I’m so excited to share with you the results of my most recent launch of Project Storyline. While this was the most prepared I have ever been in a launch, there were a lot of surprising twists and turns along the way.
- Our cost per lead on our Facebook Ads was way higher than expected, however our leads ended up converting better than expected so it evened itself out.
- Our pop up Facebook group was opened earlier, yet didn’t really have an increase in engagement compared to last time.
- We reached only 70% of our challenge signups goal, yet hit 90% of our sales goal.
Loved this and want more? Check out our other episodes here.
Spark a conversation! Leave a comment below or say hello @alexbeadon on Instagram.
PS. I’ll be hosting a 5 day Ultimate Launch Bootcamp in January 2021 to help online course creators + membership site owners have their most profitable year in online business yet. Click here to learn more!