don’t know, if it’s Warren Buffett, I think it might be him, but basically said like, the most successful people are saying no to 99% of things that they that they get come through. And I think, you know, when you start to get traction in your business, and you know, you will get loads of people email you saying, Can I interview you for my blog? Can I interview you, if my podcast is only just started? I don’t really, you know, have that much traction? And it’s like, you feel obliged to say yes to everything. Because you think, Oh, well, you know, it’s good to you know, and you’d be surprised how much doing all of that stuff takes you away from your mission.

Alex Beadon 48:23
Amen. Love it. Okay, so to wrap up this amazing interview, I have a few questions that I’m going to be asking you that I asked everyone. So the first one is, what is the one thing that you do that has been a non negotiable in the success of your business?

Mel Wells 48:45
One thing that I do that has been non negotiable in the success of my business, hiring good people.

Alex Beadon 48:53
Share a mindset shift that made the biggest difference in your life as an entrepreneur.

Mel Wells 49:10
I would say yeah, kind of in a similar vein, like work, work on what your strengths are. And then the stuff that is your weakness, outsource it.

Alex Beadon 49:22
Fill in the blank, the world would be a better place if more people knew

Mel Wells 49:27
how to love themselves.

Alex Beadon 49:30
That changed my life was oh, the

Mel Wells 49:34
book that changed my life was well, conversations with God.

Alex Beadon 49:39
That is such a good book. That’s one of my and lastly, I want you to challenge our audience to do something this week. So to take one action or to focus their energy in one direction. What is what is it that you would like to challenge our audience to do for this week?

Mel Wells 49:57
I would like to challenge you guys to You write out your goals. So, a lot of time, write out what what you want to have accomplished.

Alex Beadon 50:11
Thank you so much. You’re amazing. And I loved hearing everything that you have to say you’re so awesome. Before I let you go, I would love for you to let everyone know where they can find you online.

Mel Wells 50:25
Yes, of course. My website is and I’m hanging out on Instagram of course at I am Malwarebytes thank you so much Mal. Thanks, Dave. That was lovely.

Alex Beadon 50:43
Thank you so much for tuning into the on purpose podcast and I really hope that you had as much of a blast as we did. If you liked what you heard and want even more, make sure you leave a review because it really helps support what I do here on the podcast. All you have to do is search the podcast app for the on purpose podcast, select it then scroll down until you see write a review and then type away at the beginning of the next episode. I will be picking one review one special review My favorite review of the week and I will be reading it out for all of you guys so you definitely don’t want to miss out on that. I hope you really enjoy your week and I will see you guys again next time stay on purpose.